September Monthly Google Ads Report - Balance Wellness
Doc
How are you?
I wanted to give you quick update on your website. We hired a designer to
work with the images you selected. Thank you so much for being patient. We
owe you. If you need a service page, blog article, etc. in the future let
us know.
Coolsculpting consumer demand is seasonal. It is normal for a business to
slow down in late August through the end of September and also during the
holidays. During these periods fewer people are searching for these
treatments on Google. So it is normal to see fewer leads and business.
Right after the holidays, consumer demand goes way up and should remain
steady through the end of summer 2020. We are constantly working to get you
as many customers as possible regardless of the season.
Attached is the report for Google Ads for last month.
Google Ads Account Summary:
(Spent / Conversions / CPA)
$1,739 / 8 / $217.37
Notes on Google Ads:
- Actual spend was right on the monthly budget.
- Month/Month we see a 40% increase in Coolsculpting CPA. This could
indicate a significant increase in competition for CoolSculpting keywords.
The average cost / click increased ~45% month/month which generally
indicates competitors getting more aggressive with bids.
- Looking at the search terms, page 5, the traffic quality has been
pretty high.
Let me know if there are any questions.
Chris
How are you?
I wanted to give you quick update on your website. We hired a designer to
work with the images you selected. Thank you so much for being patient. We
owe you. If you need a service page, blog article, etc. in the future let
us know.
Coolsculpting consumer demand is seasonal. It is normal for a business to
slow down in late August through the end of September and also during the
holidays. During these periods fewer people are searching for these
treatments on Google. So it is normal to see fewer leads and business.
Right after the holidays, consumer demand goes way up and should remain
steady through the end of summer 2020. We are constantly working to get you
as many customers as possible regardless of the season.
Attached is the report for Google Ads for last month.
Google Ads Account Summary:
(Spent / Conversions / CPA)
$1,739 / 8 / $217.37
Notes on Google Ads:
- Actual spend was right on the monthly budget.
- Month/Month we see a 40% increase in Coolsculpting CPA. This could
indicate a significant increase in competition for CoolSculpting keywords.
The average cost / click increased ~45% month/month which generally
indicates competitors getting more aggressive with bids.
- Looking at the search terms, page 5, the traffic quality has been
pretty high.
Let me know if there are any questions.
Chris