BODY MORPH MD - www.bodymorphmd.com - ๐Ÿ”ด SEO client ๐Ÿ”ด - NR

Gastroenterology - BodyMorph MD - https://bodymorphmd.com https://gastroenterologyofwestchesterllc.com

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Ivonne A.
thanks Shane
Shane Q.
Ivonne Ackerman Ivonne
 this is the account that has no offers on any of the services they're advertising. It's almost just lucky when they get any leads. 
Ivonne A.
Ivonne A.
Shane Quast Shane
can you please take a look at this. 
Lead cost has jumped from $297.51 to $468.87 in prospecting campaign 

Shane Q.
Alyssa Workman Alyssa
 Yeah, we're good to go!
Alyssa W.
Shane Quast Shane
have you been able to fix the URLs for the consolidated campaign?
Ivonne A.
Thanks Alyssa
Shane Q.
๐Ÿ‘
Alyssa W.
Following up on this as confirmed by the CSM

Offered in both locations but the consolidated campaign is for Naples:
Botox, dermal fillers, semaglutide, iv therapy

NY: EMTONE. Orbera. (not offered in FL)

Emsculpt IS offered at both locations. 

Shane Quast Shane
I'll provide you the FL-specific LPs for Dermal Fillers, Emsculpt, & IV Therapy in a task. 
Alyssa W.
We do have location-specific for Dermal Fillers I confirmed and added it to the menu, seems there was a disconnect in getting it added. Botox and Semaglutide also have location-specific pages and are on the menu already.
Alyssa W.
I checked the https://docs.google.com/spreadsheets/d/1g9CGxf7SNZaOhrYLFukbgIt45PoqDZ-zwwcGeuHNy1E/edit#gid=0and I see we are only running ads currently for Botox and Semaglutide. 
Alyssa W.
Shane Quast Shane
are you running ads to Obera in FL? I found out they don't offer this service in FL, only NYC.
Emtone and Emsculpt are only available in NYC, not Florida.
IV Drips was never clarified about which location.

Ivonne Ackerman Ivonne
and I are finding out from the CSM to confirm the locations that these service pages should be run to. 

https://bodymorphmd.com/emsculpt/
https://bodymorphmd.com/emtone-cellulite-treatment/
https://bodymorphmd.com/orbera-gastric-balloon/
https://bodymorphmd.com/dermal-fillers/
https://bodymorphmd.com/vitamin-iv-drips/
Ivonne A.
We need to discuss this on a call
Alyssa W.
Ivonne Ackerman Ivonne
yes, but will that be additional cost to the client at all or affect their SEO? Isnโ€™t the client working out of both locations? Wouldnโ€™t we need to make landing pages that are location specific?
Ivonne A.
Alyssa Workman Alyssa
 
Ivonne A.
?
Ivonne A.
mmmh I'm still unclear what he was asking, I thought he was asking for LPs that didn't say NY>
Alyssa W.
Ivonne Ackerman Ivonne
- Brittany and I misunderstood what Shane was asking here. We created location-specific pages for certain service pages but not all of them. 

Brittany assigned a writer to update the landing pages that aren't location-specific to ensure both locations are mentioned, which I think is all we can do without extra cost for the client or using the SEO allotment. Let me know what you think. 
Ivonne A.
Thank you!
Alyssa W.
Alyssa W.
Shane Quast Shane
we have a unique page for NY with Botox. I'll create a task for you to be sure we are using the LPs for each location. Brittany is getting the team to update the other pages. 
Hector M.
Thank you Brittany
Hector M.
I actually followed up on an old task here where the original pages were worked on Ivonne. But I see that Brittany has created a task on Click up now..
Ivonne A.
Brittany Redding Brittany
can you please task out? unless Hector tasked it already?
Hector M.
Thanks Shane.. let me fwd that to the team so they can update them... 
Shane Q.
I have several more FL landing pages that only say NY that were never updated: 
FLORIDA LANDING PAGES:
https://bodymorphmd.com/emsculpt/
https://bodymorphmd.com/emtone-cellulite-treatment/
https://bodymorphmd.com/orbera-gastric-balloon/
https://bodymorphmd.com/dermal-fillers/
https://bodymorphmd.com/vitamin-iv-drips/
https://bodymorphmd.com/botox-naples-fl/
Brittany R.
On it
Shane Q.
Brittany Redding Brittany
Ivonne Ackerman Ivonne
 Can I get "clean" videos/ images that don't mention "semaglutide" in them please? 
Brittany R.
Shane Q.
Ivonne Ackerman Ivonne
 I can handle it. Just make to create a task for record keeping. 
Ivonne A.
Shane Quast Shane
this client wants to start a consolidated campaign targeting their Naples location. You should have ad copy for these services but I wanted to double check. Do you prefer that we organize it for you or do you have it?
-Emsculpt
-Emtone
-Orbera
-Emsculpt
-Emtone
-Orbera
-IV Therapy
-Dermal Fillers
-Botox

Shane Q.
๐Ÿ‘
Ivonne A. No please keep on for now
Shane Q.
I already updated. Should I undo? 
Brittany R.
Shane Quast Shane
 Please hold off for now until we figure it out
Brittany R.
I sent you and Nicol a message on Slack to get clarification
Brittany R.
Actually, after investigating 
Ivonne Ackerman Ivonne
 Nicol said the client didn't want to run this offer anymore on 11/6. Should these campaigns be paused?
Ivonne A.
Brittany Redding Brittany
should there be an offer on this page?
Shane Q.
๐Ÿ‘
Brittany R.
Brittany R.
Shane Quast Shane
The Florida Botox page doesn't say that: https://bodymorphmd.com/botox-naples-fl/
Shane Q.
Shane Q.
The Botox landing page in Florida still says "New York" on it and Facebook performance is suffering greatly because of it. 
Brittany R.
Tasked out
Ivonne A.
Brittany Redding Brittany
 can you please task out a new florida based landing page with demo content? In the meantime, also task out for SEO team to write a unique page for florida location, but we want a page up asap for Shane to run this ad campaign. 
Hector M.
Finding out now what to do next Shane, Brittany.... 
Brittany R.
Ivonne Ackerman Ivonne
Chris Zelig Chris
 Should we duplicate the LP and change the location? Or just add in Florida keywords to the page?
Shane Q.
I'm getting terrible performance for the Florida botox campaign, likely because the landing page specifically says "New York" not Florida. Can we address this? 
Nicol R.
Alyssa Workman Alyssa
Ivonne Ackerman Ivonne
Shane Quast Shane
 that's correct. She wants to run a "weight loss" campaign that does not mention semaglutide ven though, this is what she will offer in house.  I will connect with this client once more. Thank you for tagging me! I check mentions before any other basecamps hey's as they can really pile up. 
Alyssa W.
Ivonne Ackerman Ivonne
Nicol's comment above mentions that the client does not want to run Semaglutide and that the campaigns should remain paused. I don't know if that has changed now that the restriction has been lifted
Nicol Razon Nicol
will confirm. 
Ivonne A.
Nicol Razon Nicol
 please confirm that we can start the semaglutide campaign
Shane Q.
Facebook account restriction is lifted on this account
Hector M.
Client spreadsheet updated
Hector M.
Actually, they were turned off on July 14 I believe.... thanks for the update Nicol
Shane Q.
Nicol Razon Nicol
 we haven't had SemaG spend on this FB account in quite some time. 
Shane Q.
Thanks for the update!
Nicol R.
Shane Quast Shane
Hector Mota Hector
 pls note CZ paused the Semaglutide campaigns on this FB ad account. They will need to stay that way. Client doesn't want to run this treatement 
Ivonne A. Thanks!
Michael
Ivonne A.
Michael Michael
 can you please drop the screenshot of what it is supposed to look like?
Ivonne A.
the screenshot Mike sent (Screenshot 2023-06-09 at 1.23.53 PM.png ) is what it should not look like
Ivonne A.
Alyssa Workman Alyssa
 I think we have to add to our developer sheet for website redesign (no go sites): make sure the wpengine copy isn't included in the main site. 
Alyssa W.
Great investigating. I see Nicol created a task. 
Michael
Thanks, Nicol!
Nicol R.
Thank you
Michael Michael
! I am going to create a task around this for the team. Major issue for sure!!
Michael
It's possible that this is connected to her GMB ranking issues. Hard to say definitively. 
Michael
Michael
I'm seeing this issue on numerous pages, so we need to update the WPengine URLs with the correct body morph URLs as soon as possible. Then Google will be able to crawl these elements and have an accurate understanding of what the page looks like. To Google, this is how it currently sees the botox page on mobile:
Michael
Michael
Michael
The WP Engine version has a robots.txt file that is blocking everything from being crawled, and this is causing an increasing number of pages to show "Mobile Usabilty Issues" in Search Console. When google tries to crawl the page it sees these WP Engine elements, then sees the robots.txt disallow, and basically ignores everything on the page. 
Michael
Ok, I've come across another issue. It looks like Body Morph is pulling all their style elements from WP Engine URLs. I'm guessing it's from a dev site and these links were included by mistake when the site went live. 
Michael
Alyssa W.
I'll let you know
Alyssa W.
My guess is the revised page was build as no-index/no-follow and was missed being updated when it went live
Michael
Sounds good
Alyssa W.
I'll ask the developer who switched out the page
Michael
Any idea how/why this noindex tag was added?
Michael
Alyssa W.
I'll update it
Michael
The homepage does currently have a noindex,nofollow tag on it though. This needs to be removed
Alyssa W.
I'll check other places it might be linked (like the logo)
Alyssa W.
I can fix that 
Alyssa W.
Got it! Thanks for clarifying
Michael
Michael
It's not the homepage (my mistake) it's the page that is linked to the "home" text in the main nav
Alyssa W.
We just had it switched out the Homepage, when I type the URL it shows as normal for me https://bodymorphmd.com/
Alyssa W.
Michael Michael
 how did you access the page? 
Michael
I'm not sure who was working on Body Morph's homepage, but it's currently serving a 404 error. 
Michael
Shane Q.
Added to Beauty360
Nicol R.
We have Chris and Ivonne approval
Shane Q.
Yes
Chris Zelig Chris
 usually has to approve
Nicol R.
Hector Mota Hector
 Yes, can we please go to Beauty360? The client has noticed her ads aren't running and is asking about this.  Do we need Chris' go ahead?
Shane Q.
Hector Mota Hector
 I think we talked about this, but the FB page is restricted from advertising. Should we go to Beauty360?
Hector M.
Glad to help.. you are both welcome... thanks
whitney.zelig@gmail.com
Nice work super H!
Ivonne A.
Hector Mota Hector
 thank u!!!!
Hector M.
Okay so I called Dr. Lantin, I got a new CC from her.. I went into her account directly, added new CC, removed the other one.. added it back again as back up, made a payment, got ads back on.. we are all set
Hector M.
I spoke to her a few days ago. She said she would take care of it once she got home... I will contact her today again
whitney.zelig@gmail.com
Hector Mota Hector
 did you get ahold of teresa about payment?
Shane Q.
I'll check. First guess is that it's a bit of an unknown service. 
whitney.zelig@gmail.com
Shane Quast Shane
 insight to why orbera ads are 500 on facebook?
Shane Q.
๐Ÿ‘
Hector M.
Shane, it has been fixed now... 
Hector M.
That is weird. It turns white once you fill it out. 
I will have Isaac look into it. .
Shane Q.
text shows up as white so it looks blank
Shane Q.
Shane Q.
Issue with the QWO form 
Shane Q.
๐Ÿ‘Ž
Hector M.
Hector M.
I sent the doctor an email yesterday about this and she has not responded...
Shane Q.
Google is off due to identity verifcation 
Hector M.
Google ads for this client are paused.. she never responded to Google requesting additional documents. I sent her another email today
Hector M.
lol.. It's been 3 years now.. I may need to take one sometime.. 
But even on vacation I will be here... 
Shane Q.
๐Ÿ™Œ
whitney.zelig@gmail.com
You're not allowed to ever take a vacation hector. lol jk
Hector M.
Glad to have you back Isaac. You are too valuable to the company... 
Hope you enjoyed your much deserved vacation.... 
Isaac K.
Hector Mota Hector
- I got back on Sat and have already fixed the form.
Hector M.
Am I the only one who has not taken a vacation yet in Medstar?
Hector M.
Thanks for letting me know Vania. 
How long will he be gone for?
Vania J.
Issac is on vacaton today
Hector M.
thanks
Hector M.
Shane, I will have Isaac look into it right now... 
Shane Q.
The form won't let me submit on this page: https://bodymorphmd.com/emtone-cellulite-treatment/
Shane Q.
๐Ÿ‘
whitney.zelig@gmail.com
nevermind we saw that we paused ads. ignore
Vania J.
Shane Quast Shane
 perr Whitney...did we pause FB ads? If not, can we run the UGC emsculpt ad?
Shane Q.
It's seasonal + LP related. 
Hector M.
I don't know what's going on except to say that it seems to be happening to many clients now. 
Shane Q.
Hmmm... so why aren't we getting anything? When the search terms look good and the targeting is accurate it's either conversion tracking or the content/offer on the LP. 
Hector M.
Hector M.
Shane, I tested this GTM and everything is firing correctly. 
Hector M.
Never mind.. they already do... 
Hector M.
I am going to create a separate container for Bodymorph MD on gastro GTM. 
Right now the GTM is for Gastro enterology. 
Shane Q.
Shane Q.
Here are the top searches for IV hydration last 30 days w/ no conversions. Either the LP needs a ton of work or conversion tracking is broken somehow 
Shane Q.
Not sure what you mean. Just crazy that nothing is converting for this client. Search term quality looks good too. 
Hector M.
She was just complaining about charges two day  ago.  Her budget is almost at 7.5K last month. 
Shane Q.
Gasto. CPA is $505 last 14 days. We have 0 conversions for Emtone and Hydration IV. That seems very odd. 
Hector M.
Shane, do you mean Gastro or bodymorph?
Second, what can we do to help?
Shane Q.
Conversion tracking still doesn't work well for this account
Chris Z.
Melissa Zelig Melissa
- their son is a super shredded athlete the copy needs to mention him as a specialist (hes also docotor)
whitney.zelig@gmail.com whitney.zelig@gmail.com
can fill u in
Melissa Z.
Shane Quast Shane
 please write.  Thank you
Shane Q.
I need ad copy for nutritional coaching
Hector M.
BTW, Shane has access to this GTM... 
Hector M.
Prior to installation and AFTER, I always verify and check the GTMs to make sure they are correct. 
That is the correct GTM for Gastro - GTM-TJXDBPL  
whitney.zelig@gmail.com
Hector Mota Hector
 
Shane Q.
Is that the right GTM account? I can't get it to fire ours on preview mode. 
Hector M.
Hector M.
Shane, I am seeing the GMT fine
Shane Q.
Hector Mota Hector
GTM is missing from this page https://gastroenterologyofwestchesterllc.com/ so I cannot track some of the conversions. 
Shane Q.
Should I wait on ad copy for nutrition coaching or write it myself? 
Shane Q.
No, they're not messing w/ our campaign. 
whitney.zelig@gmail.com
Hey
Shane Quast Shane
 are you noticing the client playing around in social media ad account? Do I need to tell her to stop? 
Hector M.
Yes, people think it's not true or that it's others being paranoid. But it is all right there on the TOS.. we just never read it (who does?)
Chris Z. No way. Really. Damn.
Hector M.
Facebook bought Whatsapp.. Whatsapp lets you make calls. Each call uses your microphone. Just like the government has certain words they flag in your conversations, so does facebook for advertising. 
My nephew and his wife were discussing a new Ceiling fan on Whatspp.... they both saw ceiling fans ads that same day on Facebook. It is what it is. 
whitney.zelig@gmail.com
You are both wrong. They read our minds, that's how they do it. ๐Ÿ‘€๐Ÿ˜œ
Shane Q.
agree to disagree
Hector M.
Shane, they're not supposed to. But they do listen to your conversations. It happens once you give them access to your camera, microphone which they ask for permission for. 
Creepy. But like you said, just deny them access. Yet if you do, the apps are not likely to work. 
Shane Q.
Facebook doesn't actually have access to listen to your phone. But if you're that concerned about it you can restrict access to the camera/ speaker. 
Vania J.
probably dating app commercials hah!
Hector M.
Exactly Vania!!
I wonder what ads I would get if I play Happy music - Red bull commercials? ๐Ÿค”๐Ÿ˜‚
Vania J.
LOL hey! I resent that, Google. people can be romantic and not depressed hah
whitney.zelig@gmail.com
HAHA. 
Hector M.

Yes Vania,, proven... Which is why I no longer have a FB account. 
So I listened to romantic songs - Lewis Capaldi, Adele, so on....  on Youtube over the weekend and now I am getting "Depression ads" on my mobile and Youtube ads.... ๐Ÿ˜‚๐Ÿ˜ณ๐Ÿ‘Ž
Vania J.
^^@whitney LOL!
Hector Mota Hector
 SERIOUSLY! omg...awful lol
Hector M.
Vania, Phones are not creepy... Facebook, Google, Amazon ==== they are creepy... 
Whitney, for real. If you speak on your phone to Chris about needing a PC desk like Vari, you will likely see the ads on your feed the same day. 
whitney.zelig@gmail.com
Is that why i get served so many rehab and birth control ads? LOL just kidding... mostly just therapy ads :( lol
Vania J.
ewwww our phones are so creepy. Fr.
Hector M.
Then you may need to clean out your cookies. 
Keep in mind that Facebook also listens to your conversations on your phone. 
whitney.zelig@gmail.com
I've never seen another clients before except for skinney med spa which is in manhattan
Hector M.
Facebook uses a different algorithm which lets you see things based on friends, family and history. 
Since they know you have visited this before, do all your work with this, they let you see them.... 
whitney.zelig@gmail.com
not in targeted area. I'm in SLC utah. I will send screenshot when I find it again. Only thing I can think of is I used to live in Manhattan or I visited their website. But I haven't been to Manhattan in like 6 months 
Shane Q.
I'm assuming you're not in the targeting area for this client? Can you send me a screenshot please? 
whitney.zelig@gmail.com
I am seeing the J-lo facebook ad on my personal facebook- just double-checking that it's retargeting or what's going on? its recent to as of yesterday
Shane Quast Shane
 
Shane Q.
We probably just need to run the card again. 
whitney.zelig@gmail.com Not yet Chris
Shane Quast Shane
can you clarify whatโ€™s happening with payment issue ?
Chris Z.
whitney.zelig@gmail.com whitney.zelig@gmail.com
- Have we figure this out because if I count as a payment issue all of them to
whitney.zelig@gmail.com
That is our Credit Card
Chris Zelig Chris
 
Shane Q.
It is. The video is killing it too. The account actually has a payment issue I was about to ping you guys about though. 
whitney.zelig@gmail.com
Hey
Shane Quast Shane
 can you confirm we are running the J-Lo video for this client on Facebook?
whitney.zelig@gmail.com
LOL. Okay I made her turn all of them off. 
Shane Q.
this is all them
whitney.zelig@gmail.com
Thank you- I just want to confirm this is all their ads and NOT any of ours? 
Shane Q.
The 2nd is a breakdown of their current bill
Shane Q.
Shane Q.
Shane Q.
whitney.zelig@gmail.com whitney.zelig@gmail.com
 Is this hat you need? 
whitney.zelig@gmail.com
Hey
Shane Quast Shane
 can you do me a favor for this client? Poor thing BOOSTS every post she posts, and got a big bill from facebook and can't figure out why. it's a seperate account than what we are running emsculpt for her.  I have an ad account 801674203588112 for her. Is there anyway you could pull a document up for them that would breakdown their bill? 
Chris Z.
Great!
Hector M.
thanks for being on top of this Shane. I just made Chris aware. 
Shane Q.
Chris Zelig Chris
 This client is pacing to spend more than $1750 over the next 18 days across all channels. Wanted to see what daily budget in total you are comfortable with. They have a lot of different things running. 
Hector M.
Thank you Shane. 
Checked and looks good. 
Shane Q.
Just turned them back on. 
Hector M.
Shane is on vacation I believe Whitney. 
whitney.zelig@gmail.com
Can we get ads live for #2 body morph?
Hector M.
responded. 
Hector M.
whitney.zelig@gmail.com whitney.zelig@gmail.com
 Teresa Lantin responde YES right away to the new email I sent her btw. 
Hector M.
They have already responded YES to their leads coming into Hi@medstarPatients.  https://3.basecamp.com/4247112/buckets/14946429/todos/2282292476
In any case, done. 
Shane Q.
Ads are live. When I submitted the form yesterday I didn't get to a confirmation page, just got a conf messag.e 
whitney.zelig@gmail.com Letโ€™s turn ads on - hector send a lead test in from support@medstar and say โ€œ please reply to let us know you received thisโ€ I want to make sure they are checking their email
Hector M.
Shane not sure how you are getting that error. I believe I tested these forms. Did so now and they are good to go = https://bodymorphmd.com/c/emsculpt/ - side form test 
whitney.zelig@gmail.com
Okay let me fix that
Shane Q.
This account is ready to go. The site doesn't go to a confirmation page when the Emsculpt form is submitted though. 
whitney.zelig@gmail.com
the #1 is the first one we will work on
Shane Quast Shane
it is on our CC and should only be Emsculpt.
Chris Zelig Chris
 you need to quote the Dr so we can start building out the second one for other services
Hector M.
I believe #1 Body Moprh MD579-667-9346 is for Msculpt campaigns.. 
The #2 is for everything else. 
Chris Z.
whitney.zelig@gmail.com whitney.zelig@gmail.com
 - chime in on this. 
Shane Q.
I see 2 google accounts. Do we know which is the correct one?