Boulder Valley Laser and Cosmetic - www.boulderlasercosmetic.com - CZ

Digital Marketing Set Up * Marketing Management Service * Micro Website Development

Audit/ Edit final website

Assigned to
Alyssa Workman, Medstar Alyssa W. Brittany Redding, Digital Marketing Manager at Medstar Brittany R. Michelle, Web Dev Auditor Michelle
Due on
Notes

Comments & Events

Alyssa Workman, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  please let me know what pages still need to be audited. 
Brittany Redding, Digital Marketing Manager at Medstar
Alyssa Workman, Medstar Alyssa Here you go:

https://goboulderlasercosmetic.com/reconstructive-surgery/
https://goboulderlasercosmetic.com/c/reconstructive-surgery/
https://goboulderlasercosmetic.com/deep-neck-lift/
https://goboulderlasercosmetic.com/c/deep-neck-lift/
https://goboulderlasercosmetic.com/profractional/
https://goboulderlasercosmetic.com/c/profractional/
https://goboulderlasercosmetic.com/otoplasty/
https://goboulderlasercosmetic.com/c/otoplasty/
https://goboulderlasercosmetic.com/blepharoplasty/
https://goboulderlasercosmetic.com/c/blepharoplasty/
https://goboulderlasercosmetic.com/emsculpt-neo/
https://goboulderlasercosmetic.com/c/emsculpt-neo/
https://goboulderlasercosmetic.com/facelift/
https://goboulderlasercosmetic.com/c/facelift/
https://goboulderlasercosmetic.com/forehead-lift/
https://goboulderlasercosmetic.com/c/forehead-lift/
https://goboulderlasercosmetic.com/dermal-fillers/
https://goboulderlasercosmetic.com/c/dermal-fillers/
https://goboulderlasercosmetic.com/halo-laser/
https://goboulderlasercosmetic.com/c/halo-laser/
https://goboulderlasercosmetic.com/hormone-therapy-women/
https://goboulderlasercosmetic.com/c/hormone-therapy-women/
https://goboulderlasercosmetic.com/forever-young-bbl/
https://goboulderlasercosmetic.com/c/forever-young-bbl/
https://goboulderlasercosmetic.com/emface/
https://goboulderlasercosmetic.com/c/emface/
https://goboulderlasercosmetic.com/emsella-boulder/
https://goboulderlasercosmetic.com/c/emsella-boulder/
https://goboulderlasercosmetic.com/hormone-therapy-men/
https://goboulderlasercosmetic.com/c/hormone-therapy-men/
https://goboulderlasercosmetic.com/rhinoplasty/
https://goboulderlasercosmetic.com/c/rhinoplasty/
https://goboulderlasercosmetic.com/ellacor-micro-corning/
https://goboulderlasercosmetic.com/c/ellacor-micro-corning/
Alyssa Workman, Medstar Thank you!
Michelle, Web Dev Auditor
Hi Alyssa Workman, Medstar Alyssa  

Good day! Here's my update for today:

Audit and checked pages
  • Reconstructive Surgery
  • Deep Neck Lift
  • Profractional
  • Otoplasty
  • Blepharoplasty
  • Emsculpt NEO
  • Facelift
  • Forever Young BBL
  • Hormone Therapy for Men
  • Forehead Lift
  • Halo Laser
  • Hormone Therapy for Women
  • Emface
  • Emsella Boulder
  • Rhinoplasty
  • Micro-coring
  • Thank you Reconstructive Surgery
  • Thank you Deep Neck Lift
  • Thank you Profractional
  • Thank you Otoplasty
Thank you :)
Michelle, Web Dev Auditor
Hi Alyssa Workman, Medstar Alyssa  

Good day! Here's my update for today:

  • Fixed the phone numbers in the content both landing page and confirmation pages
  • Checked the meta title and descriptions

Thank you!
Alyssa Workman, Medstar
Michelle, Web Dev Auditor Michelle are you "done"? 

Can you please as a reminder always say exactly that "I am done" or "done with audit"? Sometimes you do, other times I am not sure. Thank you!
Nicol Razon, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany is this where you want me to put client edits for these pages?  LMK where I should put them instead if we are in audit phase.

1. Change the African Am. woman in the Halo page to the Neo page, and find a new model for the Halo page that has lighter skin tone,(they do not do Halo on darker pigment)

2. Remove the "physician performed procedures" badge from  all pages except from the following (which truly are physician performed)
-facelift
rhinoplasty
bleph
necklift
forehead llft
odoplasty
and elacore

3. Elacore model photos should feature the face. It is fda approved for lower face, take out pictures of lady in a bra --- "be more FACE-driven"-client

4. do we have demo content info for the emsella page specifically about sexual health to add in (client request)

5. Also please note Alyssa Workman, Medstar Alyssa that on the microsite the call button was going to Crystal's cell and it should go to office: 303-558-8800 

6. do we have any demo before and afters to add to the bare pages? they aren't going to get us anything anytime soon
Alyssa Workman, Medstar
Nicol Razon, Medstar Nicol since the web dev was waiting on some confirmations and is still open, the web dev task is appropriate for changes.  I'll pass edits to Brittany in the web design project start task. 

Can you please clarify which call button is going to her cell phone? What I pasted below is what we have down as the main number based on the web dev task and client sheet. 
Should all numbers be forwarded to the new one you provided? 303-558-8800.

MAIN PHONE NUMBER: 970-286-4037


Michelle, Web Dev Auditor Michelle will you please help with this edit: 

2. Remove the "physician performed procedures" badge from  all pages except from the following page:
-facelift
rhinoplasty
bleph
necklift
forehead llft
odoplasty
and elacore

Michelle, Web Dev Auditor Noted Alyssa 😊
Michelle, Web Dev Auditor
Hi Alyssa Workman, Medstar Alyssa  

Good day! Here are the lists I have accomplished today:

  • Starting removing the "physician performed procedures" badges.
  • Here are the list of page I removed the bagdges:
  • Botox
  • EMFace
  • Emsculpt NEO
  • Emsella
  • Forever Young BBL
  • HALO Laser Treatment
  • HALO Laser
  • Botox thank you page
  • Reconstructive Surgery - Thank You
  • Mface thank you page
  • Emsculpt NEO - Thank you
  • Thank you - Emsella
  • Thank you - Forever Young BBL

Thank you! :)
Alyssa Workman, Medstar Thank you!
Alyssa Workman rescheduled this to-do
Was
Now
Alyssa Workman, Medstar
Nicol Razon, Medstar Nicol disregard. I figured it out. I have updated the main forwarding number across all records to 303-558-8800
Nicol Razon, Medstar
Alyssa Workman, Medstar Alyssa Kamie Allen, Content Manager Kamie here are the notes from the email from Dr. Goldman:

Writing edits


Neck Lift- I do Deep plane and more superficial SMAS neck lifts- depending on the patient and their individual needs- I.e. they are not all Deep plane neck lifts in my practice. I wouldn’t say that neck lifting changes the way that shirts fit, but I would say that it creates a refreshed/ more youthful contour of the neck and helps tighten laxity of the neck tissues. Also, Under “what to expect” I don’t remove and rarely have to address the salivary glands, nor do I regularly to any chin implant or chin bone work. What I do is release tension in the deeper structural tissues of the neck and then reposition these tissues (above and below the muscular layer) in a way that re-establishes a more youthful neck and jawline contour. Under “how a lift works” please take out the word “slightly”- it is much more advanced then a mini or superficial lift. Under FAQ’s. It absolutely does address submental looseness and sagging and is potentially appropriate for anyone at any age. Take out the reference to a “thicker neck profile”- most of our patients do not have this issue, and replace with “exhibit laxity or sagging of the neck structures and tissues.”  

Profractional- Under highlights, I would say “back to work” in 3-7 days depending on the depth of the treatment. Under the what it treats box, I would add sun damage and brown spots/discolorations, under duration I would add results can last months to 1-2 years. Profractionals can be uncomfortable even with the topical anesthetic so I would take that part out. Under FAQs you have Otoplasty written- not Profractional. Again, I would be careful about saying “minor discomfort” under the question of what it feels like- I would say that discomfort varies depending on the depth of the treatment and an individual patient’s experience.  

Otoplasty-  I can do most otoplasties in the office under local anesthesia. Please take out the sentence about pain meds. I don’t worry about people sleeping on their backs because I have them wear a headband or bandage to be for 4-6 weeks to make sure their ears don’t get bent the wrong way while they sleep during their initial healing phase. The last sentence on the page is about eyelids/blepharoplasties, not ears. 

Blepharoplaty- under “why people need blepharoplasty” the last sentence says blepharoplasty reduces (please add the words "hooding of the eyelid skin” after reduces), otherwise this sentence doesn’t really make sense. Under “results” please change the second sentence to say that you will start to see results and improvement as early as a few weeks after surgery but the full results will be realized in 2-6 months. please take away the phrase “if you have any’ in reference to scarring- everyone has some scarring (almost always minimal and unnoticeable). Under after care,  blurred vision and double vision are relatively uncommon. Puffiness, swelling, bruising are common, and pain and discomfort are usually pretty minimal as well. My patients can take Advil / ibuprofen as in addition to Tylenol- so please move those from the ‘don’ts’ to the ‘do’s’.  


Web dev only edits:

Emsculpt - at bottom of page I would say 4-6 treatments

Reconstructive surgery- Please take out all references to breast surgery and breast cancer (even in the FAQ’s). for seection of photos as reference -- either put some up from demo or, hide section.

Otoplasty- Please change over 15 years experience to "ove 20 years of experience" 
Brittany Redding, Digital Marketing Manager at Medstar
Nicol Razon, Medstar Nicol  Thank you! For future reference, you can tag me in web dev requests instead of Alyssa. I will get the web dev edits taken care of 
Nicol Razon, Medstar Sure thing
Alyssa Workman rescheduled this to-do
Was
Now
Brittany Redding, Digital Marketing Manager at Medstar
Michelle, Web Dev Auditor
Hi Alyssa Workman, Medstar Alyssa  

Good day!

Here's my update for today:

Audit the pages:

  • Microdermabrasion
  • Thank you Microdermabrasion
  • Microneedling
  • Thank you Microneedling
  • Chemical Peels
  • Thank you Chemical Peels
  • Youthful Glow Guide
  • Thank you Youthful Glow Guide
  • How to Find the Right Facial Plastic Surgeon
  • Reversing Sun Damage
  • Non-surgical and Surgical Anti-Aging Solutions
  • All About Dermal Fillers + Injectables
  • Botox
  • Thank You - Botox
  • Patient Forms
Double Checked images if below 200KB
  •  Botox
  •  Thank You - Botox
  •  Patient Forms

  • Checked and tested g forms
  • Double checked pages for errors

 - Microneedling
 - Thank You - Microneedling
 - Youthful Glow Guide
 - Thank You - Youthful Glow Guide
 - How to Find the Right Facial Plastic Surgeon
 - Reversing Sun Damage
 - Non-surgical and Surgical Anti-Aging Solutions
 - All About Dermal Fillers + Injectables

  • Checked the meta title and descriptions
  • Checked the gravity forms
  • Fixed the wrong number in Microneedling page and Thank you page
  • Checked the mobile responsiveness of the pages

Thank you! :)
Nicol Razon, Medstar
  Brittany Redding, Digital Marketing Manager at Medstar Brittany we have additional edits from the doctor. Like the ones before, there's a mix of web dev and content. I have web dev here and content in the task you made for Kamie.

Facelift- change last line of the first paragraph on page to:  “This popular surgery reverses aging by lifting sagging tissues and restoring volume, smoothing out deep folds or creases, and removing excess skin from the face.”

Change 2nd sentence in What to Expect section to,  “After you arrive at our facility, you will meet with Dr. Goldman and get prepped for surgery.”

Under Facelift Options section change in 1st sentance to  "20 years of experience in the industry".

Dermal Fillers- Under benefits add “Restore and improve volume” and “Soften shadows and folds” to the list.

Under The Juvéderm® Collection of Fillers section, update 2nd and 3rd line to 

JUVÉDERM® VOLUMA® XC is for deep injection in the cheek area and under eye hollows to correct age-related volume loss and for augmentation of the chin region to improve the chin profile.

Halo - Under How Halo works section, update the 1st line of 2nd paragraph to, "The HALO device emits light to treatment areas, creating micro-traumas to the deeper layers of the skin."


Hormone therapy for women-- Update first line of 2nd paragraph of page to "Boulder Valley Laser and Cosmetic  offers BioTE estrogen, progesterone, and/or testosterone therapy, depending on your needs."

the "1" used to show that there is a source reference in the footer looks like a typo to the Doc. It either needs to be an asterix or, a small 1 only in the top line (like a "to the power of" symbol in math), as is used in academic references.


Forever Young BBL - change the source reference marker-
Do we have any more demo face before and afters to add? 

Emface- change the source reference markers-

Emsella-change the source reference marker-

Hormone therapy for men- change the source reference marker-
 
Rhinoplasty- remove typos


Micro-coring -
In the 2nd paragraph, update the first line to "Contact Boulder Valley Laser and Cosmetic if you want to remove saggy skin and improve skin laxity, reduce noticeable facial folds, and improve moderate to severe wrinkles without surgery.  

Under FAQs and under "HOW LONG DOES THE MICRO-CORING PROCESS TAKE?" update that blurb to "The exact time Micro-coring lasts can vary per person based on their treatment area(s). For most people, the process takes about 45-60 minutes."
Michelle, Web Dev Auditor
Hi Alyssa Workman, Medstar Alyssa  

Good day! Here's my update for today:

Final Check the new pages to audit.
Added Meta description in Microneedling

Done auditing the pages 

Thank you! :)
Alyssa Workman, Medstar
Elizabeth Ruffa Elizabeth can you go through this comment from Nicol and help with what you can? The source reference #s, you should be able to add them as a superscript number where they are up on the top-right corner.  For anything that you can't please tag Brittany and myself again. 

Brittany Redding, Digital Marketing Manager at Medstar Brittany I don't think we have any more demo BAs that Nicol Razon, Medstar Nicol is asking for on BBL photofacial or else the developer would have included them, but maybe you have some extras you can find. 

Most of the other edits look to be minor content edits, I have asked Elizabeth to do what she can, otherwise, we will loop in an auditor or developer. I just handed this website over to Isaac for the Trello Checklist. We should be ready to transfer this site before the end of the week. 
Elizabeth Ruffa on it
Alyssa Workman rescheduled this to-do
Was
Now
Brittany Redding, Digital Marketing Manager at Medstar
Nicol Razon, Medstar Nicol Alyssa Workman, Medstar Alyssa  We do not have any more demo BAs to add to this site. I already checked. 
Alyssa Workman, Medstar Thank you!
Elizabeth Ruffa
Alyssa Workman, Medstar Alyssa everything in Nicol Razon, Medstar Nicol 's comment has been taken care of, the only thing that I 
Elizabeth Ruffa
Alyssa Workman, Medstar Alyssa everything in Nicol Razon, Medstar Nicol 's comment has been taken care of, the only thing that I am not sure how to do is the superscript. Brittany Redding, Digital Marketing Manager at Medstar Brittany  
Nicol Razon, Medstar yay!
Brittany Redding, Digital Marketing Manager at Medstar
Elizabeth Ruffa Elizabeth  I am not sure how to do that either. Can you ask Nolie in the web dev task?
Elizabeth Ruffa ✅ he did it
Elizabeth Ruffa this is good onw
Nicol Razon, Medstar yay!
Michelle, Web Dev Auditor
Hi Alyssa Workman, Medstar Alyssa  

Good day! Here's my update for today:

  • Checking the checklist and added check if the specific list is correct
  • Added comments. Kindly check the attached notes on the spreadsheet. 
  • Added meta titles and gravity forms to the 2 new link pages.
  • Auditing the 2 new pages.
  • Fix the bugs on the 1 page.

Thank you! 
Alyssa Workman, Medstar Thank you!
Alyssa Workman, Medstar
Michelle, Web Dev Auditor Michelle I checked the notes. Are you referring to the Before and Afters? It's ok if we don't have photos. We will still keep the heading and paragraph. 
Kamie Allen, Content Manager
Alyssa Workman, Medstar Alyssa  do I need to do anything more with the edits here? I went straight into the website the last time and made them and I don't want to this time in case it has already been corrected. Thanks so much!
Michelle, Web Dev Auditor
Hi Alyssa Workman, Medstar Alyssa  

Here's my update for today:

Added promotional, before and after and privacy policy in Rhinoplasty confirmation page

Added B&A Disclaimer:
Forever Young BBL and Confirmation page

Fixed wrong number:
Micro-coring confirmation page
Thank you Hormone Therapy for Men page
Thank you Emsella Boulder page

Thank you! :)
Michelle, Web Dev Auditor
Hi Alyssa Workman, Medstar Alyssa , I hope this message finds you well. I wanted to inform you that the audit has been successfully completed. Thank you :) 
Alyssa Workman, Medstar
Thank you Michelle, Web Dev Auditor Michelle ! :)
Alyssa Workman, Medstar
Alyssa Workman completed this to-do.
Alyssa Workman, Medstar
Alyssa Workman re-opened this to-do.
Alyssa Workman, Medstar
Michelle, Web Dev Auditor Michelle will you please check this new homepage? It wasn't provided to us previously so missed it. Several images are too large, if you will please resize and compress them. Thank you!

https://goboulderlasercosmetic.com/home-new/
Brittany Redding, Digital Marketing Manager at Medstar
Michelle, Web Dev Auditor Michelle Here is the confirmation page as well

https://goboulderlasercosmetic.com/c/home-new/

Selena completed the developer checklist and I am having Jayjay double check it. 
Alyssa Workman rescheduled this to-do
Was
Now
Michelle, Web Dev Auditor
Hi Alyssa Workman, Medstar Alyssa  

Here's my update for today:

  • Checked the images if there are over 200kb size images
  • Optimized the Hero Image size both in landing and confirmation page
  • Resized the facelift service image
  • Audit the the New Home and Confirmation page
  • Checked the Mobile responsiveness
  • Fix the botox and facelift padding in mobile
  • checked the gravity form settings
  • checked the meta title and deascriptions
Edit the alignment, spacing and padding of content on mobile and tablet view

 - Home New
 - Home New Thankyou Page


Thank you! :)
Alyssa Workman, Medstar Thank you!
Michelle, Web Dev Auditor
Hi Alyssa Workman, Medstar Alyssa  

Here's my update for today:

  • Final check the home new and confirmation page
  • Checked the the images on the pages
  • Re-checked the meta title and descriptions
  • Final check the mobile view of the pages
  • Tested the bottom gravity form - all good and working properly

Done auditing the pages.

Thank you!
Alyssa Workman, Medstar Amazing thx!
Alyssa Workman, Medstar
Alyssa Workman completed this to-do.