Truth and Beauty August 2020 Google Ads
Hi Truth and Beauty Team,
How are you guys doing?
We have some good news pertaining to your Google ads report. This month, we
were able to obtain 71 conversions which is great. The only problem area we
are concerned with is the impression share which is at 26.63%. Typically,
80% to 95% is where we want to be.
Your impression share is the number of people who are searching for your
services and how many are actually seeing it. As of right now your budget
is only allowing your ads to be shown to less than 30 people out of every
100.
We can discuss how to improve your impression share and other metrics
whenever you get a chance.
Below are the details of the ad report.
Google Ads Ad Spend Vs Impression Share
Overall Impression Share 35.84%
laser resurfacing: Ad Spend $749.13 / Impression Share 26.63%
rhinoplasty: Ad Spend $1,996.55 / Impression Share 32.55%
emsculpt: Ad Spend $1,223.86 / Impression Share 40.47%
ultherapy: Ad Spend $736.09 / Impression Share 64.83%
microneedling: Ad Spend $501.94 / Impression Share 43.7%
dermaplaning: Ad Spend $252.78 / Impression Share 45.23%
Below are the metrics, please let me know if you have any questions.
August Ad Campaign Metrics
Google Ads (Date Range: 8/1/2020 - 8/31/2020)
Total Cost: $5,460
Total Conversions (Leads): 71
Average Cost Per Conversion: $76.91
Total Clicks: 1,594
Average Cost Per Click: $3.43
Search Impression Share: 35.84%
Please let us know if you have any questions about this report or anything
else.
Thanks.
How are you guys doing?
We have some good news pertaining to your Google ads report. This month, we
were able to obtain 71 conversions which is great. The only problem area we
are concerned with is the impression share which is at 26.63%. Typically,
80% to 95% is where we want to be.
Your impression share is the number of people who are searching for your
services and how many are actually seeing it. As of right now your budget
is only allowing your ads to be shown to less than 30 people out of every
100.
We can discuss how to improve your impression share and other metrics
whenever you get a chance.
Below are the details of the ad report.
Google Ads Ad Spend Vs Impression Share
Overall Impression Share 35.84%
laser resurfacing: Ad Spend $749.13 / Impression Share 26.63%
rhinoplasty: Ad Spend $1,996.55 / Impression Share 32.55%
emsculpt: Ad Spend $1,223.86 / Impression Share 40.47%
ultherapy: Ad Spend $736.09 / Impression Share 64.83%
microneedling: Ad Spend $501.94 / Impression Share 43.7%
dermaplaning: Ad Spend $252.78 / Impression Share 45.23%
Below are the metrics, please let me know if you have any questions.
August Ad Campaign Metrics
Google Ads (Date Range: 8/1/2020 - 8/31/2020)
Total Cost: $5,460
Total Conversions (Leads): 71
Average Cost Per Conversion: $76.91
Total Clicks: 1,594
Average Cost Per Click: $3.43
Search Impression Share: 35.84%
Please let us know if you have any questions about this report or anything
else.
Thanks.