The ZO Skin Centre Dallas - www.dallasskincentre.com

Website Design & Development * Digital Marketing Set Up Service * Digital Marketing Monthly Management *

Audit/ Edit final website

Assigned to
Alyssa Workman, Medstar Alyssa W. Brittany Redding, Digital Marketing Manager at Medstar Brittany R. Nolie Nolie
Due on
Notes
Please refer to the Guide to Auditing

Notes: When auditing it is important to check both mobile and desktop. If any edits are made, it is important to make the edits to the confirmation page as well. Meta data, page titles, and Alt descriptions must be added after the final domain transfer. Check that padding is consistent throughout the entire site, which means may have to open multiple browsers for side-by-sided comparison. 

Comments & Events

Alyssa Workman, Medstar
Elizabeth Ruffa Elizabeth if you want to get started on this site please. 

I will put the due date as Thursday but let's try our best to get it ready for any edits by EOD tomorrow. 

Thank you!
Elizabeth Ruffa sure👍
Alyssa Workman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  will you please start on the Meta/Title/Alt? Thanks!
Brittany Redding, Digital Marketing Manager at Medstar Will do!
Elizabeth Ruffa
Question for  Ivonne Ackerman, Medstar Ivonne :
1. Did we ever clarify what number will be on the site? I saw this note on the web dev task. [Note: Main Phone Number: 214.253.9773 according to WZ (but I also saw this on website 214-253-8690). We are following up AGAIN to clarify.]
2. Going forward can we adjust the height of the mobile images so the models aren't so covered? Do we want to adjust it on this site? Or just leave it. 


Edits for Developer Nolie Nolie :
Hero Overlay Text Question:
 1. L1 + L2 text is hard to read, make the background color of the image a little darker on the Botox and Morpheus8 pages similar to the Coolsculpting page. See examples below.
Notes
1. Remember to delete any duplicate or template pages. I took care of this -there were two home page confirmation pages. 

SiteWide
1. The ADA button needs to stick in the footer. It is currently overlapping text.
 
2.  Adjust the spacing between the financing logos and the client's logo. 
 Contact Us Page:
1. Change the map pack image to https://g.page/ZOSkinCentre-Dallas?share 

Home page:
1. Add a featured image to the home page

About us page:
1. Please make mobile optimized hero image. There is a grey border showing along the side.
Privacy page:
1. I updated and linked the address and it didn't link the city, state, and zip. Please adjust


Contact us confirmation page:
1. Attach the correct map pack https://g.page/ZOSkinCentre-Dallas?share to both desktop and mobile versions. 

2. Crop the model to be the same as the landing page. Her head is cut off on the mobile version.
Alyssa Workman rescheduled this to-do
Was
Now
Alyssa Workman, Medstar
Nolie Nolie Brittany Redding, Digital Marketing Manager at Medstar Brittany please let me know when you are completed with your portions. 

I am cross-checking some things and I'll assign the Trello checklist to Isaac before EOD.

Thanks team!
Ivonne Ackerman, Medstar
Nolie Nolie  whichever is easier on treatment page hero images, making the background darker or placing a slight overlay on images. thank you!
Ivonne Ackerman, Medstar
Alyssa Workman, Medstar Alyssa  can we place a tracking number on this site please?
Alyssa Workman, Medstar Done
Alyssa Workman, Medstar
Nolie Nolie here is the phone number to place please +1(214)393-8567

Elizabeth Ruffa Elizabeth remind me and I'll show you where to find the GHL tracking number. 
Elizabeth Ruffa Will do
Nolie
Copy that, Ivonne Ackerman, Medstar Ivonne Alyssa Workman, Medstar Alyssa  
Hector Mota, Operations Manager at Medstar
Ivonne Ackerman, Medstar Ivonne can we please do the tracking number on the Update GHL tracking task? 
I have a list that I go by and each time a client is done, I update. I also first assign it to Isaac, then Shane. 
My concern is that if we start to break protocol, we may lose track of which client has been done and so forth. 
Unless you see it other wise?

By the way, if we are ready with everything then let me know and I will task out the 
Update GHL task and update my list. 
Thank you. 
Alyssa Workman, Medstar
Hector Mota, Operations Manager at Medstar Hector I get your concern, since GTM has been missed a few times. Isaac is running the Trello Checklist right now while Nolie completes these edits. Once Nolie has updated the phone number then we are good to go, aren't we? I will put the number in that task now. 

I don't know who usually updates that task, but I can be sure to do so once I provide the GHL tracking number to the developers to add to the site. Does that work? 
Ivonne Ackerman, Medstar Thank u!
Hector Mota, Operations Manager at Medstar
Alyssa, not sure I get you when you say that the GTM has been missed a few times?

You can provide me the GHL tracking number and let me know when it is ready. I can then begin to check it on my list, add the dates and other info. I will task it out to Isaac first, then once we are done, to Shane. 
I have my own GHL tracking list of all clients which I keep updated. 
It is the way it works best. 
Thank you.
Alyssa Workman, Medstar Okay thanks!
Alyssa Workman, Medstar
Nolie Nolie it looks like you have completed these edits, thank you so much! Looks great!

One last edit for Botox please

1. The badge on the right doen't appear well on the Mobile. Are you able to add a background to it? Ask Ivonne Ackerman, Medstar Ivonne if you need a graphic designer to adjust it.


Brittany Redding, Digital Marketing Manager at Medstar Brittany  let me know if you cannot get to the meta/alt/titles, I will take care of it tonight. Thanks!
Nolie
Done, Alyssa Workman, Medstar Alyssa I just added a white background only on a mobile. Please check, https://go.dallasskincentre.com/botox/

Thank you!
Alyssa Workman, Medstar Perfect!
Alyssa Workman, Medstar Thanks!
Ivonne Ackerman, Medstar
Hector Mota, Operations Manager at Medstar Hector , yes thank you for bringing it to my attention. As Alyssa said, we’ll make sure to include it in the update ghl task. 
Brittany Redding, Digital Marketing Manager at Medstar
Alyssa Workman, Medstar Alyssa  I am working on them now. 
Brittany Redding, Digital Marketing Manager at Medstar
Alyssa Workman, Medstar Alyssa  Meta descriptions and alt text are completed for this site.
Ivonne Ackerman, Medstar thank u!!
Alyssa Workman, Medstar Thank you!
Alyssa Workman, Medstar
Alyssa Workman completed this to-do.
Hector Mota, Operations Manager at Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  
Good morning. 
You can take care of the alt text and just leave the titles on the sites. I always take care of the meta descriptions since I do that and other SEO work. 
I have already updated all of these client's pages yesterday since most of them just said 
ZO Skin Centre Dallas, TX. 
Once the Google search console HTML code has been added and site verified, I will resubmit the sitemap. 
Thank you.
Ivonne Ackerman, Medstar
Hector Mota, Operations Manager at Medstar Hector  do you always take care of the meta descriptions of all clients (even non-SEO ones)?
Hector Mota, Operations Manager at Medstar
Yes, Ivonne. Because there are other things that I also check for. Even non SEO clients deserve that their meta, titles and keywords are set up correctly. Also the indexing of authors, pages, posts. Sitemap set up, etc... 
I found a few clients who have meta done that are really bad...  some of them contained other client's names on the meta descriptions. (((( Imagine if the client sees that???_))))
Lastly, if we can get them to rank organically for a few metas, then that helps in the long run when we are running ads for them = more leads. 
Ivonne Ackerman, Medstar sounds great
Ivonne Ackerman, Medstar thank u
Brittany Redding, Digital Marketing Manager at Medstar
Hector Mota, Operations Manager at Medstar Hector  I have already completed the Alt Text for this site
Hector Mota, Operations Manager at Medstar
Good morning Brittany.. 
Thank you for doing so and letting me know. I will go into the site and look it over to check it and make sure nothing is amiss and add the other info. 
Hector Mota, Operations Manager at Medstar
Actually, I just remembered that I already did the metas for this over the weekend. 
https://go.dallasskincentre.com/
https://go.dallasskincentre.com/about-us/
https://go.dallasskincentre.com/botox/
https://go.dallasskincentre.com/morpheus8/
https://go.dallasskincentre.com/coolsculpting-elite/
https://go.dallasskincentre.com/contact-us/

Waiting to update YOAST settings and add HTML code to GSC to confirm, update sitemap! 
Ivonne Ackerman, Medstar thank u!
Brittany Redding, Digital Marketing Manager at Medstar Thank you!