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| Hector M. |
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| Hector M. |
Thank you Whitney.
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| whitney.zelig@gmail.com |
i got it
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| Shane Q. |
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| whitney.zelig@gmail.com |
Okay
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| Shane Q. |
it's fine. Ads are unlikely to show often because of the bid strategy we use.
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| whitney.zelig@gmail.com |
I guess these people just shut down their business and they wan't to capture their clientele. I am not sure if this is a good idea
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| whitney.zelig@gmail.com |
Hey
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| whitney.zelig@gmail.com | Awesome ! | |
| Shane Q. |
Doesn't seem so. They have a good LP and they are able to track all calls.
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| whitney.zelig@gmail.com |
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| Shane Q. |
Posted this for approval
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| whitney.zelig@gmail.com |
Okay let's highlight 50% off 8 treatments please . new elite
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| Shane Q. |
I have some copy I've been working on. Will post for approval today.
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| whitney.zelig@gmail.com |
Oh, do we not have stand fb copy for coolsculpting? Do you want to write it or should i have Melisss?
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| Shane Q. |
I did, but has to have text as well
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| whitney.zelig@gmail.com |
you saw the video i sent you right
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| Shane Q. |
Well they wanted to do Facebook ads, so I need to write something.
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| whitney.zelig@gmail.com |
And it's not that searchable yet. I told the clients i would add a few keywords. I think the best thing we can do for this client is update the new up to 50% off. Their LP is doing so much better too looks like : https://trilogymedicalcenter.com/cool-sculpting
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| Shane Q. |
yikes. doesn't give me a lot of ammo to do new copy
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| whitney.zelig@gmail.com |
honestly im not impressed AT ALL. It's mostly an upgrade for the provider, not the consumer. But you could get away with it as" Newest CS technology"
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| whitney.zelig@gmail.com |
Same cost 18% more coverage ( although that's with an AESTRIC) dual - heads
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| Shane Q. |
Can I get some info on CS Elite for copy? Is Trilogy the only practice that has one in this area? What's the advantage of Elite? Does it cost the same?
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| whitney.zelig@gmail.com |
thank you!
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| Shane Q. |
Iet me adjust to be sure.
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| whitney.zelig@gmail.com |
hey
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| Shane Q. |
Ads are live, I'll double check targeting
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| whitney.zelig@gmail.com |
HEy
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| Shane Q. |
I'll reply to your email. Thanks Hector.
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| Hector M. |
Can you please let me know so that I can respond to them accordingly?
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| Hector M. |
Is this an issue with conversions being reported to Google Ads or is there an issue with the DNI tracking the calls and reporting them to CallRail? |
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| Hector M. |
Callrail has responded to my request on support regarding conversion tracking issues. |
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| Hector M. |
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| Hector M. |
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| whitney.zelig@gmail.com |
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| Hector M. |
I am on the line with Google ads about Forever young. once done, I will contact Callrail
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| Hector M. |
Well they can claim it is working fine. But if we say it is not working, they have to address that.
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| Shane Q. |
I'm not sure contacting them will resolve anything. They'll claim it is working fine.
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| Hector M. |
Okay so on Monday I am contacting Callrail customer service to try and figure out what is going on Shane. |
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| whitney.zelig@gmail.com |
gotcha
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| Shane Q. |
Also, we're not tracking calls. The "leads" they see are nowhere near indicative of the total value of the ads.
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| whitney.zelig@gmail.com |
Gotcha, okay. thank you. I'm gonna work closely with this account w/ LP and front desk issues. Hopefully it resolves soon.
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| Shane Q. |
All I can do is drive good traffic. What happens after that I'm powerless.
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| Shane Q. |
But we're still #1 regardless of the PRP thing
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| Shane Q. |
no, it will be fine
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| whitney.zelig@gmail.com |
Gotcha. Ok, I will discuss with client and Chris. However if we create a microsite for them- will it still have issues with PRP since the old URL is tied to google account?
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| Shane Q. |
I can only solve so many problems with the ads themselves. Hard to be better than #1 with the best offer on the page.
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| Shane Q. |
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| Shane Q. |
what else can I do here?
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| Shane Q. |
I mean...
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| Shane Q. |
It wouldn't hurt. Conversion rate is really low for them ~5%. we have accounts with much higher conv rates
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| whitney.zelig@gmail.com |
So do you think me just creating them another LP would be better? Should we change the ads?
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| whitney.zelig@gmail.com |
oh shit.
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| Shane Q. |
it never has. They say they do, but it's never worked
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| whitney.zelig@gmail.com |
oh. Does call rail not track conversions anymore?
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| Shane Q. |
when they do, i cannot track call conversions
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| whitney.zelig@gmail.com |
they don't have call rail installed?
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| Shane Q. |
5. I cannot track call conversions when they have CallRail installed
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| Shane Q. |
4. Also it's seasonal. From Nov to Dec they lost 23% of conversions and CPA increased 19%.
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| whitney.zelig@gmail.com |
Okay well we are going to have to change the ads then- or do you think I should create a microsite. We do not design this site
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| Shane Q. |
3. They have conversiion events on their LP for email signup that we cannot track. It should not be on this page
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| Shane Q. |
2. Their LP makes no sense. Our ads say 25% off. THeir LP says 30% https://trilogymedicalcenter.com/cool-sculpting. Our ads say 8-cycles, their LP says 6 https://trilogymedicalcenter.com/cool-sculpting
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| Shane Q. |
1. Client still had prp on their site as of 12/9. We've asked them to take it down. Having trouble with ad approvals
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| whitney.zelig@gmail.com |
let's talk google
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| whitney.zelig@gmail.com |
both ( but we changed FB- so we don't need to discuss that)
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| Shane Q. |
google or fb?
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| whitney.zelig@gmail.com |
what is going on with these ads
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| Shane Q. |
👍
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| Hector M. |
No doubt Shane. Here to help... |
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| Shane Q. |
Thank you Hector
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| Hector M. |
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| whitney.zelig@gmail.com |
I am going to see them in person today
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| Hector M. |
But please provide the URLS so I don't have to spend time looking all over trying to figure out which page it is on. Thank you
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| Hector M. |
Shane, the best way for us to tackle these PRP issues on sites is for you to provide me with the exact URLS. This way, I can either login and change them myself. Or I can contact the client with the specific pages. |
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| Shane Q. |
Client website still has PRP all over it
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| Shane Q. |
My ad copy says that. The LP does not. It says 6 cycles.
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| Chris Z. |
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| Shane Q. |
I think to comply with the regulation Allergan is trying to push on us we have to right?
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| whitney.zelig@gmail.com |
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| Jonnamae J. |
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| Jonnamae J. |
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| Jonnamae J. |
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| whitney.zelig@gmail.com |
well
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| Hector M. |
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| Shane Q. |
Can you guys help w/ messaging for this client? Our ads say $1000 off "8 cycles". The client has always wanted to run "30% off" but their offer is 6 cycles, not 8. Also their landing page says all of 30% off, 25% off and $1000 off. It's incredibly confusing
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| Shane Q. |
👍
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| Hector M. |
I sent client an email Shane...
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| Hector M. |
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| Shane Q. |
Client site has PRP added again to this review and the vampire facial page. Ads will be disapproved soon.
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| Hector M. |
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| Hector M. |
The only place I am seeing PRP is on a review they have which Google seems to be picking up... |
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| whitney.zelig@gmail.com |
are we good yet here or do i have to contact them again?
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| Hector M. |
Chris, good morning. |
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| Chris Z. | The UT. Site is a sub domain so you can leave that all other mentions of PrP need to be removed | |
| Hector M. |
Also here - |
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| Hector M. | ||
| whitney.zelig@gmail.com |
do you know where the prp was feautured?
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| Hector M. |
Good morning Whitney, I will do so... |
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| whitney.zelig@gmail.com |
i havent . can you remind me tomorrow?
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| Hector M. |
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| Hector M. |
Either that or it was on drafts, they published it again.
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| Hector M. |
I believe that you do Whitney. Clearly they are the ones who seemed to post this on their site. I recall removing it..
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| whitney.zelig@gmail.com |
do I need to call the client ?
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| Hector M. |
They changed the page... added PRP all over again. https://ut.trilogymedicalcenter.com/prp-hair-loss-treatment-2/
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| Shane Q. |
Still down due to PRP
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| whitney.zelig@gmail.com |
will contact client
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| Shane Q. |
PRP is on the website again. Only a matter of time before ads get disapproved.
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| Hector M. |
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| Chris Z. |
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| Hector M. |
Thanks Shane. I notified Chris.
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| Shane Q. |
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| Hector M. |
Thanks Shane. I made Chris aware earlier today. |
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| Shane Q. |
Google is down to a payment issue
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| Chris Z. |
Thats fine. Thanks
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| Hector M. |
Okay, as I mentioned in the meta task. I found several pages that are going to that URL and some of them do not have anything to do with PRP - |
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| Chris Z. |
The .ut site was designed to move PRP related content so if it is a Vampire facial then that makes sense. If something doesn't make sense let me know
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| Hector M. |
Chris, there are several pages. |
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| Isaac K. |
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| Isaac K. |
I need access to the website DB + source files to fix both issues and to also work on the Ahref issues.
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| Isaac K. |
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| Chris Z. | Where are you finding this hector on which page? Isaac should be able to help with any design issues | |
| Hector M. |
See the image? I told you about this earlier that we needed to fix that.
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| Hector M. |
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| Hector M. |
could it be because of a 301 problem? They have an issue with their page not found 404... |
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| Hector M. |
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| Shane Q. |
Not sure, but I am having far more ad approval issues with this account than anything else. That's the best I can come up with.
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| Chris Z. | Yeah all the prp stuff we moved to a sub domain. So not sure why this problem is being caused | |
| Hector M. |
Shane, that's a sub domain... it is not connected to where we are running ads to.
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| Hector M. |
BTW, I am looking at my notes and I brought up the PRP issue with Chris before so let me find out again.
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| Hector M. |
Shane, what URL are you using for hydrafacial? |
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| Shane Q. |
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| Shane Q. |
Fixed it
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| whitney.zelig@gmail.com |
hey
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