Blue Water Spa - www.bluewaterspany.com - 🔴 SEO client 🔴 - IA

Website Design & Development * Digital Marketing Set Up (One-Time Fee) * Digital Marketing Monthly Management * Content Creation + Search Engine Optimization (SEO) - Monthly

Web Design Project Start Here

Assigned to
Ivonne Ackerman, Medstar Ivonne A. Kristabel, Medstar Kristabel Nolie Nolie
Due on
Notes
*** Team remember that we need to make we have the {embed_url} URL tag added in the notification message field on all forms on our websites along with a hidden field for service of interest added in the form. This is from Isaac. **


PROJECT MANAGER:
 TBD


DEVELOPERS WORKING ON THIS WEBSITE: TBD



WHAT URL ISAAC SHOULD CREATE:

** If using our testing servers, pick from**
beautysculpt.net
healthandmed.net
eyehealthpros.com
mysculpt.net
ketaminetherapyus.com

HOSTING: 

 For now, we are hosting them per WZ.


WHICH TEMPLATE ISAAC SHOULD USE: SEE TEMPLATES HERE : 


FINAL WEBSITE URL: go.bluewaterspany.com


REFERENCE(S) : bluewaterspany.com


CAMPAIGN PAGES * 

THESE PAGES SHOULD HAVE BADGES, CONSISTENT & OFFERS & CTA'S, AND POP-UPS. THESE PAGES WILL HAVE ADS RUNNING TO THEM- AND NEED THE URL/SLUG TO STAY THE SAME NO MATTER WHAT

SERVICE :  Emsculpt (regular)
FINAL URL & SLUG:
up to the SEO team. They are an SEO client.
CONTENT:
demo  Ivonne Ackerman, Medstar Ivonne I saw that they are an SEO client but did they pay for original content specifically? Or how do you want to proceed?)
OFFER:
Buy 1, Get 1 Free *new client special
BADGES:
Top Rated Medspa, 15 years in business
NOTES:

SERVICE : ICOONE
FINAL URL & SLUG:
up to the SEO team. They are an SEO client.
CONTENT:
demo 
OFFER:
$50 off first session *new client special
BADGES:
Top Rated Medspa, 15 years in business
NOTES:
It's like a velashape/cellulite reduction treatment

SERVICE :
Jet Peel
FINAL URL & SLUG:
up to the SEO team. They are an SEO client.
CONTENT:
demo
OFFER:
$50 off first session *new client special
BADGES:
Top Rated Medspa, 15 years in business
NOTES
:chemical peel service

ALL OTHER SERVICE PAGES: 

HOME
CONTACT US
ABOUT

SERVICE : 
CONTENT:
NOTES:


HOME PAGE

DEVELOPER:
SERVICES TO HIGHLIGHT
:Emsculpt (regular), Jet Peel, ICOONE
NOTES:


CONSULTS THAT ARE FREE: n/a


FINANCING: TBD

 

LEAD NOTIFICATIONS:  booking.bluewaterspa@gmail.com



GOOGLE BUSINESS PROFILE:  Blue Water Spa, they gave us access support@


CLIENT COMPETITORS UNDER MEDSTAR:
Shore, but they are not running ads, North Shore possibly, but they have the Neo, and these clients don't.


NOTES: SEO Client


PAID OR COMP'ED SITE:   PAID. Micro-website but probably transition to a full website. 

Comments & Events

Vania J, Medstar
Alyssa Workman, Medstar Alyssa Ivonne Ackerman, Medstar Ivonne   feel free to reassign to whomever you decide to put on this project. Thaaaanks
Ivonne Ackerman, Medstar
Vania J, Medstar Vania whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com  do we have delegate access to their domain?
Hector Mota, Operations Manager at Medstar
Ivonne Ackerman, Medstar Ivonne Isaac Klausnser, Medstar Isaac good morning.
I have secured Delegate access under the name – Rachel Jackson
for the
bluewaterspany.com domain. 
Ivonne Ackerman, Medstar thank u!!
Ivonne Ackerman, Medstar
Isaac Klausnser, Medstar Isaac can you please create a staging site using this site:
https://go.dallasskincentre.com/

go.bluewaterspany.com
Ivonne Ackerman, Medstar
Vania J, Medstar Vania  could we copy the material from their website for these services?
Ivonne Ackerman, Medstar
Hi Kristabel, Medstar Kristabel can you please design the homepage and the Emsculpt page for this new site?

Here is their logo:

Ivonne Ackerman, Medstar
Kristabel, Medstar Kristabel design notes: they want it to look sleek, upscale, glamorous. 
Brittany Redding, Digital Marketing Manager at Medstar
Kristabel, Medstar Kristabel  How is this going?
Ivonne Ackerman, Medstar
Hi Kristabel, Medstar Kristabel I didn't see any of their photos used? Can we please see where we can place these:

https://www.dropbox.com/scl/fo/p6v9oxz182p9o3zsfb2mg/h?dl=0&rlkey=qfzm0uy7v2byyxoc92zq4p3dj

For the homepage hero, please place the face photo (redhead woman) as the first one. 

Also, we are having issues with the sites having very large images. We created this doc to show you how to check the ideal size of all of these images:

https://docs.google.com/document/d/16MK0D5RzLNtKV0YbMGiBKJ34AFcatm6qJTD2hTRj4vc/edit

Please see the video Isaac made here:
https://www.loom.com/share/b88871f2dd294ba7b3f7879dd0257dba

Please proceed to resize the images according to these instructions for all sites. 
Ivonne Ackerman, Medstar
Hi Kristabel, Medstar Kristabel  following up on this. 
Hector Mota, Operations Manager at Medstar
Ivonne Ackerman, Medstar Ivonne heads up. I am seeing that this client has removed Delegate access from us. 
Ivonne Ackerman, Medstar mmmhhh thanks
Alyssa Workman, Medstar
Kristabel, Medstar Kristabel  follows up on the notes Ivonne provided, please when you can.  
Hector Mota, Operations Manager at Medstar
I am seeing the name Rachel Jackson back on our DELEGATE access list. Not sure what happened but it is back. 
We are good again. 
Ivonne Ackerman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany this has been completed. thanks!  
Brittany Redding, Digital Marketing Manager at Medstar Got it!
Brittany Redding, Digital Marketing Manager at Medstar
Kristabel, Medstar Kristabel can you please create the Jet Peel page for this client using the content below:

https://docs.google.com/document/d/1mlY4JY-zxfX5wXiPHMKXh2B19pOqy7MwTPnw4D5DaWs/edit?usp=sharing

I see that you already created the Icoone page as well. Can you please add both Icoone and Jet Peel to the menu once you are done adding the content I dropped above?

Can you place this badge on all three treatment pages?

Can you please add these photos and bios to replace the content on the About Us page?


Rachel Lee Lozina
Owner/New York State Licensed Esthetician, Laser Technician & Oncology Esthetician

Rachel Lee Lozina truly loves what she does and takes pride in her passion and knowledge about skin care. Rachel was trained at the prestigious Colorado School of Paramedical Aesthetics in Denver, Colorado. She started her career in the spa setting but quickly felt limited and wanted to expand her knowledge into medical esthetics, which she was trained in. Since then, she has worked for numerous Plastic Surgeons in Manhattan & Long Island. Rachel has been featured in Newsday, Long Island Image, Hamptons Magazine, Dermascope, and Long Island Pulse. Skilled in the applications of Facials, Microdermabrasion, IPL treatments, Laser resurfacing, Laser Hair Removal, Laser Skin Rejuvenation/Skin tightening, Dermaplaning, Mild, and Deep Chemical Peels, Microcurrent Facial Contouring and Oxygen Therapy. She opened Blue Water Spa in 2008, she brings a hybrid of result-oriented skincare services paying special attention to relaxing and restoring your mind and body. Taking care of your skin specifically but also making you feel amazing is what being under Rachel Lozina’s care is all about. Rachel is married with 3 children and lives in East Norwich.



Lynn Garufi
New York State Licensed Esthetician & Licensed Practical Nurse, LPN

Lynn has been working in the field since 1993. A graduate of the Gloria Francis Institute for Esthetics and Jon Louis for Cosmetology, her expertise includes anti-aging skin care as well as treating Acne Peri Menopausal skin. Lynn has worked at numerous spas perfecting her craft in Microdermabrasion, Oxygen treatments, Waxing, Microcurrent technology, and flawless Airbrush Tanning. Lynn has dedicated dozens of hours to Continuing Education courses, lectures, and seminars to further her knowledge in the cosmeceutical skincare industry. Lynn has been an asset to our company since 2009, and we are proud she represents Blue Water Spa.



Jamie Kaufman Watkis
LE, LMT

Jamie is a seasoned esthetician, veteran massage therapist, and expert aromatherapist with over 20 years of experience in advanced skincare and bodywork, Jamie has a thorough background in both holistic and medical-massage. Using the best of what both science and nature have to offer, this New York State licensed member of Associated Skin Care Professionals and Associated Bodywork and Massage Professionals prides herself on delivering skin-changing therapies whether you’re struggling with acne, sun damage or just need to switch gears and reset your skin health.


Breana Hume
New York State Licensed Esthetician

Breana has been licensed since 2018 and has a passion for skincare and science. In her free time, she loves to expand her education and is constantly listening to training on skin physiology, product ingredients, and machine modalities, staying up to date with the newest trends in the skincare industry. She’s drawn to manually sculpting, lifting, and firming the skin through facial massage. Breana prides herself on expanding her skills and believes every touch on the face should have an intention behind it. She’s experienced with Microcurrent, Microdermabrasion, Peels, Dermaplaning, Oxygen Treatment, and Buccal Massage. Breana is also a 200 hr Yoga Instructor and a Reiki Level 1 Practitioner. Breana’s goal is to make you feel relaxed and re-nourished while giving you a hyper-personalized skincare treatment!



Emily Marques
Spa Manager & Chief Financial Officer

Emily Marques graduated with a degree in Accounting from Long Island University at C.W. Post. She has over 25 years of varied experience in the accounting and financial operations of diverse businesses from Wall Street to her current position as Chief Operating Officer here at Blue Water Spa. Emily truly loves combining her financial and social skills and bringing true happiness to clients and staff.

Kristabel, Medstar Kristabel Can you also please update the page with these blurbs?
Alyssa Workman, Medstar Yes, thx!
Ivonne Ackerman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  yes we should list the rest of them.
Alyssa Workman, Medstar Thanks!
Brittany Redding, Digital Marketing Manager at Medstar updated my note
Alyssa Workman, Medstar
I am working on finalizing the audit Ivonne Ackerman, Medstar Ivonne , it was assigned prematurely over the weekend. I'll follow up on the Audit task with Kristabel. 

Can we ensure the site goes through the developer checklist on website projects before the audit is assigned? Especially since we are manually compressing/resizing images again. The checklist could be filled out simultaneously as the site is being built to avoid getting missed, that was the intent of creating it. Should I move that checklist to the top of this task on the template? 
Ivonne Ackerman, Medstar
Alyssa Workman, Medstar Alyssa  I thought Kristabel had finalized the checklist. Let me check in with her as well.
Brittany Redding, Digital Marketing Manager at Medstar
Brittany Redding completed this to-do.
Brittany Redding, Digital Marketing Manager at Medstar
Brittany Redding re-opened this to-do.
Brittany Redding, Digital Marketing Manager at Medstar
Hi Nolie Nolie Can you please update the following photos on this homepage?
https://go.bluewaterspany.com/

1. Please replace the Emsculpt Neo Treatment image with this:


2. Please replace the Jet Peel treatment image with this:

3. Please replace the middle image on the top row of the group of photos next to the About Us section here (the one with the woman laying on her side in the grey body suit)
with this one:

4. Please also replace this photo on the Jet Peel page:

with this photo:

Please let me know if you have any questions. Thank you!
Kristabel, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  - sorry I just saw your comment above! about the badge and the emsculpt neo page content. I checked the page and it's still not updated. Should I proceed? 
Brittany Redding, Digital Marketing Manager at Medstar
Kristabel, Medstar Kristabel  Please add the badge, but don't worry about updating the content right now. Thank you
Kristabel, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  - done. new badge is added to all service pages
Brittany Redding, Digital Marketing Manager at Medstar Thank you!
Alyssa Workman, Medstar
Alyssa Workman completed this to-do.
Isaac Klausnser, Medstar
Hector Mota, Operations Manager at Medstar Hector - I have now sent an invite to seo@medstarmedia.com from the client's Shopify account for you.

For future. You can add new users from settings > users and permissions.
Hector Mota, Operations Manager at Medstar
Alright. Thanks for taking care of this Isaac. 
And the extra tip.