CS Elite Mktg Mtg

Attendees: Megan Hoffman, WZ, VJ, CZ, Sarah

"First in the area to feature CS Elite" <-- update H1 for CoolSculpting page
Don't have a ship date yet.

-Sarah wants to do a "teaser email campaign" first announcing new machine.

-followed by text blast.
Text outline suggested:
-announcing the Elite
-50% off 8 cycles or more or buy one get one free
(would be 3200 for 8 cycles. original price is $750)
We recommend "50% off" instead of "buy one get one". CZ explained why.

CS rep suggested a buy 4 now and get 4 later. Sounds confusing even if it's a "good idea to presell".

Sarah wants to send out an email now as teaser and then once we have the date the machine will arrive they will send out a text message.

add "call for details" disclaimer

They currently use referizer for texting. We will give them a graphic.
Vania request a graphic from Kellie

WZ asked permission to update ad copy to 50% off 8 TREATMENTS or more. Sarah agrees.
(no more using the word cycle for co-op) 

- Sarah has a virtual event planned for when the machine arrives. Will send a second email out then. 

-CZ asked if Sarah sells treatments online, working with NKP for e-commerce and memberships. 

-Sarah will send us info for logging into Mind-Body so we can help with email.