Onboarding Notes
Date: 2/25/2022
Time: 4:00 PM
Attendees: WZ, SM,VJ, Steven Zivich
Microsite URL: go.bostondirecthealth.com
Services:
-OPUS Laser skin resurfacing
-Morpheus 8
-Botox
Key Notes:
Time: 4:00 PM
Attendees: WZ, SM,VJ, Steven Zivich
Microsite URL: go.bostondirecthealth.com
Services:
-OPUS Laser skin resurfacing
-Morpheus 8
-Botox
Key Notes:
- The client has ran google ads before, but it's been a few years.
- He's love to increase sales for OPUS and Morpheus 8, but is open to running an ad for one of the RF devices, rather than both.
- The Microsite landing page for the Morpheus 8 (rf microneedling), will ALSO include opus plasma ( rf skin resurfacing, rf skin tightening)
- 3 admin employees: Josh, Michelle, and Cassandra
- Doctor logic made the site and they have the hosting. He has to look into if he can separate the hosting.
- Current site was not made on Wordpress.
- Current Clients: 40% women, 60% men.
- The client is considering posting on Guilt City
- We can use bio, blogs, and content from the existing site
Ad Budget Notes:
Morpheus 8 (rf microneedling) add opus plasma ( rf skin resurfacing, rf skin tightening):
- Recommend a budget of $1,500 per month on Google Ads- Client approved
Botox
- Recommend a budget of $1,000 per month on FB/IG Ads
Specials:
Morpheus 8-Ad targeting: 5 Miles:
- Recommended $250 off new client special-Client approved
Botox-Ad targeting: 5 Miles:
- Recommended $9.99 per unit new client special-Client approved
Info Gathered:
Website URL:http://www.bostondirecthealth.com
Micro-Site URL: go.bostondirecthealth.com
Domaine Registar: https://sso.godaddy.com/access- Access under support
Hosting: dr logic is hosting and created site. TBD on hosting and domain. Circle back with the Dr.
Google Adwords ID: 9661440541
Google Analytics: UA-190360216-1
Google My Business: Accessunder support
Facebook Page - ID - Ad Manager: 2242893965884640
Contact 1: 617-304-1965
Office Location: 376 Boylston St. STE 403. Boston, MA 02116
Following Treatments Free Consults: Consults are free-but a $100 no-show policy
Awards & Recognitions for Campaign Pages: For now..."TOP RATED MEDICAL PRACTICE" 39 reviews on google, 5 stars. May hire a master injector, trainer for allergan and we could use that.
Lead notifications:info@bostondirecthealth.com
Financing: No financing at the moment
Website desired Aesthetic: Glam is fine-he trusts us to make the right choice here.
Financing: No financing at the moment
Website desired Aesthetic: Glam is fine-he trusts us to make the right choice here.