Eternal Medical Spa August 2020 Google Ads + Social Media Campaign
Hi Eternal Medical Spa Team,
How is the warm weather treating you?
Your report this month has a lot of interesting insights to offer. Your
total conversions for Google and Facebook are good. The average cost per
click on Google is also low which is what we want. Still, the search
impression share is dismal.
Right now you are at 14.73% which is very low. We recommend being in the
80% to 95%. Out of 100 potential leads searching for your services right
now, you are only reaching about 15 of them. That means there are more
people out there searching for what you are selling, than your budgets
allows Google to steer them to you.
We can discuss how to improve your search impression share sometime soon.
Below are the details of the ad report.
Google Ads Ad Spend Vs Impression Share
Overall Impression Share 14.73%
coolsculpting: Ad Spend $2,714.29 / Impression Share 14.73%
Below are the metrics, please let me know if you have any questions.
August Ad Campaign Metrics
Google Ads (Date Range: 8/1/2020 - 8/31/2020)
Total Cost: $2,714
Total Conversions (Leads): 73
Average Cost Per Conversion: $36.99
Total Clicks: 914
Average Cost Per Click: $2.97
Search Impression Share: 14.73%
Facebook / Instagram Ads (Date Range: 8/1/2020 - 8/31/2020)
Total Cost: $1,033.05
Total Conversions (Leads): 44
Average Cost Per Conversion: $23.48
Total Clicks: 647
Impressions: 42,568
Please let us know if you have any questions or concerns about this report.
Thanks team.
How is the warm weather treating you?
Your report this month has a lot of interesting insights to offer. Your
total conversions for Google and Facebook are good. The average cost per
click on Google is also low which is what we want. Still, the search
impression share is dismal.
Right now you are at 14.73% which is very low. We recommend being in the
80% to 95%. Out of 100 potential leads searching for your services right
now, you are only reaching about 15 of them. That means there are more
people out there searching for what you are selling, than your budgets
allows Google to steer them to you.
We can discuss how to improve your search impression share sometime soon.
Below are the details of the ad report.
Google Ads Ad Spend Vs Impression Share
Overall Impression Share 14.73%
coolsculpting: Ad Spend $2,714.29 / Impression Share 14.73%
Below are the metrics, please let me know if you have any questions.
August Ad Campaign Metrics
Google Ads (Date Range: 8/1/2020 - 8/31/2020)
Total Cost: $2,714
Total Conversions (Leads): 73
Average Cost Per Conversion: $36.99
Total Clicks: 914
Average Cost Per Click: $2.97
Search Impression Share: 14.73%
Facebook / Instagram Ads (Date Range: 8/1/2020 - 8/31/2020)
Total Cost: $1,033.05
Total Conversions (Leads): 44
Average Cost Per Conversion: $23.48
Total Clicks: 647
Impressions: 42,568
Please let us know if you have any questions or concerns about this report.
Thanks team.