Reston Dermatology August 2021 Google Ads
Hi Linda,
How are you? How is business?
Can you please provide us with last month’s rough revenue numbers on the
campaigns we managed? We would love to calculate your return on ad spend
and give you some feedback, suggest budget adjustments, promotions, etc.
Summer coming to an end is sad for most but it’s good for you. Consumer
demand for aesthetic treatments increases in late summer/fall. More demand
= more patients. Hopefully, you have seen better results so we can boost
the budgets. $1250 for CS and for NEO are only scratching the surface. I
want to make sure you are seeing a good return before we look into that
again.
An end-of-summer / fall promotion works well (shedding summer surplus, fit
for fall, erase summer skin damage, etc.) Please let us know if we can help
you create and promote a special to your list.
Below you will find a summary of your ad metrics. Attached you will find a
detailed report.
Let us know if you have any questions. Or, you can book a time to talk
here: https://calendly.com/whitneymedstar/ps
Service Range: 08/01/21 - 08/31/21
*Google Ads*
Total leads/conversions (website forms + phone calls): 15
Average cost to generate a lead/conversion: $192.08
Total number of clicks: 458
Average cost per click: $6.29
Coolsculpting monthly media cost: $1,375.90
emsculpt neo monthly media cost: $1,335.51
dermal fillers monthly media cost: $122.55
emtone monthly media cost: $34.08
emsella fillers monthly media cost: $13.12
Total Google Ads monthly media cost: $2,881.16
How are you? How is business?
Can you please provide us with last month’s rough revenue numbers on the
campaigns we managed? We would love to calculate your return on ad spend
and give you some feedback, suggest budget adjustments, promotions, etc.
Summer coming to an end is sad for most but it’s good for you. Consumer
demand for aesthetic treatments increases in late summer/fall. More demand
= more patients. Hopefully, you have seen better results so we can boost
the budgets. $1250 for CS and for NEO are only scratching the surface. I
want to make sure you are seeing a good return before we look into that
again.
An end-of-summer / fall promotion works well (shedding summer surplus, fit
for fall, erase summer skin damage, etc.) Please let us know if we can help
you create and promote a special to your list.
Below you will find a summary of your ad metrics. Attached you will find a
detailed report.
Let us know if you have any questions. Or, you can book a time to talk
here: https://calendly.com/whitneymedstar/ps
Service Range: 08/01/21 - 08/31/21
*Google Ads*
Total leads/conversions (website forms + phone calls): 15
Average cost to generate a lead/conversion: $192.08
Total number of clicks: 458
Average cost per click: $6.29
Coolsculpting monthly media cost: $1,375.90
emsculpt neo monthly media cost: $1,335.51
dermal fillers monthly media cost: $122.55
emtone monthly media cost: $34.08
emsella fillers monthly media cost: $13.12
Total Google Ads monthly media cost: $2,881.16