Meeting Leena & Whitney 3/28

Whitney & Leena on phone
Summary:
- decrease ad spend (tasked by NR)
-do not change the address, keep it to the one on site (alyssa is on it)
-loves the look of her new site
-how to do a video for semaglutide.

W - your address, no change?

L- you don’t have to change it. The official address is what I gave but when you go to google maps it takes you to the location. So keep what’s on the website.

W- neo fillers let’s cut dermal fillers down. Or pause completely. I can’t give you a good campaign. 

L- I think ppl want more botox than fillers

W- yes. Only paying 26.98/lead (last month) paying 16/lead. We can cut it down dermal fillers to $750.

L- what do other ppl do with my size of a business?

W-what’s your retention rate?

L- not that high. We get botox then convert them to fillers.

W- for fillers a lot of ppl do run ads. That’s why I asked for the b&as. However, you bring them in and make them a patient for life. It’s about the skill and honestly of your injector. Ppl like transparency now a days.

Does you injector follow up and ask, “how’s the swelling doing?” When I get lips I want more filler once the swelling goes down. other treatments you don’t need a big expert. 

Semaglutide is kicking butt. Then cross them to neo when ready.

L- we have 2000 on semaglutide?

W- I just started ads, let me see. I think we do

L- I know we do. That’s the video for the kardashians? What kind of campaigns are you running still or video?

W- both

L- I want for cs and emsculpt I want a short video of what does cs do? So a lead comes in and they know what we’re going to do. Cs freezes fat 20-25%. We are moving Saturday April 1. In the meantime can we get a sample, informative creative video? I think that will help us get better leads for body contouring. 

W-i’m running google ads. When you have extra budget lmk. 

L- I don’t get a lot of cs leads anymore.

W- there’s a new sheriff in town it’s called semaglutide it’s been destroying every weight loss everything. Perfect gateway drug. Wait until they get to their desired body weight. You should see my CC receipts when I am confident and my preferred body weight. It’s ridiculous how much ppl are willing to spend not themselves when they feel a little skinnier.

Lets go down to 2000 on emsculpt. You’ve saved about 1000 on this phone call and we’ll go from there

When can we send your text out?

L-opening April 3 b/c inspection is on Thursday. Let’s say Saturday, April 1st we’re opening. GHL needs to change the address too.

*w tasks out text change*

W- stop changing my prices around you’re hurting my feelings!

How many m8 patients do you have?

L- let me find out. I didn’t change anything did I ?

W- I recommend 495 for first service but you wanted it to be 650.

L- there’s politics about that. My husband got the same freaking machine and we both agreed we wouldn’t go under a certain amount. My nurses are commission based and don’t like it when they see 500. 

W- lets us know how this text goes.

L- when I spoke to Chris and his wife, they still have picture of my husband’s place. 

W- I want pictures of YOU. 

L- when I look pretty and stuff. I’m muslim? Did you know that?

W- no! You know all about me. 

*they share pictures of each other and Leena’s son*

W - We’ll reduce your budgets. Iip fillers is coming up.

L - You can’t see the address on site it’s in gold. Not visible. Change it in black. 

Also the text blast. See if you can do a short clip of semgalutide is, 30 seconds, that will help to get a really qualified lead. Once I tell ppl the price they hang up.

W- tell them 500 for a 3 month minimum. Let them do the math in their head. I’ll send you a video from tis-to. Copy. My format. See what happens.

L- put it on my Facebook page? 

W- make it a reel. copy my formula.

L- are you showing price my website?

W-*checks her site and quotes her what is on her site.

L- website looks really good btw. It looks awesome.