Hawaii Aesthetics- www.hawaiibotox.com and www.hawaiibodysculpt.com - CZ/IA

This is for a client who already has a website we can use that we just need to optimize.

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Paige M.
I'll ask in the ads meeting, thanks
Shane Quast Shane
!!
Shane Q.
Paige Montgomery Paige
 I'm sorry, I don't understand what you mean. How can I help?
Paige M.
Shane Quast Shane
- FYI the lip filler page is almost done, since his traffic is pushing for that on Google, Dr.Yew is also going to add it to his GA campaigns. I am curious since it was not previously added, how are most of his leads coming from google to his lip fillers? Thanks! 
Shane Q.
Paige Montgomery Paige
 this is because his domain is hawaiibotox.com 
Shane Q.
Paige M.
Shane Quast Shane
 Doc also mentioned on his morpheus8 ads the small print above the headline is saying Botox Hawaii and not Hawaii aesthetics. 
Hector M.
Thanks Paige
Hector M.
I knew Dr. Yew would. .. he is cool. 
Paige M.
Doc approved a lip filler page
Shane Q.
Hector Mota Hector
 it is for fillers. I want a page for "lip fillers" 
Hector M.
I thought that page was for fillers? It has a pop up... and everything. 
In any case, this doc listens to Chris... thankjs
Shane Q.
Hector Mota Hector
 A page specifically for "lip fillers" will be better though. Not only will it perform better for paid, but it SHOULD pick up organic traffic as well. 
Hector M.
Their Menu is confusing though... makes it hard to find..
Hector M.
They have this one - https://hawaiibotox.com/fillers-honolulu/
Fillers Fill in lines and wrinkles. Plump and restore lost volume. Fillers Fill in lines and wrinkles. Plump and restore lost vol…
Ivonne A.
awesome thanks!
Paige M.
Yes, Dr.Yew is speaking with Chris and I next week to give updates on his website, and to give confirmation on other details.
Ivonne A.
Paige Montgomery Paige
 did you tell Dr. Yew? 
Paige M.
Thanks
Shane Quast Shane
, I will let the client know! 
Shane Q.
Hector Mota Hector
Paige Montgomery Paige
 This client could really use a landing page for Lip Fillers and Lip Flip - this is where most of the Google leads come from. 
Paige M.
do*
Paige M.
Hector Mota Hector
 will od
Hector M.
Thank you
Hector M.
Paige Montgomery Paige
 wait a minute. You mean that he also turned their Coolsculpting back on? 
From now on, please create a task for Shane and me so we can have a record of it. I need to update the spreadsheet to keep it current. 
Paige M.
Shane Quast Shane
 sorry forgot to add his CS is on too 
Shane Q.
Paige Montgomery Paige
 Chris resumed them on 12/5
Paige M.
Shane Quast Shane
FYI Doc requested Chris turn back on Botox on Google Ads. Per Chris, can you please double-check the ads to make sure they are set up properly? Thank you. 
Hector M.
Actually, it is not paused yet... waiting on Chris... 
Hector M.
Thanks Brittany... We have paused the Google ads campaign for now
Brittany R.
We are working on getting a Botox Meta ad together for him. 
Hector M.
thank you Shane. I am notifying Chris and Ivonne via an email now. I will let you know what they say
Shane Q.
Chris Zelig Chris
 botox performance is still terrible, we have a $500 CPA. I still recommend this be paused. 
Hector M.
Ads are not running on Google due to a payment issue. I am trying to fix it now. 
Shane Q.
If we get 10k clicks / month (very unlikely) we'll need 370 conversions to hit 95% statistical confidence. 
Chris Z.
Shane Quast Shane
- why not? Couldnt we split test two different coolsculpting pages to see which one works best? After a few hundred clicks each wouldn’t we be able to tell?
Shane Q.
we'll never get significant data on this. We can test for forever but never have anything to show. 
Chris Z. I want to split test both pages and see which one converts better. How can we do that considering they are both two different domains?
Shane Q.
I'll update
Hector M.
whitney, thank you for verifying.
Shane Quast Shane
 can you update the LP since ads are going to 
https://hawaiibodysculpt.com/coolsculpting-honolulu/
whitney.zelig@gmail.com
whitney.zelig@gmail.com
noo not necessarily
Hector M.
Coolsculpting should be going to this page _
https://hawaiibodysculpt.com/coolsculpting-honolulu/
Isn't that correct
whitney.zelig@gmail.com whitney.zelig@gmail.com
 ?
Shane Q.
Hector Mota Hector
 Can you confirm the correct LP? 
Shane Q.
Conversion concerns. Coming back shortly. 
whitney.zelig@gmail.com
Hey
Shane Quast Shane
 any reason ads are paused?
whitney.zelig@gmail.com
okay
Shane Q.
I don't think that LP will do well
Shane Q.
We can split test, but with just one account it's unlikely we'll ever get a statistically significant difference in performance. 
whitney.zelig@gmail.com
You think it would convert better?
whitney.zelig@gmail.com
Hey
Shane Quast Shane
any way we could split test the ads going to this: https://hawaiibodysculpt.com/coolsculpting-honolulu/
Hector M.
💪
Shane Q.
Google is live
Hector M.
👏
Shane Q.
I'm 95% of the way there. We can prob launch today. 
Hector M.
whitney.zelig@gmail.com whitney.zelig@gmail.com
,
Shane is working on the campaigns. I am guessing he will likely be done by Thursday... 
Shane?
whitney.zelig@gmail.com
Shane Quast Shane
Hector Mota Hector
 can we rush this ad build out please?