New Beauty and Wellness - 🔴 SEO client 🔴 - IA

https://newbeautywellness.com

New Page: Semaglutide

Assigned to
Brittany Redding, Digital Marketing Manager at Medstar Brittany R. Isaac Klausnser, Medstar Isaac K.
Notes

---- DEVELOPMENT STAGE ---

Hi Nolie Nolie , please create the following page:

2. SLUG to Use: /semaglutide-weight-loss

3. I am having Kellie create a unique graphic design image for this client. Kellie Zelig, Graphic Designer at Medstar Kellie Please drop the graphic in this task when you complete it. 

3. OFFER for Gravity Form(GF): Leave Offer Blank for Now. We are working on finalizing it. 
  • Offer is the biggest and boldest.
  • The button says 'GET COUPON'  on GF & Hero Image
6. Include these disclaimers:
  • Promotional disclaimer: will get you this once I know the offer.
  • Before & After disclaimer:  Before and after images reflect real results from real patients, although individual results may vary. No treatment is promised to provide permanent results. A guarantee is neither provided nor implied. Statements estimating treatment duration and the number of treatments required are based on the typical experience of our patients, however, individual experiences may vary.
  • Privacy Policy: You agree to be contacted by New Beauty & Wellness by submitting this form; regarding marketing messages by text, phone, or email. We commit to respecting and protecting your private information. At any time you are able to unsubscribe from these messages. For more information regarding our Privacy Policy, please review here. (link to the privacy policy page)
  • Treatment specific: *Contraindications to Semaglutide include a personal or family history of medullary thyroid cancer, allergy to Semaglutide, Type 1 Diabetes or history of Diabetic Ketoacidosis, personal or family history of Multiple Endocrine Neoplasia, personal history of Pancreatitis, renal impairment or kidney disease, gallbladder disease, or concurrent use of anti-diabetic medications or insulin.
7. Special notes: Please include Semaglutide  (steps of how it works): Please place Lorem Ipsum underneath these until I get the offer information with the word counts from this link: https://www.revengemd.com/weight-loss/







8. SEO CLIENT = Create FAQ Schema:
  • (For non-Elementor sites OR Elementor sites with more than 1 FAQ section,  include these steps)
    •  How to create the FAQ Schema:

--- AUDIT STAGE *DEVELOPER IGNORE* ---

1 .Assign Audit: @ Alyssa (if Ads LP) or @ Elizabeth/OtherAuditor (if not ads LP). > Email CSM AND @ CSM <
  • @ Auditor will inform @ Developer of any Edits
    • @ Developer will notify @ Auditor edits are done 
    • @ Auditor confirm completed edits AND
2. After edits done: @ Developer + adds to the Service Menu & Homepage with a provided blurb.
3. @ Isaac place Floating GHL #  
4. Choose Pop-Up from Canva 1 or 2 ONLY @ Graphic Designer if needing a new version because of competitors.
  • Check competitors and &  update colors - match website.  
  • Assign @ Developer/Charmae to create popup
    •  @ Developer Notify @ Isaac to check pop-up connection
5. @ Alyssa to test Gravity Forms, Pop Up & GHL APP Connections & Indexing.  
6. Notify the Client Success Manager (CSM) when the project is ready to notify the client.

SEO CLIENTS ONLY  < Remove if not listed on link < 
1. Marked as SEO Client? THEN: check FAQ Schema
  • Optimize Alt Text on Images
  •  @ Hector to submit to index on Google 
  •  Fill in the URL if Needed: SEO Master Sheet

Comments & Events

Nolie
Hi Brittany Redding, Digital Marketing Manager at Medstar Brittany  please send the wp-admin details, I can't log in using our info. Thank you!
Nolie
Hi Brittany Redding, Digital Marketing Manager at Medstar Brittany please check, https://newbeautywellness.com/semaglutide-weight-loss/. I added a placeholder hero image for the time being.  Regarding the faq schema script, I added the script in the head because no /body option on the page. Thank you!
Brittany Redding, Digital Marketing Manager at Medstar
Nolie Nolie Did you create the FAQ schema the way the video in the instructions above tells you?
Nolie
Yes, Brittany Redding, Digital Marketing Manager at Medstar Brittany but I added it under the script header section because no script body option on the page.
Brittany Redding, Digital Marketing Manager at Medstar
Nolie Nolie Thanks for your work on this. We don't have an offer for the gravity forms yet, so for now, can you just change the Gravity Forms to say "Schedule a Consultation" and change all of the buttons to say "Book Now"?

Can you also hide the "How it Works" section until I get the information we need to include it? Thank you!
Nolie Done, Brittany
Elizabeth Ruffa
Brittany Redding, Digital Marketing Manager at Medstar Brittany Alyssa Workman, Medstar Alyssa : here are my edits for this page

Design questions: 
1. Do you want the page aligned like this leaving this space down the entire page? (desktop version)

2. Can the hero on the mobile version be resized so there is not so much negative space?
3. The hyperlink color is very hard to see- can it be darkened at all?

EDITS FOR DEVELOPER:
1. Update the phone number on the top gravity form to be consistent with the rest of the page (203) 883-5112
2. Change the setting on the gravity form's phone number so that when you click on it, it does not open a new tab (desktop + mobile versions)
Alyssa Workman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany this site has Kellie's images, please follow up with her if you notice it wasn't provided.  It's better to have the graphic task separate and wait for her to drop it in that task vs here, I don't think she saw this thread and it might be a little overwhelming. I already followed up.

Can you ask Kamie what phone number she has? The one in the body of the text does not match the website. The phone number placed in the content is (203) 883-5112, but the rest of the site has 203-720-6620, which should be correct. 


Elizabeth Ruffa Elizabeth yes, the spacing is fine on the desktop. Look at other treatment pages when in doubt. Hyper-link color is okay, it's the same on the whole website. The number opening on a new tab is okay too. The # on the Gravity forms is actually okay, the phone number in the body of the text looks incorrect. 


Nolie Nolie can you please make the following edits:

1. Update the phone number in the body of the text to:  203-720-6620
2. Please add a mobile gravity form, I don't see one under the hero image. 
Nolie Done, Alyssa
Nolie
Done, Alyssa Workman, Medstar Alyssa  
Alyssa Workman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany do we know the offer yet?

Isaac Klausnser, Medstar Isaac will you double-check how the schema was created for this page? Nolie said he put it under the script header section because no script body option on the page. I think you want to put that in the SPF file though, right? I'll need to clarify instructions for developers on non-elementor websites. 
Brittany Redding, Digital Marketing Manager at Medstar
Alyssa Workman, Medstar Alyssa Don't know the offer yet. We will just keep this page as is for now. I asked Kamie about the phone number and am waiting to see where she got it from. Makes sense to have the number from the rest of the site, though, and I see that it was changed. 

Nolie Nolie can you please add this to the menu under Medical as "Weight Loss"

and please add it on the homepage under Medical with this blurb:

Lose weight and keep it off. Semaglutide is an FDA-approved once-weekly injection designed to suppress appetite, increase feelings of fullness, and boost metabolism. 
Nolie Done, Brittany
Isaac Klausnser, Medstar
Alyssa Workman, Medstar Alyssa Nolie Nolie - I wouldn't recommend adding the schema code there because that's the third-party plugin instead we can place it directly below the faq widget using the raw HTML widget available on this website's page builder.

I tested the page and all looks good.
https://search.google.com/test/rich-results/result?id=83zHHp2cnYnijwNsNNyaaQ
Isaac Klausnser, Medstar
Nolie Nolie Alyssa Workman, Medstar Alyssa - Also please make sure to remove the website credit part from the faq schema code before adding it to the website.

<!--FAQPage Code Generated by https://saijogeorge.com/json-ld-schema-generator/faq/-->
Alyssa Workman, Medstar Thanks so much!
Nolie
Copy that, Isaac Klausnser, Medstar Isaac . Thank you!
Alyssa Workman, Medstar
Hector Mota, Operations Manager at Medstar Hector  will you please index this new page when you get a chance? 
Ivonne Ackerman, Medstar
Nolie Nolie  sorry! for now, can you please remove the page from menu and from the homepage (service section under Medical). We'll show the client the live page and add it to the menu once they approve. Thank you! 
Nolie Done, Ivonne
Hector Mota, Operations Manager at Medstar
Alyssa, I gather you mean this url - https://newbeautywellness.com/semaglutide-weight-loss/ ?

Received noticed that SEO page was added to client's {New Beauty Wellness} site so I could begin the indexing them on Google process. I logged into the clients GSC and provided URL https://newbeautywellness.com/semaglutide-weight-loss/ to be inspected, crawled and indexed. Tested if Live URL Can be indexed, submitted request. Verified that article, Blog, Post, has now been indexed by Google. Also tested Live URL and it went through without any issues.

Hector Mota, Operations Manager at Medstar
Hector Mota completed this to-do.
Brittany Redding, Digital Marketing Manager at Medstar
Alyssa Workman, Medstar Alyssa Elizabeth Ruffa Elizabeth Not sure how we all missed it, but this treatment area graphic is on the mobile version of this page. It's not an Elementor site, so I don't know how to remove it. Tagging a developer below but if you can take care of it faster, Alyssa, let me know. Thank you!

Nolie Nolie Can you please remove this graphic from the mobile version ASAP?

Ivonne Ackerman, Medstar oh wow
Ivonne Ackerman, Medstar thanks 4 checkin
Alyssa Workman, Medstar I'm on it
Alyssa Workman, Medstar Removed
Alyssa Workman, Medstar
Human error...I don't know...anyway, I know how to remove it. Nolie Nolie disregard. 
Brittany Redding, Digital Marketing Manager at Medstar Thank you!
Elizabeth Ruffa Sheesh! SRY
Ivonne Ackerman, Medstar thank u!
Kamie Allen, Content Manager
Hey team, can we get this page added to their main menu? I am not seeing it anywhere on the main page. Thanks!
Kamie Allen, Content Manager
Kamie Allen re-opened this to-do.
Alyssa Workman, Medstar
Kamie Allen, Content Manager Kamie the client asked to keep it off the menu until they had the product in house. It was on the menu previously but we removed it. Ivonne Ackerman, Medstar Ivonne Brittany Redding, Digital Marketing Manager at Medstar Brittany   any update on that? Is this ready to go on the menu yet? 
Kamie Allen, Content Manager
Alyssa Workman, Medstar Alyssa  OHHHHH Thank you so much for letting me know that! I wasn't aware! 
Brittany Redding, Digital Marketing Manager at Medstar
Alyssa Workman, Medstar Alyssa  We still need to leave it off for now. He doesn't have the product yet, as far as I am aware and can tell from his email to Ivonne a few days ago. I will keep this on my radar as I monitor her inbox. Thanks!
Alyssa Workman, Medstar Sounds good, thx
Ivonne Ackerman, Medstar correct
Ivonne Ackerman, Medstar thanks!
Brittany Redding, Digital Marketing Manager at Medstar
Nolie Nolie Can you please update the content on this page with the content in the document below? The client had some edits

Highlight in yellow and crossed out = remove
Red = Add
There is also a section in Blue that needs to be added

Please let me know if you have any questions.

Nolie Done, Brittany
Brittany Redding, Digital Marketing Manager at Medstar
Kamie Allen, Content Manager Kamie  I deleted it. 
Kamie Allen, Content Manager
Thanks Britt!!
Brittany Redding, Digital Marketing Manager at Medstar
Nolie Nolie Can you please add Semaglutide to the menu under Medical and to the homepage under Medical with the following blurb?

Lose weight with FDA-approved, once-weekly injections. Semaglutide boosts metabolism and reduces hunger to help you shed those stubborn pounds.
Nolie Done, Brittany
Brittany Redding, Digital Marketing Manager at Medstar
Nolie Nolie Can you please create a section under the FAQs titled "Meet the Expert" with a sub-heading with "Erin Martin - APRN Board-Certified Family Nurse Practioner

Erin Martin received her Bachelor’s Degree in Nursing and her Master's Degree in Science in Nursing, from Fairfield University in 2012. For the past 11 years, Erin has specialized in managing complex diabetes cases and offering weight management solutions to enhance the quality of life and happiness of individuals. Erin believes in the power of early education and preventative medicine to combat chronic diseases and improve overall health. She understands the unique needs of each patient, whether it involves managing chronic conditions or seeking natural beauty enhancement, making her perfectly aligned with New Beauty & Wellness. Erin is leading a new medical weight loss program at New Beauty & Wellness to assist clients on their weight loss journey and to the improvement of overall health and well-being. 

Here is her photo:


In addition, please place the following icons and blurbs under the first section of the page with the title "How it Works"

Schedule a free consultation with our weight loss experts to determine if you are a candidate.

Get a personalized treatment plan and medication. Our monthly fee includes visits, weight check-ins, and your weekly weight loss injection.

Lose weight and keep it off! Continue coming into the office weekly for your injections. Meet with our weight loss expert every 4th week to monitor progress and adjust dosage as needed.
Nolie
Done, Kamie Allen, Content Manager Kamie  please refresh on your end. Thank you!
Brittany Redding, Digital Marketing Manager at Medstar
Nolie Nolie  Can you please submit this page for indexing?
Ivonne Ackerman, Medstar yes thanks!
Nolie Done, Brittany
Ivonne Ackerman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  just fyi we're running ads to this page. 
Brittany Redding, Digital Marketing Manager at Medstar
Ivonne Ackerman, Medstar Ivonne  Do we have the updated offer yet? I didn't see it in your email
Ivonne Ackerman, Medstar not yet.
Alyssa Workman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany any update on this project?
Brittany Redding, Digital Marketing Manager at Medstar
Alyssa Workman, Medstar Alyssa  No. I followed up with the client yesterday about the offer
Hector Mota, Operations Manager at Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany Chris sent me a voice note with the offer. 
It is going to be $50 off the first month special.
I am trying to verify a few other things from him as well. 
Ivonne Ackerman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany I sent you details over slack
Brittany Redding, Digital Marketing Manager at Medstar
Nolie Nolie Can you please update the gravity form to say the following offer?

New Client Special: $50 OFF
Nolie Done, Brittany
Hector Mota, Operations Manager at Medstar
Chris says we need to remove any mention of Wagove, Ezempic from this page.
I believe that has been done. However, he also says that we need to remove any mention of FDA approved...
I am seeing a source with that below
Ivonne Ackerman, Medstar Ivonne can you please find out from Chris if this needs to be removed as well?
Brittany Redding, Digital Marketing Manager at Medstar
Alyssa Workman, Medstar Alyssa  I believe we asked about this when we were removing things and it was okay to stay right?
Alyssa Workman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany Hector Mota, Operations Manager at Medstar Hector  the source can stay 
Alyssa Workman, Medstar
I checked and verified this page was added back to the menu. 
Brittany Redding, Digital Marketing Manager at Medstar Thank you!
Brittany Redding, Digital Marketing Manager at Medstar
Isaac Klausnser, Medstar Isaac  Can you please connect this popup?
Isaac Klausnser, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany - I confirm. This popups is already connected to this client's sheet + patientnow account. For the GHL. Earlier we created a test campaign for this service. Can you please confirm with Vania J, Medstar Vania or Jessica Marino, Digital Marketing Coordinator at Medstar Jessica if this client's staff has been trained before I go ahead and connect this popup to the campaign and make it live?
Brittany Redding, Digital Marketing Manager at Medstar
Vania J, Medstar Vania Jessica Marino, Digital Marketing Coordinator at Medstar Jessica Can you confirm that this client is ready for this GHL to be connected?
Alyssa Workman, Medstar Pop-up is connec
Alyssa Workman, Medstar GHL needs confim
Alyssa Workman, Medstar
Jessica Marino, Digital Marketing Coordinator at Medstar Jessica  please follow up and let us know on Monday. Thanks!
Ivonne Ackerman, Medstar
Isaac Klausnser, Medstar Isaac Alyssa Workman, Medstar Alyssa  we're not ready to turn on this GHL campaign. We're waiting for them to be trained. Thank you! 
Alyssa Workman, Medstar Thx 4 confirming
Isaac Klausnser, Medstar OK. Thank you.
Vania J, Medstar
Ivonne Ackerman, Medstar Ivonne I dont see them on the schedule this month. Who is the contact there? Do you want Jessica Marino, Digital Marketing Coordinator at Medstar Jessica  to reach out to schedule?
Brittany Redding, Digital Marketing Manager at Medstar
Vania J, Medstar Vania  Yes please. I don't see that anything has been schedule either
Jessica Marino, Digital Marketing Coordinator at Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany Vania J, Medstar Vania  good morning you fabulous ladies. I'll reach out today with a training request email. Thanks!
Brittany Redding, Digital Marketing Manager at Medstar Thank you!
Ivonne Ackerman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  can you please go through my emails, I know we have an email with the contact to train. Thanks!
Brittany Redding, Digital Marketing Manager at Medstar
Ivonne Ackerman, Medstar Ivonne I doubled checked and Vania and Jessica are in touch with the client. Vania J, Medstar Vania Jessica Marino, Digital Marketing Coordinator at Medstar Jessica  please let us know when they confirm a training with you
Jessica Marino, Digital Marketing Coordinator at Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  he had responded to me and said he'd schedule this week, but since he's not on Vania's calendar, I emailed to check back in again.
Thanks!
Brittany Redding, Digital Marketing Manager at Medstar Thank you!
Brittany Redding, Digital Marketing Manager at Medstar
Isaac Klausnser, Medstar Isaac Can you duplicate this page? and then change the URL to /wl

Please make sure the popup is added to duplicated page and that it's marked no index.

This is very similar to the Health First one. 
Brittany Redding, Digital Marketing Manager at Medstar
Brittany Redding completed this to-do.