Alora LifeSpa (aka Maryland Eye Care Center) - www.mdeyecarecenter.com - EC

Website Development & Design * SEO-Optimized Content Creation * Website Hosting & Security Digital Marketing Set Up * Digital Marketing Monthly Management Service

URGENT: Website Edits

Assigned to
Brittany Redding, Digital Marketing Manager at Medstar Brittany R. Elizabeth Ruffa Elizabeth R. Hannah, Client Success Manager at Medstar Hannah Ivonne Ackerman, Medstar Ivonne A. Nolie Nolie
Notes
Ivonne Ackerman, Medstar Ivonne Brittany Redding, Digital Marketing Manager at Medstar Brittany Please see below all of the edits needed on this client's website. Sorry in advance for some of her crazy requests: 

  • Remove any verbiage with free consultation. They do not want it listed anywhere! Please check all gravity forms throughout the website. For example, it is on the gravity form at the very bottom of their homepage. ***Please get this done first! Thank you so much. 

  • Remove any Tirzepatide/Mounjaro verbiage. They will no longer be offering it. They only have Semaglutide

  • She was complaining about the disclaimer being so big on the bottom of every page. I informed her it is required due to legal reasons but she wanted me to ask if there is any way we can make it smaller. 

  • She was also complaining about how the form fill gravity forms take up half of the page and wanted to know if we can make them any smaller. 

  • She said the Emerald laser is not laser lipo and it is not body sculpting. Please remove any of that verbiage we have listed on the page.

  • She also wants FDA approved to be one of the first things you see on the Emerald Laser page and mention that it is the only device that is FDA approved to treat up to a 40 BMI. Not sure if this is something we can make a badge for? 

Let me know if you have any questions! Sorry, she is very high maintenance. 

I told her we were doing another thorough audit of her entire website to make sure we fix all of the glitches from web server update. 

Thanks again!!! Y'all are the best

Comments & Events

Brittany Redding, Digital Marketing Manager at Medstar
Emily, Medstar Emily No worries.

I removed the "free" from the gravity form on the homepage. I didn't see it anywhere else but will double-check.

I have already removed any mention of Mounjaro/Tirzeptatide.

For Emerald Laser, I got the demo content directly from the manufacturer's site, and it says laser lipo. Unless her machine is different than this one. Let me know.

https://www.emeraldlaser.com/laser-lipo-treatment/

I will get a badge made for the Emerald Laser page

I will task the disclaimer to be made smaller

I will ask Ivonne about the size of the gravity forms. I mean the whole point is to get leads, right? So I don't recommend making it smaller but I will see what she says. 

Thank you!
Ivonne Ackerman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany please see my notes below in red.
  • Remove any verbiage with free consultation. They do not want it listed anywhere! Please check all gravity forms throughout the website. For example, it is on the gravity form at the very bottom of their homepage. ***Please get this done first! Thank you so much. 
Elizabeth Ruffa Elizabeth can you please go through this entire site and update this?

  • Remove any Tirzepatide/Mounjaro verbiage. They will no longer be offering it. They only have Semaglutide
Elizabeth Ruffa Elizabeth please take over this.
  • She was complaining about the disclaimer being so big on the bottom of every page. I informed her it is required due to legal reasons but she wanted me to ask if there is any way we can make it smaller. 
We can make this a little smaller. Brittany Redding, Digital Marketing Manager at Medstar Brittany please task Nolie.

  • She was also complaining about how the form fill gravity forms take up half of the page and wanted to know if we can make them any smaller. 
Brittany Redding, Digital Marketing Manager at Medstar Brittany please assign to Selena. 

  • She said the Emerald laser is not laser lipo and it is not body sculpting. Please remove any of that verbiage we have listed on the page.
Brittany Redding, Digital Marketing Manager at Medstar Brittany is this demo content?

  • She also wants FDA approved to be one of the first things you see on the Emerald Laser page and mention that it is the only device that is FDA approved to treat up to a 40 BMI. Not sure if this is something we can make a badge for? 
Brittany Redding, Digital Marketing Manager at Medstar Brittany task it our pls

Let me know if you have any questions! Sorry, she is very high maintenance. 

I told her we were doing another thorough audit of her entire website to make sure we fix all of the glitches from web server update. 

Thanks again!!! Y'all are the best
Ivonne Ackerman, Medstar
Emily, Medstar Emily  what about all the page edits that we went over?
Emily, Medstar
Ivonne Ackerman, Medstar Ivonne  that was all taken care of already by Brittany! I had forwarded that email to her earlier and after I got off the phone with Jordan she had replied letting me know that she fixed everything in that list. 
Ivonne Ackerman, Medstar thanks
Emily, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany In regards to the gravity forms...I literally told her probably like 15 times on the phone that our main purpose is to get them leads hence why we have it listed multiple times on their pages. 
She originally wanted us to not have it more than once on a page so I was able to talk a little sense into her but she is still very stubborn. 
Ivonne Ackerman, Medstar
  Brittany Redding, Digital Marketing Manager at Medstar Brittany Emily, Medstar Emily   we can make it a little bit smaller. Selena can do it
Elizabeth Ruffa
Brittany Redding, Digital Marketing Manager at Medstar Brittany
We need to have Tirzepatide removed from the pop up- who should this be tasked out too? I'm not sure how to do that
Should the word "complimentary" be removed? Might be a silly question - but I wanted to double check before removing.


Everything else I was assigned to do for this has been completed. Ivonne Ackerman, Medstar Ivonne Brittany Redding, Digital Marketing Manager at Medstar Brittany Emily, Medstar Emily  

Thanks!
Emily, Medstar thank you!!
Brittany Redding, Digital Marketing Manager at Medstar
Elizabeth Ruffa Elizabeth I already tasked the popups to be updated. Yes, please remove "a complimentary." Can you also just go through and do a total grammar audit on this site? I did one today but it was in a hurry because this was urgent so it wouldn't hurt to check behind me.

Selena Vujatov, Medstar Selena Can you please make the top gravity forms on these service pages smaller per the client's request?

Nolie Nolie Can you please make the disclaimers on the bottom of the pages smaller?

Please also change the hero image blurb on the Emerald Laser page to this:

The first and only fat loss treatment FDA-approved to treat up to a 40 BMI
Nolie Copy, Brittany
Nolie Done, Brittany
Elizabeth Ruffa 👍
Elizabeth Ruffa Done Brittany
Emily, Medstar
Elizabeth Ruffa Elizabeth I don't believe that Alora has a breast augmentation page

Brittany Redding, Digital Marketing Manager at Medstar Brittany she also wants us to remove the price from everywhere. I see it is under the Emsculpt Neo and Emface FAQs dropdown 
Elizabeth Ruffa
Emily, Medstar Emily - sorry about that your right. I deleted that note. 
I also removed the price from anywhere I saw it...It was in a few of the treatments FAQ sections. 
Emily, Medstar
Elizabeth Ruffa Elizabeth  perfect! Thank you so much
Elizabeth Ruffa ❤️
Selena Vujatov, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  I changed gravity forms on all treatment pages
Brittany Redding, Digital Marketing Manager at Medstar
Emily, Medstar Emily  Will you take a look at the gravity forms and see what you think? Think the client will be happier?
Nolie
Hi Elizabeth Ruffa Elizabeth  it's working fine on my end. I cleared the cache kindly check again on your end. Thank you!
Elizabeth Ruffa Thx! Working
Emily, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  Yes I think it looks good! Fingers crossed she is happier
Emily, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  she is going to get back to me in regard to their emerald laser page 
Brittany Redding, Digital Marketing Manager at Medstar Thank you!
Brittany Redding, Digital Marketing Manager at Medstar
Emily, Medstar Emily  can you just make sure we didn't miss anything here?
Emily, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  I just forwarded you an email from Jordan. I gave her Ivonnes link to schedule a meeting per her request to discuss their website
Brittany Redding, Digital Marketing Manager at Medstar oh boy
Brittany Redding, Digital Marketing Manager at Medstar
Hannah, Client Success Manager at Medstar Hannah  can you come up with some homepage blurbs for Morpheus8, SmoothGlo, and Exion for under the body section, focusing on the benefits of the body over the face?
Ivonne Ackerman, Medstar yes thank u!
Hannah, Client Success Manager at Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany - Will these be in addition to the ones under face? Or are we moving the blurbs from face to body? Just wondering if I am tweaking the current blurbs or creating all new ones.

If they are new ones, can we get some Lorem Ipsum there so I know how long to make the blurbs?
Brittany Redding, Digital Marketing Manager at Medstar
Hannah, Client Success Manager at Medstar Hannah It will be in addition. And you can just copy the word count of the other services listed, like Emsculpt Neo

Experience the ultimate body contouring technology. Emsculpt Neo simultaneously burns fat and builds muscle on the arms, legs, abdomen, and more. FDA-cleared, 30-minute treatments mimic 20,000 crunches or squats. Melt away stubborn fat bulges and strengthen and tone lean muscles with this advanced treatment.
Hannah, Client Success Manager at Medstar You got it 😎
Hannah, Client Success Manager at Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany - Here are the blurbs:

SmoothGlo
Unlock the secret to a more youthful and radiant body with SmoothGlo. Stimulate collagen production to improve skin elasticity and firmness. Reduce the appearance of scars and stretch marks. Fade hyperpigmentation and sun damage, for a more even skin tone. Achieve bright, healthy skin on the body to enhance your overall look.

Morpheus 8
The ultimate solution to tackle various skin imperfections from head to toe. Tighten, smooth, and firm up skin. Eliminate cellulite and fade stretch marks. Reduce hyperpigmentation and scars. Enhance skin tone and texture for a more radiant complexion. Transform and revitalize the body with Morpheus 8.

Exion
Harness the potential of Exion for a remarkable transformation in your body's appearance. Advanced radiofrequency and AI technology for deep tissue skin treatment. Improve skin elasticity and texture. Lift the butt and minimize cellulite. Tighten sagging skin, leaving you with a more firm and toned physique. 
Brittany Redding, Digital Marketing Manager at Medstar
Nolie Nolie Can you please add the services below to the Body section of the homepage? 

SmoothGlo
Unlock the secret to a more youthful and radiant body with SmoothGlo. Stimulate collagen production to improve skin elasticity and firmness. Reduce the appearance of scars and stretch marks. Fade hyperpigmentation and sun damage for a more even skin tone. Achieve bright, healthy skin on the body to enhance your overall look.

Morpheus 8
The ultimate solution to tackle various skin imperfections from head to toe. Tighten, smooth, and firm up skin. Eliminate cellulite and fade stretch marks. Reduce hyperpigmentation and scars. Enhance skin tone and texture for a more radiant complexion. Transform and revitalize the body with Morpheus 8.

Exion
Harness the potential of Exion for a remarkable transformation in your body's appearance. Advanced radiofrequency and AI technology for deep tissue skin treatment. Improve skin elasticity and texture. Lift the butt and minimize cellulite. Tighten sagging skin, leaving you with a more firm and toned physique. 
Nolie Done, Brittany
Brittany Redding, Digital Marketing Manager at Medstar
Emily, Medstar Emily  You can let the client know we took care of this. 
Emily, Medstar thank you!!
Hannah, Client Success Manager at Medstar
Hannah completed this to-do.