Digital Marketing Set Up
- ❏ Google Ads - Set up campaign
- ❏ Set up Conversion Tracking
- ❏ Install GTM on site
- ❏ Send out monthly report
- ✔ Revisit With Client in March
- ✔ Build out Welcome emails in our / clients email platform
- ✔ Create Facebook / Instagram ads creatives (if unique needed)
- ✔ Facebook / Instagram: Build out ad campaigns
- ✔ Set up call rail for client or access existing call account
- ✔ Set up Goals in GTM.
- ✔ Adwords: order ad copy for unique services
- ✔ Pause Google and FB ads until March
- ✔ Google Analytics: secure access and set up goals
- ✔ Set up popups/zapier to campaign pages
- ✔ Google Adwords/ Analytics - link the two accounts, import analytics goals into google adwords
- ✔ Google analytics: set up client dashboard report in support@medstarmedia.com
- ✔ Send client link to Lead Sheet
- ✔ set up lead sheet
- ✔ Provide ad manager with all details and order campaigns
- ✔ Set up GTM
- ✔ Google My Business - secure access.