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Bloom Health - CZ

https://bloom.health
Chris Zelig, MedstarIsaac Klausnser, MedstarHector Mota, Operations Manager at MedstarJonnamae Jumawan, MedstarShane Quast, MedstarCharmae Arcayan, MedstarVania J, MedstarKamie Allen, Content ManagerAlyssa Workman, MedstarIvonne Ackerman, MedstarElizabeth RuffaBrittany Redding, Digital Marketing Manager at MedstarJenna Maschino, Senior Support Specialist at MedstarJudi Vallano, MedstarIvy Santiago, Creative Project Manager at Medstar
From the list: Ads

✔ ad keyword request from client

Vania J. added this on
Completed by Shane Q.
Assigned to
Shane Quast, Medstar Shane Q.
Notes
Hi Shane Quast, Medstar Shane I have some requests and feedback from the client noted below. 

- "can we discontinue any ads for under eye"

- "I think I've discovered on my end that LIPS are the most important type of Dermal Filler leads for me. Ideally-- 85% of our Dermal Filler clients would be lips. Can you adjust the Dermal Filler campaign to target mostly Lip-related keywords. Some Cheek Filler leads are fine, too."

"I'm not sure what your Lip keywords are right now, but some of the typical products we're using are Restylane Kysse, Restylane Defyne, Juvederm Volbella, Revanesse Versa. "Russian technique", and "vertical stacking" (techniques for filling lips) are probably good keywords to go after, if we're not already."

Also he had a question about bidding on competitors' names for lip filler servies, botox, and dermal fillers.

The competitors he's most interested in are;
-Beauty Culture Medspa
-FACE Face Beauty Science
-Crawford Cosmetics.

Comments & Events

Shane Quast, Medstar Shane Quast
I'll see what I can do. Most people don't search specifically for lips. 
Notified 1 person
Shane Quast, Medstar
Shane Quast completed this to-do.
Vania J, Medstar Vania J
Shane Quast, Medstar Shane  what about the question regarding competitors' names? The client asked me for an update.
Notified 1 person
Shane Quast, Medstar Shane Quast
Sorry, I didn't realize there was a question. Do they want to target them actively, or not target them at all? 
Notified 1 person
Vania J, Medstar Vania J
Shane Quast, Medstar Shane  target actively I believe
Notified 1 person
Shane Quast, Medstar Shane Quast
I don't have keywords actually targeting them, but we do appear in relevant searches. If client wants to see the keywords in the account just for peace of mind I am happy to do so. 
Notified 1 person