Dr. Fiorillo - Drfiorillo.com

This is for a client who already has a website we can use that we just need to optimize.

Google Ads - Set up campaign

Assigned to
Shane Quast, Medstar Shane Q.

Comments & Events

Hector Mota, Operations Manager at Medstar
Hey Shane Quast, Medstar Shane ,

Here are the budgets so we can begin the buildout for CS, breast aug, laser resurfacing, and mommy makeover campaigns. We are still trying to get an account that will work for Google ads. Chris still wants to make sure it is live before then. I will work on removing the PRP off of his website, add GTM, etc. 

Melissa Zelig, Medstar Melissa ,
Can you get some ad copy over to Shane As soon as you get a chance? The doc specializes in Gummy bear implants which are softer, nicer, etc. He has really nice work. 

Service - CoolSculpting
MKT - Google Ads - $2,500
Specials - 25% 4 Cycles- $1000 OFF 8+ Cycles
Targeting - 150 S Pearl St, Pearl River, NY 10965 - 20 miles around the office.
Landing Page -  https://www.drfiorillo.com/procedure/coolsculpting/

Service - CoolSculpting
MKT - Facebook - $1,000
Specials - 25% 4 Cycles- $1000 OFF 8+ Cycles
Targeting - 150 S Pearl St, Pearl River, NY 10965 - 20 miles around the office.
Landing Page -  https://www.drfiorillo.com/procedure/coolsculpting/

Service - Breast Augmentation
MKT - Google Ads - $3,000
Specials - Consultations are Free - Usually does breast aug 7500 new doctor $500 OFF Breast Aug
Targeting - 150 S Pearl St, Pearl River, NY 10965 - 20 miles around the office.
Landing Page -  https://www.drfiorillo.com/procedure/gummy-bear-breast-implants/

Service - Mommy MakeOver
MKT - Google Ads - $1,000
Specials - New Client Special $500 OFF
Targeting - 150 S Pearl St, Pearl River, NY 10965 - 20 miles around the office.
Landing Page - https://www.drfiorillo.com/procedure/mommy-makeover/

Service - HALO
MKT - Google Ads - $7500
Specials - New Client Special $200 OFF
Targeting - 150 S Pearl St, Pearl River, NY 10965 - 20 miles around the office.
Landing Page - https://www.drfiorillo.com/procedure/laser-resurfacing/
Shane Quast, Medstar
You rock Hector. 
Hector Mota, Operations Manager at Medstar
Thank you Shane. 
Here's their new Google ads account we set up for them - 
drfiorillo.com 718-413-7292. 
Hector Mota, Operations Manager at Medstar
Shane Quast, Medstar Shane be advised that the adcopies for these campaigns are ready on the client's spreadsheet service tabs. 
Thank you Melissa. 
Hector Mota, Operations Manager at Medstar
Shane Quast, Medstar Shane ,
Great news. 
We have access to their original account finally. 
No wonder the others kept getting suspended. I knew it.... knew it. 
In any event, here it is Dr Fiorillo, Michael - #1 980-719-4725
Do your thing Guru Shane. 
Shane Quast, Medstar
AH, ok I am on it. 
Hector Mota, Operations Manager at Medstar
Shane Quast, Medstar Shane  
Good morning. 
Chris and I were wondering if there is something going on with this Doc's campaigns. We are not seeing any conversions thus far. 
Do you have any idea what's happening or thoughts?
I know the campaigns just started but there should be some conversions no?
Let us know... 
Thanks. 
Shane Quast, Medstar
Just verified that conversion tracking is working. I can set up conversion events on the contact form submission if we want as well. To me, that looks like a much more common way for users to express interest. 
Shane Quast, Medstar
All of the google campaigns are live. 
Shane Quast, Medstar
Do we have access to their FB stuff? I haven't had a chance to look. 
Hector Mota, Operations Manager at Medstar
We do not have access to their FB account yet. 
Vania and Whitney are trying to get client to do it. 
Shane Quast, Medstar 👍
Hector Mota, Operations Manager at Medstar
Shane Quast, Medstar Shane  
Let's increase the Google ads budgets for Dr. Fiorillo on Breast Augmentation to $5,000 a month. 
Thanks. 
Shane Quast, Medstar
Thanks!
Shane Quast, Medstar
Do we know what is going on with Facebook for this client? Would really love to close this task. 
Hector Mota, Operations Manager at Medstar
I am trying to find out again what is the word on this FB account. 
Chris Zelig, Medstar
whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com Vania J, Medstar Vania  - whats going on with the FB 
Hector Mota, Operations Manager at Medstar
Chris, I got access and added you and Whitney as ADMIN to the page. But Whitney said that we could not do it that way and she was going to show me how to do it. 
But I am not sure we ever got around to it. 
Whitney? 
whitney.zelig@gmail.com, Medstar
They can't figure it out and don't want to create a new FB page. so. 
Shane Quast, Medstar
We cannot move forward then
Chris Zelig, Medstar
whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com  - do I need to contact the doc for this Or is this something that they cannot find access to on their end. If we have access to the ad account we could technically run ads from another FB page correct? Maybe we should set up a genric fb fan page for cs to run ads on for our clients who cannot get access 
whitney.zelig@gmail.com, Medstar
sure Chris Zelig, Medstar Chris you can call the doc but he really didn't want to create a new FB page because his following on his current.

He should def get in contact with FB then 
Shane Quast, Medstar
Shane Quast completed this to-do.