K Therapy SLC- Ketamine Clinic - 🔴 SEO client 🔴 - NR

https://ktherapyslc.com/ - Ketamine therapy clinic in utah

Site Edits

Assigned to
Isaac Klausnser, Medstar Isaac K.
Notes
Gerlie Hazel Isubal, Medstar Gerlie will you please help with the following edits when you can? Thank you! 

1. Replace this blog image, it's a kid and can't have Ketamine treatment related to children:
https://ktherapyslc.com/natural-depression-treatments/

2. Check all pages, almost all pages need a featured image set to or resized to 300 x 300. Use the corresponding hero image as the featured image. 

3. Add “how much does ketamine therapy cost?” as a section on the 2 urls with their unique blurbs provided:
- https://ktherapyslc.com/faqs/ Use this blurb -
 
We strive to keep Ketamine therapy as an affordable therapeutic alternative. We are committed to providing the best treatment plan specific to what works best for each individual patient that experiences our Salt Lake City in-office or concierge services.

Learn more about our pricing
here and schedule with our licensed providers to create a personalized plan for psychedelic therapy near you.

- https://ktherapyslc.com/ketamine-faq/ Use this blurb -

It is important to note that each plan and number of treatments varies for every individual and we are conscious to keeping ketamine psychedelic therapy affordable in the Salt Lake City area.

 Meet with one our trusted providers to discuss the details on an individualized plan. Our current pricing can be found
here, total cost will vary depending what is recommended after an initial consultation. 


Isaac Klausnser, Medstar Isaac I have tried to update the key phrase, meta description, and site title for this url many times but for some reason it won't stick. Thanks for looking into these when you get the chance -
https://ktherapyslc.com/clinic/
Focus Key Phrase - Salt Lake City Ketamine Clinic
Title - Salt Lake City Ketamine Clinic Near Me at Therapeutic Alternatives
Meta Description - Safe and effective ketamine therapy at the Best of Salt Lake City Ketamine Clinic with trusted providers with at-home or in-office treatment options.


Comments & Events

Isaac Klausnser, Medstar
Alyssa Workman, Medstar Alyssa - Added
Alyssa Workman, Medstar Thank you!
Gerlie Hazel Isubal, Medstar
Alyssa Workman, Medstar Alyssa - I updated all the necessary changes except for the featured images. If we resize or reduce the resolution, it will affect the featured images on the Blog's page as well.
Alyssa Workman, Medstar
Isaac Klausnser, Medstar Isaac Gerlie Hazel Isubal, Medstar Gerlie  any input on this? ^^
Isaac Klausnser, Medstar
Alyssa Workman, Medstar Alyssa - Are we adding the featured image for the seo purpose?
Alyssa Workman, Medstar Yes
Alyssa Workman, Medstar
Yes Isaac Klausnser, Medstar Isaac , generally I thought we had been. It has been a while since we built this site. Will adding one affect the size and resolution anywhere else? I thought it can be an independent feature. 
Isaac Klausnser, Medstar
Alyssa Workman, Medstar Alyssa - Yes. It would. Featured images that you see on the blog archive page are getting fetched from the featured image field. If we need to add a small size image there while still showing the higher resolution image on blog archive page. We would need to set up this page differently. Please let me know. Thanks.
Alyssa Workman, Medstar
Okay I understand Isaac Klausnser, Medstar Isaac . Thanks for explaining it to me more.
 
Let me get back to you about this, I will run this by Ivonne and Jade. If it takes a lot of work and it doesn't impact SEO that much, it might not be worth it. 
Isaac Klausnser, Medstar
Alyssa Workman, Medstar Alyssa - If it's for the social sharing image. We can add the separate 300*300 image in the social tab in the yoast seo fields.

Alyssa Workman, Medstar
Isaac Klausnser, Medstar Isaac its for the image field in general, doesn't matter if it is Social (FB/IG/etc), we need the icon to appear when shared from phone or if it populates on search engines, we want the featured image to look good and sized optimally. 

Does that make sense? This is good to know about the social share feature option! Let me know if you need me to explain more. Thanks for helping sort this out!
Isaac Klausnser, Medstar
Alyssa Workman, Medstar Alyssa - We can upload separate images for Twitter and FB using Yoast. To my best knoweldge a single size image wouldn't work for all the social networks. For eg. 

The ideal size for FB is 

Minimum size: 200px x 200px, ideal ratio 1.91:1, 8MB max. (eg: 1640px x 856px or 3280px x 1712px for retina screens). JPG, PNG, WEBP and GIF formats only. 

For Twitter card it is 

Minimum size: 300px x 157px, ideal ratio 2:1, 5MB max. JPG, PNG, WEBP and GIF formats only.

Most other platforms like Skype, discord etc will also fetch the image which we will upload in the social sharing field in Yoast.

For the Google - It will get the image from featured image field and the current ones would work fine. If we need to have a separate custom image for it. We will need to set up the blog posts little differently.
Alyssa Workman, Medstar
Okay thanks Isaac Klausnser, Medstar Isaac . Let me look into some things on the SEO end regarding Google specifically. We will get this dialed in. I will follow up 
Ivonne Ackerman, Medstar
Alyssa Workman, Medstar Alyssa  we need to talk about this. Let's meet next week can you do 1pm ET Tues?
Alyssa Workman, Medstar Yes
Alyssa Workman, Medstar
Isaac Klausnser, Medstar Isaac what would we need to do to set the pages up differently so that we can set optimized featured images for SEO purposes? 

Alyssa Workman, Medstar Alyssa - Yes. It would. Featured images that you see on the blog archive page are getting fetched from the featured image field. If we need to add a small size image there while still showing the higher resolution image on blog archive page. We would need to set up this page differently. Please let me know. Thanks.
Isaac Klausnser, Medstar
Alyssa Workman, Medstar Alyssa - Sorry. We don't need to set them up differently. Earlier when you mentioned featured image for seo purpose. I thought you are referring to the image that appears at the top of the blog posts but now I know you were referring to the thumbnail that appears when a website is shared on apps like Facebook, Twitter etc. In technical terms it's known as social sharing OG (Open graph).

For this we just need to upload the ideal ratio images in the yoast settings I mentioned in one of my above comments.

Alyssa Workman, Medstar
Isaac Klausnser, Medstar Isaac yes, the open graph, but there is one specifically set for search engines that are not for social sharing as demonstrated in my video above.

Maybe it is best we hop on a zoom to clarify. Can you please remind me of your time zone so I can schedule something out with you and Ivonne Ackerman, Medstar Ivonne ?

Thanks for helping get this clarified! 
Ivonne Ackerman, Medstar
Alyssa Workman, Medstar Alyssa  can you please set something up around 8am India time? I always schedule on his calendar and Isaac let's me know if he can't make it. 
Alyssa Workman, Medstar Thanks! will do!
Isaac Klausnser, Medstar
Alyssa Workman, Medstar Alyssa - OK. Understood. For this we would need to do custom coding.
Alyssa Workman, Medstar
How much time approximately would the custom coding take Isaac Klausnser, Medstar Isaac ? There are other sites, like Concierge for example, where I do see the featured image (for search engines) fetched from the blog post like how you showed for social sharing. Is that site set up differently? 
Isaac Klausnser, Medstar
Alyssa Workman, Medstar Alyssa - I will need some time for this. I will do some test and will let you know all the available options we have and how much time each of them will take.

Yes. The blog archive page on Concierge website is set up using "Ultimate addons for Elementor" plugins which uses different logic. Instead of getting the image from the featured image field. It gets the image that admin has uploaded in the blog posts.
Alyssa Workman, Medstar
Isaac Klausnser, Medstar Isaac thank you, let me know how the tests turn out. Should I put a due date on this task for in 2 weeks? Or will you keep track and tell me? Is that enough time?

Thanks for everything you do. You are awesome. 
Isaac Klausnser, Medstar
Alyssa Workman, Medstar Alyssa - Sure. Will do. Will just need a couple of days for this. I will let you know from my end as soon I am done.
Alyssa Workman, Medstar You da best!
Alyssa Workman, Medstar
Isaac Klausnser, Medstar Isaac  let me know how this is going. I know Black Friday has been busy. Thanks for following up when you can. Appreciate you!
Isaac Klausnser, Medstar
Alyssa Workman, Medstar Alyssa - Sorry but I haven't been able to work on this task yet. BF tasks looks very puny in comparision to the GHL issues we are facing since last couple of days.
Isaac Klausnser, Medstar
Most probably I will only be able to work on it after BF. If I somehow manages to do it earlier. I will let you know. Thank you.
Alyssa Workman, Medstar
I understand, Isaac Klausnser, Medstar Isaac . When you can. I will follow up after all this madness. Thanks!
Isaac Klausnser, Medstar
Alyssa Workman, Medstar Alyssa - Sorry for my delayed response on this task.

I took my friend's help who specialize in SEO and he told me that Google changed their algorithm this year and now their Bot instead of checking for the OG: tag image like FB and Twitter. It checks for an image on the page or post that has the same alt text as the user used searched keyword in the search bar.

So for eg. if someone searched on Google for "How Coolsculpting works" the google bot will check for the image that have the same or closest alt text to this keyword on the page.

So for this I have now added a custom field in the posts settings which will allow the devs to add an image of the Google recommended size and the alt text. It would just get added to the page source and wouldn't appear on the frontend to the visitors.


# Also I noticed the whoever is posting the posts on this website is copying the previous post as a template but missing to update the social preview images. So all the posts have this same OG image. We need to inform them to update this as well while adding a new post.



https://ktherapyslc.com/wp-content/uploads/2022/07/ketamine-faq-Ketamine-Therapy-at-Therapeutics-Alternatives.jpg
Alyssa Workman, Medstar Thank you!!!
Ivonne Ackerman, Medstar
Charmae Arcayan, Medstar Charmae please see Isaac's message above. Every time you post a blog post for all clients, please make sure to update the OG image. Please let us know if you have any questions.

Isaac Klausnser, Medstar Isaac  what you are adding, is it also for blog posts?
Charmae Arcayan, Medstar Got it ivonne 😊
Isaac Klausnser, Medstar
Ivonne Ackerman, Medstar Ivonne - Above is for the blog posts. For the pages. Featured image field would work fine.

Kristabel, Medstar Kristabel - Tagging you here since you asked regarding this in the email.
Alyssa Workman, Medstar Thank you!
Kristabel, Medstar thanks
Kristabel, Medstar
Isaac Klausnser, Medstar Isaac - to confirm, this is only applicable on blog post

and for the pages, we still have one OG and a featured image (300*300px)?
Isaac Klausnser, Medstar Yes. Correct.
Ivonne Ackerman, Medstar
Isaac Klausnser, Medstar Isaac thank you so much for looking into this!

Charmae Arcayan, Medstar Charmae  can you please change all of the OG images for this client and add alt text? I'm going to create a new task so you can check all of our SEO clients. Thank you!
Nicol Razon, Medstar
Nicol Razon completed this to-do.