Admire Aesthetics - Tiffany - 🔴 SEO client 🔴 - Judi

www.admireaesthetics.com/ - CS + CoolTone marketing CSM - Judi

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Hector M.
lol... no worries, Shane... 
I thought maybe Chris may have paused it and unpaused them.. 
Shane Q.
Hector Mota Hector
 Wrong account 🤦‍♂️
Hector M.
Shane Quast Shane
 which campaigns are you referring to? Because I am seeing both Coolsculpting campaigns running fine on Facebook and Google ads
Shane Q.
Hector Mota Hector
 Chris paused the campaigns yesterday. 
Michael
I think that makes sense
Brittany R.
I am going to have Nicol reach out to the client to see if they are okay with putting Am I A Candidate? and Patient Portal under About and move the phone number to the blue bar. What do you think
Michael Michael
 
Brittany R.
Brittany R.
On my 15.6 inch laptop, there are 3 elements underneath so I don't think just the phone number will fix it
Brittany R.
I will see what I can do
Michael
Maybe move the phone number to the blue top bar, or put Events and Specials under About?
Michael
Can we rework Admire's main menu at all? It's too long on my laptop and it's pushing elements underneath
Michael
Shane Q.
👍
Hector M.
Shane,  you already have access under the 

shane.quast@gmail.com email. I updated the access level for you. 

I now added  hello@clickmogul.io and has access... 
Shane Q.
Hector Mota Hector
 can you add hello@clickmogul.io to GTM please? 
Nicol R.
Thank you
Ivonne Ackerman Ivonne
 - I hadn't seen this!
Ivonne A.
Nicol Razon Nicol
 just making sure you are on this.
Hector M.
I will let Chris know to see what he says
Shane Q.
We can move them to a whitelabel account or start the process of boosting posts every day until the restriction gets lifted. But if her account is still hacked or she gets a payment rejected, we're right back to square 1
Shane Q.
Go back to time and tell her not to fall for a phishing scam?!  I kid! 
Hector M.
they have a $50 spending limit. Is there anything we can do?
Shane Q.
Facebook Ads account is now restricted - likely due to the owner getting her account hacked. 
Michael
Stop optimizing for "near me" keywords. This was a tactic Medstar used in the past. Finishing pages with "Coolsculpting Near Me" or creating pages targeting those variations specifically. 

We're in the process of going through all of our client's sites to either remove those sections from pages (ex. change "Coolsculpting Near Me" to "Coolsculpting in El Paso, TX") or redirect those /near-me/ pages to the correct services pages. But, we haven't gone through everyone yet. 

For a lot of those existing /near-me/ pages Google has already deemed them as low-value so they get very few impressions, so it's not pressing to address them, but some are still getting clicks. 

If you have clients that have complained about getting too many out-of-area conversions let me know and I can take a look at their sites. I won't be able to eliminate them completely because it's not uncommon for people to come to the site through a blog post and end up converting, but I can address those "near me" clicks.
Nicol R.
Michael Michael
 that's a trip! I wasn't aware this could be a thing. This explains other clients who have had the same complaint (Precision Aesthetics is one). Is there any way to mitigate it?
Michael
Michael
I'm guessing she was an Organic click. Google isn't very good at serving close-proximity pages with "near me" searches. The Map results will be close to the searcher, but I see pages from all over the country that have optimized for "near me" keywords show up in the SERP. Better Body is a good example. He has a /penuma-near-me/ page that ranks nationally for "penuma near me" searches.  
Shane Q.
Shane Q.
We've only served 1 impression outside the state of Oregon in the last 180 days. It isn't coming from us 
Nicol R.
Can you please look into why this may have happened?
Nicol R.
Hi
Shane Quast Shane
I just got this email, (Admire is in Oregon), "I just had a person who lives in Kentucky, call our clinic because she had searched Coolsculpting near her and we came up. Will you check and make sure we’re not paying for advertisement outside of our area? Thank you." 
Hector M.
The CC on file Visa · 9326 - payments are not going through. I sent you an email about it. 
Nicol R.
Hi
Hector Mota Hector
, there is an "account error" for this FB ads account. ^ For some reason I cannot see the billing and payment info on this account. It either moved and I need to find it in the new interface or, I no longer have access. Can you please check?
Nicol R.
Hector M.
I tried to make direct payments and they are not working. I just sent the client an email to see if they want me to use another CC I have on file for them. 
Shane Q.
Hector Mota Hector
 Facebook payment issue
Hector M.
I know you are... but what am I??? :)
whitney.zelig@gmail.com
50k Event we helped market. Good job team! You are all geniuses! 
Shane Q.
I checked and everything seems fine. I'm not 100% sure if there is an issue and what it is. I think we keep watching it and see. 
Shane Q.
I will
Isaac K.
whitney.zelig@gmail.com whitney.zelig@gmail.com
- I just checked and all looks good in the forms. We haven't made any changes in them lately.
Shane Quast Shane
- Can you please check on your end and let us know? Thanks.
whitney.zelig@gmail.com
Shane Quast Shane
Isaac Klausnser Isaac
 i think the URL source code is broken- I am seeing 3 form fills in past 2 weeks for CS- but no google ad ID source. 
Shane Q.
👍
Hector M.
Isaac is working on the issue now... 
Shane Q.
I updated the call tracking already. It was a different phone number than that on the LP. 
Hector M.
The GTM fire - I did the test and it loaded for me right away. I do not think there's anything we can do to make GTM fire faster as that is a Google ads implemetation
Hector M.
Shane Quast Shane
I tagged you and Isaac a while back saying that I was still seeing the old number on the LP even though we had a new GHL tracking number... 
This is it (541) 275-2904 - 
whitney.zelig@gmail.com
Hector Mota Hector
 can you help us out here
Shane Q.
Client changed the phone number on the landing page so calls were not tracking. Form was incredibly slow to submit and the GTM code took at least 5 seconds to fire on the confirmation page. 
Hector M.
Tags seem to be firing correctly on my end 
Shane Q.
looks like broken conv tracking. I'll see what's up. 
whitney.zelig@gmail.com
very high cost per conversion can we investigate team
Hector Mota Hector
Shane Quast Shane
 
Shane Q.
wonderful
whitney.zelig@gmail.com
No worries, i've explained to them. thanks. they just got back from "coolsculpting marketing school" 
Shane Q.
It's already done. As a warning though, we will continue to get competitor phrases popping up in the search term report. I'll never get that to 100%
whitney.zelig@gmail.com
can we add that term as a negative, please,
Shane Quast Shane
 
Shane Q.
We pick up competitor searches a lot. When I see them not converting I add them as negatives. 
Shane Q.
there's an MIA aesthetics in Miami, Austin, Atlanta, Chicago, Vegas, Houston and Salt Lake City.
Shane Q.
It's a search term. There is no way to police every single search term unless we use exact match keywords only, but even that's not a guarantee. 
whitney.zelig@gmail.com
Hey
Shane Quast Shane
 I need an answer for them- I can give you a call after my meeting, or if you want to type one here lmk
Shane Q.
It's a search term. There are very important differences between a keyword and a search term. I think we're all good here. I'll explain on a call sometime. 
whitney.zelig@gmail.com
I believe MIA aesthetics is referred to as a keyword or searchterm- however it's in another state? is that abbreviated for something? is this an accident? I will let them know about fb
Shane Q.
That help? 
Shane Q.
"mia aesthetics" referring to the search terms? I would say thats a good thing if we're showing ads to users searches for competitors that are highly likely to convert. We probably cannot target King Aesthetics specifically due to low search volume, but they will get picked up on high-conversion likelihood searches with the current account structure. 
Shane Q.
Retargeting for Google or FB? Google is impossible but we do so on FB. 
whitney.zelig@gmail.com
hey
Shane Quast Shane
 follow up on this- i have a meeting with them soon
whitney.zelig@gmail.com
Shane Quast Shane
question from client
3. Are we doing retargeting? 
4. On the last report that was sent to Tiffany, it showed we're paying for clicks for "mia aesthetics." What's that? When we google it, it brings up a practice in another state. Should we "King Aesthetics" to that list? They are one of our local competitors. 
Shane Q.
dashes are best. This works!
Hector M.
I believe Shane has already said that the format you mentioned - 111-222-3333 works best. 
Chris Z. What does the research say?
Chris Z. I think from now on we should use dashes instead of () so 555-123-1234 - probably room for less error
Isaac K.
OK. I will update it once
Shane Quast Shane
gives confirmation.
whitney.zelig@gmail.com
however the format might be a little off ? it might be 541-210-8806 ,
Shane Quast Shane
 does that match with your ads?
whitney.zelig@gmail.com
beautiful
Isaac Klausnser Isaac
 
Isaac K.
Isaac K.
whitney.zelig@gmail.com whitney.zelig@gmail.com
Shane Quast Shane
- Added
Isaac K.
 
whitney.zelig@gmail.com whitney.zelig@gmail.com
- Sure. Will add.
whitney.zelig@gmail.com
Isaac Klausnser Isaac
 can we get a big button for mobikle please? thx shane
Shane Q.
This account really struggles. Would help a ton if the phone number showed on mobile LP
whitney.zelig@gmail.com
actually its not live
Hector M.
What is the url of the new site?
Hector M.
Good morning
whitney.zelig@gmail.com whitney.zelig@gmail.com
 
whitney.zelig@gmail.com
Shane Quast Shane
Hector Mota Hector
Jonnamae Jumawan Jonnamae
    we made a new site live, let's make sure everything is okay , pop ups, ads, etc.
Shane Q.
That's OK, it actually fires from a different event.
Hector M.
Hector M.
Shane Quast Shane
 the click to call from Google ads is still not firing. 
Shane Q.
I just updated the way the tag fires. Should work now. 
Hector M.
This is the confirmation page Shane.https://www.admireaesthetics.com/c/coolsculpting
Shane Q.
Yes, they should have. What URL is the popup sending you too after completion? 
Hector M.
I tested the POP UP... 
Should they have fired?
Hector M.
Hector M.
Shane Quast Shane
I am not seeing these 3 tags firing on the 
https://www.admireaesthetics.com/coolsculpting
Hector M.
I will test the pop ups and lps to check... 
Shane Q.
That's weird, I saw two conversions two weeks ago, but nothing since.
Hector M.
Thanks Isaac.
Shane Quast Shane
 can you please elaborate so Isaac and I can know what to tell Steps marketing?
Isaac K.
Hector Mota Hector
Shane Quast Shane
- Yes we did.
Hector M.
Isaac Klausnser Isaac
 I thought we fixed this issue with the client in our email chain?
Shane Q.
Conversions still not working here.
Shane Q.
Thanks!
Hector M.
Shane, I opened a ticked with their marketing campaign to see what is going on..... 
Shane Q.
Hector Mota Hector
 Conversion tracking is still broken for this client. I recommend pausing campaigns until it is resolved. 
Shane Q.
👍
Hector M.
I am on  it now Shane. 
I will let you know what Chris tells me... 
Shane Q.
Chris Zelig Chris
Hector Mota Hector
 The popup no longer goes to a confirmation page so I am unable to track conversions for this client. 
Hector M.
yes Chris, I see no pop ups on this page yet
Chris Z. Hector are we still having issues
Hector M.
But we are still having an issue with the POP UP. 
Hector M.
Shane, this is the CS page = https://www.admireaesthetics.com/coolsculpting
whitney.zelig@gmail.com
Chris Zelig Chris
 where is the developer on this? Perhaps we should create a microsite
Shane Q.
Hector Mota Hector
 What's the CS landing page for this client supposed to be?