MD Primary Care | Doc Aesthetics - www.mdprimarycare.us - VJ

Cynosure client - Waiting on invoice, Chris notes for more info.

Tempsure Envi Secret Shop

Assigned to
Elizabeth Ruffa Elizabeth R.
Due on
Notes
hi Elizabeth Ruffa Elizabeth !

Can you please do a shop for them starting right away?

Link is: https://docaesthetics.us/tempsure-envi/

Comments & Events

Elizabeth Ruffa
Jessica Marino, Digital Marketing Coordinator at Medstar Jessica  began 8/2 at 6:09pm EST
Jessica Marino, Digital Marketing Coordinator at Medstar ty!!
Jessica Marino, Digital Marketing Coordinator at Medstar this one priorit
Jessica Marino, Digital Marketing Coordinator at Medstar priority lol
Elizabeth Ruffa got it!
Elizabeth Ruffa
Hi Jessica Marino, Digital Marketing Coordinator at Medstar Jessica - below is the email draft and secret shop report. They need ALOT of work :/ 

EMAIL DRAFT:
Hi Team, 

You’ve been secret-shopped. Attached is the full report.

We input a lead, commenced with text engagement & attempted to place a recorded call inquiring about TempSure Envi. 

Here are the recorded call attempts:



You contacted us 3x by text and sent a welcome email after we input the lead. However, we did not receive any phone calls from you. Contacting a lead with a direct call is the best way to convert a lead into a potential patient. We would love to help set up a plan for you to be contacting leads 3x in the first week with direct calls. 

In regards to the recorded phone call, it could use a lot of work. We were unable to reach someone or have someone return our call to inquire about the treatment. We attempted to place a recorded call on 8/10 and 8/15. During both attempts the caller was told that someone would call them back because the person that answered the phone was unable to answer any questions regarding the treatment. The caller never received any returned phone calls.

It is vital that anyone that answers the phone in your office knows all about the treatments you offer. If they have to rely on a third party, such as in this situation it requires them to put the caller on hold or cause the need to have someone call the lead back. This is not only not the ideal experience, but will definitely cause the caller to look elsewhere for the service. 

We highly recommend that you schedule a Front Desk Training. It will help the overall customer acquisition of your business! 

Please schedule a call here: http://calendly.com/Vania-medstar/front-desk
Jessica Marino, Digital Marketing Coordinator at Medstar thank you!!
Jessica Marino, Digital Marketing Coordinator at Medstar
Vania J, Medstar Vania  in light of this client circumstances, am I still sending this out? thx!
Vania J, Medstar
Jessica Marino, Digital Marketing Coordinator at Medstar Jessica  good call. Hold off. BUT please send to Chris as an FYI in case Dr. Shah does book with him.
Chris Zelig, Medstar
Ivonne Ackerman, Medstar Ivonne Elizabeth Ruffa Elizabeth  - lets get secret shops scheduled within the first month of a client launching. 
Elizabeth Ruffa
Chris Zelig, Medstar Chris Ivonne Ackerman, Medstar Ivonne  - Just to make sure I am on top of making sure I am tasked out the shops in the appropriate timeline, once the client receives their front desk training the shop should begin 3-4 weeks later? 
Ivonne Ackerman, Medstar
Elizabeth Ruffa Elizabeth  do you know currently when we schedule secret shops for new clients?
Elizabeth Ruffa
Ivonne Ackerman, Medstar Ivonne - As I understood it the 1st secret shop was tasked out by the CSM 30 days after the clients front desk training. However I have seen some shops scheduled for there first shop 60 days after the front desk training. I am able to keep track of making sure shop gets tasked out for a client now that I am apart of the CAG and also we have been running the secret shop meeting with the CSMs apart of the meeting so we are able to go through there clients training dates, 2 week follow up, and make sure shops are scheduled & there are no issues. 
Ivonne Ackerman, Medstar thank u!
Vania J, Medstar
we have a spreadsheet that tracks this and now we have a meeting once a week where we all check in together. Ideally, we schedule the secret shop after the 2-week check-in after ads launch. By the 30-day review we are supposed to have the secret shop results back. 
If the ads arent generating leads yet or there is an issue with the campaign or the client keeps no showing to meetings than that gets pushed back. Since we like to make sure they are clear on the lead protocol and have enough leads to practice before we test them.
With this client it was all of the above and then we went into a really busy time period with the new csms training. 
Also, they no showed to our mtg this week. We've rescheduled but the last go around after launch they kept no-showing and rescheduling until they basically stopped responding.
Elizabeth Ruffa
Jessica Marino, Digital Marketing Coordinator at Medstar Jessica Vania J, Medstar Vania Ivonne Ackerman, Medstar Ivonne   Just following up on this, can we close out this task? 
Ivonne Ackerman, Medstar yes sent thnx!
Elizabeth Ruffa
Elizabeth Ruffa completed this to-do.