Event Tracking

To keep track of events -- Black Friday, event pages, FB events, text blasts, etc.

Urgent: Graphic for September text blast promos

Assigned to
Hannah, Client Success Manager at Medstar Hannah Mark Nicolas, Web Developer + Graphic Designer Mark N.
Due on
Notes
Mark Nicolas, Web Developer + Graphic Designer Mark , are you available for a rush graphic?
Hannah, Client Success Manager at Medstar Hannah , tagging you here in case this needs to be reassigned to another GD.


Graphic

RESTORE BEAUTIFUL SKIN AT PELLE

Lip Flip - $120 $100
VIP Chemical Peel -Buy 3 and save $75
Hair Restoration $475 $400
Aquagold Brightening $675  $500
+ MORE

The text blast will be about restoring skin after fun in the sun to health and beauty at Pelle. 
Thank you!

Comments & Events

Nicol Razon rescheduled this to-do
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Now
Nicol Razon, Medstar
Mark Nicolas, Web Developer + Graphic Designer Mark you did it again! This is really beautiful. 
I do have notes, but will hold them until my meeting with Cheryl in 5 minutes. 

I will NOT push last minute on you like this again. P.S. I too was up working past midnight! 
Nicol Razon, Medstar
Mark Nicolas, Web Developer + Graphic Designer Mark I got feedback for this text blast graphic.

1 - let's change the woman to one that really obviously showcases healthy skin and hair. Keep this model in your back pocket for trusculpt flex (toning arms) maybe even a coolsculpting + cooltone campaign (reduce fat and tone the arms).

I got the following from adobe stock and know we're not trying to buy anything. I also know you have more access to images than I do. These are meant to be examples of the kind of image Cheryl and I discussed. They not only fit this text blast campaign but her branding in general.

a - bright health skin, check. A little too young maybe, but near 30's is still ok. Hair is up though, doesn't really showcase the hair part of this deal "hair restoration". Also the style of photography and model fits branding best - akin to what's on the Pelle website b- skin, check. hair, check. But way too young. Pelle serves 40-60's women.  The youngest she likes to go is Ivonne in her ads, who is 34 -36, but looks a bit younger.
c- skin, hair, and closer to age-appropriate. Would require cropping to below collar bones ish b/c that may be too much cleavage but - it does fit the theme of restoring skin and hair after summer sun and fun
d - hair, skin, age - check, check, almost check
If her skin was more luminescent and the photography brighter lit, I'd say this was it.

2 - Can you re-order the way the pricing is shown so that the eye doesn't have to travel so far to figure out what deal is for what?  Right now I see treatments in one glance and then $$$ in the next. My brain is struggling to decide what's what

Below are past text blasts for Pelle so you can get an idea of what has been done and how the many offers Cheryl wants us to post have been handled. Some are better than others!

The Juvederm text blast doesn't work well at all for text- too much info. That's the issue in general w/ Pelle. You did a really great job at differentiating the information, I just think we need the pricing closer to the items for easier association. 
Nicol Razon, Medstar
Hannah, Client Success Manager at Medstar Hannah  please see notes for Mark above. I looked at the graphic with Cheryl and what's above is what I got from her.  If you have any questions for me, slack me or text me pls!
Nicol Razon rescheduled this to-do
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Nicol Razon, Medstar
Thank you Mark Nicolas, Web Developer + Graphic Designer Mark
Hannah, Client Success Manager at Medstar Hannah  any feedback?
Hannah, Client Success Manager at Medstar
Mark Nicolas, Web Developer + Graphic Designer Mark - Great work! Last tweak: 

1. Could you make the Lip Flip box the same size as the others?

2. Let's also remove "From" and "Promo Price" on all the boxes. Text Blast graphics are pretty small and are viewed from your mobile phone so it might be hard to read that. Less is more with Text Blasts. 
Nicol Razon, Medstar
Nicol Razon completed this to-do.