PAUSE ALL WORK 10/26/23 - Woman to Woman Ob/Gyn - NR

Custom Website Design & Development * Digital Marketing Set Up (One Time Fee) * Digital Marketing Monthly Management

Onboarding Notes

Date:
Time:
Attendees:


Micro-Site/Website URL:


Services: TBD-see notes on what they offer
-Service #1
-Service #2
-Service #3

Key Notes:
  • James Daniels 909-213-7000 (Administrator),  Kari Lyons 909-499-9162 (Office Manager)  Betty Daniels MD  909-553-2990 (Owner)
  •  https://www.womantowomanobgyn.com/ A second Woman to Woman website exists, our microsite will connect to the website listed above, but please note the existence of:  http://w.womantowomanobgyn.com/
  • Has been doing Cynosure Mona Lisa Touch, SculpSure, Emsella (big seller), Emsculpt NEO, Emface, Botox and Filler

Ad Budget Notes: TBD-see notes on what they offer
Service #1-XXX Content

  • Recommend a budget of $XXXX per month on XXXX Ads- Client approved
Service #2-XXX Content

  • Recommend a budget of $XXXX per month on XXXX Ads- Client approved
Service #3- XXX Content 

  • Recommend a budget of $XXXX per month on XXXX Ads- Client approved

 Specials:

Service #1- Ad targeting: X Miles:

  • *Offer*- Client approved
Service #2 -Ad targeting: X Miles:

  • *Offer*- Client approved
Service #3 -Ad targeting: X Miles:

  • *Offer*- Client approved

Info Gathered:
Website URL:https://www.womantowomanobgyn.com/

Micro-Site URL:

Domaine Registrar:
 

Hosting:
 

Google Adwords ID: 261309856 - except I don't see this on MCC, if this is meant to be their ads account, it's also missing a digit: 261-309-856x

Google Analytics: provided to go@medstarmedia.com

Google My Business:
 

Facebook Page - ID - Ad Manager: Patient Pop is not giving admin access

Main Phone Number:
 

Contact 1:
Primary Contact Name: Dr. Betty Daniels
Primary Contact Role: Owner
Primary Contact Email: drbettyca@hotmail.com
Primary Contact Phone: 909-881-1683
Secondary Contact Name: Dr. Kari Daniels
Secondary Contact Email: klyons@womantowomanobgyn.com
Secondary Contact Phone: (909) 499-9162
Tertiary Contact Name: Dr. James Daniels
Tertiary Contact Email: jameshdaniels@womantowomanobgyn.com

Office Location:
Business Location #1: 249 E Highland Ave, San Bernardino, CA 92404
Business Location #2: 1850 Riverside Ave, Ste #190, Rialto, CA 92376

 
Financing:
 

Following Treatments Free Consults:
 

Awards & Recognitions for Campaign Pages:
 

Lead notifications: 
leads@womantowomanobgyn.com,  909-881-1683, Nancy Vargas and Kari Lyons

Website desired Aesthetic: 

Comments & Events

Nicol Razon, Medstar
Date: 5/3/23
Time: 11:30 am PT
Attendees: Vania, Nicol, Docs

EDIT - 10/5/23 after team meeting, they are ready to begin.


Micro-Site/Website URL: sculptedbyw2w.com


Services:
-Service #1 - Emsculpt Neo
-Service #2 - Dysport/ Botox
-Service #3 - Semaglutide
-Service #4 - EmFace

Key Notes:
  • James Daniels 909-213-7000 (Administrator),  Kari Lyons 909-499-9162 (Office Manager)  Betty Daniels MD  909-553-2990 (Owner)
  •  https://www.womantowomanobgyn.com/ A second Woman to Woman website exists, our microsite will connect to the website listed above, but please note the existence of:  http://w.womantowomanobgyn.com/
  • Has been doing Cynosure Mona Lisa Touch, SculpSure, Emsella (big seller), Emsculpt NEO, Emface, Botox and Filler
  • For Follow up request: network solutions, GMB, facebook partner, google ad account, Care Credit link & Klarna link, leads email, awards and recognitions etc.
  • They wanted to advertise Emsella, Neo, Emface, weygovy weightloss, botox, fillers 
  • competitors: Health First Medical Weight Loss
  • The currently sell dysport as : one area for $200,  2 areas $300, 3 areas $500
  • MD injector
  • Will run a Mother's Day special: Weightloss $250 for the first month and Emsella 50% which is normally $1200 for 6 treatments, so $600 for 6 treatments from May 10-15th. In this way, they sell 4 and get 2 free. 6 treatments package now on repeat md. 6 for 2500. Costs them 300$ to run the cycle of 6. Also do deals of the mo or of the day for $200 off of the package
  • ppl will drive 20 miles for a deal between riverside, ontario, rancho cucomonga, san bernadino 
  • One of their competitors: https://skinperfectmedical.com/ running a $4000 for 4 treatment package NEO on text blasts. 
  • On RepeatMD they do a Semaglutide offer that's $50 off the first month = $350 (pay $300) for the first month. 4 injections includes consult and labs. 350 /  month after that OR $99/week. Then up the price to 150 a week for higher dosage up to $500/month (1.7 mg increase) $300/mo is pay up front 
  • come in weekly for medicine and visit with doctor for consult monitor and tracked
    "create individualized program" for step 2
  • Maybe throw in a free Emface page and they do the ads spend? (Whit suggests 1250-1500 google) run it at no extra charge (comped $250 ea a mo)
10/5/23 NOTES
  • Patient pop has DNS access to their current site. James said they do not have any other google ad accounts and are not running google ads but, am still concerned about circumventing events, which is why i didn't want to link their GMB profile to 202-389-6701 ad account 

Ad Budget Notes:
Service #1-Weygovy 
Demo Content
  • Recommend a budget of $1000 per month on Meta Ads- Client approved
Service #2-Botox/dysport 
Demo Content
  • Recommend a budget of $1000 per month on Meta Ads- Client approved
Service #3- Emsculpt NEO 
Demo Content 
  • Recommend a budget of $1500 per month on Google Ads- Client approved

 Specials:

Service #1- Dysport/Botox Ad targeting: X Miles:
  • *50% off up to 3 treatment areas New Client Special*- Client approved
Service #2 -Semaglutide Ad targeting: X Miles:
  • *$50 off for the first month - 3-month minimum*- Client approved
Service #3 -Emsculpt NEO Ad targeting: X Miles:
  • *$600 OFF a package (leave how many off for now, clarify on bottom of page, disclaimer so ppl don't do 1 treatment)*- Client-approved

Info Gathered:
Website URL:https://www.womantowomanobgyn.com/

Micro-Site URL: purchased from godaddy: sculptedbyw2w.com
access sent to support@medstarmedia.com

Domaine Registrar: from network solutions will be sent to support@medstarmedia.com
Hosting: network solutions request sent to support@medstarmedia.com

Google Adwords ID: 202-389-6701 
womantowomanobgyn@gmail.com
added ivonne and clickmogul on 10/5/23
smart campaign started 10/5/23

Google Analytics: provided to go@medstarmedia.com

Google My Business:  Link to search here
Not linked to their ad account
didn't want to link when beginning ad account b/c I am concerned about circumventing event.
 
Facebook Page - ID - Ad Manager: Patient Pop is not giving admin access/ James will be sending access our way.

Main Phone Number:
 

Contact 1:
Primary Contact Name: Dr. Betty Daniels
Primary Contact Role: Owner
Primary Contact Email: drbettyca@hotmail.com
Primary Contact Phone: 909-881-1683
Secondary Contact Name: Dr. Kari Daniels - best for strategy, front desk, leads info.
Secondary Contact Email: klyons@womantowomanobgyn.com
Secondary Contact Phone: (909) 499-9162
Tertiary Contact Name: Dr. James Daniels
Tertiary Contact Email: jameshdaniels@womantowomanobgyn.com

Office Location:
Business Location #1: 249 E Highland Ave, San Bernardino, CA 92404

Financing: Care Credit & Klarna
need links

Following Treatments Free Consults: Yes. No cancelation policy in place - recommended to enforce the policy by Vania.
 

Awards & Recognitions for Campaign Pages: physician performed services
 

Lead notifications:
leads@womantowomanobgyn.com (maybe? they'll get back to us),   909-881-1683, Kari Lyons

Website desired Aesthetic: movement and not just static. they want to see video of treatments being done. Showed them both Haus of Aesthetics and Precision Health and Aesthetics.  Liked Precision better for the multicultural and athletic look. We are to riff off of their current site's logo and colors but update them for an aesthetic site look. So (Nicol's idea) play off of the purples and incorporate oranges in buttons?
Nicol Razon, Medstar
Alyssa Workman, Medstar Alyssa   this is not ready to task out
Alyssa Workman, Medstar Ok thx 4 update!
Nicol Razon, Medstar
Alyssa Workman, Medstar Alyssa I have tasked out the Web Development, the Provide ad manager, and the Meta ad creatives. You will see there is a lot of TBD.  I put in notes for Ivonne to start on our own hosting
Alyssa Workman, Medstar Awesome! Thx
Nicol Razon, Medstar
Alyssa Workman, Medstar Alyssa Hector Mota, Operations Manager at Medstar Hector  please note we are ready to begin this project. I have tasked out the START, campaign, unique content, and creatives tasks.
Alyssa Workman, Medstar Thank you!