CI Medspa August 2020 Google Ads
Hi CI Medspa Team,
How are my all star team players doing?
How is business?
Looking over at your report this month, things look very good. Your medspa
had 173 total conversions which is awesome.
The only issue we may need to work on is your low search impression share.
You are averaging 21.98% which is significantly lower than what we want.
This means that there are more people searching for your services out
there, than your budget is allowing Google ads to reach. The number of
people seeing your ads should be much higher. We want to be in the 80% to
95% bracket. By raising your budget this month, we should see those numbers
go up.
Below are the details of the ad report.
Google Ads Ad Spend Vs Impression Share
Overall Impression Share 21.98%
coolsculpting: Ad Spend $4,462.12 / Impression Share 19.33%
coolsculpting barrington: Ad Spend $1,511.63 / Impression Share 25.29%
coolsculpting naperville: Ad Spend $1,497.40 / Impression Share 24.2%
coolsculpting geneva: Ad Spend $1,498.28 / Impression Share 24%
coolsculpting long grove: Ad Spend $1,507.75 / Impression Share 29.23%
ultherapy: Ad Spend $499.64 / Impression Share 36.24%
laser skin resurfacing: Ad Spend $256.08 / Impression Share 16.44%
hydrafacial: Ad Spend $250.71 / Impression Share 34.65%
Below are the metrics, please let me know if you have any questions.
August Ad Campaign Metrics
Google Ads (Date Range: 8/1/2020 - 8/31/2020)
Total Cost: $11,484
Total Conversions (Leads): 173
Average Cost Per Conversion: $66.19
Total Clicks: 2,827
Average Cost Per Click: $4.06
Search Impression Share: 21.98%
Please let us know if you have any questions or concerns about your report.
Thank you team!
How are my all star team players doing?
How is business?
Looking over at your report this month, things look very good. Your medspa
had 173 total conversions which is awesome.
The only issue we may need to work on is your low search impression share.
You are averaging 21.98% which is significantly lower than what we want.
This means that there are more people searching for your services out
there, than your budget is allowing Google ads to reach. The number of
people seeing your ads should be much higher. We want to be in the 80% to
95% bracket. By raising your budget this month, we should see those numbers
go up.
Below are the details of the ad report.
Google Ads Ad Spend Vs Impression Share
Overall Impression Share 21.98%
coolsculpting: Ad Spend $4,462.12 / Impression Share 19.33%
coolsculpting barrington: Ad Spend $1,511.63 / Impression Share 25.29%
coolsculpting naperville: Ad Spend $1,497.40 / Impression Share 24.2%
coolsculpting geneva: Ad Spend $1,498.28 / Impression Share 24%
coolsculpting long grove: Ad Spend $1,507.75 / Impression Share 29.23%
ultherapy: Ad Spend $499.64 / Impression Share 36.24%
laser skin resurfacing: Ad Spend $256.08 / Impression Share 16.44%
hydrafacial: Ad Spend $250.71 / Impression Share 34.65%
Below are the metrics, please let me know if you have any questions.
August Ad Campaign Metrics
Google Ads (Date Range: 8/1/2020 - 8/31/2020)
Total Cost: $11,484
Total Conversions (Leads): 173
Average Cost Per Conversion: $66.19
Total Clicks: 2,827
Average Cost Per Click: $4.06
Search Impression Share: 21.98%
Please let us know if you have any questions or concerns about your report.
Thank you team!