Advanced Laparoscopic Surgeons of Morris, LLC - www.njbariatricsurgeons.com

Digital Marketing Set Up Service * Digital Marketing Monthly Management Service *

βœ” πŸ”΄Urgent - Launch by no later than Feb 1st πŸ”΄ Google Ads - Set up Campaigns

Assigned to
Hector Mota, Operations Manager at Medstar Hector M. Shane Quast, Medstar Shane Q.
Due on
Notes
Shane Quast, Medstar Shane Hector Mota, Operations Manager at Medstar Hector please take note - Katharine A., CSM at Medstar Katharine Chris Zelig, Medstar Chris fyi

Platform - Google Ads -
Service - Gastric Sleeve 
Locations - Two Locations
Florham Park Office - 83 Hanover Road, Suite 190, Florham Park, NJ
Edison Office - 98 James Street, Suite 212, Edison, NJ
Budget - $2,500.00
Special - Schedule A Consultation
Targeting -  12 Mile Radius
Landing Page: https://sleevesurgerynj.com/
Google ads ID: 735-835-0160
GTM:
GTM-WR6M5VJX
Competitors:
Notes to consider for adding to/updating in Copy:
Voted NJ Top Doc in Bariatric Surgery for 17 Consecutive years, since 2007 
Center of Excellence in Bariatric Surgery

Comments & Events

Shane Quast, Medstar
I'm on it. 
Alyssa Workman, Medstar Thank you!
Shane Quast, Medstar
Live
Shane Quast, Medstar
Shane Quast completed this to-do.
Hector Mota, Operations Manager at Medstar
Hector Mota re-opened this to-do.
Hector Mota, Operations Manager at Medstar
Shane Quast, Medstar Shane these ads should not be live yet.
The leadsheet for this client has not yet been created.
I am also getting a message from Katharine A., CSM at Medstar Katharine that they have not been trained yet. 
I am not sure why they put URGENT on this task when they should not be live until January 31st the earliest. 

I have paused the ads until we figure this out.. 
thanks
Alyssa Workman, Medstar
My apologies team - it was my misuse of word choice here. I should have said High Priority instead of Urgent. I will be more clear in future situations like these rushed requests. 
Hector Mota, Operations Manager at Medstar thank you!πŸ‘
Shane Quast, Medstar
The campaigns are done and paused; what should I do here? Launch on Thursday? 
Katharine A., CSM at Medstar
Shane Quast, Medstar Shane yes, please launch on Thursday! 2/1! 
Thank you 
Shane Quast, Medstar πŸ‘
Hector Mota, Operations Manager at Medstar thank you!πŸ‘
Alyssa Workman rescheduled this to-do
Was
Now
Alyssa Workman, Medstar
Shane Quast, Medstar Shane Hector Mota, Operations Manager at Medstar Hector all set to go live for the 1st.

On a different note, the client wants to know if Shane can use any of these UPCs to highlight in the ad copy. But they also want to approve it before adding any more than what was provided - Katharine A., CSM at Medstar Katharine  

Notes to consider for adding to/updating in Copy:
Voted NJ Top Doc in Bariatric Surgery for 17 Consecutive years, since 2007 
Center of Excellence in Bariatric Surgery
Katharine A., CSM at Medstar
Shane Quast, Medstar Shane Hector Mota, Operations Manager at Medstar Hector   If you create more copy based on what Alyssa said above ^! Please let me know before going live as the doctor needs to approve it! Thank you 
Katharine A., CSM at Medstar
Hector Mota, Operations Manager at Medstar Hector Shane Quast, Medstar Shane we are good to go live today with the approved ad copy that is in the original task! 

Thank you
Shane Quast, Medstar
Katharine A., CSM at Medstar Katharine Alyssa Workman, Medstar Alyssa   Campaigns are live. Here are some copy options

Headlines
Voted Top in Bariatric Surgery
Voted #1 for 17 Years in a Row

Description
Voted the New Jersey Top Doctor in Bariatric Surgery for 17 Consecutive Years Since 2007
Katharine A., CSM at Medstar
Shane Quast, Medstar Shane
Thank you!
Ran those by the doc and he sent me back "minor edits".

Headlines:
Top Doctor in Bariatric Surgery
Voted #1 for 17 Years in a Row
 
Description:
Voted as New Jersey's Top Doctor in Bariatric Surgery for 17 Consecutive Years Since 2007
 
 Also – if you choose to highlight our Center of Excellence status in ads, we can use the below copy.
 
Headlines:
Bariatric Center of Excellence
Nationally Recognized & Accredited Bariatric Center
 
Description:
Safe, high-quality care for bariatric surgery patients in New Jersey.


Feel free to add any of these that you approve to the campaign thank you.
Hector Mota, Operations Manager at Medstar
I have updated Hubspot and added to my notes, list, sent to Jenna... 
Katharine A., CSM at Medstar
Shane Quast, Medstar Shane Hector Mota, Operations Manager at Medstar Hector  All ads were limited due to the drug terms on the website, Chris suggested the client take those words off the website and he did! Can we make sure these ads are now good, or appeal if not. Thanks 
Hector Mota, Operations Manager at Medstar
Kat, 
Shane will need to review the ads to see what violations issues are still pending and which ones he needs to appeal..
Katharine A., CSM at Medstar Got it! Ty
Shane Quast, Medstar
Hector Mota, Operations Manager at Medstar Hector  Already appealed and rejected. I'm close to positive it's an issue with their website. 
Shane Quast, Medstar
Hector Mota, Operations Manager at Medstar Hector  confirmed the issue is the landing page. I can't run ads to the page provided. 
Hector Mota, Operations Manager at Medstar
So what do you suggest we do? Remove the wording on the landing page or would it be better to create a Go.landing page for them??
Alyssa Workman, Medstar
We are wrapping up a landing page this was meant to get going before. The client will have to make the edits on this LP themself since we don't have access.

https://njbariatricsurgeons.co/ is ready so we could switch the URL? Katharine A., CSM at Medstar Katharine what do you think? I will get a pop-up added, it is currently in Audit and badges will be added for the UPCs, but will be wrapped up this week. 
Shane Quast, Medstar
Hector Mota, Operations Manager at Medstar Hector Alyssa Workman, Medstar Alyssa These are the drugs on the site that Google is taking issue with 

WEGOVY and Zepbound
Hector Mota, Operations Manager at Medstar Got it.. thanks
Hector Mota, Operations Manager at Medstar
Shane Quast, Medstar Shane Alyssa Workman, Medstar Alyssa  
Please stop all work on this campaign and for this client. 
They are no longer a client. 
Thank you. 
Shane Quast, Medstar
Hector Mota, Operations Manager at Medstar Hector  What on earth, I just go their new page up for approval yesterday afternoon. Should I delete what I have created so far?
Shane Quast, Medstar
The new ads got approved to run too
Hector Mota, Operations Manager at Medstar
It came as a shock to me as well Shane.. I am still trying to figure out what is going on. 
Let me see what Chris says now that the ads are approved... 
Hector Mota, Operations Manager at Medstar
Hector Mota completed this to-do.