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New Beauty and Wellness - 🔴 SEO client 🔴 - IA

https://newbeautywellness.com
Chris Zelig, MedstarIsaac Klausnser, MedstarHector Mota, Operations Manager at MedstarJonnamae Jumawan, MedstarShane Quast, MedstarCharmae Arcayan, MedstarVania J, MedstarKamie Allen, Content ManagerSelena Vujatov, MedstarAlyssa Workman, MedstarIvonne Ackerman, MedstarElizabeth RuffaBrittany Redding, Digital Marketing Manager at MedstarJenna Maschino, Senior Support Specialist at MedstarMichael, SEO +2 others
From the list: Secret Shop

✔ Secret Shop_Semaglutide

Elizabeth R. added this on
Completed by Elizabeth R.
Assigned to
Elizabeth Ruffa Elizabeth R.
Due on
Notes
Perform shop on Semaglutide to have them caught up with there shops. Then add into rotation for quarterly shops.

Landing page: https://newbeautywellness.com/semaglutide-weight-loss/
Treatment: Semaglutide

Comments & Events

Elizabeth Ruffa Elizabeth Ruffa
began 9/13
No one was notified
Elizabeth Ruffa Elizabeth Ruffa
Hi Ivonne Ackerman, Medstar Ivonne -quarterly shop on New Beauty & Wellness. There next one is scheduled for 12/28/23. Please let me know when it has been sent to the client. Thanks

EMAIL DRAFT:

Hi Team,

As part of our ongoing support to help you reach your marketing goals, we regularly "Secret Shop'' your practice. The information we gather helps us to better train your staff, and provide you with the feedback you need to convert as many leads as possible. The process includes inputting a lead into a form on your landing page, texting to engage with your staff, and finally calling and speaking with the front desk to inquire about one of your services.  

Here is your latest full report and your recorded call for you to review. 

Great Job, Keep it Up!
  • Your staff did wonderfully leading the conversation with a personable approach to the treatment. This is extremely beneficial as it establishes a sense that the clinic is a warm and welcoming place and that the treatment will be a positive experience. 
  • We received 3 texts from you and you responded to our texts. This is excellent!
  • The salesperson that answered our call was friendly, professional, and knowledgeable. She shared personal experience and built excitement around the treatment.

Things To Work On
  • Contacting a lead with a direct phone call is the best way to ensure that a lead is converted into a potential patient. We recommend contacting leads 3x in the first week with direct calls. Unfortunately, we only received 1 phone call from you.
  • When discussing pricing we recommend mentioning any special pricing/promotions and financing options available. This creates a sense of urgency by mentioning a current sale.The salesperson did not mention the current $50 off  new client special.

We would love to set-up refresher training to expand your company's client acquisition strategy and review best practices to ensure your success. 

You can schedule your next front desk training here: https://calendly.com/emily-clientmtg/front-desk-training


We look forward to speaking soon.

Notified 1 person
Ivonne Ackerman, Medstar Ivonne Ackerman
Elizabeth Ruffa Elizabeth I love this draft! You put your own spin! Just a couple grammar edits in red (and I have a couple of notes in blue):

Hi Team,

As part of our ongoing support to help you reach your marketing goals, we regularly "Secret Shop'' your practice. The information we gather helps us to better train your staff, and provides you with the feedback you need to convert as many leads as possible. The process includes inputting a lead into a form on your landing page, communicating via text with your staff after replying to one of your text messages, and finally calling and speaking with the front desk to inquire about one of your services.  

Here is your latest full report and your recorded call for you to review. 

Great Job, Keep it Up!
  • Your staff did wonderfully. They led the conversation with a personable approach to the treatment. This is extremely beneficial as it establishes a sense that the clinic is a warm and welcoming place and that the treatment will be a positive experience. 
  • We received 3 texts from you and you responded to our texts. This is excellent! (note: this is not needed, keep short and concise when possible)
  • The salesperson who answered our call was friendly, professional, and knowledgeable. She shared personal experience and built excitement around the treatment. (I always edit the same thing. Remember that if we are referring to a person (in this case a salesperson) it is "who" not "that")

Things To Work On
  • Contacting a lead with a direct phone call is the best way to ensure that a lead is converted into a potential patient. We recommend contacting leads 3x in the first week with direct calls. Unfortunately, we only received 1 phone call from you.
  • When discussing pricing, we recommend mentioning any special pricing, promotions, or and financing options that are available. In mentioning a current sale, you create a sense of urgency. This creates a sense of urgency by mentioning a current sale.The salesperson did not mention the current $50 off new client special.

We would love to set-up a refresher training to expand your company's client acquisition strategy and review best practices to ensure your success. 

You can schedule your next front desk training here: https://calendly.com/emily-clientmtg/front-desk-training


We look forward to speaking soon.
Notified 1 person
Ivonne Ackerman, Medstar Ivonne Ackerman
Brittany Redding, Digital Marketing Manager at Medstar Brittany  can you please send the draft above to my client? You can send from your email, just cc Chris & I. 
Notified 2 people
Brittany Redding, Digital Marketing Manager at Medstar Brittany Redding, Digital Marketing Manager
Ivonne Ackerman, Medstar Ivonne  I scheduled this to be sent out in the morning. The only note I have is that "wonderfully" is the correct word to use because it describes the verb "did" so we need to use the adverb "wonderfully" instead of the adjective "wonderful."
Ivonne Ackerman, Medstar aaah thank u!!
Notified 2 people
Elizabeth Ruffa Elizabeth Ruffa
Hi Brittany Redding, Digital Marketing Manager at Medstar Brittany  just confirming that this was sent out today so I can close out this task? Thank you
Brittany Redding, Digital Marketing Manager at Medstar Yes. Thanks!
Notified 2 people
Elizabeth Ruffa
Elizabeth Ruffa completed this to-do.