Femme Women's Care - www.femmewomenscare.com

Website Design + Development * Digital Marketing Set Up (One-Time Fee) * Digital Marketing Monthly Management

Web Design Project Start Here

Assigned to
Ivonne Ackerman, Medstar Ivonne A. Kristabel, Medstar Kristabel Vania J, Medstar Vania J.
Due on
Notes
*** Team remember that we need to make we have the {embed_url} URL tag added in the notification message field on all forms on our websites along with a hidden field for service of interest added in the form. This is from Isaac. **


PROJECT MANAGER:
VJ


DEVELOPERS WORKING ON THIS WEBSITE:



WHAT URL ISAAC SHOULD CREATE:

New domain purchased to use:
femmemedispa.com
Go Daddy- we have access

We are purchasing new hosting for them with WPEngine.

** If using our testing servers, pick from**
beautysculpt.net
healthandmed.net
eyehealthpros.com
mysculpt.net
ketaminetherapyus.com


WHICH TEMPLATE ISAAC SHOULD USE: SEE TEMPLATES
HERE : 


FINAL WEBSITE URL:  femmemedispa.com


REFERENCE(S) : 

femmewomenscare.com


CAMPAIGN PAGES * 

THESE PAGES SHOULD HAVE BADGES, CONSISTENT & OFFERS & CTA'S, AND POP-UPS. THESE PAGES WILL HAVE ADS RUNNING TO THEM- AND NEED THE URL/SLUG TO STAY THE SAME NO MATTER WHAT

SERVICE : Emsculpt Neo
FINAL URL & SLUG:
/emsculpt-neo
CONTENT:
demo
OFFER:
$600 off a package New Client Special,
add to disclaimer * discount off a package of 4 treatments for one area.
BADGES:
Physician-performed treatments
NOTES:

SERVICE :
Botox
FINAL URL & SLUG:
/botox
CONTENT:
demo
OFFER:
$9 a unit, 50 units min., New Clients Only
BADGES:
Physician-performed treatments
NOTES:
add blurb for jueveau as well

SERVICE :
Dermal Fillers
FINAL URL & SLUG:
/dermal-fillers
CONTENT:
demo
OFFER:
$150 off, new client special
add to disclaimer "*Discount off the purchase of a full syringe"
BADGES:
Physician-performed treatments
NOTES:
Versa, Restylane, Voluma


ALL OTHER SERVICE PAGES: 

-HOME
-ABOUT US
-CONTACT


SERVICE :
CONTENT:
NOTES:


HOME PAGE

DEVELOPER:
SERVICES TO HIGHLIGHT:
Emsculpt Neo, Botox, Dermal Fillers
NOTES:


CONSULTS THAT ARE FREE: ALL


FINANCING: CHERRY

 

LEAD NOTIFICATIONS:   d.idowu@femmewomenscare.com, kathrynvillarreal@hotmail.com


CLIENT COMPETITORS UNDER MEDSTAR:
Soma but not the same services. Soma doesn't have BTL machines. 


NOTES:

THE CLIENT OWNS CONTENT, CAN USE. Photos of office and team. 

Design: whatever we need to do to make it as effective as possible.

Comments & Events

whitney.zelig@gmail.com, Medstar
Vania J, Medstar Vania  let's task this out asap 
Vania J, Medstar done
Ivonne Ackerman, Medstar
Isaac Klausnser, Medstar Isaac  can you please use theme01 and build this staging site? Thanks!!
Isaac Klausnser, Medstar
Ivonne Ackerman, Medstar Ivonne - OK. Will set up.
Ivonne Ackerman, Medstar
Kristabel, Medstar Kristabel  can you please do this site before Comfort and Azul? This is your next top priority. Thank you!
whitney.zelig@gmail.com, Medstar thx
Alyssa Workman, Medstar
How's this going Kristabel, Medstar Kristabel ? Thanks for the update!
Kristabel, Medstar
Ivonne Ackerman, Medstar Ivonne Alyssa Workman, Medstar Alyssa - here you go

https://femmewomenscar.wpengine.com/
https://femmewomenscar.wpengine.com/emsculpt-neo/
https://femmewomenscar.wpengine.com/dermal-fillers/
https://femmewomenscar.wpengine.com/botox/

Isaac Klausnser, Medstar Isaac - I added a button on the bottom section on the about page but for some reason the text color doesn't take effect. you are the coding master can you please check? or should I remove it and just put a hyperlink?


Also on the service page hero sections, the texts are not visiblefor the header, how can we change the bg color to white but just the same opacity?


can we also please change the footer section to this black - #212121thank you for all your help Isaac Klausnser, Medstar Isaac
Kristabel, Medstar
thank you Ivonne Ackerman, Medstar Ivonne  - I am reaching out to Isaac about it. 
Ivonne Ackerman, Medstar
Kristabel, Medstar Kristabel  oh wow, you had already been on top of this. I didn't notice. Thank you!
Ivonne Ackerman, Medstar
Isaac Klausnser, Medstar Isaac , for the menu header, what would be the easiest so we don't have to customize it moving forward. I'm talking about Template01. At the moment I am thinking of making it white and not an overlay. sort of like this:

Also, for the treatment pages heros, can there be two options for the color of the text? white and a dark gray?

Thank you!
Isaac Klausnser, Medstar
Ivonne Ackerman, Medstar Ivonne - Yes. I think it's a good idea to put a solid background color in the header bar so that menu links and the company logo is properly visible despite whatever background we use in the hero banner section.

Also, for the treatment pages heros, can there be two options for the color of the text? white and a dark gray?

Yes. I will add the option so we can change it to any solid background color.
Ivonne Ackerman, Medstar thank u!!
Isaac Klausnser, Medstar
Kristabel, Medstar Kristabel - OK. Will check.
Kristabel, Medstar thank you
Hector Mota, Operations Manager at Medstar
whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com Ivonne Ackerman, Medstar Ivonne  
Do we know what the final urls will be for these campaigns?
Not seeing it at the top of the task. 
Ivonne Ackerman, Medstar
Hector Mota, Operations Manager at Medstar Hector based on the task above, I'm guessing: 

femmemedispa.com/emsculpt-neo

femmemedispa.com/dermal-fillers

femmemedispa.com/botox


Vania J, Medstar Vania can you plz confirm. 

Thank you!
Vania J, Medstar Yes..and its ^^
Alyssa Workman, Medstar Thank you!
Isaac Klausnser, Medstar
Ivonne Ackerman, Medstar Ivonne Alyssa Workman, Medstar Alyssa Kristabel, Medstar Kristabel

I have now added newer options in the customizer to set colors for different elements on this theme including the body links.

Kristabel, Medstar 🏆
Ivonne Ackerman, Medstar Aaaah thank u!!
Alyssa Workman, Medstar ❤️
Vania J, Medstar oooooh cool
Kristabel, Medstar
Isaac Klausnser, Medstar Isaac  - you are so amazing 
Alyssa Workman, Medstar 💯
Isaac Klausnser, Medstar
Kristabel, Medstar Kristabel - Updated the website for all above things.
Kristabel, Medstar
Isaac Klausnser, Medstar Isaac - thank you so much you are truly amazing
one last thing, I can't add a disclaimer here:

Ivonne Ackerman, Medstar
Thank you so much Isaac Klausnser, Medstar Isaac ! This is awesome! 
Isaac Klausnser, Medstar
Kristabel, Medstar Kristabel - You can add it from footer settings in customizer.


I will move this field to home page template custom fields and will also update the language of the labels.
Ivonne Ackerman, Medstar thank u!
Alyssa Workman, Medstar Thank you!
Isaac Klausnser, Medstar
Ivonne Ackerman, Medstar Ivonne Kristabel, Medstar Kristabel - I have now change the label of this field to say "Disclaimer" instead of "description" but I have kept the field in the same location i.e in the customizer as Alyssa Workman, Medstar Alyssa mentioned that we need this same disclaimer text added on on all the general pages on this template. So once you add the text to this field. It will auto publish on the home, about us and the contact page.

Please let me know if you have any questions. Thanks.
Alyssa Workman, Medstar Thanks so much!
Ivonne Ackerman, Medstar Thank u!!!
Ivonne Ackerman, Medstar
Hi Kristabel, Medstar Kristabel tagging you again on the edits above.
Also, can you please do these:

1. increase font size of treatment page hero blurb
2. gravity form, please delete min. 50 units from the botox page and it this disclaimer at the bottom.
3. please write $9/UNIT on gravity form instead of using word "a"
4. delete "a package" from emsculpt neo gravity form.
5. 3rd photo on homepage hero (2 girls on bikini), please use this: 


6. Please change homepage botox image to this:

7. About Us Page:

-Remove Amy Jones from the About Us page.

-Add Hadley to the About Us page.

https://www.femmewomenscare.com/provider/hadley-veselak-fnp-bc

-Remove everything above "Learn more about our providers" (the chart)

8. FOR ALL TREATMENT PAGES: Make sure bullet points are aligned. See notes here: https://watch.screencastify.com/v/QCCheXWZ8OCIcpiTyZpe

thank you!
Alyssa Workman, Medstar Noted
Kristabel, Medstar on it
Ivonne Ackerman, Medstar
Isaac Klausnser, Medstar Isaac for this hero area. We have a standard which only includes 1 line below the title. Can there be an option for 2 lines and can you fix the line height? Can you remind me what the standard is? I really want there to be standards and certain fonts and font size that won't change. On the below, I like the font size, I just want spacing to be adjusted. Please let me know your thoughts.
Isaac Klausnser, Medstar
Ivonne Ackerman, Medstar Ivonne - The spacing issue was due to the <h3> html tag added to the text.

I have now removed the tag and added the custom css to make it the exact same size without spacing issue


We wouldn't need any additional fields now. Our devs can just use the <br> tag to expand it to two, three or even more separate lines.
Kristabel, Medstar
Isaac Klausnser, Medstar Isaac - Ivonne emailed to make the texts bigger so I tried to make it an h3. I made it 2 lines because the text overlaps with the model's face. but they look separated because of the line height. 

Next time I will reach out to you every time we need to make font size edits :)
Ivonne Ackerman, Medstar
Isaac Klausnser, Medstar Isaac Kristabel, Medstar Kristabel  the page looks great now!
Isaac Klausnser, Medstar
Great. Thanks.
Ivonne Ackerman, Medstar
Kristabel, Medstar Kristabel  how are we doing with the edits above?
Brittany Redding, Digital Marketing Manager at Medstar
Kristabel, Medstar Kristabel  Hi! This is a high priority, please let us know how the edits are going. Thank you! 
Ivonne Ackerman, Medstar thank u!!
Ivonne Ackerman, Medstar
Kristabel, Medstar Kristabel please scroll up and take a look at all of the edits we've given you, since there are a lot of them that have not been completed. Here I wrote the latest ones again:


1. gravity form, please delete min. 50 units from the botox page and it this disclaimer at the bottom.
2. please write $9/UNIT on gravity form instead of using word "a"
3. delete "a package" from emsculpt neo gravity form.
4. Please place this photo as #2 on homepage hero:


6. Please change homepage Emsculpt Neo image to this:

7. Please change homepage botox image to this:

8. About Us Page:

-Remove Amy Jones from the About Us page.

-Add Hadley to the About Us page.

https://www.femmewomenscare.com/provider/hadley-veselak-fnp-bc

-Remove everything above "Learn more about our providers" (the chart)

9. FOR ALL TREATMENT PAGES: Make sure bullet points are aligned. See notes here: https://watch.screencastify.com/v/QCCheXWZ8OCIcpiTyZpe

thank you!
Kristabel, Medstar
Ivonne Ackerman, Medstar Ivonne - done all edits except the bullet points on all treatment pages. I am not able to do it because I only added these icons to the pages as images so it won't automatically indent the whole sentence for every point. but if I will remove these red points and make it just a normal bullet point, it will indent automatically like these ones:

the 3rd slider image on the homepage has lorem ipsum
Ivonne Ackerman, Medstar
Thank u Kristabel, Medstar Kristabel ! Please change to bullet points.
can u please change the 4th image hero blurb to the third. Change the fifth to the fourth and delete fifth photo?
Kristabel, Medstar
Ivonne Ackerman, Medstar Ivonne  - done
Ivonne Ackerman, Medstar Perfect! Thank u
Vania J, Medstar
FYI this client has canceled services. They closed the business. just an FYI
Alyssa Workman, Medstar Thanks 4 update
Brittany Redding, Digital Marketing Manager at Medstar Bummer.
Brittany Redding, Digital Marketing Manager at Medstar They were cute
Ivonne Ackerman, Medstar
Ivonne Ackerman completed this to-do.