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Gastroenterology - BodyMorph MD - https://bodymorphmd.com https://gastroenterologyofwestchesterllc.com

Body Morph MD July 2020 Google Ads + Social Media Campaign

Hi T,

How are you?

We discussed most of this in detail when we spoke last. One thing I am
unsure of is what your budget is for Emsculpt now that the BTL funds have
ran out.

Your campaigns are running smoothly. You are generating leads at a good
cost, if you are seeing a good ROI on certain treatments let me know as
their is room to boost the budgets.


(#1) Google Ads Ad Spend Vs Impression Share
Overall Impression Share 70.75%
emsculpt: Ad Spend $821.17 / Impression Share 70.75%

(#2) Google Ads Ad Spend Vs Impression Share
Overall Impression Share 23.69%
orbera: Ad Spend $1,021.54 / Impression Share 51.36%
hydration iv: Ad Spend $305.06 / Impression Share 50.19%
gastro: Ad Spend $998.43 / Impression Share 13.87%
emtone: Ad Spend $753.95 / Impression Share 73.66%

Below are the metrics, please let me know if you have any questions.

July Ad Campaign Metrics

Google Ads (Date Range: 7/1/2020 - 7/31/2020)
Total Cost: $821
Total Conversions (Leads): 5
Average Cost Per Conversion: $164.23
Total Clicks: 161
Average Cost Per Click: $5.10
Search Impression Share: 70.75%

Google Ads (Date Range: 7/1/2020 - 7/31/2020)
Total Cost: $3,079
Total Conversions (Leads): 31
Average Cost Per Conversion: $99.32
Total Clicks: 706
Average Cost Per Click: $4.36
Search Impression Share: 23.69%

Facebook / Instagram Ads (Date Range: 7/1/2020 - 7/31/2020)
Total Cost: $908.66
Total Conversions (Leads): 47
Average Cost Per Conversion: $19.33
Total Clicks: 911
Impressions: 32,597