Medstar Team

Digital Marketing Notes


Comments & Events

Shane Quast, Medstar
Do you want me to pull screenshots of the rest of their ads? 
whitney.zelig@gmail.com, Medstar
I think we need to up our ad copy game- obviously with emojis..

What do you guys think? 
Shane Quast, Medstar
Test w/ and w/out emojis. This is actually not a great representative screen shot. 95% of FB/IG ads show on mobile devices and only the first line of text shows. This screenshot is from Desktop, so the ad would appear that like this less that 5% of the time and would be collapsed by default. 

All that said... yes, we need better ad copy and probably should at least somewhat customize it for each client.