Dr. Gambhir

www.drgambhir.com - We are making some website updates and setting up ad campaigns and managing them.

Facebook ad conversions off

Assigned to
Shane Quast, Medstar Shane Q.
Notes
Any idea why converions are overreporting some of the Allergan Consultants sent us this campaign as a test client and I want to make sure it doesn look like we are overreporting things. 

Comments & Events

Shane Quast, Medstar
It's super weird because it is only overreporting on Facebook, not Google. I checked out the site in detail. The only thing I can find is that there are 2 other FB pixels hard coded into the site. I believe that someone must have hard-coded a FB lead event onto their site without us knowing it at some point. Attached is a screenshot that shows where the lead event is firing that confirms that theory .

If we can get them to remove the other 2 FB pixels on the site it might resolve it or at least give me a better visual into how we can fix it. 

Shane Quast, Medstar
In the mean time, I can change the lead event myself to get better data. 
Chris Zelig, Medstar
Isaac Klausnser, Medstar Isaac - can you please remove the hard coded pixel From the site. Shane Quast, Medstar Shane  please iInstruct him on exactly what to remove please
Isaac Klausnser, Medstar
Chris Zelig, Medstar Chris - I just checked but couldn't find any FB pixel code on this website.

Shane Quast, Medstar Shane - Please let me know what you want to be removed from the website. Thank you.
Shane Quast, Medstar
Thanks Issac.  I'm not sure where they're coming from, but if you use the Facebook Pixel Helper plugin you can see that there are 3 codes installed on this site. We don't need any hard-coded as it is coming from GTM.

Isaac Klausnser, Medstar
Shane Quast, Medstar Shane - My bad. I only checked in the website source files and forgot to check in GTM earlier.

I have paused both tags for FB in GTM for this website.

Please check again now. Thank you.
Shane Quast, Medstar
Thanks Isaac Klausnser, Medstar Isaac  
Chris Zelig, Medstar
Confirming all the conversion tracking is working. 
Shane Quast, Medstar
It is working. I tested both CS and botox. Keep in mind that the success event is no longer "Lead" but "complete registration" 
Shane Quast, Medstar
Shane Quast completed this to-do.