Contour Body Aesthetics - www.contourbodyspa.com - EM

Digital Marketing Set Up Service * Digital Marketing Monthly Management VIP *

Meta Creative Request (CSM assigns to Brittany/Creative PM)

Assigned to
Ivy Santiago, Creative Project Manager at Medstar Ivy S. Judi Vallano, Medstar Judi V. Paige Montgomery, Client Success Manager at Medstar Paige M. Roan Herrera, Graphic Designer Roan H.
Notes
Service 1 Creative
Ivy Santiago, Creative Project Manager at Medstar Ivy Brittany Redding, Digital Marketing Manager at Medstar Brittany  
Platform - Meta
Service - Hydrafacial 
Special - $50 off
Facebook Page: https://www.facebook.com/contourbodyspa
Competitors: 
Unique qualities about the client/spa:
Additional Notes:


Service 2 Creative

Platform -Meta
Service - Emface 
Special - $ 300 off packaage
Facebook Page:https://www.facebook.com/contourbodyspa
Competitors: 
Unique qualities about the client/spa:
Additional Notes:



Service 3 Creative
Platform - Meta
Service - Potenza 
Special - $500 off package
Facebook Page: https://www.facebook.com/contourbodyspa
Competitors: 
Unique qualities about the client/spa:
Additional Notes:



Service 4 Creative

Platform - Meta 
Service - Emsculpt neo
Special - $ 500 off package 
Facebook Page: https://www.facebook.com/contourbodyspa
Competitors: 
Unique qualities about the client/spa:
Additional Notes:


 


--- CSM Pre-approval Checklist before Handing off to Ads Manager ---
VIDEO Example on Improving Creatives for Final Approval
1. Promo is correct & *Focus on the most crucial pain points (i.e., "body contour" v. "reduce cellulite.")
2. Correct creatives & device/treatment
3. Grammar: no redundancies, active voice *Don't use the word "eliminate" b/c it triggers the data engines
4. No body parts are cut off or too close-up (Meta doesn't like POV images)
5. 20% text rule (less is more)
6. No borders
7. 3 of each size sills [1080x1080, 1920x1080, 1080x1920] & 2 videos of each IG size [square & vertical]
8. Ad Copy is correct
*Once approved add zip files to "Facebook/Instagram Ads - Set up Campaign" task under Ads Setup & Creation


Comments & Events

Ivonne Ackerman, Medstar
Roan Herrera, Graphic Designer Roan  can you please drop the graphics and videos that we have. 
Roan Herrera, Graphic Designer On it!
Roan Herrera, Graphic Designer
Hi Ivonne Ackerman, Medstar Ivonne here's the graphics. I can't find any graphics and video for Trusculpt. 

Thanks!


HYDRAFACIAL:








POTENZA: 
Brittany Redding, Digital Marketing Manager at Medstar
Ivy Santiago, Creative Project Manager at Medstar Ivy Can you task out some Trusculpt still and video ads? I checked Cutera's Instagram and YouTube and this client's and didn't see any videos we can use. So we need to just do some generic stills with stock models and also, task out a video using stock videos. Let me know if you have any questions. Thank you!
Ivy Santiago, Creative Project Manager at Medstar ok will do!
Ivy Santiago, Creative Project Manager at Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  do you know where I can find the stock videos for these?
Ivy Santiago, Creative Project Manager at Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  so just make them as we did for Aquagold?
Brittany Redding, Digital Marketing Manager at Medstar
Ivy Santiago, Creative Project Manager at Medstar Ivy  Looks like that's our only option. I can't find anything online. 
Ivy Santiago, Creative Project Manager at Medstar 👍
Brittany Redding, Digital Marketing Manager at Medstar
Paige Montgomery, Client Success Manager at Medstar Paige Judi Vallano, Medstar Judi  Can you reach out to the client to see if they happen to have or can get us Trusculpt footage? Cutera doesn't have anything we can use on their socials or Youtube, so for now we are going to have to make stock images and videos for this. 
Judi Vallano, Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany  we have requested video from client
Ivonne Ackerman, Medstar awesome thnx!
Paige Montgomery, Client Success Manager at Medstar
Brittany Redding, Digital Marketing Manager at Medstar Brittany Ivy Santiago, Creative Project Manager at Medstar Ivy Roan Herrera, Graphic Designer Roan  Please note the update: Per the clients request I've removed trusculpt and replaced it with emsculpt neo. Thank you!
Brittany Redding, Digital Marketing Manager at Medstar
Roan Herrera, Graphic Designer Roan Can you please drop creatives for Emsculpt Neo?

Platform - Meta 
Service - Emsculpt neo
Special - $ 500 off package 
Facebook Page: https://www.facebook.com/contourbodyspa
Competitors: Luma medical aesthetics, lifestyle laser
Unique qualities about the client/spa:
Additional Notes:
Roan Herrera, Graphic Designer
Ivonne Ackerman, Medstar
Roan Herrera, Graphic Designer Roan  if possible and there's no competitors please add a third video. These are good choices!
Roan Herrera, Graphic Designer Copy
Ivonne Ackerman, Medstar
Roan Herrera, Graphic Designer Roan  can you drop more emsculpt neo options?
Roan Herrera, Graphic Designer
Judi Vallano, Medstar
Paige Montgomery, Client Success Manager at Medstar Paige  please put these images in a zip file and add to task for Meta campaign set up
Ivy Santiago, Creative Project Manager at Medstar
Ivy Santiago completed this to-do.