Alora LifeSpa (aka Maryland Eye Care Center) - www.mdeyecarecenter.com - EC

Website Development & Design * SEO-Optimized Content Creation * Website Hosting & Security Digital Marketing Set Up * Digital Marketing Monthly Management Service

Onboarding Notes

Date: 6/21/23
Time: 10:30am EST
Attendees: Shiva, Jordan, Emily, Vania 


Micro-Site/Website URL: http://aloralifespa.com/


 Services:
-Service #1 - Botox
-Service #2 - Semaglutide/Mounjaro
-Service #3 - Emface
-Service #4 - Emsculpt Neo


Key Notes:
  • just purchased aloralifespa.com domain - gave us dns access on the call 
  • just made alora lifespa facebook page - we will set up another call to give us access to their fb & google ads account 
  • they need to create a new GMB account 
  • their tagline is: Premier longevity & aesthetics (means my dream in Italian)
  • july 6 is their soft opening and july 15 is their grand opening
  • wants us to send details of what the video clips need to be 
  • they are still figuring out pricing - should be done by next week
  • they won't be able to get us content until they open in 2 weeks 
  • her semaglutide/mounjaro page we will add the things that make her stand out (b6) 

AD BUDGET NOTES:

Service #1:  -  Botox 
Platform: Meta 
Content: Demo 
Promo: TBD
Budget: $1500
Targeting: 5-8 miles & additional zips
Notes: 

Service #2:  -  Semaglutide/Mounjaro 
Platform: Meta 
Content: Unique 
Promo: TBD
Budget: $1500
Targeting:  5-8 miles & additional zips
Notes: 

Service #3:  -  Emface 
Platform: Meta 
Content: Unique 
Promo: TBD
Budget:  $1000
Targeting:  5-8 miles & additional zips
Notes:

Service #4:  -  Emsculpt Neo 
Platform: Meta 
Content: Unique
Promo: TBD
Budget: $1500
Targeting:  5-8 miles & additional zips
Notes:

Service #4:  -  Emsculpt Neo 
Platform: Google
Content: Unique 
Promo: TBD
Budget: $2000 
Targeting:  5-8 miles & additional zips
Notes:



Info Gathered:
Website URL: http://aloralifespa.com/
Micro-Site URL: http://aloralifespa.com/
Domaine Registrar: Go Dadddy 
Hosting: we are hosting
Google Adwords ID: 
Google Analytics:
Google My Business: she needs to make one 
Facebook Page - ID - Ad Manager:
 Main Phone Number: 301-363-0130
Contact 1: Shiva shiva@mdeyecarecenter.com; Kristy kaustin@mdeyecarecenter.com; Jordan: jordan@mdeyecarecenter.com
Office Location:
2045 University Blvd East, Ste 300, Hyattsville, MD 20783  
Financing:
Care Credit & alpheon & varidi
Following Treatments Free Consults: all consults free w/ $50 cancelation fee 
Awards & Recognitions for Campaign Pages: 
Lead notifications: info@aloralifespa.com
Website desired Aesthetic: resort feeling - nature - warm colors - neutral colors with gold, they want it to have similar vibes to the Tulum resort. she is going to send us example of websites with vibes that she likes