💻 Client Overview 📋
Website Design + Development
• Complete website design and development using the WordPress platform to recreate https://www.myhealthandglow.com/ a primary care / aesthetics website
• Install lead capture forms, integrate with autoresponder and set up client & customer notifications
• Optimize website for optimal desktop, tablet, mobile and cross-browser usability
• Design custom graphics
We estimate it will take up to 40 hours to design your website. If it takes more than 40 hours we will provide you with additional estimates.
We bill at $*** an hour for design work. If you would like us to create SEO-optimized content. We will an additional $*** per treatment page.
| discount New Business Website Design Bonus
| Digital Marketing Set Up Service Set Up Google Adwords pay per click campaigns to target people looking for the treatments you provide
• Perform keyword research, create ad groups and ad copy
• Set up Facebook/Instagram ad campaigns
• Set up conversion tracking, sales funnels and goals: Google Analytics, Google Tag Manager, Google Search Console, Call Tracking, Facebook conversion tracking, etc.
Digital Marketing Monthly Management Service
• Monthly management of Google Adwords and active Facebook and Instagram campaigns.
• Optimize campaigns for conversions monthly
• Monitor budget and adjust bids to gain better ROI
• Manage keyword selection and audience targeting
• Consult Exit pop technology
to increase leads.
• Bonus: One custom email monthly (up to 2 free hours of design work )
• Optimize campaigns for conversions monthly
• Monitor budget and adjust bids to gain better ROI
• Manage keyword selection and audience targeting
• Consult Exit pop technology
to increase leads.
• Bonus: One custom email monthly (up to 2 free hours of design work )
We are building a new website. It is primary care + aesthetic website. In addition to the digital marketing service. The main website (combine the primary care into this should be: https://www.myhealthandglow.com/
WZ - Vania is our client success manager but will be taking really good care of you. You are in good hands. How did you find us?
H&G - We had an affiliate but they couldn't work with us (Will with Mercabra) and he referred us to Chirs.
WZ - We are building a completely new site with you, correct?
H&G - Yes.
WZ - I see what looks like a chat widget, but it is not, so we will do this differently. I like the color, however, we will adjust to meet the market.
H&G - That would be going completely away from our brand colors though.
WZ - Send me your brand bible. Who is your developer now?
H&G - She is with Lexi Design.
WZ - I don't see a homepage. It is pretty complicated. Have you ever run Google ads before.
H&G - Yes, let me log in.
WZ - Great, we will need to get access. (Access has been granted)
VJ - Google Ads Number: 586-077-0309
WZ - Now we need to get access to your Facebook Ads account. It is really important that we enter the account of whoever owns the page.
H&G - Ads on Facebook are connected to IG?
WZ - Yes, that's right. We will be sure to include the colors on your site.
VJ - Facebook Ad ID: 29109613039126
WZ - While that loads let's make sure that we have the correct CC information.
H&G - Yes that is the correct information.
WZ - Who owns your domain, meaning GoDaddy..
H&G - Yes GoDaddy & Square Space
WZ - Okay please go to GoDaddy to grant access. We need SFTP access and we need full access to do this properly.
H&G - Have Square Space for hosting.
WZ - We use Wordpress because google favors it and it is 40% better than other domains. Either you need to purchase your own hosting (like WP Engine) or we purchase hosting for you. You should own your site always. I recommend doing it on your own. Vania can help you set it up if you give her your CC. Don't cancel Square Space until new site is up.
H&G - We have emails that we have synced to Square space, will those transfer?
WZ - No, they wont, but our developer can help you with that. Before we move over anything we need to look at Square Space emails. Also, I see that you have google analytics, do you have access?
H&G - Yes, will add support@medstarmedia.com as a user to Google Analytics
WZ - Analytics ID: 174010850 add me for access.
H&G - Phone: 813-832-4569
WZ - All consults are free? (YES)
H&G - Consent forms
WZ - Any bragging rights?
H&G - We are pretty new, we only opened about a year ago. Citon certified, we have a feature in Tampa Magazine and we can send the article.
VJ - Put it on your list to submit your business to any and all local awards.
WZ - What is a good lead email address.
H&G - We would like to create a new email for leads. Will we have training.
WZ - YEs, we will do an initial training and ads will be turned on as well as organic leads and any questions you might have, schedule with VJ. We babysit a little at first to help you understand.
H&G - Who will be developing it? Will it be you?
WZ - No we have a large team.
H&G - I like the Skinney site, but not the primary site, I will send you our brand outline. Sexy is better.
WZ - Okay lets look at what would be worth running ads to, we run up to 3 campaigns with what you have included in your package, but if you add more than our fees go up from there. Here is what i suggest: IV Drips, cellulite reduction (ND Med - RF), Botox, & Dermal Fillers. Dermal Fillers $150 OFF New Clients, Must purchase a full Syringe and cannot be combined.
Budgets-
1. Dermal Fillers - Google $1,000
2. Botox - $9.99/unit (you can bank your botox units) with a purchase of Minimum of 50 Units - FB $1,000
3. Skin tightening ND med (added cellulite and RF microneedling) - $150 Off new client special - Google $1,000
WZ - We need content without needles. Do not boost ads without telling me, be very careful. If you have botox videos, please send them. The iPhone is the best, vertical and horizontal. We want it to look like an influencer. I can send you a guide (just remember No needles).