Bloom Health - CZ

https://bloom.health

Signature Facial - Double Consolidated Campaign

Assigned to
Shane Quast, Medstar Shane Q.
Notes
Shane Quast, Medstar Shane the client is running a signature facials campaign. They created a new landing page for an upgraded version of the facial that included that special french BR lotion skinney runs https://bloom.health/biologique-recherche-signature-facial/

We need to run ads to both the original page and the biologique recherche - there will be very little search volume for biologique-recherche so do your best to send half the traffic to https://bloom.health/biologique-recherche-signature-facial/ and then the existing page: https://bloom.health/signature-facial/

Budget is $3000 for Google Ads

Here is the challenge the client will not agree to a confirmation page. I tried. They have a multi step form where you have to click submit multiple times to get the form to actually submit. Can you create a special conversion on the first click of the submission button. I know this may not track a complete lead but its better than nothing. I made a short vid describing this:


Hector Mota, Operations Manager at Medstar Hector  - FYI - I assigned this

Comments & Events

Shane Quast, Medstar
Hector Mota, Operations Manager at Medstar Hector  do you understand this task? Is this a conversion test? 
Hector Mota, Operations Manager at Medstar
I have no idea Shane. Chris wanted me to assign this to you yesterday and I could not understand all of it. He went ahead and did it himself and yet you still asking questions.. 😊🤷‍♂️
I just sent him an email so he can follow up and explain it better to us. 
Chris Zelig, Medstar
Shane Quast, Medstar Shane - he has two facials one is a fancy facial which you have been running ads to the new one is with BR that french skin care that is expensive as well. So he wants to run another campaign to the fancy facials with the fancy skin care that they add on during the facial so its not really a split test. Skinney has a BR facial. If any one type in the words biologique-recherche he wants his ad to show and direct to this page https://bloom.health/biologique-recherche-signature-facial/
Hector Mota, Operations Manager at Medstar thank you!👍
Shane Quast, Medstar
So basically run a facial ad group, and a BR ad group? I think I've got it. Should each have their own budget?
Chris Zelig, Medstar
If you feel best to consolidate you have 3k or you can run split them however you feel best.
Shane Quast, Medstar
I think this is done as best I understand it. 
Hector Mota, Operations Manager at Medstar
Chris Zelig, Medstar Chris  
Please check on this and let us know if everything is how you explained. 
Thank you. 
Chris Zelig, Medstar
Chris Zelig completed this to-do.