Concierge MedSpa April 2021 Google Ads + Social Media Campaign
Hi Laura,
How is business?
It looks like you are doing great from our end. It's peak season. Demand is
high. So if you are seeing a great ROI, I would suggest you raise your
budget by 15 - 20%. We can back it down later in the season.
Our Referral Program
Medstar is trying to bring on a few more clients to help our
sister/partner, Whitney pay for her Botox/Filler habit. If you know anyone
that needs marketing help, we’d really appreciate an introduction. If your
referral signs on as a client, we’ll take $300 off your next bill, to say
thank you.
Your Referral Program
If you are not already running a patient referral program, I suggest you
start one. Our providers that have referral programs see great results.
Incentivize both your current patients and their referrals by offering 100$
off their next treatment. Please let us know if you would like any help
creating graphics/emails to inform people about our referral program
Below are the details of the ad report.
Google Ads Ad Spend Vs Impression Share
Overall Impression Share 29.6%
liposuction gold coast: Ad Spend $3,838.58 / Impression Share 81.39%
coolsculpting gold coast: Ad Spend $7,983.76 / Impression Share 15.84%
coolsculpting gold coast exp reach: Ad Spend $3,094.60 / Impression Share
15.84%
breast augmentation gold coast: Ad Spend $2,908.03 / Impression Share 15.84%
coolsculpting geneva: Ad Spend $2,742.32 / Impression Share 15.84%
coolsculpting rhinoplasty: Ad Spend $1,940.11 / Impression Share 15.84%
Treatments vs Areas: Ad Spend $2,823.60 / Impression Share 15.84%
coolsculpting geneva exp reach: Ad Spend $1,179.13 / Impression Share 15.84%
tummy tuck: Ad Spend $2,916.80 / Impression Share 15.84%
microneedling northbrook: Ad Spend $957.80 / Impression Share 15.84%
skin tightening northbrook: Ad Spend $999.93 / Impression Share 15.84%
Your Ad Metrics from Last Month, please let me know if you have any
questions.
Google Ads (Date Range: 4/1/2021 - 4/30/2021)
Total Cost: $31,385
Total Conversions (Leads): 447
Average Cost Per Conversion: $70.09
Total Clicks: 6,519
Average Cost Per Click: $4.81
Search Impression Share: 29.6%
Facebook / Instagram Ads (Date Range: 4/1/2021 - 4/30/2021)
Total Cost: $4,564.38
Total Conversions (Leads): 256
Average Cost Per Conversion: $17.83
Total Clicks: 6,218
Impressions: 204,449
How is business?
It looks like you are doing great from our end. It's peak season. Demand is
high. So if you are seeing a great ROI, I would suggest you raise your
budget by 15 - 20%. We can back it down later in the season.
Our Referral Program
Medstar is trying to bring on a few more clients to help our
sister/partner, Whitney pay for her Botox/Filler habit. If you know anyone
that needs marketing help, we’d really appreciate an introduction. If your
referral signs on as a client, we’ll take $300 off your next bill, to say
thank you.
Your Referral Program
If you are not already running a patient referral program, I suggest you
start one. Our providers that have referral programs see great results.
Incentivize both your current patients and their referrals by offering 100$
off their next treatment. Please let us know if you would like any help
creating graphics/emails to inform people about our referral program
Below are the details of the ad report.
Google Ads Ad Spend Vs Impression Share
Overall Impression Share 29.6%
liposuction gold coast: Ad Spend $3,838.58 / Impression Share 81.39%
coolsculpting gold coast: Ad Spend $7,983.76 / Impression Share 15.84%
coolsculpting gold coast exp reach: Ad Spend $3,094.60 / Impression Share
15.84%
breast augmentation gold coast: Ad Spend $2,908.03 / Impression Share 15.84%
coolsculpting geneva: Ad Spend $2,742.32 / Impression Share 15.84%
coolsculpting rhinoplasty: Ad Spend $1,940.11 / Impression Share 15.84%
Treatments vs Areas: Ad Spend $2,823.60 / Impression Share 15.84%
coolsculpting geneva exp reach: Ad Spend $1,179.13 / Impression Share 15.84%
tummy tuck: Ad Spend $2,916.80 / Impression Share 15.84%
microneedling northbrook: Ad Spend $957.80 / Impression Share 15.84%
skin tightening northbrook: Ad Spend $999.93 / Impression Share 15.84%
Your Ad Metrics from Last Month, please let me know if you have any
questions.
Google Ads (Date Range: 4/1/2021 - 4/30/2021)
Total Cost: $31,385
Total Conversions (Leads): 447
Average Cost Per Conversion: $70.09
Total Clicks: 6,519
Average Cost Per Click: $4.81
Search Impression Share: 29.6%
Facebook / Instagram Ads (Date Range: 4/1/2021 - 4/30/2021)
Total Cost: $4,564.38
Total Conversions (Leads): 256
Average Cost Per Conversion: $17.83
Total Clicks: 6,218
Impressions: 204,449