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Calista Laser - www.calistalaser.com - 🔴 SEO client 🔴 - Emily

Team: Kristabel & Gerlie. This is for a client who already has a website we can use that we just need to optimize.
Chris Zelig, MedstarIsaac Klausnser, MedstarHector Mota, Operations Manager at MedstarJonnamae Jumawan, MedstarShane Quast, MedstarCharmae Arcayan, MedstarVania J, MedstarKamie Allen, Content ManagerSelena Vujatov, MedstarAlyssa Workman, MedstarIvonne Ackerman, MedstarElizabeth RuffaBrittany Redding, Digital Marketing Manager at MedstarJenna Maschino, Senior Support Specialist at MedstarMichael, SEO +2 others
From the list: Content

✔ PDO / PLLA threads- manufacture TBD service page content

whitney.zelig@gmail.com added this on
Completed by Kamie A.
Assigned to
Ivonne Ackerman, Medstar Ivonne A. Kamie Allen, Content Manager Kamie A.
Notes
Ivonne Ackerman, Medstar Ivonne we will be writing a general content page about PDO and PLLA threads ( combined)

the client will let me know the exact brand once he gets it- but for now it can be a general page 

Comments & Events

Ivonne Ackerman, Medstar Ivonne Ackerman
whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com  can we wait until they have the exact brand? 
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whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com
The client asked me to write it beforehand   Ivonne Ackerman, Medstar Ivonne  else I would've waited until he knew. i will let u know when he finds out , please start ahead ( general page) 
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Ivonne Ackerman, Medstar Ivonne Ackerman
Kamie Allen, Content Manager Kamie can you please add this page to our conent orders? Maybe use a content editor?
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Kamie Allen, Content Manager Kamie Allen, Content Manager
Ivonne Ackerman, Medstar Ivonne  Yes! That's a good idea to use a content editor. I'll mock up a general page and then work in the correct info once we know for sure what the threads are. Thanks!
Ivonne Ackerman, Medstar thanks!
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Kamie Allen, Content Manager Kamie Allen, Content Manager
Ivonne Ackerman, Medstar Ivonne whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com  checking back in on this. Do we know the exact brand of threads yet?
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Nicol Razon, Medstar Nicol Razon
Putting it here for posterity, Whit says to move forward with a general page that does not mention brand names. 
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Kamie Allen, Content Manager Kamie Allen, Content Manager
Nicol Razon, Medstar Nicol thanks for your help on this! whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com I worked up a general page mentioning the difference between PDO and PLLA but about the thread lift procedure in general. If they decide to bring on one over the other or would like more info pertaining to each type of thread, I can edit it but I think this is a really good general page for them starting out.

Brittany Redding, Digital Marketing Manager at Medstar Brittany will you please edit this and then let Ivonne know it is ready so it can get to the correct developer. If you will bring up Surfer SEO on your google doc, watch the score while you edit. I finally got it up to a 70 yay! 

https://docs.google.com/document/d/1gPti9Mg4o5LkVKeR5LBlsiuyz81rA6OCYpPhLdoitAc/edit?usp=sharing
Ivonne Ackerman, Medstar thank u!
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Brittany Redding, Digital Marketing Manager at Medstar Brittany Redding, Digital Marketing Manager
Nicol Razon, Medstar Nicol  Are we running ads to this page or no?
Nicol Razon, Medstar nopers
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Nicol Razon, Medstar Nicol Razon
Kamie Allen, Content Manager Kamie - confirmed in an email from Dan of Calista, "We are doing both PDO and PLA threads". 
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Kamie Allen, Content Manager Kamie Allen, Content Manager
Brittany Redding, Digital Marketing Manager at Medstar Brittany Nicol Razon, Medstar Nicol  Thanks for the info, Nicol! I just updated a few places to include the info that they do indeed offer both types of threads. I think the page is still good as a general thread lift page with mention of each type of thread but I can always change it to be more specific if needed. Just let me know what would be the best course of action. Thanks, team!
whitney.zelig@gmail.com, Medstar TY! - from Nicol
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Brittany Redding, Digital Marketing Manager at Medstar Brittany Redding, Digital Marketing Manager
Kamie Allen, Content Manager Kamie Nicol Razon, Medstar Nicol  I have edited this and tasked it to a developer for creation. 
Nicol Razon, Medstar TY
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Kamie Allen, Content Manager
Kamie Allen completed this to-do.