Aesthetika Dr.Karen Poghossian - www.aesthetikamc.com

Website Development & Design * Website Hosting + Design Updates * Content Creation - Treatment Page * Lead Nurture & Conversion Tools * Digital Marketing Setup * Discount - Julie Walsh - Cynosure *

New Service Page - Ad Campaign

Notes
This page should have the following: 

1. Type of Content (Demo or Unique): 

2. Double-check slug (if multiple locations, keep only the treatment name unless specified)

3. Check hero image type for consistency, be sure to include competitors:
  • Kellie image - assign Kellie at the same time. She can wordsmith.
  • Modern image - Alyssa or Brittany will provide a blurb and have the developer choose an image. 
4. Assign a popup graphic to Kellie, be sure to include competitors.

5. Developer will place appropriate  badges

6. OFFER for gravity form:
  • Offer is the biggest and boldest.
  • The button says 'GET COUPON'  on GF & Hero Image
7. Disclaimers:
  • Provide a promotional disclaimer (take special care with Coolsculpting compliance). 
  • Before & After, aka results may vary. 
  • Privacy Policy 
  • Treatment specific (if applicable)
8. Special notes (examples: such as what is included in the Emface treatment page in this example; Semiglutide, use the steps of how it works; CoolSculpting, add this.)

9. Connect forms to the confirmation page.

9. Make the page live if there is no lorem Ipsum, and assign the audit to Alyssa or Elizabeth.

10. Make edits & add to the menu.

11. Add new service to homepage + with a provided blurb. 

***Steps can be assigned at the time of tasking using this info: New in Basecamp: Steps