Sep. Monthly Google Ads Report - Imagine Body
Hi
How are you?
Coolsculpting consumer demand is seasonal. It is normal for a business to
slow down in late August through the end of September and also during the
holidays. During these periods fewer people are searching for these
treatments on Google. So it is normal to see fewer leads and business.
Right after the holidays, consumer demand goes way up and should remain
steady through the end of summer 2020. We are constantly working to get you
as many customers as possible regardless of the season.
Attached is the report for Google Ads for last month.
Google Ads Account Summary:
(Spent / Conversions / CPA)
$2,283 / 7 / $326.17
Notes on Google Ads:
- Actual spend was below target for September.
- My focus this month was to dial in performance and increase the
conversion rate – which increased by 102%.
- Performance improved considerably month/month. The total number of
leads was up 133% and the average cost / lead was down 60%.
- The average cost / lead is a bit higher than I would like to see, but
I should be able to optimize the campaigns and improve this quickly.
Let me know if there are any questions.
Chris
How are you?
Coolsculpting consumer demand is seasonal. It is normal for a business to
slow down in late August through the end of September and also during the
holidays. During these periods fewer people are searching for these
treatments on Google. So it is normal to see fewer leads and business.
Right after the holidays, consumer demand goes way up and should remain
steady through the end of summer 2020. We are constantly working to get you
as many customers as possible regardless of the season.
Attached is the report for Google Ads for last month.
Google Ads Account Summary:
(Spent / Conversions / CPA)
$2,283 / 7 / $326.17
Notes on Google Ads:
- Actual spend was below target for September.
- My focus this month was to dial in performance and increase the
conversion rate – which increased by 102%.
- Performance improved considerably month/month. The total number of
leads was up 133% and the average cost / lead was down 60%.
- The average cost / lead is a bit higher than I would like to see, but
I should be able to optimize the campaigns and improve this quickly.
Let me know if there are any questions.
Chris