Onboarding

"Attached is your invoice. I gave you our $2000 micro-website at no cost. "

Works with a current marketing company- Add It

-wants to be #1 in Beverly Hills
-Ad campaigns: 
   1) Implant Dentistry
   2) Cosmetic Dentistry (not primarily Invisalign)- Veneers, full-mouth restoration- (combination cases of crowns, veneers, etc)
   3) Sedation Dentistry- Dr. prefers to utilize IV sedation

Microsite layout:

-Home Page
-Implant Dentistry
-Cosmetic Dentistry
-Sedation Dentistry
-About Us
-Contact Us

-the less amount of focus on dental bonding. Veneers are primarily the focus.

-Topics for the landing page to focus on: 
FAQs such as:
Do you have to replace them every few years? 
Will they fall off?

-Dr has her own before&after photos to use

-$1000 off new client special <--Chris suggests

-Kevin B. Sands DDS is whom she considers an admirable competitor. Has what she considers "good google positioning"
-Also Bill Dorfman
-Sam Saleh on Rodeo Dr.

-NO COUNTDOWN on coupon

Proposed budgets:
- $2000 for each treatment market on Google ads

-Crystal and Christi

-they currently use Dentrix as their patient management software and nexthealth for texting and messaging.

-with content don't mention lumineers, never mention fillings.
-can use content from existing website mostly original content.
-glam, adults, mainly 30-55 age range. 

-has her own implant magazine.
__________________
-veneers? what type? Porcelain dental veneers?
-porcelain crowns?
-gum contouring? 
-teeth whitening?