Aesthetika Dr.Karen Poghossian - www.aesthetikamc.com

Website Development & Design * Website Hosting + Design Updates * Content Creation - Treatment Page * Lead Nurture & Conversion Tools * Digital Marketing Setup * Discount - Julie Walsh - Cynosure *

Web Design Project Start Here

Assigned to
Selena Vujatov, Medstar Selena V.
Notes
*** Team remember that we need to make we have the {embed_url} URL tag added in the notification message field on all forms on our websites along with a hidden field for service of interest added in the form. This is from Isaac. **


PROJECT MANAGER: 
 Alyssa


DEVELOPERS WORKING ON THIS WEBSITE: Selena on Homepage, Hanna on internal pages



WHAT URL ISAAC SHOULD CREATE:

** If using our testing servers, pick from**
beautysculpt.net
healthandmed.net
eyehealthpros.com
mysculpt.net
ketaminetherapyus.com

HOSTING: Medstar is hosting, delegate access with GoDaddy


WHICH TEMPLATE ISAAC SHOULD USE: SEE TEMPLATES
HERE :

 https://skinrevolutioncalifornia.com/


FINAL WEBSITE URL: 

https://aesthetikamc.com/wp-admin/
medstar / Letmein123#@!

REFERENCE(S) : 


CAMPAIGN PAGES * 

THESE PAGES SHOULD HAVE BADGES, CONSISTENT & OFFERS & CTA'S, AND POP-UPS. THESE PAGES WILL HAVE ADS RUNNING TO THEM- AND NEED THE URL/SLUG TO STAY THE SAME NO MATTER WHAT

SERVICE : 
FINAL URL & SLUG:
CONTENT:
OFFER:
BADGES:
NOTES:


ALL OTHER SERVICE PAGES: 

SERVICE: Potenza - RF Microneedling
CONTENT:
NOTES:

SERVICE:
Sculpsure - Body Contouring
CONTENT:
NOTES:

SERVICE:
Elite IQ - Laser Hair Removal
CONTENT:
NOTES:

SERVICE: Elite IQ - Spider Vein Removal
CONTENT:
NOTES:

SERVICE: Elite IQ - Skin Tag Removal
CONTENT:
NOTES:

SERVICE: PicoSure Pro - Laser Skin Resurfacing
CONTENT:
NOTES:

SERVICE: PicoSure Pro - Tattoo Removal
CONTENT:
NOTES:

SERVICE: ShockWave Therapy - treatment for erectile dysfunction
CONTENT:
NOTES:

SERVICE: Endosphere Therapy - fat reduction, stretch mark removal, and lymphatic drainage
CONTENT:
NOTES:

HOME PAGE

DEVELOPER: Selena
SERVICES TO HIGHLIGHT:
RF Microneedling
Body Contouring
Laser Hair Removal
Spider Vein Removal
Skin Tag Removal
Laser Skin Resurfacing
Tattoo Removal 
Erectile Dysfunction Treatment
Fat Reduction, Stretch Mark Removal, and Lymphatic Drainage 
NOTES:
Colors: Black, Gold, White, a lot of nudes, & army green when a pop of color is necessary. 
Glamorous, Upscale Vibe
Types of model: all sizes, ethnicities, ages

CONSULTS THAT ARE FREE: 


FINANCING: 

 

LEAD NOTIFICATIONS:  


GOOGLE BUSINESS PROFILE:  


CLIENT COMPETITORS UNDER MEDSTAR: 


NOTES:

He'll send us photos of his space. It's a brand new website, client doesn't have a reference website. I'll send logo soon. Here is his Instagram so you can take a look at a little of his aesthetic and the art on walls of his treatment rooms: https://www.instagram.com/aesthetikamc/

Aesthetika Medical Center
12801 Victory Blvd Unit A Los Angeles, California 91606
747-777-7001

PAID OR COMP'ED SITE:


TEAM MEMBERS WHO ARE AUDITING:
SOP found here
Spreadsheet checklist found here
Client Competitors List
List for all clients found here

Comments & Events

Ivonne Ackerman, Medstar
Selena Vujatov, Medstar Selena can you please create the homepage for this new client? 

Services: 
Potenza - RF Microneedling
Sculpsure - Body Contouring
Elite IQ - Laser Hair Removal
Elite IQ - Spider Vein Removal
Elite IQ - Skin Tag Removal
PicoSure Pro - Laser Skin Resurfacing
PicoSure Pro - Tattoo Removal 
ShockWave Therapy - treatment for erectile dysfunction 
Endosphere Therapy - fat reduction, stretch mark removal, and lymphatic drainage 

Design Notes: 
Colors: Black, Gold, White, a lot of nudes, & army green when a pop of color is necessary. 
Glamorous, Upscale Vibe
Types of model: all sizes, ethnicities, ages

He'll send us photos of his space. It's a brand new website, client doesn't have a reference website. I'll send logo soon. Here is his Instagram so you can take a look at a little of his aesthetic and the art on walls of his treatment rooms: https://www.instagram.com/aesthetikamc/

Address:
Aesthetika Medical Center
12801 Victory Blvd Unit A Los Angeles, California 91606
747-777-7001



Selena Vujatov, Medstar
Ivonne Ackerman, Medstar Ivonne Noted.
Should we list all these services as main: Elite IQ - Laser Hair Removal, Elite IQ - Spider Vein Removal, Elite IQ - Skin Tag Removal, PicoSure Pro - Laser Skin Resurfacing, PicoSure Pro - Tattoo Removal? Or just Elite IQ and PicoSure Pro with e.g. accordion or a list?
Ivonne Ackerman, Medstar
Selena Vujatov, Medstar Selena we should list all as main and name them without the machine name. So it would be this:

RF Microneedling
Body Contouring
Laser Hair Removal
Spider Vein Removal
Skin Tag Removal
Laser Skin Resurfacing
Tattoo Removal 
Erectile Dysfunction Treatment
Fat Reduction, Stretch Mark Removal, and Lymphatic Drainage 

thank you! 
Selena Vujatov, Medstar 👍
Ivonne Ackerman, Medstar
Selena Vujatov, Medstar Selena  hi how are you doing with this project?
Selena Vujatov, Medstar
Ivonne Ackerman, Medstar Ivonne it's coming together. I will send you the page later today.
Ivonne Ackerman, Medstar
Selena Vujatov, Medstar Selena looks great! We just have to change some images since the client wanted all shapes, sizes, ethnicities. His message is "beauty for all" 

Can we change the RF microneedling to this one:



body contouring:


Laser Hair Removal:

Selena Vujatov, Medstar
Ivonne Ackerman, Medstar Ivonne Thanks! I replaced the images. I will work on the RF Microneedling page.
Ivonne Ackerman, Medstar
Selena Vujatov, Medstar Selena  looks great! 
Ivonne Ackerman, Medstar
Selena Vujatov, Medstar Selena  this looks great! Can you change the hero button to gold so that it stands out more than the green?
Selena Vujatov, Medstar
Ivonne Ackerman, Medstar Ivonne  Sure, I changed the color
Ivonne Ackerman, Medstar thank u!
Ivonne Ackerman, Medstar
Hi Selena Vujatov, Medstar Selena !

For the homepage can you change the button color of hero to gold so it stands out more?

Can you add more photos to the about section from this:
https://www.dropbox.com/sh/5xzout8pqwqctvh/AAAZTmss4SZ_YQuptGefI1yLa?dl=0

The more photos we can use from this link they provided instead of stock photos (won't be much), would be great.

Can you add this video somewhere in the homepage:
https://www.dropbox.com/sh/s0ozi4nsdj6axce/AADwTHzwp8fSkY_Ean7vVWjha?dl=0&preview=Procedure+4+Reel.mp4

-

The treatment page looks great, but can we do something different with the form at the bottom? I think it's too long. Also, is there a way to use the photo below for the bottom contact us form in some way instead of a stock image? OR one of the other photos in the dropbox link that features the doctor (man in center below)

Selena Vujatov, Medstar
Ivonne Ackerman, Medstar Ivonne  
I added image carousel to About section on the homepage, and changed the hero button color.
I added a video section on the homepage and compressed the video but you can also upload it on YouTube and send me the link. That way load speed will be better. 
I changed the form on the treatment page and added a team photo.
They have procedure photos, but I don't know if there's RF Microneedling photo. If there is one please send me which one exactly and I can replace stock photo with procedure photo. 
Also, I can replace these images with their own procedure photos:
Ivonne Ackerman, Medstar
Hi Selena Vujatov, Medstar Selena ! Instead of placing them on a carousel. Is there another way we can incorporate them so that all of them show up or choose the best 5. Maybe like in a masonry grid?

Can you please choose the best of their procedure photos and change these photos below. 
 

Can you please change the book now photo of the homepage to this one:

Selena Vujatov, Medstar
Hi Ivonne Ackerman, Medstar Ivonne  I replaced images and changed gallery. Please take a look 
Ivonne Ackerman, Medstar
Selena Vujatov, Medstar Selena  it looks great! Thanks!
Selena Vujatov, Medstar
Ivonne Ackerman, Medstar Ivonne this type of YT link can't be displayed in Elementor widgets. I don't know why.
Below is the link you sent me and one regular line we usually use in Elementor.
Your link: https://youtube.com/shorts/7t13yqCjWB0
Regular link: https://www.youtube.com/watch?v=ep5y8--0s6E
Ivonne Ackerman, Medstar
Selena Vujatov, Medstar Selena  the video is a "shorts" because it's under a min. So, there's nothing we can do, we should just leave it like that. Maybe just compress it? I'll ask Isaac if it's really going to affect load time. 
Selena Vujatov, Medstar
Ivonne Ackerman, Medstar Ivonne  I compressed the video. I hope it will be fine
Ivonne Ackerman, Medstar thank you!
Alyssa Workman, Medstar
Hey team Isaac Klausnser, Medstar Isaac Hector Mota, Operations Manager at Medstar Hector Selena Vujatov, Medstar Selena Ivonne Ackerman, Medstar Ivonne I updated the password per Ivonne's request and have updated the spreadsheet as well: 

medstar / Givemethanos123#@!
Isaac Klausnser, Medstar 👍
Alyssa Workman, Medstar
Alyssa Workman completed this to-do.