whitney.zelig@gmail.com  thanks. Ill get to researching and writing it

I have questions, so call me and we can get this pumped out fast over the phone. 
But here is one ad

Ketamine Therapy is an FDA approved solution for treatment resistant depression, anxiety, and trauma. 

Traditional anti-depressants suppress symptoms. Ketamine moves past the symptoms, going straight to the source. Ketamine enables the brain to heal itself by creating new neural pathways. 

Headline: Ketamine for Depression

will talk to client about this since he paused seo for this 

whitney.zelig@gmail.com okay. did we let Kamie  know they paused seo?

Melissa  yeah! Ketamine Wellness NY and Drip Gym will pause at the beginning of August.

whitney.zelig@gmail.com  Melissa forwarded me this task. Do I need to do anything specific here or was that just to make sure I was aware of them pausing? Thank you!

WE might still run ads, so it's okay to complete this task Kamie  

whitney.zelig@gmail.com  I've never done ad copy before. How many do I need to do for this client? I see Melissa already did the first one. Just let me know and I will figure it out :) Thanks!

Kamie  can you please get on a call with Melissa so she can teach you this? 

whitney.zelig@gmail.com  i can! I actually have a call with her tomorrow :)

Kamie  were we ever able to get this done? 

whitney.zelig@gmail.com  this is another task that went under my radar and looking back at the correspondence, I was never able to discuss this with Melissa. I'll do some research today and hopefully get this finished in the next day or so! Thanks!

whitney.zelig@gmail.com here is what I came up with for a Facebook ad:

HEADLINE: Ketamine Infusion Therapy for Depression

PRIMARY TEXT: Struggling with treatment-resistant depression? Ketamine therapy can help. This FDA-approved solution for treating anxiety, trauma, and other everyday mental struggles positively treats symptoms of depression.

Ketamine infusions treat depression at the source instead of just treating symptoms like traditional SSRIs. Ketamine allows the brain to heal itself and overcome depression completely. 

a few of these statements can get us in trouble Kamie such as "overcome depression completely"

also FDA-approval. ( it's off-label)

I'm re-assigning to Alyssa here who has experience with the treatment. Alyssa can we schedule a call where we can write this copy together? 

calendly.com/whitneymedstar/30min

whitney.zelig@gmail.com  okay, I was going off some of Melissa’s notes and other examples to write it. Thanks for letting me know those cannot be used. Would it be better to say “overcome treatment-resistant depression?” And that it is FDA approved as the nasal spray? I want to learn to write ad copy correctly and learn the ins-and-outs of Ketamine so I can do my job better, so I’d love to see what you guys come up with so I can improve! Thanks!

I am still going to use some of your copy Kamie - we just have to be careful with "fda approval" on anything as well as the word "completely"

Here is facebook ad policy ( however they aren't the best at being descriptive)

https://www.facebook.com/business/help/488043719226449?id=434838534925385

also while we are searching for a brand new service we also look at what other people are doing

https://www.facebook.com/ads/library/

Alyssa  good info ^ 

Kamie Alyssa any suggestions?

HEADLINE: Ketamine Infusions for Depression

PRIMARY TEXT: Struggling with treatment-resistant depression? Ketamine, which received “breakthrough” clearance by the FDA in 2019 for the treatment of depression, is hailed as the “most significant breakthrough for treating depression in half a century.” 

What can Ketamine Infusions help with? 

Ketamine targets the causes of mental illness. It enables the mind to heal itself by rewiring malfunctioning neurons and creating new neural pathways in the brain.

Offer: $100 off your first Ketamine Infusion

whitney.zelig@gmail.com maybe should use "potential" for what it can help with, since it isn't FDA-cleared. Just to be extra safe. 

So instead of "What can Ketamine Infusions help with?" 

Say "What potential can Ketamine Infusions help with?"

Or something like that. I can't quite word it right. Maybe it's safe as is. 

Following up on this Kamie whitney.zelig@gmail.com  

whitney.zelig@gmail.com Kamie  

whitney.zelig@gmail.com I agree with Alyssa 's suggestions. Maybe we could word it to say, "Ketamine infusions provide potential benefits for:"? 

whitney.zelig@gmail.com  what needs to happen here?