Sculp'd - www.sculpd.co - 🔴 SEO client 🔴 - IA

EMSCULPT NEO PAGE & CAMPAIGN.

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Paige M.
Thanks
Brittany Redding Brittany
and thanks for confirming
Shane Quast Shane
 
Shane Q.
👍
Brittany R.
Shane Quast Shane
 it should be "sculp'd+" with a lowercase "s" and no "t"
Shane Q.
Paige Montgomery Paige
 can you please confirm the correct spelling? It looks like you misspelled it above, but I want to be 100% accurate before proceeding. 
Paige M.
Hi
Shane Quast Shane
 all use of "sculpt'd" on the ads should show the "s" as a lower case s for branding purposes. Can you please go over her ads and adjust all capital S's. 
Hector M.
I just sent Betsy an email
Hector M.
I still called Betsy but she did not pick up. I left her a message. I also tried to make a direct payment and it was declined.. 
Hector M.
That is the same thing I saw Brittany... 
Ivonne, that there are no budgets for them on their spreadsheet.. as if they have no active campaigns on FB.. I thought I had made a mistake by telling you guys after I saw that.... 
Brittany R.
I don't see any tasks for Meta ads since like 2021. They are all Google campaigns
Ivonne A.
They should have campaigns on Meta
Ivonne A.
Hector Mota Hector
 what do you mean?
Hector M.
Hi Ivonne. I wanted to verify that I did not make a mistake because I am not seeing any active campaigns on Facebook for them on their Spreadsheet... 
Ivonne A.
Hector Mota Hector
 can u plz call client?
Hector M.
Facebook ads are down due to payment issue... :(
Ivonne A.
thank u!
Shane Q.
🎉
Hector M.
yeeey.  I managed to finally get these ads back on... 
Ivonne A.
Thank you! 
Hector M.
I sent client an email about it. 
Hector M.
I took care of one. but the other one - payment method issue - I could not. 
automatic and manual Payments for this client failed...
Hector M.
Facebook ads are down due to several issues. 
Ivonne A.
thank you for handling this
Brittany Redding Brittany
Alyssa W.
Sounds good, thanks
Brittany R.
I can forward it to him now if that's easier
Alyssa W.
The reason being is he might need a few examples of clients that are going to the email vs not appearing in high level workflow
Brittany R.
Got it. Thank you!
Alyssa W.
I'll assign it to Isaac
Brittany Redding Brittany
but generally could forward the interaction via email to him as well. 
Brittany R.
Hello all. Vania and Ivonne received this email from the client this morning: Morning ladies! Over the past several days I've noticed that Emsculpt Neo leads are not being added to the highlevel workflow. I am getting email notifications but they aren't showing up as new leads. From what I've noticed it's just Neo, homepage and emsella leads are appearing. Please advise.  Thank you!

Can someone look into this and let me know what the issue is? Thank you!
Hector M.
thank you
Hector M.
the client has since fixed it.. 
Hector M.
Good morning Kamie.
I reported this site to Isaac yesterday. It was down for about 19 hours due to an expired CC on their Godady account
Kamie A.
It's working now!!!
Kamie A.
Is anyone else having issues loading their website?
Kamie A.
Alyssa W.
whitney.zelig@gmail.com whitney.zelig@gmail.com
  I am also seeing the Search loss % is pretty high...budget increase maybe? 
whitney.zelig@gmail.com
Alyssa Workman Alyssa
I agree to everything you say on tweaks to landing page- please task out - tag
Ivonne Ackerman Ivonne
 so she can make sure it won't upset Betsy. We will talk about ads on CAG! 
Alyssa W.
Final note...the cost per conversion seems really high at $335.78. Tough campaign as a whole. I wonder if it would do better advertized on Meta? 
Alyssa W.
The floating number could be a brighter color too 
Alyssa W.
Maybe some icons before the benefits sections too that really feature the top 3 benefits or the BTL video?
Alyssa W.
Emsella - pop-up looks okay
whitney.zelig@gmail.com whitney.zelig@gmail.com
. We could add the 'Treatments Featured In' banner, but aside from that not sure. I will assign the banner. We could try a different pop-up that looks more like a Giftcard vs coupon? 
whitney.zelig@gmail.com
In particular- Emsella landing page
whitney.zelig@gmail.com
Team- we've been struggling with this ad account for a minute now. I dare all of you to find out what the problem is. Winner gets something awesome! 
Shane Q.
Not coming from me. 
Hector M.
Ivonne, is that for Sculpd'?  I am not seeing that ad on their account. Sculp'd - 875007026271902
They are only running Emsculpt NEO.. and it is still in learning mode.. 
Ivonne A.
Ivonne A.
Shane Quast Shane
 are we running this ad? I didn't know we were running pilates on FB?
Hector M.
Scammers never rest nor sleep.. 
Hector M.
Well good luck with them reading it.. many of them to listen to your other words of wisdom... 
whitney.zelig@gmail.com
Hector Mota Hector
 it's part of my onboarding notes, whether they read it or not..well atleast we warned them.
Hector M.
We just need to tell EVERY client to never click on any of these emails without first checking with us. 
Ivonne A.
whitney.zelig@gmail.com whitney.zelig@gmail.com
 we have other blogs for medstar ahead of this. 
whitney.zelig@gmail.com
We are writing a blog on common meta/google ad scams, how is that coming along team?
Ivonne A. Thank you!
Hector M.
when I hover over the Facebook link... look at the actual link in red... 
Hector M.
Hector M.
example
Hector M.
This email is a SCAM... 
Brittany R.
whitney.zelig@gmail.com whitney.zelig@gmail.com
 Awesome. I will check it out. 
whitney.zelig@gmail.com
Brittany Redding Brittany
 go watch my reels about FB scams on my IG- @wzelig . We are writing a blog about it too so you can help clients spot it out. Those F#$%ing scammers. I've seen horrible things from them 
Brittany R.
Thanks Hector!
Hector M.
FYI
whitney.zelig@gmail.com whitney.zelig@gmail.com
 team... 
Whenever you receive any EMAIL claiming to be from Facebook, Bank, Google... Always hover over the link... if it matches the actual link, then it is legit. If it says something else.. it is a scam... 
Brittany R.
whitney.zelig@gmail.com whitney.zelig@gmail.com
 I believe you are right. I just forwarded you the email, but the sender's email sounds odd even though the email itself is very well done. 
Hector M.
I made a direct $700 payment and I checked the account. Everything is fine.. .
I sent screenshots to Jenna to fwd to the client
Hector M.
I took care of this yesterday.. 
whitney.zelig@gmail.com
Ad account is still on,
Ivonne Ackerman Ivonne
 I will reach out to client and make sure she doesn't touch a link on that email
whitney.zelig@gmail.com
can someone forward me the full email
Brittany Redding Brittany
 ? This might be a scam, need to look at the whole thing.
Ivonne A.
Shane Quast Shane
, can you please check sculpd on meta since client received a notice that her account was suspended?
Brittany R.
Hey team. I am going through Ivonne's emails and Betsy from Sculp'd sent this. Can someone investigate?
Hector Mota Hector
 Is this your domain? 
Brittany R.
Hector M.
That is good news on Vitalyc.. Let's hope more clients do well with it. Overall, we have about 35 clients running Emsculpt NEO so one out of 35 is not very good. 
Shane Q.
Vitalyc is starting to do well with NEO in southlake. I'll show you on the call tomorrow. 
Shane Q.
Yes. this is the best solution, but someone needs to choose which client gets which area. It's a sticky situation and a tough call. I can make it, but there will likely be clients that are unhappy. Some are located within a few miles from one another so there is a TON of overlap. 
Hector M.
Ivonne, yes that will surely help. We are set to split the regions during the next ads meeting... 
Hector M.
I look forward to the day we have a few clients doing well with Emsculpt NEO... 
Ivonne A.
Shane Quast Shane
would it be possible to split the targeting live we’ve talked about so a client gets a region and the other gets another, so there’s no overlap? Would this potentially make it better?
Shane Q.
We're bidding against ourselves w/ Nava. And I think Merkeva is doing capitol contours now
Shane Q.
Look at the auction insights to see who we overlap with: 
Shane Q.
Shane Q.
Well, Neo doesn't do well on most accounts. They do have 4 leads over the last 30 days. 
whitney.zelig@gmail.com
This is google
Ivonne Ackerman Ivonne
 
Ivonne A.
whitney.zelig@gmail.com whitney.zelig@gmail.com
 I just added a lot of new creatives in the hope that it'll help. 
whitney.zelig@gmail.com
Shane Quast Shane
 any insight to why emsculpt neo campaign on google is struggling still?
Ivonne A.
Thanks
Alyssa Workman Alyssa
!
Alyssa W.
I will update the Emsella pop-up as well as the buttons
Ivonne A.
Alyssa Workman Alyssa
 we can try orange on the emsculpt neo and emsella page. Thanks!
whitney.zelig@gmail.com
oh gotcha
Alyssa Workman Alyssa
 as long as it shows up
Alyssa W.
Yes thats why I suggested yellow, Betty is picky. Let me know if I should update the task to change to orange instead. 
whitney.zelig@gmail.com
but won't betty get mad
Ivonne Ackerman Ivonne
 i know she cares a lot about design
whitney.zelig@gmail.com
orange is a better color
Alyssa Workman Alyssa
 
Ivonne A.
thank you!!
Alyssa W.
On it
Ivonne A.
Alyssa Workman Alyssa
 yess can you please task those out?
Alyssa W.
We could try making the "GET COUPON" Button yellow in the hero image and maybe we can try a brighter colored pop-up?
Ivonne A.
yes of course that is part of it
Alyssa Workman Alyssa
. But this account has always struggled somewhat. that mishap happened a few weeks ago so I'm giving it a little more time. 
Alyssa W.
Could it be because of the changing URL situation mentioned previously in this thread? Does the URL match? 
Ivonne A.
whitney.zelig@gmail.com whitney.zelig@gmail.com
we always have two numbers since we have the GHL tracking number. There is a different mobile number on menu and footer which is the real number and then the GHL tracking number in the content and on mobile. I don't know why the conversion rate is so low on ads. Can you please ask Shane tomorrow in the meeting if I don't make it? 
whitney.zelig@gmail.com
Ivonne Ackerman Ivonne
Isaac Klausnser Isaac
 i am seeing two different numbers on the Emsculpt NEO page- is that why conversion rate is so low on ads?
Alyssa W.
Oh got it
Ivonne Ackerman Ivonne
, apologies, I couldn't find the task about it at the time. Do they know not to keep doing that? It's not good for their SEO. 
Ivonne A. The client keeps changing their urls.
Ivonne A.
Alyssa Workman Alyssa
whitney.zelig@gmail.com whitney.zelig@gmail.com
we did have a floating number but we just replaced the pages so it got deleted. Isaac placed it again. And they also do have a ghl number
whitney.zelig@gmail.com
emsculpt neo yes but that's the only one i Checked so far
Ivonne Ackerman Ivonne
 
Ivonne A.
whitney.zelig@gmail.com whitney.zelig@gmail.com
 there was, let me look into it.
Alyssa W.
whitney.zelig@gmail.com whitney.zelig@gmail.com
 what pop-up are you not seeing? Emsculpt? That is one I am seeing is not populating. I will have Isaac look into that as well. 
Alyssa W.
I will task Isaac for the floating number. I also see there was never a Trello tasked out, I will assign him the number on that. This site was audited & completed when I took leave in February so it seems some steps were missed. I'll take a closer look at this client to see what else might be missing. 
whitney.zelig@gmail.com
Also I am not seeing a pop up?
whitney.zelig@gmail.com
Hey team
Ivonne Ackerman Ivonne
 is there a reason no floating number icon?
whitney.zelig@gmail.com
good to know thanks team
Shane Q.
What Hector said. 
Hector M.
If the scripts cannot be adjusted then next time we should wait until the 1st to launch the campaigns. 
Emsella leads are always very expensive on Google. More so now that things are slower... 
Hector M.
Emsella campaign task was assigned on Oct 21st... Shane completed it on the 26th.... 
Ivonne A.
Shane Quast Shane
 can you please take a look at the Emsella google ad campaign? There were so many clicks and not a single lead. Client spent all of their monthly budget in 7 days. If we start campaigns in the middle of the month, can we adjust the bidding script so it doesn't go through the entire budget? 
Hector M.
Payment issue on Facebook has been fixed... 
Shane Q.
🎉
Ivonne A.
Thank you!!!
whitney.zelig@gmail.com
team of super heros! nice work!
Hector M.
Hector M.
Isaac and I already took care of the GTM code. It is back on the site
Shane Quast Shane
 
Shane Q.
GTM issue. Coming soon
whitney.zelig@gmail.com
any reason ads are paused
Hector Mota Hector
Shane Quast Shane
 ?
Ivonne A.
Thank you
Isaac Klausnser Isaac
!
Isaac K.
Please review and let me know. Thanks.
Isaac K.
Reverted
Isaac K.
Isaac K.
Isaac K.
Ivonne A. Hi
Isaac Klausnser Isaac
can we please revert the confirmation pages?
Isaac K.
Ivonne Ackerman Ivonne
- No, I didn't make any changes on the confirmation page.
Ivonne A.
Isaac Klausnser Isaac
 when we reverted the pages, we didn't revert the confirmation pages correct?
Ivonne A.
Alyssa Workman Alyssa
, Betsy said she wouldn't touch the emsculpt & emtone pages anymore and would revert the confirmation pages.
Alyssa W.
Ivonne Ackerman Ivonne
 do you have an update about this? 
Hector M.
Okay... Well we need to let them know that this makes Shane's and our work that much more difficult. Not to mention that it causes them to lose leads. tons of them. 
Ivonne A. Yes we talked on the phone previously both of us in the airport and Isaac fixed some issue, but I didn’t know about this so and I’m sending another email.
Hector M.
This is crazy.. Why would they do something like this? I am surmising that Chris knows about this then?
whitney.zelig@gmail.com
Ivonne Ackerman Ivonne
 
whitney.zelig@gmail.com
Ivonne is handling it
whitney.zelig@gmail.com
Let me reach out to her
Shane Q.
Hector Mota Hector
 Also, client apparently changed all their form confirmation pages w/out telling us. Additionally, the Emsella confirmation page no longer exists. 
Shane Q.
thanks, who knows. 
Hector M.
Shane Quast Shane
.
Isaac has added the GA and GTM codes back to the site again. Someone removed them. Not sure why
Shane Q.
Thank you!
Hector M.
Hector M.
Let me ask Isaac to see what is going on. 
Hector M.
You are correct Shane. I am not seeing any codes on this site. 
Shane Q.
Hector Mota Hector
 I think GTM might have gotten removed from their LP. can you double check? 
Ivonne A.
Thanks
Shane Quast Shane
!
Shane Q.
Show that screenshot where it's totally lost on the yellow-on-yellow
Ivonne A.
yes, I'm on it. Thank u!
whitney.zelig@gmail.com
the LP is great because it smacks you in face with reason why they should buy ( authority) I love this page too.
Ivonne Ackerman Ivonne
 can you ask betsy if we can put a number icon/button on top and just to TRUST us on this one?
Ivonne A.
Shane Quast Shane
 yes please always feel free to tweak copy. Thank u!
Ivonne A.
Thank you so much for the super clear explanation
Shane Quast Shane
whitney.zelig@gmail.com
thank you i tink the client is extremely difficult and we weren't able to optimize number like we wanted to
Shane Q.
LOVE THIS LP Otherwise though!
Shane Q.
Always keep in mind that Facebook traffic is 95-99% mobile. Making it easy to click the number to call will always bring up leads. 
Shane Q.
Shane Q.
Check out the site on mobile, phone number is getting totally lost
Shane Q.
Can I tweak the ad copy slightly? There are a few tricks that are working much better on Facebook ads right now. 
Shane Q.
This account actually seems to be doing quite well considering the very low budget. 11 leads last 30 for $90 CPA. 
Shane Q.
Campaigns always do better when they have videos and static images. 
Shane Q.
3 videos is fine. I would prefer to have a few different options. We could try mixing in a static image as well. 
Shane Q.
I wouldn't worry so much about when it says "learning mode." True that we want to avoid making changes to keep the campaigns out of learning mode, but sometimes the accounts just don't get enough volume for Facebook to really tell you they are out of it. Plus, sometimes Facebook lies with their status. 
Ivonne A.
Hi
Shane Quast Shane
 I see that Betsy's FB ads are still in learning mode. Can you please shed some light on how we can get them to gain more traction? Should we just run one of them instead of dividing the campaign into 3 videos?
Vania J.
how strange...I will make sure I clarify the issue with her tomorrow morning. At least its not our fault. whew.
Isaac K.
I have now asked Betsy to provide her website hosting credentials with us so I can check in the logs files and also see if their hosting takes any auto backups
Isaac K.
I checked but couldn't find anything that says that the JS code we added for the script could have caused this.
Isaac K.
I will check if they have any revisions saved for that page.
Isaac K.
Hmm...we didn't make any edits on that pages. To set up the popup 90% of work was done in the Optinmonster account and then we just added a script in their header.
Vania J.
She'd like it restored as soon as we can since now there isn't any pilates information on her site
Vania J.
Isaac Klausnser Isaac
Betsy says all the content from this pop was deleted during the recent optinmonster work we were doing https://www.sculpd.co/the-workouts/
Hector M.
👍
Shane Q.
New creative is off to a much better start than the new one. 
Chris Z. Lets keep an eye on this. Our other clients generate emsculpt neo ads at a good cost and they have similar landing pages and creatives
Shane Q.
I'm not really sure. Everything is set up well, tracking is in place. Do we have any other creative I can test? 
whitney.zelig@gmail.com
Chris Zelig Chris
 
whitney.zelig@gmail.com
Shane Quast Shane
 fb looks like a slow start? any insight?
Hector M.
👍
whitney.zelig@gmail.com
thank you!
Shane Q.
We're live!
whitney.zelig@gmail.com
Shane Quast Shane
 
whitney.zelig@gmail.com
I think we are okay to go LIVE
Shane Q.
I'm 100% ready to go I just had a note on the task to "LEAVE PAUSED". should I flip it to live? 
Hector M.
Good morning Whitney, I see them now... thanks. 
whitney.zelig@gmail.com
i gave you access
Hector Mota Hector
 
Hector M.
Good morning Vania,. 
I am not seeing this FB account - 875007026271902 - on my list... 
That is the number on the client's spreadsheet. 
Vania J.
What is weird is that on the leadsheet all the leads show a short URL for the lead source?
Vania J.
Vania J.
Are the FB ads live now? Betsy wants to know. Thanks!
Shane Q.
Hopefully tmrw. Wed at the latest. 
Hector M.
👍
whitney.zelig@gmail.com
thanks, Shane. What's the estimation on facebook ads?
Shane Q.
whitney.zelig@gmail.com whitney.zelig@gmail.com
 We're live 
Shane Q.
whitney.zelig@gmail.com
Let's go live please ASAP
Shane Q.
Emsculpt NEO is 100% ready to go live. 
Shane Q.
Not live. Conversion tracking isn't set up yet either. 
whitney.zelig@gmail.com
No it's hidden from the menu
Hector M.
These ads are not on yet. 
Tell her that this shows what we are doing is working since she is already getting leads before the ads begin running. It is our website work and so on. 
Vania J.
*organic traffic LEADS
Vania J.
she just asked me because she is getting organic traffic ads so I told her I'd confim
whitney.zelig@gmail.com
0 clicks ads aren't on. I am emailing her back n forth. I would keep the ads paused until she confirms. She is really picky.
whitney.zelig@gmail.com
did she ask to not have the ads go live until we started?
Vania J.
are these ads live now? I saw they got two leads on satuday