✔ Audit/ Edit final website
Completed by Alyssa W.
- Assigned to
-
Alyssa W.
Kristabel
Selena V.
- Notes
-
what we are looking for when we audit:
1.grammar/ spelling
2. Test the forms ( test medstar media ignore/ email/number)
3. Offers are consistent
4. Call-to-Actions are consitent
5. Links go to the correct client
6. Yoast is done
7. ADA COMPLIANT
8. Enough badges/authority
9. Disclaimer on gravity form
10. Videos need to be a pop-up light box- not directly embedded.
Auditing Guide for New Websites & MicrositesNotes: When auditing it is important to check both mobile and desktop. If any edits are made, it is important to make the edits to the confirmation page as well. Meta data, page titiles, and Alt descriptions must be added after the final domain transfer, they oftend do not transfer from the testing server. Check that padding is consistent throughout the site.Imagery- Check justification
- Alt text for ADA compliance *has to be added after final domain transer*
- Image title with SEO key words
- Diversity of models (location demographic dependent)
- Authority claims (badges) on landing pages
- Stacked before & after images
- Overlaid text on mobile readable
- Desktop text on graphics readable
- Mobile & Desktop images are consistent
Gravity Forms & Pop-ups- Offers are consistent
- AD landing pages have bolded offers and buttons
- Test all forms to check they are connected to lead sheet
- Make sure Landing Pages have pop-ups or assign them if not
Location/Map- Make sure address is correct
- Click on the map/address to be sure it is connected to the correct client
Links- Check social icons
- Click all buttons to make sure they are ancored
- Check internal & outbound links on pages to make sure no links are broken (404)
- Add internal links for yoast
Offers- Check pop-ups and grafity forms and images are consistent with Set Up info.
Disclaimers- Be sure disclaimer matches the offer
Grammar & Claims- Check spelling
- Check for unproven/exaggerated claims
- Check for FDA-cleared statment (FDA-approved is for medications only)
Videos- Needs to be a light box pop-up - not direcgtly embedded.
Phone- Check phone number is correct
- Click phone number and make sure it matches when it pops up
Yoast - SEO Optimization *Done after final URL transfer*- Alt txt on images
- Meta description
- Page title
- Make sure keyword doesnt have quotations (“”)
Homepage
1. Please modify the hero image so it will scroll like on the Coolsculpting pages.
2. Need confirmation page.
Gravity Forms & Buttons
1. Make "Get Coupon" button on hero of every landing page larger to stick out more.
2. Change the gravity forms to read like this, with the offer being the largest
GET UP TO
1000 OFF*
8+ TREATMENTS
Header
1. Phone number button needs added to the menu.
2. Floating phone number on mobile
Footer
1. Remove "Made with Love by Medstar Media", can't use this anymore to my knowledge.
2. Add "Terms of Service" page with non-index
All Service Pages
1. Place mobile gravity forms under the Hero Image.
2. Set featured image on all pages with respective hero image.
3. Add this statement below CoolSculpting/CoolSculpting Elite BEFORE AND AFTER:
The blow photos show before and after results that are possible with CoolSculpting treatments. The individuals show real results from this revolutionary technology to freeze away fat. Indivual results may vary.**
4. Add privacy policy disclaimer to bottom of the page:
*By submitting this form, you agree to be contacted by Apex Dermatology and Skin Center regarding marketing messages by text, phone, or email. Your private information and our commit to protecting it are honored. At any time you, you can unsubscribe from these messages. Please review our Privacy Policy.
Will you please check on the page loading speed for About page & homepage?
Homepage - Done
Gravity Forms & Buttons - Done
I am going to close this task.