Onboarding
Date: 8.24.22
Time: 10am
Attendees: VJ, WZ, Jeanna (pronounced Gina), Dr. Igor (on phone)
Location: Yakima, Ellensburg
Micro-Site/Website URL: https://www.avantadental.com/
Services:
- Invisalign
- general dentistry
- full mouth restoration (hybrid implant dentures- Hybridge)
Notes:
Pre-Onboarding Notes:
website: avantadental.com
Time: 10am
Attendees: VJ, WZ, Jeanna (pronounced Gina), Dr. Igor (on phone)
Location: Yakima, Ellensburg
Micro-Site/Website URL: https://www.avantadental.com/
Services:
- Invisalign
- general dentistry
- full mouth restoration (hybrid implant dentures- Hybridge)
Notes:
Pre-Onboarding Notes:
website: avantadental.com
-working with a marketing team that oversees their website. We are giving them direction about how to build the landing page.
-joint line is answered in yakima
-$5500 retail for invisalign currently they do a $500 off coupon for 5k.
-they have videos. WZ requested that they send the raw footage and we will create into the FB ad.
-joint line is answered in yakima
-$5500 retail for invisalign currently they do a $500 off coupon for 5k.
-they have videos. WZ requested that they send the raw footage and we will create into the FB ad.
Domain/Hosting:
-
Google Ad Acct:
- They ran ads before.
-igorelperin@gmail.com, 4643955208 Avanta Dental
-account was not active. reactivated the acct with the dr.
-they previously ran ads from 2018-2020
-added hello@clickmogul.io AND WZ IS ASKING SHANE TO START THE SMART CAMPAIGN to restart ad activity
-the acct is also requiring verification. Hector will need to reach out to them to start the process.
-WZ verified that the card ending in 3851 is correct but they updated the expiration date. The other card in the acct was expired.
-Hector will need to complete verification before Shane takes over for the smart campaign.
FB Ad Acct/Page:
WE WERE NOT ABLE TO GET ACCESS WE WILL SETUP A SECOND MEETING while they search for the owner of the acct.
- two facebook pages
https://m.facebook.com/ellensburgavantadental/
https://m.facebook.com/yakimaavantadental/
*TWO LOCATIONS*
service #1- Invisalign- demo content
-
Google Ad Acct:
- They ran ads before.
-igorelperin@gmail.com, 4643955208 Avanta Dental
-account was not active. reactivated the acct with the dr.
-they previously ran ads from 2018-2020
-added hello@clickmogul.io AND WZ IS ASKING SHANE TO START THE SMART CAMPAIGN to restart ad activity
-the acct is also requiring verification. Hector will need to reach out to them to start the process.
-WZ verified that the card ending in 3851 is correct but they updated the expiration date. The other card in the acct was expired.
-Hector will need to complete verification before Shane takes over for the smart campaign.
FB Ad Acct/Page:
WE WERE NOT ABLE TO GET ACCESS WE WILL SETUP A SECOND MEETING while they search for the owner of the acct.
- two facebook pages
https://m.facebook.com/ellensburgavantadental/
https://m.facebook.com/yakimaavantadental/
*TWO LOCATIONS*
service #1- Invisalign- demo content
- Budget: $2000 ea location (4k total)
- Platform: GOOGLE
- Promo: $1000 off New Client Special
- Disclaimer: *New Client special. Discount off the purchase of a full treatment plan.
- Targeting: Ellensburg and Yakima
- Notes:
service #2- general dentistry- demo content
- Budget: $1000
- Platform: FACEBOOK
- Promo: $98 New Client Special (xrays and exam)
- Disclaimer: *New Client special. Includes xrays and exam.
- Targeting: 30 mile radius between both offices Ellensburg and Yakima. And request to the client to send prominent zip codes
- Notes:
service #3- Full mouth reconstruction-demo content
- Budget: 2000 ea lcoation so 4k total
- Platform: GOOGLE
- Promo: $500 off new client special
- Disclaimer: *New Client special.
- Targeting: 30 mile radius between both offices Ellensburg and Yakima. And request to the client to send prominent zip codes
- Notes: focus on
Info Gathered:
Website URL:
Micro-Site URL:
Domaine Registrar:
Hosting:
Google Adwords ID:
Website URL:
Micro-Site URL:
Domaine Registrar:
Hosting:
Google Adwords ID:
Google Analytics:
Google My Business: we sent request, he needs to accept. WE took over screen and accepted for him for both locations.
Facebook Page: 2 different pages. one for ellensburg and yakima.
FB Ad ID:
Main Phone Number: Ellensburg-509-925-3160, Yakima 509-457-5050, number for both locations 509-790-0080
Contact 1: Jeanna, Dr. Igor, Belen (office mgr ellensburg+yakima)
Office Location: both, ellensburg and yakima
Financing:$300 down in-office financing or $0 with financing with carecredit and lendingclub
Following Treatments Free Consults: Invisalign,
Awards & Recognitions for Campaign Pages: 5star rated on google 1.6k reviews!, number 1 in WA state, best of Yakima, number 3 in country, invisalign top 1% diamond
Lead notifications: Belen: yakima_om@elperin.com
Website desired Aesthetic:
Content: PERMISSION TO USE CONTENT THROUGHOUT THE SITE
Whitney quoted the client 6-8 weeks
__________________________________________________________________________________
Google My Business: we sent request, he needs to accept. WE took over screen and accepted for him for both locations.
Facebook Page: 2 different pages. one for ellensburg and yakima.
FB Ad ID:
Main Phone Number: Ellensburg-509-925-3160, Yakima 509-457-5050, number for both locations 509-790-0080
Contact 1: Jeanna, Dr. Igor, Belen (office mgr ellensburg+yakima)
Office Location: both, ellensburg and yakima
Financing:$300 down in-office financing or $0 with financing with carecredit and lendingclub
Following Treatments Free Consults: Invisalign,
Awards & Recognitions for Campaign Pages: 5star rated on google 1.6k reviews!, number 1 in WA state, best of Yakima, number 3 in country, invisalign top 1% diamond
Lead notifications: Belen: yakima_om@elperin.com
Website desired Aesthetic:
Content: PERMISSION TO USE CONTENT THROUGHOUT THE SITE
Whitney quoted the client 6-8 weeks
__________________________________________________________________________________
-Notes from email with Chris:
New client: Got a referral from Invisalign we will do Invisalign and Implants. Said we would start with Google but mentioned that social may be a good idea. He is paying us for ad set up and digital marketing management service. He is not paying us for a micro-website. He wants us to work with his current website development company. I will make a video. As you know this will probably never get done so I want us to create a micro-website for Invisalign and Implant - do not spend much time on it. I highly doubt his team we pull this off. I will think about charging him for it later.
New client: Got a referral from Invisalign we will do Invisalign and Implants. Said we would start with Google but mentioned that social may be a good idea. He is paying us for ad set up and digital marketing management service. He is not paying us for a micro-website. He wants us to work with his current website development company. I will make a video. As you know this will probably never get done so I want us to create a micro-website for Invisalign and Implant - do not spend much time on it. I highly doubt his team we pull this off. I will think about charging him for it later.
The doctors name is Igor, I believe the one who helps him with marketing / office member is Jenna.
https://www.avantadental.com/ - they have two locations, not sure which he wants to promote. FYI they do a lot of tv and print ads
Let's kick ass for them. below are some notes
Has an agency who helps with the website. Did not discuss micro-website fee but send in email. $1500 set up / $-2000 agency fee
Date: Jul 27 2022, 7:43am
By: Chris Zelig
Tv ads, doctor referrals,
Date: Jul 27 2022, 7:06am
By: Chris Zelig
Hello all!
I am excited to introduce you all to explore a possible partnership for Google PPC campaign & growing Invisalign leads for the Avanta Dental team.
Chris – I have included Dr. Igor Elperin and his Marketing Director Jeanna for discussing next steps. Avanta Dental has practice locations in Yakima & Ellensburg, WA.
Warmly -Gwen
I am excited to introduce you all to explore a possible partnership for Google PPC campaign & growing Invisalign leads for the Avanta Dental team.
Chris – I have included Dr. Igor Elperin and his Marketing Director Jeanna for discussing next steps. Avanta Dental has practice locations in Yakima & Ellensburg, WA.
Warmly -Gwen
Date: Jul 21 2022, 5:29pm
By: Chris Zelig
Website URL: avantadental.com
Note from client:
Note from client:
Date: Jul 21 2022, 9:50am
I am seeing several emails which have access to this client's Google ads account. =
jimmy@avengedigital.com
steve@avengedigital.com
Are they from another MKT firm? Shane is already expressing issues about this for Bare Bunny...
Thoughts?