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Health First Medical Weight Loss - 🔴 SEO client 🔴 - EM/CZ

www.healthfirstweightcontrol.com - This is for a client who already has a website we can use that we just need to optimize.
Chris Zelig, MedstarIsaac Klausnser, MedstarHector Mota, Operations Manager at MedstarJonnamae Jumawan, MedstarShane Quast, MedstarCharmae Arcayan, MedstarVania J, MedstarKamie Allen, Content ManagerSelena Vujatov, MedstarAlyssa Workman, MedstarIvonne Ackerman, MedstarElizabeth RuffaBrittany Redding, Digital Marketing Manager at MedstarJenna Maschino, Senior Support Specialist at MedstarMichael, SEO +2 others
Posted by Vania J ·

Onboarding Meeting

Date: 10/14/20
Time: 11am PST
Attendees: Whitney, Vania, 
Will Schuller, Management team: Mariah, Elena, Jessica, Michelle (2 locations: 1 mgr at each, 1 assistant mgr)

NOTES:
-They have an SEO person already working with them, Jenn Jarvis. She currently does SEO work for them and updates promotions to the website once a month, right before the first of the month. 

-Discussed Juvederm and Voluma pages. Dr currently has them separate to link back from emails that go out monthly with current promotions. Not opposed to combining them. 

-They don’t currently run Google ads. They said they don't have to. Mentioned he already has about 21,000 "finds" on Google (11,000 for the Hesperia location and 9,000 for Redlands).

- We will create google ads accts, CC payment will be texted to WZ.after meeting. Any billing issues could be handled by both mgrs at either location. 

- Social Media and FB is handled by the asst mgr at Hesperia. Mariah, mgr at Redlands, also assists. 

-Currently they have 2 FB accts. One for each location. Removed PayPal from FB and updated payment

-Coolsculpting: Google budget $2000, FB $1000 for each location (x2) to hit their 6k total

- Agreed to the 25% off popup. Currently CS lowest prices in CA for almost every service

-Zipcodes requested for targeted advertising. Hesperia doesn’t want to overlap Redlands zip codes. Will share with WZ via email.

-They have Care Credit. CA has specific rules about use of Care Credit.

-Website colors purple and black but want to modernize the website. They like Skinney Med Spa. They want something "more edgy". They want a mix of lifestyle models and skinny glam models.

-Doc wanted to specify that the look of the medspa is very "clinical" looks like a standard drs office. No location or interior photos available.

-They’re very straightforward but want the hybrid feel of medspa and clinic for online presence. Want CS patients from other companies. 

-Number 2 of TOP 50 company with Allergan primarily botox/Juvederm business. Allergan Premier member.