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Cypress Dermatology - www.cypressdermatology.com

We will be building them out a free microwebsite which we will host on their https://www.sculptcypress.com/ site which is Wix we can take the content from there because it ranks well. we need to keep all the URLs the same. We will build out an ad account for them as well as run their ads. Mainly CoolSculpting.
Chris Zelig, MedstarIsaac Klausnser, MedstarHector Mota, Operations Manager at MedstarJonnamae Jumawan, MedstarShane Quast, MedstarCharmae Arcayan, MedstarVania J, MedstarKamie Allen, Content ManagerSelena Vujatov, MedstarAlyssa Workman, MedstarIvonne Ackerman, MedstarElizabeth RuffaBrittany Redding, Digital Marketing Manager at MedstarJenna Maschino, Senior Support Specialist at Medstar
Posted by Vania J ·

Onboarding Mtg

Date: 4.26.21
Time: 12pm pst
Attendees: Amil, CZ, WZ, AVD, VJ

-We will be building a microsite for them.
-has never run google ads before
-Hector will need to create a google ads acct. Whitney has the cc info.
-Houston, TX area
-936-301-2665
-Amil does not have access to FB page or FB ad acct. only the dr does
-Physician, the plastic surgeon supervised practice. 
-free consultations for all services
-Amil didn't have info for google budgets. Added to the email sent to Dr. Campbell
-We also need budgets for google campaigns for the following treatments. Emailed Dr.:
CoolSculpting: $1000 Google, $500 Facebook ads

Recommend: $1200-$1300 off 8 cycles or more. 3 competitors are already running 50% off 8 cycles or more.

VANIA: buy hosting for them WP Engine. 
Send receipt to cypressderm@gmail.com

Comments & Events

Amy Van Deusen Amy Van Deusen
Meeting with Amil Yacoob- 4/26/21
Time: 3:00 PM (EST)
-We are going to be rebuilding their website on WordPress per CZ. He says he will get back to him on which 
-WZ asks him if he's ever ran google ads. He said no - but they have ran ads on Facebook
-WZ is creating a Google account for him. 
Direct phone number to the office: 936-301-2665 (this is on their website)

-WZ sent a request for access to the Facebook page. WZ asks if the doctor (Dr. Campbell) has access because he does not have access. 
-He manages the website
-VJ is e-mailing the doctor to ask if he has access to the Facebook page. WZ sent request

-Their team has been to CoolSculpting school
-Board-certified, full dermatology clinic. The nurse practitioners supervise the procedures and then hands it over to the aestheticians
-CoolSculpting consultations are free. All cosmetic consultations are free*

Google Budgets for CoolSculpting: He has to check in with the doctor
-WZ suggests minimum $1,500-$2,000 for Google budgets.
-WZ suggests that the minimum is $1,000 for Facebook
-WZ explains that Google will bring more leads.

-Amil googles CoolSculpting in Houston area - his area is desolate.
Target: 10 miles
-Most competitors are running 50% off 8 cycles or more
-WZ explains that we need to run ads with at least this offer

-Amil reassures that he is comfortable with Google ads budget coming out of his CC
-WZ explains that we are going to create him a microsite. She explains that we can set up a WP engine for him $240/ year - Explains that Wix is more expensive and slower
-VJ wants WP set up. VJ will set up hosting. Amil agrees and says his CC can be used to purchase the hosting
-Amil says he has someone that will build up the rest of the site
-WZ suggests that we will set up the hosting for him when he has spoken to the doctor and when he's ready
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Hector Mota, Operations Manager at Medstar Hector Mota, Operations Manager
Amy Van Deusen Amy  
Thank you for the overview. 
For future references please DO NOT add any CC information to BC3 post. 
I have this info and have saved it in is proper place. 
Please edit your comment above and remove that info when you get a chance. 
Thank you. 
Amy Van Deusen Ok, done
Notified 3 people
Hector Mota, Operations Manager at Medstar Hector Mota, Operations Manager
Vania J, Medstar Vania ,
I am told by a handsome person that Hector has created the Google ads account already. 😜
Vania J, Medstar HAH! love it!
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