Update Meeting

Date: 4.22.21
Time: 6:45pm pst
Attendees: Dr. Yew, Jacklyn, Morgan, Chris, VJ

-Dr asked about some of the charges he was getting from google ads. Some of the charges were from ads they were running independently.

-Chris agreed to run these additional campaigns for them at no additional charge
-Morgan will be taking on all the third attempts. The second and first attempts will be done by the front desk team.
-The dr feels that much contact is too aggressive and doesn't seem to align with their core values. Chris agreed.
-They will hold off for another month before incorporating Fresha's features- online booking, credit card terminal, etc. Now that the front desk has developed a flow with all the new systems they just want to continue cementing the process.
-Chris told them they could add online booking to their confirmation page. At no additional charge.
-Chris showed them how he updated the phone number to be clickable with a redirect to a phone call instead of contact us page.
- VANIA: task team to optimize the profound page and plasma page. Move the video and create a new graphic.

*Chris will comp an hour of development.*
 
NEW SERVICE FOR ADS:
Dr said we can start running ads for Profound and Plasma Pen

Profound
Budget: $500 a month on google 
Radius: whole island
Special: $800 off your first treatment new clients
Dr. Yew has video of treatments. Will send it our way. 

Plasma Pen
Budget: ?
Radius: whole island
Content: currently it's a blog post. 301 redirect old page. create new one.

- The doc wants the hawaiibotox.com/treatments page redone to look like the newskin template homepage. Make sure there is more diversity in models and include a man.