Basecamp Export

Ivonne A.	ooh no. thanks Shane	7:51pm
Shane Q.	I added a Semaglutide video to the ads graveyard for Meta - it gets rejected every time https://drive.google.com/file/d/1REBUy1eyrS6WULn40pmr5EjQRsWb-0KU/view?usp=drive_link	3:31pm
Ivonne A.	yayyyy thanks Shane !!	1:21am
Shane Q.	Rebuilt the report here: https://fb.me/1Iavy4ARO9nhmhg	7:08pm
Ivonne A.	Thank you so much Shane	5:46am
Shane Q.	And here is a video on how to use this report: https://www.loom.com/share/f5d055658a254e6a8ec71a72a09dbd1c?sid=1d4fb757-9070-4808-b83c-d9f931e95ecb	4:05pm
Shane Q.	Hey all, here is an aggregate performance report for Meta creative: https://fb.me/1FzWt7izdiqS0iM	4:05pm
Shane Q.	🎉	4:09pm
Hector M.	Done!	9:49pm
Hector M.	This client's Google ads account - 592-171-6752 - Janerich Health has now been moved to our main MCC.	9:49pm
Shane Q.	Hector we can move Janerich to the Google MCC	4:37pm
Ivonne A.	🙏	6:20pm
Alyssa W.	Grateful to have your input on this, thanks!	5:47pm
Alyssa W.	Shane , do you have a list of "Speculative and Experimental Medical Treatment" or "Trademarked" services that could get flagged on Google? I want to be sure our team has a full list of these services to help avoid rejected ads. Here is what I have off the top of my head: STEM Therapy Semaglutide Wegovy Ozempic Botox PRP PRF O-shot P-shot	5:46pm
Hector M.	Campfire - Medstar Team - mentioned it here	3:04pm
Hector M.	Why do you think this keeps happening?	3:03pm
Hector M.	He appealed last night.	3:02pm
Hector M.	I know. I sent you and Chris a message last night before I signed off.	3:02pm
Shane Q.	Hector the Medstar 2023 account is disabled again. Chris will have to do the appeal again.	5:46pm
Hector M.	Yes, I know.. I notified you in another thread. I sent Chris and the team an email. I included you in it.	9:59pm
Shane Q.	Hector We have a big problem on Meta. The Medstar 2023 account has been disabled.	6:05pm
Hector M.	Let us hope Judi and I can get it done	3:08pm
Hector M.	That is great if she lives nearby. That may be the only way to get this fixed; if someone goes to see them in person...	3:08pm
Nicol R.	Hector , Judi lives near them and as their new CSM could drive to pay them a visit. I have hope.	8:55pm
Hector M.	Having said that, we could try again.. but they just need to have a PC or laptop in their office I can do the Zoom meeting with.,,, last time they used their Ipad or something and I could not takeover their screen which is why I could not fix the issue on Google	7:34pm
Hector M.	Well if we did not fix this with your as their CSM, I doubt that we will do so in the future. You went above and beyond trying to get this done.. more than anyone could have asked for and we still could not get them to respond as much...	7:32pm
Nicol R.	Shane Hector I contacted Spencer Aesthetics about getting back into their account, but Dr. Spencer has lost his login credentials and without his gaining access on his end, we are a bit lost. Hector I will re-send the email thread I have and cc you so you can keep the convo going. They know I am leaving Medstar and that Judi is their new CSM	4:56pm
Shane Q.	Hector What about Spencer?	4:50pm
Hector M.	Ivonne, please confirm about Contour room still being an active SEO client.. I have some work I am still doing for them...	3:03pm
Hector M.	Thank you for Ivonne for the update. I do not have a NO LONGER a client for Toossi or Alora... I will follow up in an email so I can go ahead and obtain the dates for their GHL, etc. I will update..	2:52pm
Ivonne A.	Hector please update hubspot	7:42am
Ivonne A.	Shane and Hector Alora is no longer a client, Contour Room is not currently an ads client (please don't manage anything), Toossi is no longer a client.	7:41am
Hector M.	Alora - Active - but has no ads running. Contour Medspa - Has ads running on Facebook Contour Room - Still active, but no ads running. Inspire Health - Has ads running on Facebook Toossi - Still active - Running ads on Facebook Mi Bella - Still active - we just set up a campaign for them yesterday.	7:49pm
Hector M.	Shane All of those clients are still active... as far as I know..	7:49pm
Shane Q.	Hector are these still active clients: - Alora - Contour Medspa - Contour Room - Inspire Health - Mi Bella - Toossi	5:35pm
Hector M.	Thank you Shane.. I will need to figure it out this way then next time...	3:45pm
Hector M.	That is soooo like Facebook. LAME... how am I or others supposed to see it and do something about it? Or future pages with similar issues?	3:45pm
Shane Q.	Hector it only shows up when I'm trying to edit an ad, nowhere else.	5:15pm
Hector M.	I have several links saved for getting to places quickly and they are constantly changing... thank you	3:53pm
Hector M.	Shane please share the link of where you got there.. where you are seeing that. I need the new link	3:52pm
Hector M.	Because Meta is run by a bunch of people whose sole purpose is to track... track.. and track.	3:52pm
Shane Q.	Hector why is Meta so inconsistent with the way they show things?!?!?!?	5:49pm
Shane Q.	image (16).png 14.1 KB • Download	5:49pm
Hector M.	Shane I am not seeing any issue on the page. When I go to account quality, I am also not seeing Beauty360 page issue. Is there a new link or can you please send me the link where you are seeing that this page is restricted?	7:02pm
Hector M.	Drats.. looking into it now Shane..	6:50pm
Shane Q.	Hector the Beauty360 Facebook page just got restricted from advertising. Can you help me resolve this?	7:57pm
Shane Q.	👍	5:06pm
Hector M.	I know it is what Emily posted on the task.. but it does not match... I have moved the correct one to the MCC	9:41pm
Hector M.	Shane, that account number you provided 989-905-5793 - is not the correct one for Elite Concierge.. it is 989-565-8054...	9:41pm
Hector M.	Just sent a request. please send me the code Ivonne... thank you	10:05pm
Hector M.	Let me try now to get into the account and make the request.	9:59pm
Ivonne A.	Hector please slack me for codes	9:43pm
Hector M.	Sure Shane.. I will see if Ivonne can send me the code. I am still trying to move a few other ones from last time.. but she did not respond in time for me to get the codes.	9:13pm
Shane Q.	Hector can we move these to the MCC 989-905-5793 Elite Concierge 130-972-1510 Expressions MD	6:10pm
Shane Q.	Nicol They're only getting between 5-21 conversions / week. To the letter of Facebook policy, you need 50 conversions per week PER campaign to get out of learning mode. So it's mostly a budget issue. However, I wouldn't lose any sleep over it. Learning mode matters, but it isn't the giant boogeyman. They're still performing well.	3:31pm
Nicol R.	Screen Shot 2023-10-30 at 4.01.10 PM.png 1.7 MB • Download	10:05pm
Nicol R.	Screen Shot 2023-10-30 at 4.01.03 PM.png 1.7 MB • Download	10:05pm
Nicol R.	Screen Shot 2023-10-30 at 1.58.33 PM.png 769 KB • Download	10:05pm
Nicol R.	Hi Shane the accounts in the Medstar 2023 (for Semaglutide) are all in learning limited or off. Is this a budget issue or is this another issue? There was also an error at the top	10:05pm
Shane Q.	Tell her to request access to the sheet again and I will grant it	4:10pm
Shane Q.	Oh ok	4:10pm
Ivonne A.	yes Shane , it's our VA. She is only viewing the accounts to help us update budgets on internal docs.	1:45am
Alyssa W.	Ivonne ^ I don't recognize this	7:53pm
Shane Q.	Does this email address belong to someone on the Medstar team? corinfaminianoguzman@gmail.com	7:03pm
Shane Q.	In general, the clients need to do a better job of differentiating themselves in both copy and on the landing pages.	4:19pm
Shane Q.	This is just for search copy, not Meta. It should be unique to every account.	4:18pm
Ivonne A.	Shane thank you for sending this! In the past we used to have generic ad copy and we didn't customize it for the client. We barely customized the creatives Does this mean you are suggesting writing unique copy for every client? We can do that, we would just change the process on our side. We can also come up with a few sentences of what makes them unique and send it to you along with the Google Ads task. We would write unique copy for Meta and send you a couple of sentences for the google ads. Let me know if this would work.	7:23pm
Brittany R.	Thank you Shane! I sent out a team email to start a brainstorming session about this. We will come up with a plan!	6:35pm
Shane Q.	One of the things I would like to improve over the next year is our ability to craft compelling sales copy for our clients. As a part of the client onboarding process, what questions do you currently ask about what makes them unique or better than the competition? 90% of our clients have no Unique Selling Proposition (USP) on their website or landing pages, so I struggle to write copy that will differentiate them in the search results. What makes a business unique can be its pricing, offer, financing, years in business, training/certifications, location convenience, etc. Most, if not all, of the clients we work with, can undoubtedly compete on more than just the % discount of their offer. What can I do to help get the ball rolling on this?	3:46pm
Shane Q.	done!	5:12pm
Nicol R.	Shane can you please turn off Click to Call for Pelle Med Spa - both Semaglutide and Botox campaigns are over-reporting.	4:54pm
Shane Q.	For now, yes.	5:40pm
Vania J.	so we can leave the before & afters on their IG accts alone correct? Because that is a high part of an aesthetics IG acct-showing their work.	2:12am
Shane Q.	not yet	7:36pm
Alyssa W.	Standing by	6:38pm
Chris Z.	Shane - do you think we need to remove the world semaglutide off all of the copy on the pages and change it to GLP-1? We have some audio in the videos that mention Semaglutide but the text does not do we need to reedit the audio?	5:57pm
Shane Q.	...more coming soon	4:33pm
Shane Q.	5 - Advise running a "SAFE ZONE" campaign in all accounts with lower budgets. It only needs $5-$10 / day.	4:33pm
Shane Q.	4 - We need to run a "SAFE ZONE" campaign in ad accounts that are currently restricted. This will be a few dollars per day promoting a very generic IG post. This will need to run until the restriction is lifted and we can reinstate all of their campaigns to the account, OTHER THAN SG and botox, which MUST be isolated.	4:33pm
Shane Q.	3 - We need to be EXTREMELY conservative about violating Facebook Ads policies, this includes: Zooming in on an individual body part (even an elbow), DO NOT mention Facebook or Instagram in any of the ad copy, DO NOT say semaglutide or Ozempic in our SG ad copy, minimize underwear/ bikini models, minimize Before & After photos.	4:32pm
Shane Q.	2 - All Semaglutide we're currently running, other than Vitalyc, needs to be paused immediately and moved.	4:30pm
Shane Q.	1 - ALL semaglutide and botox campaigns need to be moved to Pre-pay and will be isolated into a special ads account.	4:30pm
Shane Q.	I know what is going on and have some ways to navigate this. I still need to discuss all of this with Chris so nothing is final yet. But these are the things we need to do:	4:29pm
Shane Q.	Ok, another update here.	4:29pm
Ivonne A.	Shane what would be the process of setting up another account? Would we have to remove all before and afters? Os there any documentation of this conversation you can send us so we can ask the client to remove before and afters?	8:51pm
Hector M.	Do you agree we should create new pages for them? Or at least for Body Morph?	8:01pm
Hector M.	Body Morph has a $50 spending limit on it.. which I do not think will be removed. So they are basically forcing the client to do so now..	8:00pm
Shane Q.	they then suggested creating a 2nd ads account for each of these clients and running campaigns from there	6:50pm
Shane Q.	They said if the Before & After content is deleted, it should remove the restriction. However, I have ZERO confidence that will work	6:50pm
Shane Q.	Nicol Vania Update on the odd meta restrictions for Well Nessesity, Health First, and Body Morph - Facebook says the restriction exists because there was Before & After content posted to the Instagram page for each of these clients, even though we did not promote it	6:49pm
Emily	thank you!	7:38pm
Shane Q.	these are fixed.	6:55pm
Emily	Thank you so much. I appreciate it.... Facebook always keeps us on our toes. That's for sure!	6:07pm
Shane Q.	It's fun when you do something the same way for 5 years and then it changes overnight with no reasonable explanation.	5:50pm
Shane Q.	I will fix them too.	5:50pm
Emily	Shane Thank you! I noticed it is also happening for Modern Esthetics, Living Waters Regenerative, Cliffside, and Ranch & Coast	7:02pm
Shane Q.	Emily i just fixed those 3	7:39pm
Emily	Shane As discussed in our ads meeting today, here is a list of my clients who have had issues with overreporting calls on Meta which has resulted in low conversions for form fills 1) Timeless Surgical Center 2) Hackensack Medspa 3) Cardinal Wellness & Aesthetics. Thanks again!	12:03am
Kamie A.	Chris yes! That would be so helpful! Thank you Shane I would love to know the most updated way to about creating the ad copy	7:12pm
Chris Z.	Shane - can you please make us loom video when you get a chance on the best way to for us to make ad copy. For example, we typically do a few headlines based on cost, then benefit then location and I feel this is an old format, can you please direct us on the best way to do this moving forward Kamie - once we know we can redo the templates	5:00am
Hector M.	I am not seeing it either...	9:52pm
Hector M.	I am trying to find out for you but I got logged out of Chris master account. Waiting for him to send me a code..	9:30pm
Shane Q.	image.png 61.1 KB • Download	4:15pm
Shane Q.	Ivonne I don't see this page in the Medstar Media business manager account	4:14pm
Ivonne A.	Shane for Optimum and Spencer can we move them to our new page: https://www.facebook.com/myaestheticsworld. Since you would move these two, can you then launch the new "clean" creatives for Calista in beauty360? I see Inspire already has the clean creatives. Thanks! Aesthetics World Aesthetics World, New York, New York. 1 talking about this. Aesthetics World was designed to share the newest trends in aesthetic…	3:02am
Ivonne A.	Shane we're setting up another page.	2:02am
Shane Q.	Hector these clients are running FB ads from Beauty360. We are at the max number of ads from that page so I CANNOT launch the "clean" semaglutide creative. Optimum ABQ Calista Spencer Inspire Medical Spa	7:58pm
Hector M.	Facebook did the same thing a few years back when it got blowback from all the extremists groups they were allowing	2:39pm
Hector M.	I figured about the semaglutide blowback once that article went viral...	2:39pm
Hector M.	I will move the other two later today when Chris is up. I need him to tap his phone so I can do the link.	2:37pm
Hector M.	image.png 53.9 KB • Download	2:34pm
Hector M.	Elinea now under our main MCC...	2:34pm
Ivonne A.	Shane I’m working on it. I’ll send you some before EOD. I will drop them in individual tasks of clients that are running semag.	6:21pm
Shane Q.	Ivonne Hector I am getting buried with Semaglutide rejections on Facebook now. I have stopped the cycle of appealing and recreating for fear I might get the accounts suspended. I really need some more generic creative I can try for now so that we can at least have ads running for all of these clients.	6:11pm
Shane Q.	Hector these can move back to the MCC 941-635-2511 Elinea San Francisco 676-466-1254 Spencer Aesthetics 376-544-8707 Altman Aesthetics	4:58pm
Shane Q.	Sort of, but also not really	3:05pm
Nicol R.	Ok, I thought Vitalyc was on it.	4:07pm
Shane Q.	Nicol We're not running it anywhere yet, unfortunately. It's doing well in the Drip Gym account we have access to but are not managing.	4:05pm
Nicol R.	Shane - is semaglutide still doing well on Google? I want to suggest it to Mindful Wellness in CA	11:28pm
Hector M.	I would need to defer to Isaac to find out... let me set up a task and an email and CC you on it...	11:42am
Shane Q.	Hector What percentage of our accounts now use HighLevel? For those that do, we need to start integrating HighLevel with the Meta Ads Conversion API, here is the documentation: https://help.gohighlevel.com/support/solutions/articles/48001185099-facebook-conversions-api-trigger-in-workflows	4:15pm
Shane Q.	Just don't say "freeze away YOUR fat" and we should be ok	9:40pm
Ivonne A.	whitney.zelig@gmail.com we're using freeze away stubborn fat on all of our clients CS campaigns.	7:39pm
whitney.zelig@gmail.com	Shane are we able to say on CS Meta Ads- "freeze away stubborn fat" or do we need to stick with "freeze away fat cells" ?	7:26pm
Shane Q.	👍	5:02pm
Hector M.	Whitney is on Vacation Shane. We can discuss this with Chris today during our meeting.	1:02pm
Shane Q.	whitney.zelig@gmail.com Chris I think we can run Semaglutide on Google. At least for now. It may get shut down soon, but it does appear to run. I'm picking up conversions for Vitalyc on it.	5:19pm
Ivonne A.	Shane ok thank u for looking into this.	8:45pm
Vania J.	whitney.zelig@gmail.com ^^ the first 2 primarily focus on body contouring only. Maybe we can help convince Studio?	8:42pm
Shane Q.	Ivonne There really isn't anything I can do for the geographic overlap in Hollywood Body, Always Beautiful and Studio Medspa. They're all right across the street from each other. Best thing we can do is convince them to run different services and/or platforms.	2:50pm
Shane Q.	I'm still using utm_source and utm_medium but I changed the values. Does that matter?	5:31pm
Isaac K.	Shane - Did we make any changes in the ads UTM settings recently?	5:37am
Isaac K.	whitney.zelig@gmail.com - I just checked and everything looks good in the forms. We are using the exact same settings in the backend that we have on the other websites. So if it would have been something on the GFs end every client website of ours would have stopped capturing source URL.	5:37am
whitney.zelig@gmail.com	Shane Isaac noticing a ton of our accounts are no longer displaying source URL on their leads- for example: most that were recently launched, inspire being one of them. What's going on?	2:22am
whitney.zelig@gmail.com	Ivonne we are free to write about "covid" keywords on blogs if needed	2:18am
Shane Q.	I think so. We seem to advertise covid w/out issue right now.	5:32pm
whitney.zelig@gmail.com	Shane can we add blogs about "long covid" to any of our sites without it flagging google ads? Want to be safe	7:46pm
Ivonne A.	Ok thanks!	7:04pm
Shane Q.	this is just the 1920 x 1080	5:45pm
Ivonne A.	Shane is this for 1920 x 1080 only or should we avoid a lot of text on 1080x1080 too?	1:04am
whitney.zelig@gmail.com	Kellie Ivonne	1:03am
Shane Q.	image.png 21.8 KB • Download	6:59pm
Shane Q.	Hey guys, be careful with all the text on the landscape images, look how they render	6:59pm
Shane Q.	👍	5:40pm
Hector M.	Thanks.	6:18pm
Hector M.	Shane all of these accounts have been moved to our Main MCC now. Well life was already added before...	6:18pm
Hector M.	I will take care of it Shane.. thanks	9:06pm
Shane Q.	Beauty Bar Clinics Westport Medspa PrimeCare Coastal Carolina Well Necessity LIfe	6:45pm
Shane Q.	Hector all of these accounts can move to the MCC. Can you send invites please?	6:45pm
whitney.zelig@gmail.com	Let's talk more about this on our meeting.	6:04pm
Shane Q.	I beg clients constantly for their benefits to put into ad copy and 90% of them give us nothing. It can only help.	6:01pm
whitney.zelig@gmail.com	Question for super Shane - When clients insist of "branding" their ad creatives on Facebook ( logo, and talking about their spa and the benefits of their company ) - what are the benefits ? Does it help or hurt?	5:12pm
whitney.zelig@gmail.com	I've seen this payment threshold glitch on about 3 accounts. This is again, Mark Zuckerburgs fault. Should resolve in a few years.	3:54pm
Shane Q.	I would cancel all the pending ones and start over. Let's remove any pages we no longer need access to as well.	2:49pm
Shane Q.	Yes, what account is this?	2:49pm
Hector M.	image.png 84.2 KB • Download	1:37pm
Hector M.	On the payment settings for David Toossi - I went into the account - and updated the threshold to $500 but it is not updating.. it may be a glitch..	1:37pm
Hector M.	Please send me the URL link on FB where it is saying that since this meta crap is so difficult to navigate and find..	1:36pm
Hector M.	Is this for clients under Whitney's account? Because I am only seeing one pending in Chris...	1:36pm
Hector M.	Good morning Vania....	1:35pm
Vania J.	Screen Shot 2022-11-01 at 4.25.29 PM.png 373 KB • Download	11:26pm
Vania J.	Also Shane we cant seem to change the payment threshold amount to anything over $2. Is this a new thing for newer FB ad accts or a glitch in the system?	11:26pm
Vania J.	Hi Shane and Hector so we are running into an issue during onboarding where there are too many FB ad acct requests pending and it wont let us add another acct. Any insight into which of the pending ones we can maybe cancel? Mostly all we can see is the ad acct number and not the client name. Thanks!	11:21pm
Hector M.	The force is strong with this one - Shane - 👈👈	2:27pm
Ivonne A.	yayyyyyy thank you Shane !!!!	5:20am
Shane Q.	please don't wish that hell upon me	8:04pm
whitney.zelig@gmail.com	I vote Shane for Mayor !!! great news!	6:09pm
Shane Q.	Ads are now running again	6:06pm
Shane Q.	I got the new page suspension lifted.	6:06pm
Shane Q.	We tried. It got suspended immediately.	3:27pm
Ivonne A.	Shane did you try running ads to it or did it get suspended before?	10:22pm
whitney.zelig@gmail.com	Okay, let's talk tomorrow. fun fun.	5:15pm
Shane Q.	no	4:56pm
whitney.zelig@gmail.com	I saw that. I wonder if it's because it was a brand new page. should we buy a seasoned page?	4:42pm
Shane Q.	The new page is now suspended.	4:40pm
Hector M.	When I said all of them, I meant all of them... the ones you had tagged MOVE TO MCC....	1:25pm
whitney.zelig@gmail.com	Tagging Hector	9:22pm
Shane Q.	Did you move? Brighton 90210 Ortho Kennesaw Radiant Beauty Robert Morin ZO Skin	2:51pm
Hector M.	All of them have been moved... Ivonne removed..	12:03am
Shane Q.	🙌	6:20pm
Hector M.	thanks.	11:21pm
Hector M.	Certainly... I will do so now..	11:21pm
Shane Q.	Hector We have 7 accounts that can be moved back to the MCC. Can you check the sheet and invite them?	7:23pm
Hector M.	https://3.basecamp.com/4247112/buckets/12957330/todos/5431377265	2:45pm
Hector M.	Shane here it is..	2:45pm
Hector M.	Good morning everyone...	2:45pm
Shane Q.	Got it!	4:22pm
Ivonne A.	Shane I created a task for you. It’s to run fb ads for clients whose pages are restricted from advertising.	4:18pm
Shane Q.	Which account is this for?	4:10pm
Ivonne A.	changed to https://www.facebook.com/lebeauty360	2:47am
whitney.zelig@gmail.com	thebeauty360? beauty360med.. idk	11:14pm
whitney.zelig@gmail.com	any way we could change "La" - i'm worried about people being like "i dont live in LA" Ivonne	11:14pm
Ivonne A.	Shane Hector here is the new FB page to start running ads: https://www.facebook.com/labeauty360	11:12pm
Hector M.	Who really knows what is going on within Meta... It's anyone's guess. Their algorithm changes may have caused more problems than they anticipated.	9:57pm
Shane Q.	It's possible.	8:31pm
whitney.zelig@gmail.com	IMG_578CE6434ADA-1.jpeg 2.02 MB • Download	6:27pm
whitney.zelig@gmail.com	they look like one of those shady instagram pharmacies selling syringes online	6:26pm
whitney.zelig@gmail.com	IMG_987B2800DDC8-1.jpeg 2.5 MB • Download	6:26pm
whitney.zelig@gmail.com	team Shane Hector wild guess here but it is one consitent thing i am seeing with these "banned pages"	6:25pm
Shane Q.	ok	3:46pm
whitney.zelig@gmail.com	a FB rep Shane . One who sounded a bit smarter than the rest.	11:58pm
Shane Q.	Who passed that to you? A FB rep or someone at allergan/	6:22pm
whitney.zelig@gmail.com	about botox fb ads: on fb call they want us to stay away from word "age" and "what if your face is best to come" and "help to eliminate" instead of "eliminate" .. also they are weary of "outter apperance matches inner appearance" not sure if this will help just relaying info Shane	9:03pm
Hector M.	Not really Whitney. Because Shane works in bunches so he generally sets 2 or 3 clients live on the same day	6:57pm
whitney.zelig@gmail.com	Okay thanks for confirming	6:24pm
Shane Q.	Skin Revolution started on 9/7	3:56pm
Shane Q.	Live well started on 9/7	3:55pm
whitney.zelig@gmail.com	can you confirm Shane ? Also let us know how to find this info for ourselves? I found it odd they started on the same day so I thought I would ask for clarification	4:48pm
Hector M.	Live Well Spa started FB ads on Sept 7th if am not mistaken. The same for Skin revolution as that when I am seeing the first spending taking place...	1:23pm
Hector M.	Good morning whitney.zelig@gmail.com	1:18pm
whitney.zelig@gmail.com	Shane Hector when did 1. live well spa 2. skin revolution start their FB ads so we can tell the book keeper to start?	4:10pm
Shane Q.	No reason. They are never coming back though	3:41pm
Hector M.	Whitney, I am looking at the number of violations - and types - that plays a role ... the more you have, they feel you are incorrigible and will do it again..	12:40pm
Hector M.	Mark Zuckerberg has long put employees on a ’30-day list’ to find a new role or leave—now the list is growing Fortune	12:39pm
Hector M.	Then they wonder why FB is laying off hundreds of people... and more to come.	12:38pm
Hector M.	Forever? Wow, that's harsh...	12:37pm
whitney.zelig@gmail.com	guessing FB did not give us a reason?	10:30pm
Shane Q.	Same with Optimum ABQ	4:50pm
Shane Q.	Inspire Medical's page is restricted from advertising for forever. If they want to run ads, they need to do it from a different page. They can use the same ad account though.	4:50pm
Hector M.	FB realized they need Medstar media... lol... nice	10:52pm
Brittany R.	What a rockstar!	10:03pm
whitney.zelig@gmail.com	another christmas miracle	9:59pm
Ivonne A.	yessss thank you Shane!	4:58pm
Shane Q.	Body Morph MD suspension lifted.	4:46pm
Hector M.	HopefulQuotes23-scaled.jpg 84.6 KB • Download	6:15pm
whitney.zelig@gmail.com	another miracle! nice job Shane	3:50pm
Shane Q.	Radiant Beauty and Genesis suspensions have been lifted.	3:36pm
whitney.zelig@gmail.com	It's a Christmas Miracle!!!!!!!! keep bringing the good news	2:40am
Hector M.	that is awesome	1:53am
Shane Q.	Skinney is reactivated as of Saturday	6:45pm
Hector M.	If this is the way they treat Skinney, what chances do other clients have?	2:56pm
Hector M.	This is frustrating. My disdain for Facebook grows more each day.	2:56pm
Shane Q.	Win some, lose some. The appeal for skinney has been rejected 6 times. I don't think it is coming back.	2:45pm
Hector M.	Well the good news is that their Google ads suspension was lifted....	10:05pm
whitney.zelig@gmail.com	wow! 😭	5:10pm
Shane Q.	We need to put the brakes on everything we're doing on Facebook until this gets resolved.	4:52pm
Shane Q.	image.png 90.9 KB • Download	4:52pm
Shane Q.	Brighton's ads are getting hit with circumventing systems	4:52pm
whitney.zelig@gmail.com	I am a self-certified Google Expert so I got this ! hehe. Thanks team	1:29am
Hector M.	Easy for you because you already know how to do it...	8:15pm
Shane Q.	Just go to the tools and the "Keyword Planner" it's pretty easy from there	4:37pm
Shane Q.	Are you able to log into Google Ads?	4:37pm
whitney.zelig@gmail.com	Shane how do i research a cost per click? For example I am trying to see Cost Per Click for "Permanent Makeup" in Ft. Lauderdale , FL. IF you could make me a video on how to research this on my own- I can save you a lot of annoyance.	8:12pm
Shane Q.	👍	4:16pm
Hector M.	Update.... Comfort Dental MA \| 835-364-2452 - Moved to MCC PilChuck Dental \| 837-836-3252 = Moved to MCC Harbor Family Ortho \| 545-236-1915 - Moved to MCC Bare Medical \| 315-508-8489 - Moved to MCC Chic Med Laser \| 879-946-5605 - Moved to MCC Eltra Self \| Hello - 645-128-8501 - Moved to MCC	2:22pm
Hector M.	Comfort Dental MA \| 835-364-2452 - sent PilChuck Dental \| 837-836-3252 = sent Harbor Family Ortho \| 545-236-1915 - sent Bare Medical \| 315-508-8489 - sent Chic Med Laser \| 879-946-5605 - Moved to MCC Eltra Self \| Hello - 645-128-8501 - waiting - Emana Medical \| Hello - 852-979-3382 - Moved to MCC Inspire Medical \| Hello - 980-077-8888 - Moved to MCC	2:15pm
Hector M.	I have already taken care of most of these on the list..	2:15pm
whitney.zelig@gmail.com	yesss! Hector	2:56am
Shane Q.	Good to go. The dental clients can all be moved back ASAP. They don't need to be isolated.	6:39pm
Hector M.	confirm all of these are ready and I will begin to add them to our MCC	7:02pm
Hector M.	Comfort Dental MA \| Hello - MOVE BACK TO MCC PilChuck Dental \| Hello - MOVE BACK TO MCC Harbor Family Ortho \| Hello - MOVE BACK TO MCC Bare Medical \| Hello - MOVE BACK TO MCC Chic Med Laser \| Hello - MOVE BACK TO MCC Eltra Self \| Hello - MOVE BACK TO MCC Emana Medical \| Hello - MOVE BACK TO MCC Inspire Medical \| Hello - MOVE BACK TO MCC	7:01pm
Hector M.	I am seeing more than 5 -	7:01pm
Shane Q.	Hector I have 5 accounts ready to move back to the MCC. Can you send invites please? https://docs.google.com/spreadsheets/d/1eI0kDGtm6R9LbQl7G0DJDu-p-pS_y_KtEmuTTZ8M6uI/edit#gid=0	5:50pm
Shane Q.	🙌	4:18pm
Hector M.	Got it... done..	2:55pm
whitney.zelig@gmail.com	Yes Shane - Hector you can just update CZ's sheet before the ad meeting with copy of same sheet.	4:25pm
Shane Q.	Can we use this sheet? My team already has access to it.	4:23pm
Hector M.	thanks for this list. I will merge it with the one I am working on now..	3:53pm
Hector M.	Hey Shane	3:53pm
Shane Q.	Hector Here is a list of all the accounts I have in manager@ and hello@ as well as their status: https://docs.google.com/spreadsheets/d/1eI0kDGtm6R9LbQl7G0DJDu-p-pS_y_KtEmuTTZ8M6uI/edit#gid=0	6:12pm
Shane Q.	Ok, thank you	5:29pm
Hector M.	Already done... I used the drive to find and remove him..	9:56pm
Shane Q.	Don't go through every spreadsheet. We parted amicably. Just remove him from stuff as it comes up or wherever it is super easy.	4:09pm
Hector M.	Please.. let's create one email that all of your soldiers can use... that way we don't have to worry about that..	9:10pm
Hector M.	Oh boy... I would have to go through every single spreadsheet to find out which ones he is listed on.. one of my initial concerns...	9:10pm
Shane Q.	Hector please remove this person's access from everything you can quickly do ali.alameh1997@gmail.com	5:03pm
Hector M.	Okay Shane, consider it done... thanks.	12:41pm
Shane Q.	Hector Tooth Docs can move back to the MCC	6:14pm
Shane Q.	lol, ok	4:38pm
Ivonne A.	Shane we approve the new ad copy. Let me know about the "benign" video and whether it's benign enough?	11:51pm
Hector M.	Done..	2:21pm
Hector M.	thanks	1:19am
Hector M.	I will take care of it..	1:18am
Vania J.	yay! ^^	8:22pm
Shane Q.	@hector Clearfield and Art of Dental can move to the MCC	7:58pm
Shane Q.	Link descriptions rarely show. I wouldn't spend much time worrying about them.	3:39pm
Shane Q.	I granted access this morning.	3:38pm
Ivonne A.	Hi Shane , I modified the first two links you sent a little. Those two look good to me. I don't have access to the other two. However, I'm a little unsure about the link descriptions. I'm reading that they are back? Are they a maximum of 20 or 30 characters? I also have this doc of Emsculpt NEO ad copy: https://docs.google.com/document/d/1EaPOPInRczvFrxt6ShdNaBgikRMV4J18yOhkpvnCsE8/edit?usp=sharing Let me know your thoughts. Thank you!	7:49am
whitney.zelig@gmail.com	wondering if it might be better for the first slide to be Ivonne's face explaining the device before we zoom in on body parts?	4:51am
Ivonne A.	EmsculptNeo_abs_lesssexy_1080x1920.mp4 20.2 MB • Download	3:06am
Ivonne A.	EmsculptNeo_abs_less_sexy_1080x1080.mp4 20.5 MB • Download	3:05am
Ivonne A.	Shane for a less sexy video, for when you want to use benign, would this work:	3:05am
whitney.zelig@gmail.com	I made an edit in one of the documents- will send to melissa as well for a 3rd pair of eyes	10:57pm
Ivonne A.	whitney.zelig@gmail.com yes.	10:39pm
whitney.zelig@gmail.com	Ivonne do you have a chance to go over these ?	10:27pm
Shane Q.	https://docs.google.com/document/d/13nsMpMtzrqugQc2cJM5H81tmk0AJQWZ6OlqHfMb0QIA/edit	9:21pm
Shane Q.	https://docs.google.com/document/d/1AaBU8KQuV6i86EkEcOmhd06BQgq3XaA9BH-6ZyMz15U/edit	9:21pm
Shane Q.	https://docs.google.com/document/d/14V4w2bKZqKhWs7hkALYEiMNtvc0MDo7Gefge6qyK3Fg/edit	9:20pm
Shane Q.	https://docs.google.com/document/d/15ewSztJM9bKyMQudBbfR1VQn5A96CdLFvWtmRygE8qI/edit#heading=h.e00zhlb703uu	9:20pm
Shane Q.	whitney.zelig@gmail.com Chris A lot of the Facebook copy we're running is stale. I wrote a few new variations we can work in. Let me know what is and isn't approved. I need to add disclaimers to them too.	9:20pm
Ivonne A.	Sorry Shane I was confirming that everything is ready on our end. all of those GTM codes have been added. affirmative.	8:19pm
Hector M.	That is affirmative.... we are all set on those 4 clients	8:16pm
Shane Q.	that's a Hector question	8:15pm
Ivonne A.	Bare Bunny Clearfield Art of Dental Wellness Tooth Doc Dental.	7:21pm
Ivonne A.	Shane also, I want to confirm that the following have GTM on websites and are clear to start running ads:	7:21pm
Ivonne A.	Hope you have the best time Shane ! I'm going to set up a meeting with you and Chris tomorrow to go over a few things.	7:21pm
Shane Q.	Heads up all - I'm out of town all of next week for vacation. I still have my team working and will check in periodically, I'll just be slower to respond.	7:04pm
Shane Q.	Ok.	6:02pm
whitney.zelig@gmail.com	Shane we need to change the ones you changed back to the % offer	5:55pm
Shane Q.	I already changed every account I could based on the previous direction	12:54pm
Ivonne A.	Shane please hold off on changing anything. For now, we still have permission to keep doing what we're doing. We might need to change all by July 1st. Chris will let you know the final decision.	9:39pm
Shane Q.	i only changed ones that I have both a % and $ discount for	8:53pm
Shane Q.	not really	8:53pm
whitney.zelig@gmail.com	is there a way to revert back?	6:11pm
whitney.zelig@gmail.com	We might need to contact the client and ask them about the offer before we make any changes to anything	6:11pm
Shane Q.	So I need to redo all the ones I just did?	3:29pm
Alyssa W.	SO SORRY Shane, it is the other way around	1:50pm
Alyssa W.	Screen Shot 2022-05-27 at 7.50.02 AM.png 163 KB • Download	1:50pm
Alyssa W.	Omg you're right	1:50pm
whitney.zelig@gmail.com	what?!!!! no this isn't right... who told who about this? we can still do 50% off 8 treatments?	6:54pm
Alyssa W.	No whitney.zelig@gmail.com , they said we cant do the % offer, we can do the $ offer still	6:37pm
whitney.zelig@gmail.com	Oh they say we can't do the $ off amount anymore? That's not good.	9:19pm
Shane Q.	Allergan said we can't do it anymore	7:01pm
whitney.zelig@gmail.com	Sure, not sure what's wrong with the % , you can tell me at the meeting.	5:17pm
Vania J.	whitney.zelig@gmail.com want to reconcile this list at our task out mtg?	5:04pm
Shane Q.	Always Beautiful American Laser Azul Bloom Health Calista Laser Center for Med COCAR Davis Cosmetic Docere Healthy Solutions Hollywood Body KP Aesthetics La Bella Laser Doc MD Le Reve Mela Med Park Slope Pelle Sculpt DTLA Skinney Spa Trouve	4:48pm
Shane Q.	whitney.zelig@gmail.com Hector This is a list of the CS clients still running a % discount that I don't have a $ discount for to change them to:	4:48pm
Hector M.	Yes, The only thing I need is for you to upgrade my ADMIN access to Dr. Bar X.. I will then accept MCC request, remove if from Chris Zelig.	4:08pm
Shane Q.	So we're almost back to whole again?	10:00pm
Hector M.	All of the other ones I had admin access under Chris Z and I added them to our MCC and removed access to Chris myself..	7:15pm
Hector M.	Shane the only account under Chris Z now is Dr. Bar X	7:14pm
Hector M.	Each time a client is added back to our MCC, I remove access from Chris and Ivonne's...	7:12pm
Shane Q.	Hector Chris' gmail accounts are generally bad news for these accounts. I'd prefer they not be on there if we can help it.	4:23pm
Sydney M.	yay!!	1:18pm
Hector M.	but you did not give chriszelig@gmail.com admin for Dr Bar x	11:16pm
Hector M.	Shane can you please make chriszelig@gmail.com ADMIN on your end? This way I can link the accounts myself. I added the other two to our MCC	11:15pm
Vania J.	whooohoooo! Sydney ^^	11:07pm
Hector M.	thank you.	9:30pm
Hector M.	Sounds good.. Let me go ahead and do so now.	9:30pm
Hector M.	hey Shane	9:30pm
Shane Q.	Hector there are 3 accounts we can move back to the MCC. Please send invites for Dr Bar X, Melamed, and Viva Atlanta.	5:02pm
Hector M.	Thank you Shane.	1:54pm
Hector M.	I think we should be okay... I just think we had accounts with clear violations and others that Google went a bit overboard on..	1:54pm
Shane Q.	Everyone cross your fingers	5:17pm
Hector M.	Requests have been sent.. thank you Shane	8:43pm
Hector M.	I am elated to have these accounts back to the MCC. I will send requests now..	8:36pm
Hector M.	Sounds so awesome!!!! thank you for your great work on these campaigns.	8:35pm
Shane Q.	Le Reve, Ranch and Coast, and Balanced Beauty	6:03pm
Shane Q.	Hector Big day! We have several accounts we can move back to the MCC. Can you send requests to add from the MCC and I'll approve	6:02pm
Shane Q.	👍	4:27pm
Ivonne A.	Thank you Shane ! We'll create something like this with Chris on the machine.	7:49pm
Shane Q.	All of our ads feature women. In some markets we can probably supplement lead volume with a men's video.	3:02pm
Shane Q.	Merkava is having some success on Facebook targeting men for Coolsculpting with this ad: https://fb.me/1WSRJaHxlj9L2xt	3:02pm
Shane Q.	Perfect, thank you Whitney!	4:48pm
whitney.zelig@gmail.com	Shane we have a few orders all at once for you. Here are highest priority 1. haus of aesthetics (google )2. Optimum facebook 3. Bar 4. Oceans Derm 5. viva 6. Melamed. .. are we missing anything Alyssa	6:30pm
Isaac K.	Chris - Except for the Eastland micro website. I just asked you a question regarding it over whatsapp.	4:25pm
Isaac K.	Hector - Thank you. Shane Chris - This has been done now.	4:25pm
Hector M.	Chris Ivonne and Isaac I created a task for us yesterday to follow up there. Please follow up there.... https://3.basecamp.com/4247112/buckets/12957330/todos/4728161985 I will add these notes to that task now..	3:32pm
Chris Z.	Hector Isaac - the list above we can buy the new domains for if we do not have domain register info to set up a sub domain. The only exception is Nava we cannot connect that to their main domain as they are already running ads to their main domain so keep the ads going to thenavacenter.com	7:23pm
Chris Z.	thenavacenter.com	7:20pm
Chris Z.	labellalaser.com	7:19pm
Chris Z.	thekeylaser.com	7:19pm
Chris Z.	drgbrooks.com	7:18pm
Chris Z.	azulmedandlaser.com	7:17pm
Chris Z.	advancefamilysportsmedicine.net	7:16pm
Chris Z.	Hector Isaac Team if we do not have the domain registrar access to put these websites on the sub domains then we need to buy new domains from godaddy, list them as private Isaac - move the websites and notify shane when moved. We need to make sure the leadsheets, GHL conversion tracking, etc. All matches up	7:16pm
Hector M.	Shane before you go on vacation, you need to add all of the accounts not on Chris MCC or CZ to ivonne's email - iackermanrueda@gmail.com I need to be able to check up on these accounts daily. Thanks	3:59pm
Hector M.	I am creating a task for this now Isaac whitney.zelig@gmail.com Ivonne and Shane to make it easier to follow and add info.	3:58pm
Isaac K.	Ivonne - Can you please share the domains or sub-domains these microwebsites need to be transferred?	5:18am
Ivonne A.	Shane thank you for the update! Hector and Isaac tagging you here, can you please check these out, they have to be moved as soon as possible. Thank you!	8:17pm
Shane Q.	Advanced Family Sports Med https://afsm.mysculpt.net Azul https://azul-medspa.mysculpt.net/ Glen Brooks https://glenbrooks.beautysculpt.net/ Eastland https://eastland.beautysculpt.net/ Jandali https://jandali.mysculpt.net Key Laser https://keylaser.beautysculpt.net/ La Bella https://labellals.mysculpt.net/ Nava Center https://navacenter.mysculpt.net/	8:08pm
Shane Q.	All of these accounts have Mysculpt domains. they will get suspended soon:	8:08pm
Shane Q.	Do we have LPs for Haus of Aesthetics yet?	7:55pm
Shane Q.	sounds good	7:52pm
whitney.zelig@gmail.com	thanks Shane our first priorities would be launching Balanced Beauty and Haus of Aesthetics	7:51pm
Shane Q.	Heads up, I'm out of town with my kids for Spring Break next week. I'll still be checking in and working, just much slower to respond.	7:45pm
Hector M.	But with all this mess, who knows.	9:46pm
Hector M.	Particularly Capitol contours whose other account was suspended..	9:46pm
Hector M.	I do not really think that Chris name is the cause though. Because we have Capitol Contours, and several others under Chris Zelig and they are all running without any issues.	9:45pm
Shane Q.	Let's change the name of the MCC too please	9:18pm
Shane Q.	I removed Chris from Le Reve already and resubmitted	9:18pm
Hector M.	Chris Zelig 259-215-0574 • Manager	9:11pm
Hector M.	Besides, if that is the case, if the name Chris Zelig is the issue, then there goes out MCC.. because OUR Main MCC is Chris Zelig...	9:11pm
Hector M.	Wait a minute.... Chris Z does not have access to Le Reve account.. I am not seeing it there.. Chris Zelig is also not connected to our MCC.	9:06pm
whitney.zelig@gmail.com	k Hector can you help please	8:08pm
Shane Q.	i already spoke w/ Chris	7:59pm
Shane Q.	let's take it off	7:59pm
whitney.zelig@gmail.com	That's what I was worried about chriszelig has always been connected to MCC	7:10pm
Shane Q.	but..... right after the Le Reve suspension was lifted, someone logged into the account from chriszelig@gmail.com and it got immediately suspended again. We need to remove that email address from all accounts and the MCC and never use it on the accounts again.	5:46pm
Shane Q.	whitney.zelig@gmail.com Hector Amazing news! I was able to get the Ranch & Coast and the Le Reve suspensions lifted!	5:46pm
Chris Z.	https://www.loom.com/share/b6c8ad4e51144647bafe1b117faad8b3?fbclid=IwAR0_PVP3ei-PLpvl2DXarF1AQLoZ1914iVi6BHYVuvyFYpGog4mqFC7dz3k	6:09pm
Chris Z.	Great idea, now if we do not have a website loaded for them can we simply send it to their current home page if it doesnt have PRP on it, could we send it to their Google Business page. I heard that pushing a payment through is helpful on this Loom video I saw. You should check it out.	6:09pm
whitney.zelig@gmail.com	Kind of like a branding campaign?	5:32pm
Shane Q.	Chris whitney.zelig@gmail.com Hector In the interest of eliminating variables as the cause of the account suspensions, I want to propose something when we launch new accounts not connected to our MCC. I don't believe that we have completely eliminated the services we are advertising as a contributing factor to the suspensions. I believe that when we gain access to a brand new account ( no previous spend) we should run a very generic SMART campaign on a $5-10 budget / day for a week before we add anything else to the account. This will accrue cost at the client's expense. But Google is likely not arrogant enough to flag advertising for services/pages that they basically recommend via the SMART campaign. This will give us time to "season" the account and address any billing/ID verification issues that pop up before we go with more aggressive services. Thoughts?	4:51pm
Shane Q.	I do not	4:41pm
Hector M.	BTW< do you have access to this account - 164-628-9074 - Le reve New?	9:07pm
Hector M.	Shane, I just remembered,,, I do not have access to those...	9:02pm
Hector M.	I did not want to name them as to avoid problems. But I will add names to them to make it easier	8:51pm
Shane Q.	image.png 97 KB • Download	7:17pm
Shane Q.	Hector Can you tell me which new account is supposed to be for whom? A few aren't named	7:17pm
Hector M.	Also where all the other ads accounts - new ones - have been send to me.	6:10pm
Hector M.	I do have others.. But that is the one I have been using with Chris from the beginning back in 2007 or something and it is associated with my BC3 and Google ads account.	6:09pm
whitney.zelig@gmail.com	do you have a better email address then Playa 4 thee? lol...no offense .	2:49am
Hector M.	Whitney, from now on.. we sent invites to playa4thee@gmail.com, your other Whitney email and Chriszelig@gmail.com email.	1:00am
Hector M.	In any event, I am not going to link any new accounts to our MCC for now just to throw them off and give them a chance to leave us alone	12:58am
Hector M.	We may have brought extra scrutiny to our MCC. But I think we should just refrain from creating new accounts for clients. Let them do them. Plus Wellife has 3 Google ads accounts which makes their suspension legit...	12:57am
Shane Q.	Even then I would be hesitant	11:59pm
Shane Q.	Unless the account has past spend.	11:58pm
whitney.zelig@gmail.com	Okay so no linking to our master account. got it.	10:29pm
Shane Q.	Actually, I'm pretty sure I just figured this out. Please don't link ANY accounts to our MCC until we have a chance to connect. Hector If any new accounts just linked to the MCC that do not have previous spend, please unlink them.	10:17pm
Shane Q.	Chris tried to do ID verification for PHI on Nov 10 and it was suspended immediately after. I'm wondering if because our search campaigns are so similar if Google is just rejected anything from our MCC if ID verification isn't set up before we load campaigns into the account	9:53pm
Shane Q.	Also, all accounts need to complete their identity verification before we touch the accounts at all.	9:52pm
Shane Q.	For the next month or so, let's do 1/2 new accounts on the MCC and 1/2 new accounts completely OFF the MCC. Just invite hello@clickmogul.io as an admin. We will look at if there is any difference in suspensions triggered.	9:51pm
Shane Q.	maybe the Medstar MCC is flagged and accounts there are getting extra attention?	9:50pm
Shane Q.	Chris whitney.zelig@gmail.com Hector I have a theory about the suspended accounts...	9:50pm
Ivonne A.	Lisa-Rinna-Emsculpt-1920x1080.mp4 16.7 MB • Download	7:23pm
Ivonne A.	Lisa-Rinna-Emsculpt-1080x1080.mp4 25 MB • Download	7:23pm
Ivonne A.	Hi Shane , I think I made it for NEO. Here is an Emsculpt one.	7:22pm
Shane Q.	Lisa_Rinna_Emsculpt_AD (1).mp4 56.5 MB • Download	6:07pm
Shane Q.	Ivonne You guys gave me this video forever ago and said to use it for Emsculpt. However, the text overlay says Emsculpt NEO on it. Which is it for? Dr Fiorilla is using it for emsculpt and I don't believe he has NEO.	6:07pm
Hector M.	thank you for the uber eats.. again... I said thank you on Whatsapp... you guys are the most caring.. best ever...	2:38pm
Hector M.	I am just teasing...	2:37pm
Hector M.	lol... okay so I have covid... can I get a surprise?	2:37pm
whitney.zelig@gmail.com	Because Hector you don't admit you have covid ( but we sent you uber eats anyway! lol)	9:10pm
Shane Q.	It did, thank you Vania - kids went crazy over it. Wasn't sure who I should thank.	8:06pm
Hector M.	why don't I get a surprise? I was sick too.. cough.. cough... cough.......... :)	7:21pm
Hector M.	Oh, wait.. you mean Shane... lol..	7:21pm
Hector M.	Yes I did. thank you....	7:21pm
Vania J.	Yay! Did you get the surprise we sent? We missed you!	5:57am
Hector M.	Glad to see you my friend	6:42pm
Hector M.	Shane Shane Shane... so glad to know you are alright and back..	6:42pm
Shane Q.	I'm back!	3:16pm
Hector M.	Wishing you both a speedy recovery...	10:42pm
Hector M.	Wow, at this rate, the only question left is who hasn't gotten it yet. I tested negative... so thank God.	10:42pm
whitney.zelig@gmail.com	Same Shane feel better	10:33pm
Shane Q.	whitney.zelig@gmail.com Hector I've got covid, moving at a snail's pace this week. Hopefully will be back at it tmrw or Tuesday	7:51pm
Shane Q.	👍	6:06pm
Hector M.	I already have Gerlie putting a list together of the clients ads to see which ones are running ads such as these.. once we have the list ready, we can update	2:06pm
Alyssa W.	whitney.zelig@gmail.com , Hector sent an email about this two days ago-ish. Hector from my understanding you were taking care of this? Please let me know if I can assist you in this task.	11:21pm
whitney.zelig@gmail.com	That's strange, Alyssa can you work on tasking out these updates?	11:08pm
Shane Q.	Hector whitney.zelig@gmail.com was updating all CS ads to say "8+ treatments" It looks like we have a few clients that still have "6+" on their LPs though. Azul, Edelman, and Chalik Emerson	8:48pm
Shane Q.	💪	3:14pm
Hector M.	Sounds good. We have a lot of cathing up to do. Glad to have you back	3:58pm
Shane Q.	Hector whitney.zelig@gmail.com Quick heads up, I'm coming back from vacation today. I'm back at it full speed tomorrow (tuesday)	1:49pm
Hector M.	thanks	3:38pm
Hector M.	I have informed whitney to get in touch with these 4 clients so we can begin the transition. Thansk	3:38pm
Shane Q.	I don't think this will be resolved by 1/1. Let's move forward with Microsoft Ads and Facebook as much as we can.	4:13pm
Hector M.	Chris Shane and I also think that using BING is another way to go in addition to Facebook. We just need to contact the clients to get that set up. Please send me a whatsapp message when you can...	1:11pm
whitney.zelig@gmail.com	The easiest answer would be FB accounts. Do you think we should start creating different ad accounts to link these client ad accounts to ? Just in case? I'm not sure if an agency ad account could go down, but I worry.	5:24am
Hector M.	I don't think we need to worry too much about the ads right now until January. Most clients are not happy with the cost per and ROI. If by the 1st of January these account issues are not resolved, then we should start looking at alternetives. I will let Chris know what you just informed me in case he feels otherwise. Thanks.	9:56pm
Shane Q.	Chris Hector I'm starting to get concerned as to when/if I'll be able to get these Google suspensions lifted. It's a gigantic pain of a problem to solve. I have my absolute highest level contact at Google working on it, but even she is at a loss. What can we do in the mean time, shift budget to Microsoft Ads, Facebook?	8:56pm
Hector M.	I will bring up your suggestion about the CCs and clients during our next meeting tomorrow. Let me see what we come up with.	5:35pm
Hector M.	Glad you are well again.	5:34pm
Hector M.	Shane, sorry to hear about your stomach virus....	5:34pm
Shane Q.	Hector Been brainstorming a bit on the issue with the credit cards that are being used on multiple accounts. Maybe it would be best practice moving forward when we're setting up a Google account for a client that we suspect may have had in the past to set up a "ghost" credit card number through something like privacy.com ?	3:24pm
Shane Q.	I survived possibly the worst stomach virus I've ever had in my life. Back at it today.	3:09pm
Shane Q.	Google - https://docs.google.com/spreadsheets/d/1l_eGXRrB0sseGTgCgU3CsLnOWHuyuDKxgGT4VxOSDoM/edit#gid=0	10:07pm
Shane Q.	Facebook - https://docs.google.com/spreadsheets/d/118iln2hj3YvF6QtCRy0A6J7Nb75G0cLLlxVVkiwssYQ/edit#gid=0	10:06pm
Shane Q.	Chris Requested an update of all "generic" ad copy we currently have running. Here are the updates	10:06pm
Shane Q.	Seems to be	11:21pm
Hector M.	I believe Sculpd is on What Converts, not callrail.	10:15pm
Hector M.	Is the same happening for accounts on What Converts?	10:14pm
Hector M.	Shane, I have sent your message to Chris so he can respond. I will let you know what he says.	10:13pm
Shane Q.	image-1.png 22.7 KB • Download	8:06pm
Shane Q.	Hector Chris Whatever it is we are trying to do with CallRail is not working. For all accounts that I was asked to set up CallRail tracking on the CPA more than doubled since the change	8:05pm
Shane Q.	👍	4:35pm
Hector M.	Good morning Shane... I will add that email to the list.	1:24pm
Shane Q.	Hey Hector , when you invite my gmail to GTM accounts, can you please also invite hello@clickmogul.io ?	5:28pm
whitney.zelig@gmail.com	Oh boy thanks for letting me know	7:54pm
Shane Q.	whitney.zelig@gmail.com The issue with the UGC sitting/standing seems to be the point at which it zooms in closely on the stomach. I have had the ad disapproved in multiple accounts and multiple reps have indicated the same issue. Can we try to re-edit the ad and see if that gets it past the reviewers?	7:46pm
Hector M.	Thanks for the heads up Shane. We appreciate your hard work even while you are on vacation. I have sent Chris your message so he can be aware and to see what he says.	8:41pm
Shane Q.	Hey All, I'm having a ton of trouble with our current CS creative on Facebook across multiple accounts. More details to follow as I work through it. I just wanted to give everyone a heads up because there are multiple accounts with disapproved ads at the moment.	6:40pm
Alyssa W.	Meeting with Shane 6/8/21 Attendees: 10:45am WZ VJ SQ AW S: Its important place to start that no one did anything wrong. We’re at 73/75 accounts that we are actively managing, and that’s crazy, normally the agency would be much bigger to manage better. However, things are starting to slip through the cracks. Need to fix some things. I talked with Chris about a few things that can be improved. STOP texting requests, or at least text Hector too. Example, Concierge, at some point the task was lost but I did do the address. W: How do you communicate to your team? S: We use slack, but it’s not much different from Basecamp. Things that will help on my end. If things aren’t complete, then it becomes kind of a paper chase. In ideal world, landing pages would never change, but when it is self-inflicted it can get confusing and causes pain and will get worse as we grow. Have the landing page/URL already set before assigning it too Shane, it was fine in the past to send partially developed, but with the growth things get lost. Don’t assign FB task until access has been approved W: For sure Client Success Managers need to come up with the URL to give to Hector and Shane, and then we will task it out to web developers. Is there a spreadsheet you would like us to create? S: I think what we are doing is just fine. BC keeps records. Assigning a task without a landing page can get confusing, but usually we catch it because of conversion tracking, but would be better to prevent that. W: Anything else? S: Splitting up Google and FB has helped tremendously. If Chris keeps texting me requests, I am going to forward them to Hector, otherwise there is no record in BC. H: Injection ads, I don’t have any records W: I do Hector, and you asked the JJ’s (Sculptdtla) but forgot to task it out too Shane. If a client asks directly, please take accountability and just do it (especially in ads) I would prefer a screenshoot. S: BC should be the master record keeper. We are all human, mistakes can be made, but right now it is too easy to make mistakes. Another thing: Train the clients to be as hands off as possible on the campings. *Example, American Laser Medspa, it was an issue created by the client but ultimately came back to me. Campaign targeting across the US is a common thing, but if it crashes at any point in the upload, the default location setting is for the whole world. For some reason clients have unpaused (by looking at changes) and then Chris paused it and the task got made as complete because there was no record of the communication that happened there. When things get messed with it can be catastrophic. We are super responsive to changes, but please emphasize to the clients how important it is not to mess with anything, that we will handle it. W: What about boosting on FB? S: They are at risk of getting the account disabled, not preferred. W: Let me show you what I mean on Reston (to confirm only EmSculpt Neo is only running) S: Look at the campaigns instead of the ads. I never touch client campaigns, EVER. W: Remember when it was suspended, would someone had to have turned them on? S: No, previous settings would be set. I don’t mess with client campaigns for the same reason that I ask they do not mess with mine. W: We have a dermal filler that we need to expedite (not your fault). H: That was my bad I thought I had already tagged him. W: Seems like the season is hitting (slow). S: Yeah, things do slow down some in the summer. H: I saw a huge drop on these people’s campaign (Riverside) S: Anytime there is a CR change of 50% from one week to the next, it is almost always indicative of a problem that either the client’s site broke, ads are disapproved, or something like that. In this case I don’t think there is a problem there. W: Did we resolve the Hollywood? H: Isaac contacted their support and nothing was coming up, then I created a video to send to Isaac “connection insecure” W: Its an Isaac thing? H: Thats the thing its a tech problem but they aren’t seeing things S: Which location? Let’s do Colorado Springs. Going to location targeting and I’ll change my location to match targeted area. Searching CoolSculpting (app doesn’t always work). Changing location to exact place of the office. It might be blocked, I’m not seeing it. The issue is happening in Denver not Colorado Springs. H: For me it was the link on the ads that it could be seen. S: Yeah I’m not sure what is going on there it seems to be happening from the clients side. W: Do google forms help? Would it be helpful to have all the clients in one spreadsheet? S: I already have that. The problem is this, if the note happens in spreadsheet and doesn’t correspond in BC then it gets lots. There are just too many avenues of communication. W: Everything we get any changes updated, let’s take a screenshot of that email, tag Shane and Hector in it always, and then lets always get the URL to Shane first and then let the web developers know what that will be. Then Hector lets keep something about what the best slugs will be. S: Main requests: Tasks come through more developed. Like landing pages and ad pages. Periodically clients change locations and then they do not let us know. W: Have you seen the 2-step verify on ads? S: Oh yeah Hector and I are working on that. H: Google had it in place before and now they are enforcing it. W: Real quick Shane, we have someone who sends us business on occasion, he got his FB suspended and website. They didn’t give an option to appeal. Do you have any advice? S: This is two separate issues: target campaign issue. Right now, IOS changes screwed everything up, can only launch as traffic campaigns right now until affiliated pixel is given to for lead generation. He’s going to have to start a new account. W: Anything else to add? S: No, just emphasizing that any tasks that are texted, I am going to forward them to Hector going forward. W: Need to keep receipts so we don’t get screwed. V: I have a question. What are the defined steps we need to take for PRP on a website? H: Just leave it to me. If I’m tagged on it then I’m on it.	5:24pm
Vania J.	facts	1:43am
whitney.zelig@gmail.com	Lol we don't check facebook Shane . Facebook scares us.	8:48pm
Vania J.	LOL	8:30pm
Shane Q.	I am about to add another person to our Facebook Business Manager, nobody panic.	8:10pm
Shane Q.	There is a swipe up button that shows at the bottom of the ad.	6:33pm
whitney.zelig@gmail.com	Shane would i put things like "click here" on the story ads?	11:24pm
Shane Q.	*no text	4:09pm
Shane Q.	No test on square, yes text on 9:16	4:09pm
Hector M.	👍	2:16pm
whitney.zelig@gmail.com	Actually we do - same models. Will grab them for you. Any text on the image?	7:55pm
Shane Q.	Hey whitney.zelig@gmail.com Facebook ads tend to perform better when each ad set has video creative AND a static creative. The UGC videos you did are killing it for almost every client. Do we have a UGC photo we could pair with these across the board	6:43pm
Shane Q.	Ok awesome. That's good to know.	5:42pm
whitney.zelig@gmail.com	It was health first- but they are keeping that budget running.	6:24pm
Shane Q.	whitney.zelig@gmail.com There was an account that we had an increase in budget for March only. Of course I lost which account that was. Do you remember?	5:21pm
whitney.zelig@gmail.com	Okay sounds good.	5:25pm
Shane Q.	This is a huge issue. whitney.zelig@gmail.com We will discuss tomorrow and I will highlight why	5:00pm
whitney.zelig@gmail.com	wow!	10:28pm
Hector M.	Shane, what do you mean he has access to our accounts"? You mean he had access to AOB past ads you created for them?	10:24pm
Shane Q.	The thing I feared the most with Merkeva having access to our accounts has occurred. He tested his structure against ours in AOB. His CPA improved by 30% and leads improved by 20%	9:26pm
Hector M.	Will do...	8:35pm
Shane Q.	Ok, please keep me posted. The text we have needs to be improved.	5:19pm
Hector M.	FYI, Shane, said he has to run it by Allergen reps before we can use it.	9:26pm
whitney.zelig@gmail.com	I like it thank you Shane	7:31pm
Shane Q.	👍	5:10pm
Hector M.	Will let you know..	6:16pm
Hector M.	I just sent Chris the link to see what he says...	6:16pm
Hector M.	Hey Shane, Happy new years to you and yours... \|	6:16pm
Shane Q.	Hey Team, Checking in again to see if I can get approval to run these new Coolsculpting ideas on Facebook https://docs.google.com/document/d/1PHBS9RFu8cCwokBTpHBhfzvMM1s6PanwLAPeFptH8ek/edit?usp=sharing	4:11pm
Hector M.	I will keep checking to see if I can figure it out.. and try to set up those we can.	1:38pm
Hector M.	Shane, good morning. I know about the GMB set up if it has not been verified. On the ADMIN access, that is the problem. There are many accounts both GMB and Google ads where we DO NOT have ADMIN access to them. Either one yes, other no. IN addition, we do not have the same email on them as well so that is an issue.	1:37pm
Shane Q.	Hector Do you already know about the postcard process if GMB is not already set up? Any yes, we likely have to have admin access to both GMB and Google Ads to make it work.	7:44pm
Hector M.	I will check and try to do one and see if I can figure it out. I was asking Shane because that way, I can be more efficient.	3:33pm
Hector M.	I was searching yesterday and what I found was not that easy. No videos, just articles. One, it says that in order to do so, the email on the account - google ads and the email on the GMB both have to be ADMIN.	3:31pm
Shane Q.	We just need to set up GMB for the clients and link the accounts to Google Ads. It enables location extensions automatically once that's done.	9:44pm
whitney.zelig@gmail.com	thank you Shane	9:38pm
whitney.zelig@gmail.com	There are youtube videos on how to do this. let's get this rolled out by Wednesday please, if you need help you can ask Vania . I want this done ASAP. thank you!	9:38pm
whitney.zelig@gmail.com	Hey Hector i thought we talked about this a long time ago. Let's enable location extensions for all these clients and clients moving forward please	9:35pm

Ivonne A.

ooh no. thanks Shane

7:51pm

Shane Q.

I added a Semaglutide video to the ads graveyard for Meta - it gets rejected every time https://drive.google.com/file/d/1REBUy1eyrS6WULn40pmr5EjQRsWb-0KU/view?usp=drive_link

3:31pm

Ivonne A.

yayyyy thanks

Shane

!!

1:21am

Shane Q.

Rebuilt the report here: https://fb.me/1Iavy4ARO9nhmhg

7:08pm

Ivonne A.

Thank you so much

Shane

5:46am

Shane Q.

And here is a video on how to use this report: https://www.loom.com/share/f5d055658a254e6a8ec71a72a09dbd1c?sid=1d4fb757-9070-4808-b83c-d9f931e95ecb

4:05pm

Shane Q.

Hey all, here is an aggregate performance report for Meta creative: https://fb.me/1FzWt7izdiqS0iM

4:05pm

Shane Q.

🎉

4:09pm

Hector M.

Done!

9:49pm

Hector M.

This client's Google ads account - 592-171-6752 - Janerich Health
has now been moved to our main MCC.

9:49pm

Shane Q.

Hector

we can move Janerich to the Google MCC

4:37pm

Ivonne A.

🙏

6:20pm

Alyssa W.

Grateful to have your input on this, thanks!

5:47pm

Alyssa W.

Shane

, do you have a list of "Speculative and Experimental Medical Treatment" or "Trademarked" services that could get flagged on Google? I want to be sure our team has a full list of these services to help avoid rejected ads. Here is what I have off the top of my head:

STEM Therapy
Semaglutide
Wegovy
Ozempic
Botox
PRP
PRF
O-shot
P-shot

5:46pm

Hector M.

Campfire - Medstar Team - mentioned it here

3:04pm

Hector M.

Why do you think this keeps happening?

3:03pm

Hector M.

He appealed last night.

3:02pm

Hector M.

I know. I sent you and Chris a message last night before I signed off.

3:02pm

Shane Q.

Hector

the Medstar 2023 account is disabled again.

Chris

will have to do the appeal again.

5:46pm

Hector M.

Yes, I know.. I notified you in another thread. I sent Chris and the team an email. I included you in it.

9:59pm

Shane Q.

Hector

We have a big problem on Meta. The Medstar 2023 account has been disabled.

6:05pm

Hector M.

Let us hope Judi and I can get it done

3:08pm

Hector M.

That is great if she lives nearby. That may be the only way to get this fixed; if someone goes to see them in person...

3:08pm

Nicol R.

Hector

, Judi lives near them and as their new CSM could drive to pay them a visit. I have hope.

8:55pm

Hector M.

Having said that, we could try again.. but they just need to have a PC or laptop in their office I can do the Zoom meeting with.,,, last time they used their Ipad or something and I could not takeover their screen which is why I could not fix the issue on Google

7:34pm

Hector M.

Well if we did not fix this with your as their CSM, I doubt that we will do so in the future.
You went above and beyond trying to get this done.. more than anyone could have asked for and we still could not get them to respond as much...

7:32pm

Nicol R.

Shane

Hector

I contacted Spencer Aesthetics about getting back into their account, but Dr. Spencer has lost his login credentials and without his gaining access on his end, we are a bit lost.

Hector

I will re-send the email thread I have and cc you so you can keep the convo going. They know I am leaving Medstar and that Judi is their new CSM

4:56pm

Shane Q.

Hector

What about Spencer?

4:50pm

Hector M.

Ivonne, please confirm about Contour room still being an active SEO client.. I have some work I am still doing for them...

3:03pm

Hector M.

Thank you for

Ivonne

for the update.
I do not have a NO LONGER a client for Toossi or Alora...
I will follow up in an email so I can go ahead and obtain the dates for their GHL, etc.
I will update..

2:52pm

Ivonne A.

Hector

please update hubspot

7:42am

Ivonne A.

Shane

and

Hector

Alora is no longer a client, Contour Room is not currently an ads client (please don't manage anything), Toossi is no longer a client.

7:41am

Hector M.

Alora - Active - but has no ads running.
Contour Medspa - Has ads running on Facebook
Contour Room - Still active, but no ads running.
Inspire Health - Has ads running on Facebook
Toossi - Still active - Running ads on Facebook
Mi Bella - Still active - we just set up a campaign for them yesterday.

7:49pm

Hector M.

Shane

All of those clients are still active... as far as I know..

7:49pm

Shane Q.

Hector

are these still active clients:
- Alora
- Contour Medspa
- Contour Room
- Inspire Health
- Mi Bella
- Toossi

5:35pm

Hector M.

Thank you Shane.. I will need to figure it out this way then next time...

3:45pm

Hector M.

That is soooo like Facebook. LAME... how am I or others supposed to see it and do something about it? Or future pages with similar issues?

3:45pm

Shane Q.

Hector

it only shows up when I'm trying to edit an ad, nowhere else.

5:15pm

Hector M.

I have several links saved for getting to places quickly and they are constantly changing... thank you

3:53pm

Hector M.

Shane

please share the link of where you got there.. where you are seeing that. I need the new link

3:52pm

Hector M.

Because Meta is run by a bunch of people whose sole purpose is to track... track.. and track.

3:52pm

Shane Q.

Hector

why is Meta so inconsistent with the way they show things?!?!?!?

5:49pm

Shane Q.

image (16).png 14.1 KB • Download

5:49pm

Hector M.

Shane

I am not seeing any issue on the page. When I go to account quality, I am also not seeing Beauty360 page issue.
Is there a new link or can you please send me the link where you are seeing that this page is restricted?

7:02pm

Hector M.

Drats.. looking into it now Shane..

6:50pm

Shane Q.

Hector

the Beauty360 Facebook page just got restricted from advertising. Can you help me resolve this?

7:57pm

Shane Q.

👍

5:06pm

Hector M.

I know it is what Emily posted on the task.. but it does not match... I have moved the correct one to the MCC

9:41pm

Hector M.

Shane, that account number you provided 989-905-5793 - is not the correct one for Elite Concierge.. it is 989-565-8054...

9:41pm

Hector M.

Just sent a request. please send me the code Ivonne... thank you

10:05pm

Hector M.

Let me try now to get into the account and make the request.

9:59pm

Ivonne A.

Hector

please slack me for codes

9:43pm

Hector M.

Sure Shane.. I will see if

Ivonne

can send me the code. I am still trying to move a few other ones from last time.. but she did not respond in time for me to get the codes.

9:13pm

Shane Q.

Hector

can we move these to the MCC 989-905-5793 Elite Concierge
130-972-1510 Expressions MD

6:10pm

Shane Q.

Nicol

They're only getting between 5-21 conversions / week. To the letter of Facebook policy, you need 50 conversions per week PER campaign to get out of learning mode. So it's mostly a budget issue. However, I wouldn't lose any sleep over it. Learning mode matters, but it isn't the giant boogeyman. They're still performing well.

3:31pm

Nicol R.

Screen Shot 2023-10-30 at 4.01.10 PM.png 1.7 MB • Download

10:05pm

Nicol R.

Screen Shot 2023-10-30 at 4.01.03 PM.png 1.7 MB • Download

10:05pm

Nicol R.

Screen Shot 2023-10-30 at 1.58.33 PM.png 769 KB • Download

10:05pm

Nicol R.

Hi

Shane

the accounts in the Medstar 2023 (for Semaglutide) are all in learning limited or off. Is this a budget issue or is this another issue? There was also an error at the top

10:05pm

Shane Q.

Tell her to request access to the sheet again and I will grant it

4:10pm

Shane Q.

Oh ok

4:10pm

Ivonne A.

yes

Shane

, it's our VA. She is only viewing the accounts to help us update budgets on internal docs.

1:45am

Alyssa W.

Ivonne

^ I don't recognize this

7:53pm

Shane Q.

Does this email address belong to someone on the Medstar team? corinfaminianoguzman@gmail.com

7:03pm

Shane Q.

In general, the clients need to do a better job of differentiating themselves in both copy and on the landing pages.

4:19pm

Shane Q.

This is just for search copy, not Meta. It should be unique to every account.

4:18pm

Ivonne A.

Shane

thank you for sending this! In the past we used to have generic ad copy and we didn't customize it for the client. We barely customized the creatives Does this mean you are suggesting writing unique copy for every client? We can do that, we would just change the process on our side. We can also come up with a few sentences of what makes them unique and send it to you along with the Google Ads task. We would write unique copy for Meta and send you a couple of sentences for the google ads. Let me know if this would work.

7:23pm

Brittany R.

Thank you Shane! I sent out a team email to start a brainstorming session about this. We will come up with a plan!

6:35pm

Shane Q.

One of the things I would like to improve over the next year is our ability to craft compelling sales copy for our clients. As a part of the client onboarding process, what questions do you currently ask about what makes them unique or better than the competition? 90% of our clients have no Unique Selling Proposition (USP) on their website or landing pages, so I struggle to write copy that will differentiate them in the search results. What makes a business unique can be its pricing, offer, financing, years in business, training/certifications, location convenience, etc. Most, if not all, of the clients we work with, can undoubtedly compete on more than just the % discount of their offer. What can I do to help get the ball rolling on this?

3:46pm

Shane Q.

done!

5:12pm

Nicol R.

Shane

can you please turn off Click to Call for Pelle Med Spa - both Semaglutide and Botox campaigns are over-reporting.

4:54pm

Shane Q.

For now, yes.

5:40pm

Vania J.

so we can leave the before & afters on their IG accts alone correct? Because that is a high part of an aesthetics IG acct-showing their work.

2:12am

Shane Q.

not yet

7:36pm

Alyssa W.

Standing by

6:38pm

Chris Z.

Shane

- do you think we need to remove the world semaglutide off all of the copy on the pages and change it to GLP-1? We have some audio in the videos that mention Semaglutide but the text does not do we need to reedit the audio?

5:57pm

Shane Q.

...more coming soon

4:33pm

Shane Q.

5 - Advise running a "SAFE ZONE" campaign in all accounts with lower budgets. It only needs $5-$10 / day.

4:33pm

Shane Q.

4 - We need to run a "SAFE ZONE" campaign in ad accounts that are currently restricted. This will be a few dollars per day promoting a very generic IG post. This will need to run until the restriction is lifted and we can reinstate all of their campaigns to the account, OTHER THAN SG and botox, which MUST be isolated.

4:33pm

Shane Q.

3 - We need to be EXTREMELY conservative about violating Facebook Ads policies, this includes: Zooming in on an individual body part (even an elbow), DO NOT mention Facebook or Instagram in any of the ad copy, DO NOT say semaglutide or Ozempic in our SG ad copy, minimize underwear/ bikini models, minimize Before & After photos.

4:32pm

Shane Q.

2 - All Semaglutide we're currently running, other than Vitalyc, needs to be paused immediately and moved.

4:30pm

Shane Q.

1 - ALL semaglutide and botox campaigns need to be moved to Pre-pay and will be isolated into a special ads account.

4:30pm

Shane Q.

I know what is going on and have some ways to navigate this. I still need to discuss all of this with

Chris

so nothing is final yet. But these are the things we need to do:

4:29pm

Shane Q.

Ok, another update here.

4:29pm

Ivonne A.

Shane

what would be the process of setting up another account? Would we have to remove all before and afters? Os there any documentation of this conversation you can send us so we can ask the client to remove before and afters?

8:51pm

Hector M.

Do you agree we should create new pages for them? Or at least for Body Morph?

8:01pm

Hector M.

Body Morph has a $50 spending limit on it.. which I do not think will be removed. So they are basically forcing the client to do so now..

8:00pm

Shane Q.

they then suggested creating a 2nd ads account for each of these clients and running campaigns from there

6:50pm

Shane Q.

They said if the Before & After content is deleted, it should remove the restriction. However, I have ZERO confidence that will work

6:50pm

Shane Q.

Nicol

Vania

Update on the odd meta restrictions for Well Nessesity, Health First, and Body Morph - Facebook says the restriction exists because there was Before & After content posted to the Instagram page for each of these clients, even though we did not promote it

6:49pm

Emily

thank you!

7:38pm

Shane Q.

these are fixed.

6:55pm

Emily

Thank you so much. I appreciate it.... Facebook always keeps us on our toes. That's for sure!

6:07pm

Shane Q.

It's fun when you do something the same way for 5 years and then it changes overnight with no reasonable explanation.

5:50pm

Shane Q.

I will fix them too.

5:50pm

Emily

Shane

Thank you! I noticed it is also happening for Modern Esthetics, Living Waters Regenerative, Cliffside, and Ranch & Coast

7:02pm

Shane Q.

Emily

i just fixed those 3

7:39pm

Emily

Shane

As discussed in our ads meeting today, here is a list of my clients who have had issues with overreporting calls on Meta which has resulted in low conversions for form fills 1) Timeless Surgical Center 2) Hackensack Medspa 3) Cardinal Wellness & Aesthetics. Thanks again!

12:03am

Kamie A.

Chris

yes! That would be so helpful! Thank you

Shane

I would love to know the most updated way to about creating the ad copy

7:12pm

Chris Z.

Shane

- can you please make us loom video when you get a chance on the best way to for us to make ad copy. For example, we typically do a few headlines based on cost, then benefit then location and I feel this is an old format, can you please direct us on the best way to do this moving forward

Kamie

- once we know we can redo the templates

5:00am

Hector M.

I am not seeing it either...

9:52pm

Hector M.

I am trying to find out for you but I got logged out of Chris master account. Waiting for him to send me a code..

9:30pm

Shane Q.

image.png 61.1 KB • Download

4:15pm

Shane Q.

Ivonne

I don't see this page in the Medstar Media business manager account

4:14pm

Ivonne A.

Shane

for Optimum and Spencer can we move them to our new page: https://www.facebook.com/myaestheticsworld. Since you would move these two, can you then launch the new "clean" creatives for Calista in beauty360? I see Inspire already has the clean creatives. Thanks!

3:02am

Ivonne A.

Shane

we're setting up another page.

2:02am

Shane Q.

Hector

these clients are running FB ads from Beauty360. We are at the max number of ads from that page so I CANNOT launch the "clean" semaglutide creative.

Optimum ABQ 
Calista 
Spencer 
Inspire Medical Spa

7:58pm

Hector M.

Facebook did the same thing a few years back when it got blowback from all the extremists groups they were allowing

2:39pm

Hector M.

I figured about the semaglutide blowback once that article went viral...

2:39pm

Hector M.

I will move the other two later today when Chris is up. I need him to tap his phone so I can do the link.

2:37pm

Hector M.

image.png 53.9 KB • Download

2:34pm

Hector M.

Elinea now under our main MCC...

2:34pm

Ivonne A.

Shane

I’m working on it. I’ll send you some before EOD. I will drop them in individual tasks of clients that are running semag.

6:21pm

Shane Q.

Ivonne

Hector

I am getting buried with Semaglutide rejections on Facebook now. I have stopped the cycle of appealing and recreating for fear I might get the accounts suspended. I really need some more generic creative I can try for now so that we can at least have ads running for all of these clients.

6:11pm

Shane Q.

Hector

these can move back to the MCC

941-635-2511	Elinea San Francisco
676-466-1254	Spencer Aesthetics
376-544-8707	Altman Aesthetics

4:58pm

Shane Q.

Sort of, but also not really

3:05pm

Nicol R.

Ok, I thought Vitalyc was on it.

4:07pm

Shane Q.

Nicol

We're not running it anywhere yet, unfortunately. It's doing well in the Drip Gym account we have access to but are not managing.

4:05pm

Nicol R.

Shane

- is semaglutide still doing well on Google? I want to suggest it to Mindful Wellness in CA

11:28pm

Hector M.

I would need to defer to Isaac to find out... let me set up a task and an email and CC you on it...

11:42am

Shane Q.

Hector

What percentage of our accounts now use HighLevel? For those that do, we need to start integrating HighLevel with the Meta Ads Conversion API, here is the documentation: https://help.gohighlevel.com/support/solutions/articles/48001185099-facebook-conversions-api-trigger-in-workflows

4:15pm

Shane Q.

Just don't say "freeze away YOUR fat" and we should be ok

9:40pm

Ivonne A.

whitney.zelig@gmail.com

we're using freeze away stubborn fat on all of our clients CS campaigns.

7:39pm

whitney.zelig@gmail.com

Shane

are we able to say on CS Meta Ads- "freeze away stubborn fat" or do we need to stick with "freeze away fat cells" ?

7:26pm

Shane Q.

👍

5:02pm

Hector M.

Whitney is on Vacation Shane.
We can discuss this with Chris today during our meeting.

1:02pm

Shane Q.

whitney.zelig@gmail.com

Chris

I think we can run Semaglutide on Google. At least for now. It may get shut down soon, but it does appear to run. I'm picking up conversions for Vitalyc on it.

5:19pm

Ivonne A.

Shane

ok thank u for looking into this.

8:45pm

Vania J.

whitney.zelig@gmail.com

^^ the first 2 primarily focus on body contouring only. Maybe we can help convince Studio?

8:42pm

Shane Q.

Ivonne

There really isn't anything I can do for the geographic overlap in Hollywood Body, Always Beautiful and Studio Medspa. They're all right across the street from each other. Best thing we can do is convince them to run different services and/or platforms.

2:50pm

Shane Q.

I'm still using utm_source and utm_medium but I changed the values. Does that matter?

5:31pm

Isaac K.

Shane

- Did we make any changes in the ads UTM settings recently?

5:37am

Isaac K.

whitney.zelig@gmail.com

- I just checked and everything looks good in the forms. We are using the exact same settings in the backend that we have on the other websites. So if it would have been something on the GFs end every client website of ours would have stopped capturing source URL.

5:37am

whitney.zelig@gmail.com

Shane

Isaac

noticing a ton of our accounts are no longer displaying source URL on their leads- for example: most that were recently launched, inspire being one of them. What's going on?

2:22am

whitney.zelig@gmail.com

Ivonne

we are free to write about "covid" keywords on blogs if needed

2:18am

Shane Q.

I think so. We seem to advertise covid w/out issue right now.

5:32pm

whitney.zelig@gmail.com

Shane

can we add blogs about "long covid" to any of our sites without it flagging google ads? Want to be safe

7:46pm

Ivonne A.

Ok thanks!

7:04pm

Shane Q.

this is just the 1920 x 1080

5:45pm

Ivonne A.

Shane

is this for 1920 x 1080 only or should we avoid a lot of text on 1080x1080 too?

1:04am

whitney.zelig@gmail.com

Kellie

Ivonne

1:03am

Shane Q.

image.png 21.8 KB • Download

6:59pm

Shane Q.

Hey guys, be careful with all the text on the landscape images, look how they render

6:59pm

Shane Q.

👍

5:40pm

Hector M.

Thanks.

6:18pm

Hector M.

Shane all of these accounts have been moved to our Main MCC now. Well life was already added before...

6:18pm

Hector M.

I will take care of it Shane.. thanks

9:06pm

Shane Q.

Beauty Bar Clinics
Westport Medspa
PrimeCare
Coastal Carolina
Well Necessity LIfe

6:45pm

Shane Q.

Hector

all of these accounts can move to the MCC. Can you send invites please?

6:45pm

whitney.zelig@gmail.com

Let's talk more about this on our meeting.

6:04pm

Shane Q.

I beg clients constantly for their benefits to put into ad copy and 90% of them give us nothing. It can only help.

6:01pm

whitney.zelig@gmail.com

Question for super

Shane

- When clients insist of "branding" their ad creatives on Facebook ( logo, and talking about their spa and the benefits of their company ) - what are the benefits ? Does it help or hurt?

5:12pm

whitney.zelig@gmail.com

I've seen this payment threshold glitch on about 3 accounts. This is again, Mark Zuckerburgs fault. Should resolve in a few years.

3:54pm

Shane Q.

I would cancel all the pending ones and start over. Let's remove any pages we no longer need access to as well.

2:49pm

Shane Q.

Yes, what account is this?

2:49pm

Hector M.

image.png 84.2 KB • Download

1:37pm

Hector M.

On the payment settings for David Toossi - I went into the account - and updated the threshold to $500 but it is not updating.. it may be a glitch..

1:37pm

Hector M.

Please send me the URL link on FB where it is saying that since this meta crap is so difficult to navigate and find..

1:36pm

Hector M.

Is this for clients under Whitney's account? Because I am only seeing one pending in Chris...

1:36pm

Hector M.

Good morning Vania....

1:35pm

Vania J.

Screen Shot 2022-11-01 at 4.25.29 PM.png 373 KB • Download

11:26pm

Vania J.

Also

Shane

we cant seem to change the payment threshold amount to anything over $2. Is this a new thing for newer FB ad accts or a glitch in the system?

11:26pm

Vania J.

Hi

Shane

and

Hector

so we are running into an issue during onboarding where there are too many FB ad acct requests pending and it wont let us add another acct. Any insight into which of the pending ones we can maybe cancel? Mostly all we can see is the ad acct number and not the client name. Thanks!

11:21pm

Hector M.

The force is strong with this one - Shane - 👈👈

2:27pm

Ivonne A.

yayyyyyy thank you

Shane

!!!!

5:20am

Shane Q.

please don't wish that hell upon me

8:04pm

whitney.zelig@gmail.com

I vote Shane for Mayor !!! great news!

6:09pm

Shane Q.

Ads are now running again

6:06pm

Shane Q.

I got the new page suspension lifted.

6:06pm

Shane Q.

We tried. It got suspended immediately.

3:27pm

Ivonne A.

Shane

did you try running ads to it or did it get suspended before?

10:22pm

whitney.zelig@gmail.com

Okay, let's talk tomorrow. fun fun.

5:15pm

Shane Q.

no

4:56pm

whitney.zelig@gmail.com

I saw that. I wonder if it's because it was a brand new page. should we buy a seasoned page?

4:42pm

Shane Q.

The new page is now suspended.

4:40pm

Hector M.

When I said all of them, I meant all of them... the ones you had tagged MOVE TO MCC....

1:25pm

whitney.zelig@gmail.com

Tagging

Hector

9:22pm

Shane Q.

Did you move?

Brighton 90210
Ortho Kennesaw
Radiant Beauty
Robert Morin
ZO Skin

2:51pm

Hector M.

All of them have been moved... Ivonne removed..

12:03am

Shane Q.

🙌

6:20pm

Hector M.

thanks.

11:21pm

Hector M.

Certainly... I will do so now..

11:21pm

Shane Q.

Hector

We have 7 accounts that can be moved back to the MCC. Can you check the sheet and invite them?

7:23pm

Hector M.

https://3.basecamp.com/4247112/buckets/12957330/todos/5431377265

2:45pm

Hector M.

Shane here it is..

2:45pm

Hector M.

Good morning everyone...

2:45pm

Shane Q.

Got it!

4:22pm

Ivonne A.

Shane

I created a task for you. It’s to run fb ads for clients whose pages are restricted from advertising.

4:18pm

Shane Q.

Which account is this for?

4:10pm

Ivonne A.

changed to https://www.facebook.com/lebeauty360

2:47am

whitney.zelig@gmail.com

thebeauty360? beauty360med.. idk

11:14pm

whitney.zelig@gmail.com

any way we could change "La" - i'm worried about people being like "i dont live in LA"

Ivonne

11:14pm

Ivonne A.

Shane

Hector

here is the new FB page to start running ads: https://www.facebook.com/labeauty360

11:12pm

Hector M.

Who really knows what is going on within Meta... It's anyone's guess. Their algorithm changes may have caused more problems than they anticipated.

9:57pm

Shane Q.

It's possible.

8:31pm

whitney.zelig@gmail.com

IMG_578CE6434ADA-1.jpeg 2.02 MB • Download

6:27pm

whitney.zelig@gmail.com

they look like one of those shady instagram pharmacies selling syringes online

6:26pm

whitney.zelig@gmail.com

IMG_987B2800DDC8-1.jpeg 2.5 MB • Download

6:26pm

whitney.zelig@gmail.com

team

Shane

Hector

wild guess here but it is one consitent thing i am seeing with these "banned pages"

6:25pm

Shane Q.

ok

3:46pm

whitney.zelig@gmail.com

a FB rep

Shane

. One who sounded a bit smarter than the rest.

11:58pm

Shane Q.

Who passed that to you? A FB rep or someone at allergan/

6:22pm

whitney.zelig@gmail.com

about botox fb ads: on fb call they want us to stay away from word "age" and "what if your face is best to come" and "help to eliminate" instead of "eliminate" .. also they are weary of "outter apperance matches inner appearance" not sure if this will help just relaying info

Shane

9:03pm

Hector M.

Not really Whitney. Because Shane works in bunches so he generally sets 2 or 3 clients live on the same day

6:57pm

whitney.zelig@gmail.com

Okay thanks for confirming

6:24pm

Shane Q.

Skin Revolution started on 9/7

3:56pm

Shane Q.

Live well started on 9/7

3:55pm

whitney.zelig@gmail.com

can you confirm

Shane

? Also let us know how to find this info for ourselves? I found it odd they started on the same day so I thought I would ask for clarification

4:48pm

Hector M.

Live Well Spa started FB ads on Sept 7th if am not mistaken.
The same for Skin revolution as that when I am seeing the first spending taking place...

1:23pm

Hector M.

Good morning

whitney.zelig@gmail.com

1:18pm

whitney.zelig@gmail.com

Shane

Hector

when did 1. live well spa 2. skin revolution start their FB ads so we can tell the book keeper to start?

4:10pm

Shane Q.

No reason. They are never coming back though

3:41pm

Hector M.

Whitney, I am looking at the number of violations - and types - that plays a role ... the more you have, they feel you are incorrigible and will do it again..

12:40pm

Hector M.

Mark Zuckerberg has long put employees on a ’30-day list’ to find a new role or leave—now the list is growing

Fortune

12:39pm

Hector M.

Then they wonder why FB is laying off hundreds of people... and more to come.

12:38pm

Hector M.

Forever? Wow, that's harsh...

12:37pm

whitney.zelig@gmail.com

guessing FB did not give us a reason?

10:30pm

Shane Q.

Same with Optimum ABQ

4:50pm

Shane Q.

Inspire Medical's page is restricted from advertising for forever. If they want to run ads, they need to do it from a different page. They can use the same ad account though.

4:50pm

Hector M.

FB realized they need Medstar media... lol... nice

10:52pm

Brittany R.

What a rockstar!

10:03pm

whitney.zelig@gmail.com

another christmas miracle

9:59pm

Ivonne A.

yessss thank you Shane!

4:58pm

Shane Q.

Body Morph MD suspension lifted.

4:46pm

Hector M.

HopefulQuotes23-scaled.jpg 84.6 KB • Download

6:15pm

whitney.zelig@gmail.com

another miracle! nice job

Shane

3:50pm

Shane Q.

Radiant Beauty and Genesis suspensions have been lifted.

3:36pm

whitney.zelig@gmail.com

It's a Christmas Miracle!!!!!!!! keep bringing the good news

2:40am

Hector M.

that is awesome

1:53am

Shane Q.

Skinney is reactivated as of Saturday

6:45pm

Hector M.

If this is the way they treat Skinney, what chances do other clients have?

2:56pm

Hector M.

This is frustrating. My disdain for Facebook grows more each day.

2:56pm

Shane Q.

Win some, lose some. The appeal for skinney has been rejected 6 times. I don't think it is coming back.

2:45pm

Hector M.

Well the good news is that their Google ads suspension was lifted....

10:05pm

whitney.zelig@gmail.com

wow! 😭

5:10pm

Shane Q.

We need to put the brakes on everything we're doing on Facebook until this gets resolved.

4:52pm

Shane Q.

image.png 90.9 KB • Download

4:52pm

Shane Q.

Brighton's ads are getting hit with circumventing systems

4:52pm

whitney.zelig@gmail.com

I am a self-certified Google Expert so I got this ! hehe. Thanks team

1:29am

Hector M.

Easy for you because you already know how to do it...

8:15pm

Shane Q.

Just go to the tools and the "Keyword Planner" it's pretty easy from there

4:37pm

Shane Q.

Are you able to log into Google Ads?

4:37pm

whitney.zelig@gmail.com

Shane

how do i research a cost per click? For example I am trying to see Cost Per Click for "Permanent Makeup" in Ft. Lauderdale , FL. IF you could make me a video on how to research this on my own- I can save you a lot of annoyance.

8:12pm

Shane Q.

👍

4:16pm

Hector M.

2:22pm

Hector M.

2:15pm

Hector M.

I have already taken care of most of these on the list..

2:15pm

whitney.zelig@gmail.com

yesss!

Hector

2:56am

Shane Q.

Good to go. The dental clients can all be moved back ASAP. They don't need to be isolated.

6:39pm

Hector M.

confirm all of these are ready and I will begin to add them to our MCC

7:02pm

Hector M.

7:01pm

Hector M.

I am seeing more than 5 -

7:01pm

Shane Q.

Hector

I have 5 accounts ready to move back to the MCC. Can you send invites please? https://docs.google.com/spreadsheets/d/1eI0kDGtm6R9LbQl7G0DJDu-p-pS_y_KtEmuTTZ8M6uI/edit#gid=0

5:50pm

Shane Q.

🙌

4:18pm

Hector M.

Got it... done..

2:55pm

whitney.zelig@gmail.com

Yes

Shane

-

Hector

you can just update CZ's sheet before the ad meeting with copy of same sheet.

4:25pm

Shane Q.

Can we use this sheet? My team already has access to it.

4:23pm

Hector M.

thanks for this list. I will merge it with the one I am working on now..

3:53pm

Hector M.

Hey

Shane

3:53pm

Shane Q.

Hector

Here is a list of all the accounts I have in manager@ and hello@ as well as their status: https://docs.google.com/spreadsheets/d/1eI0kDGtm6R9LbQl7G0DJDu-p-pS_y_KtEmuTTZ8M6uI/edit#gid=0

6:12pm

Shane Q.

Ok, thank you

5:29pm

Hector M.

Already done... I used the drive to find and remove him..

9:56pm

Shane Q.

Don't go through every spreadsheet. We parted amicably. Just remove him from stuff as it comes up or wherever it is super easy.

4:09pm

Hector M.

Please.. let's create one email that all of your soldiers can use... that way we don't have to worry about that..

9:10pm

Hector M.

Oh boy... I would have to go through every single spreadsheet to find out which ones he is listed on.. one of my initial concerns...

9:10pm

Shane Q.

Hector

please remove this person's access from everything you can quickly do ali.alameh1997@gmail.com

5:03pm

Hector M.

Okay Shane, consider it done... thanks.

12:41pm

Shane Q.

Hector

Tooth Docs can move back to the MCC

6:14pm

Shane Q.

lol, ok

4:38pm

Ivonne A.

Shane

we approve the new ad copy. Let me know about the "benign" video and whether it's benign enough?

11:51pm

Hector M.

Done..

2:21pm

Hector M.

thanks

1:19am

Hector M.

I will take care of it..

1:18am

Vania J.

yay! ^^

8:22pm

Shane Q.

@hector Clearfield and Art of Dental can move to the MCC

7:58pm

Shane Q.

Link descriptions rarely show. I wouldn't spend much time worrying about them.

3:39pm

Shane Q.

I granted access this morning.

3:38pm

Ivonne A.

Hi

Shane

, I modified the first two links you sent a little. Those two look good to me. I don't have access to the other two. However, I'm a little unsure about the link descriptions. I'm reading that they are back? Are they a maximum of 20 or 30 characters? I also have this doc of Emsculpt NEO ad copy: https://docs.google.com/document/d/1EaPOPInRczvFrxt6ShdNaBgikRMV4J18yOhkpvnCsE8/edit?usp=sharing

Let me know your thoughts. Thank you!

7:49am

whitney.zelig@gmail.com

wondering if it might be better for the first slide to be Ivonne's face explaining the device before we zoom in on body parts?

4:51am

Ivonne A.

EmsculptNeo_abs_lesssexy_1080x1920.mp4 20.2 MB • Download

3:06am

Ivonne A.

EmsculptNeo_abs_less_sexy_1080x1080.mp4 20.5 MB • Download

3:05am

Ivonne A.

Shane

for a less sexy video, for when you want to use benign, would this work:

3:05am

whitney.zelig@gmail.com

I made an edit in one of the documents- will send to melissa as well for a 3rd pair of eyes

10:57pm

Ivonne A.

whitney.zelig@gmail.com

yes.

10:39pm

whitney.zelig@gmail.com

Ivonne

do you have a chance to go over these ?

10:27pm

Shane Q.

https://docs.google.com/document/d/13nsMpMtzrqugQc2cJM5H81tmk0AJQWZ6OlqHfMb0QIA/edit

9:21pm

Shane Q.

https://docs.google.com/document/d/1AaBU8KQuV6i86EkEcOmhd06BQgq3XaA9BH-6ZyMz15U/edit

9:21pm

Shane Q.

https://docs.google.com/document/d/14V4w2bKZqKhWs7hkALYEiMNtvc0MDo7Gefge6qyK3Fg/edit

9:20pm

Shane Q.

https://docs.google.com/document/d/15ewSztJM9bKyMQudBbfR1VQn5A96CdLFvWtmRygE8qI/edit#heading=h.e00zhlb703uu

9:20pm

Shane Q.

whitney.zelig@gmail.com

Chris

A lot of the Facebook copy we're running is stale. I wrote a few new variations we can work in. Let me know what is and isn't approved. I need to add disclaimers to them too.

9:20pm

Ivonne A.

Sorry

Shane

I was confirming that everything is ready on our end. all of those GTM codes have been added. affirmative.

8:19pm

Hector M.

That is affirmative.... we are all set on those 4 clients

8:16pm

Shane Q.

that's a

Hector

question

8:15pm

Ivonne A.

Bare Bunny
Clearfield
Art of Dental Wellness
Tooth Doc Dental.

7:21pm

Ivonne A.

Shane

also, I want to confirm that the following have GTM on websites and are clear to start running ads:

7:21pm

Ivonne A.

Hope you have the best time

Shane

! I'm going to set up a meeting with you and Chris tomorrow to go over a few things.

7:21pm

Shane Q.

Heads up all - I'm out of town all of next week for vacation. I still have my team working and will check in periodically, I'll just be slower to respond.

7:04pm

Shane Q.

Ok.

6:02pm

whitney.zelig@gmail.com

Shane

we need to change the ones you changed back to the % offer

5:55pm

Shane Q.

I already changed every account I could based on the previous direction

12:54pm

Ivonne A.

Shane

please hold off on changing anything. For now, we still have permission to keep doing what we're doing. We might need to change all by July 1st. Chris will let you know the final decision.

9:39pm

Shane Q.

i only changed ones that I have both a % and $ discount for

8:53pm

Shane Q.

not really

8:53pm

whitney.zelig@gmail.com

is there a way to revert back?

6:11pm

whitney.zelig@gmail.com

We might need to contact the client and ask them about the offer before we make any changes to anything

6:11pm

Shane Q.

So I need to redo all the ones I just did?

3:29pm

Alyssa W.

SO SORRY Shane, it is the other way around

1:50pm

Alyssa W.

Screen Shot 2022-05-27 at 7.50.02 AM.png 163 KB • Download

1:50pm

Alyssa W.

Omg you're right

1:50pm

whitney.zelig@gmail.com

what?!!!! no this isn't right... who told who about this? we can still do 50% off 8 treatments?

6:54pm

Alyssa W.

No

whitney.zelig@gmail.com

, they said we cant do the % offer, we can do the $ offer still

6:37pm

whitney.zelig@gmail.com

Oh they say we can't do the $ off amount anymore? That's not good.

9:19pm

Shane Q.

Allergan said we can't do it anymore

7:01pm

whitney.zelig@gmail.com

Sure, not sure what's wrong with the % , you can tell me at the meeting.

5:17pm

Vania J.

whitney.zelig@gmail.com

want to reconcile this list at our task out mtg?

5:04pm

Shane Q.

Always Beautiful
American Laser
Azul
Bloom Health
Calista Laser
Center for Med
COCAR
Davis Cosmetic
Docere
Healthy Solutions
Hollywood Body
KP Aesthetics
La Bella
Laser Doc MD
Le Reve
Mela Med
Park Slope
Pelle
Sculpt DTLA
Skinney
Spa Trouve

4:48pm

Shane Q.

whitney.zelig@gmail.com

Hector

This is a list of the CS clients still running a % discount that I don't have a $ discount for to change them to:

4:48pm

Hector M.

Yes, The only thing I need is for you to upgrade my ADMIN access to Dr. Bar X.. I will then accept MCC request, remove if from Chris Zelig.

4:08pm

Shane Q.

So we're almost back to whole again?

10:00pm

Hector M.

All of the other ones I had admin access under Chris Z and I added them to our MCC and removed access to Chris myself..

7:15pm

Hector M.

Shane

the only account under Chris Z now is Dr. Bar X

7:14pm

Hector M.

Each time a client is added back to our MCC, I remove access from Chris and Ivonne's...

7:12pm

Shane Q.

Hector

Chris' gmail accounts are generally bad news for these accounts. I'd prefer they not be on there if we can help it.

4:23pm

Sydney M.

yay!!

1:18pm

Hector M.

but you did not give chriszelig@gmail.com admin for Dr Bar x

11:16pm

Hector M.

Shane

can you please make chriszelig@gmail.com ADMIN on your end? This way I can link the accounts myself. I added the other two to our MCC

11:15pm

Vania J.

whooohoooo!

Sydney

^^

11:07pm

Hector M.

thank you.

9:30pm

Hector M.

Sounds good.. Let me go ahead and do so now.

9:30pm

Hector M.

hey

Shane

9:30pm

Shane Q.

Hector

there are 3 accounts we can move back to the MCC. Please send invites for Dr Bar X, Melamed, and Viva Atlanta.

5:02pm

Hector M.

Thank you Shane.

1:54pm

Hector M.

I think we should be okay... I just think we had accounts with clear violations and others that Google went a bit overboard on..

1:54pm

Shane Q.

Everyone cross your fingers

5:17pm

Hector M.

Requests have been sent.. thank you

Shane

8:43pm

Hector M.

I am elated to have these accounts back to the MCC. I will send requests now..

8:36pm

Hector M.

Sounds so awesome!!!! thank you for your great work on these campaigns.

8:35pm

Shane Q.

Le Reve, Ranch and Coast, and Balanced Beauty

6:03pm

Shane Q.

Hector

Big day! We have several accounts we can move back to the MCC. Can you send requests to add from the MCC and I'll approve

6:02pm

Shane Q.

👍

4:27pm

Ivonne A.

Thank you

Shane

! We'll create something like this with Chris on the machine.

7:49pm

Shane Q.

All of our ads feature women. In some markets we can probably supplement lead volume with a men's video.

3:02pm

Shane Q.

Merkava is having some success on Facebook targeting men for Coolsculpting with this ad: https://fb.me/1WSRJaHxlj9L2xt

3:02pm

Shane Q.

Perfect, thank you Whitney!

4:48pm

whitney.zelig@gmail.com

Shane

we have a few orders all at once for you. Here are highest priority 1. haus of aesthetics (google )2. Optimum facebook 3. Bar 4. Oceans Derm 5. viva 6. Melamed. .. are we missing anything

Alyssa

6:30pm

Isaac K.

Chris

- Except for the Eastland micro website. I just asked you a question regarding it over whatsapp.

4:25pm

Isaac K.

Hector
- Thank you.
Shane

Chris
- This has been done now.

4:25pm

Hector M.

Chris

Ivonne
and
Isaac
I created a task for us yesterday to follow up there. Please follow up there.... https://3.basecamp.com/4247112/buckets/12957330/todos/4728161985

I will add these notes to that task now..

3:32pm

Chris Z.

Hector

Isaac

- the list above we can buy the new domains for if we do not have domain register info to set up a sub domain. The only exception is Nava we cannot connect that to their main domain as they are already running ads to their main domain so keep the ads going to thenavacenter.com

7:23pm

Chris Z.

thenavacenter.com

7:20pm

Chris Z.

labellalaser.com

7:19pm

Chris Z.

thekeylaser.com

7:19pm

Chris Z.

drgbrooks.com

7:18pm

Chris Z.

azulmedandlaser.com

7:17pm

Chris Z.

advancefamilysportsmedicine.net

7:16pm

Chris Z.

Hector

Isaac

Team if we do not have the domain registrar access to put these websites on the sub domains then we need to buy new domains from godaddy, list them as private

Isaac

- move the websites and notify shane when moved. We need to make sure the leadsheets, GHL conversion tracking, etc. All matches up

7:16pm

Hector M.

Shane
before you go on vacation, you need to add all of the accounts not on Chris MCC or CZ to ivonne's email -
iackermanrueda@gmail.com
I need to be able to check up on these accounts daily.
Thanks

3:59pm

Hector M.

I am creating a task for this now
Isaac

whitney.zelig@gmail.com

Ivonne
and
Shane
to make it easier to follow and add info.

3:58pm

Isaac K.

Ivonne

- Can you please share the domains or sub-domains these microwebsites need to be transferred?

5:18am

Ivonne A.

Shane
thank you for the update!

Hector
and
Isaac
tagging you here, can you please check these out, they have to be moved as soon as possible. Thank you!

8:17pm

Shane Q.

Advanced Family Sports Med
https://afsm.mysculpt.net

Azul
https://azul-medspa.mysculpt.net/

Glen Brooks
https://glenbrooks.beautysculpt.net/

Eastland
https://eastland.beautysculpt.net/

Jandali
https://jandali.mysculpt.net

Key Laser
https://keylaser.beautysculpt.net/

La Bella
https://labellals.mysculpt.net/

Nava Center
https://navacenter.mysculpt.net/

8:08pm

Shane Q.

All of these accounts have Mysculpt domains. they will get suspended soon:

8:08pm

Shane Q.

Do we have LPs for Haus of Aesthetics yet?

7:55pm

Shane Q.

sounds good

7:52pm

whitney.zelig@gmail.com

thanks

Shane

our first priorities would be launching Balanced Beauty and Haus of Aesthetics

7:51pm

Shane Q.

Heads up, I'm out of town with my kids for Spring Break next week. I'll still be checking in and working, just much slower to respond.

7:45pm

Hector M.

But with all this mess, who knows.

9:46pm

Hector M.

Particularly Capitol contours whose other account was suspended..

9:46pm

Hector M.

I do not really think that Chris name is the cause though. Because we have Capitol Contours, and several others under Chris Zelig and they are all running without any issues.

9:45pm

Shane Q.

Let's change the name of the MCC too please

9:18pm

Shane Q.

I removed Chris from Le Reve already and resubmitted

9:18pm

Hector M.

Chris Zelig
259-215-0574 • Manager

9:11pm

Hector M.

Besides, if that is the case, if the name Chris Zelig is the issue, then there goes out MCC.. because OUR Main MCC is Chris Zelig...

9:11pm

Hector M.

Wait a minute.... Chris Z does not have access to Le Reve account.. I am not seeing it there..
Chris Zelig is also not connected to our MCC.

9:06pm

whitney.zelig@gmail.com

k

Hector

can you help please

8:08pm

Shane Q.

i already spoke w/ Chris

7:59pm

Shane Q.

let's take it off

7:59pm

whitney.zelig@gmail.com

That's what I was worried about chriszelig has always been connected to MCC

7:10pm

Shane Q.

but..... right after the Le Reve suspension was lifted, someone logged into the account from chriszelig@gmail.com and it got immediately suspended again. We need to remove that email address from all accounts and the MCC and never use it on the accounts again.

5:46pm

Shane Q.

whitney.zelig@gmail.com

Hector

Amazing news! I was able to get the Ranch & Coast and the Le Reve suspensions lifted!

5:46pm

Chris Z.

https://www.loom.com/share/b6c8ad4e51144647bafe1b117faad8b3?fbclid=IwAR0_PVP3ei-PLpvl2DXarF1AQLoZ1914iVi6BHYVuvyFYpGog4mqFC7dz3k

6:09pm

Chris Z.

Great idea, now if we do not have a website loaded for them can we simply send it to their current home page if it doesnt have PRP on it, could we send it to their Google Business page. I heard that pushing a payment through is helpful on this Loom video I saw. You should check it out.

6:09pm

whitney.zelig@gmail.com

Kind of like a branding campaign?

5:32pm

Shane Q.

Chris

whitney.zelig@gmail.com

Hector

In the interest of eliminating variables as the cause of the account suspensions, I want to propose something when we launch new accounts not connected to our MCC. I don't believe that we have completely eliminated the services we are advertising as a contributing factor to the suspensions. I believe that when we gain access to a brand new account ( no previous spend) we should run a very generic SMART campaign on a $5-10 budget / day for a week before we add anything else to the account. This will accrue cost at the client's expense. But Google is likely not arrogant enough to flag advertising for services/pages that they basically recommend via the SMART campaign. This will give us time to "season" the account and address any billing/ID verification issues that pop up before we go with more aggressive services. Thoughts?

4:51pm

Shane Q.

I do not

4:41pm

Hector M.

BTW< do you have access to this account - 164-628-9074 - Le reve New?

9:07pm

Hector M.

Shane, I just remembered,,, I do not have access to those...

9:02pm

Hector M.

I did not want to name them as to avoid problems. But I will add names to them to make it easier

8:51pm

Shane Q.

image.png 97 KB • Download

7:17pm

Shane Q.

Hector

Can you tell me which new account is supposed to be for whom? A few aren't named

7:17pm

Hector M.

Also where all the other ads accounts - new ones - have been send to me.

6:10pm

Hector M.

I do have others.. But that is the one I have been using with Chris from the beginning back in 2007 or something and it is associated with my BC3 and Google ads account.

6:09pm

whitney.zelig@gmail.com

do you have a better email address then Playa 4 thee? lol...no offense .

2:49am

Hector M.

Whitney, from now on.. we sent invites to playa4thee@gmail.com, your other Whitney email and
Chriszelig@gmail.com email.

1:00am

Hector M.

In any event, I am not going to link any new accounts to our MCC for now just to throw them off and give them a chance to leave us alone

12:58am

Hector M.

We may have brought extra scrutiny to our MCC. But I think we should just refrain from creating new accounts for clients. Let them do them.
Plus Wellife has 3 Google ads accounts which makes their suspension legit...

12:57am

Shane Q.

Even then I would be hesitant

11:59pm

Shane Q.

Unless the account has past spend.

11:58pm

whitney.zelig@gmail.com

Okay so no linking to our master account. got it.

10:29pm

Shane Q.

Actually, I'm pretty sure I just figured this out. Please don't link ANY accounts to our MCC until we have a chance to connect.

Hector

If any new accounts just linked to the MCC that do not have previous spend, please unlink them.

10:17pm

Shane Q.

Chris

tried to do ID verification for PHI on Nov 10 and it was suspended immediately after. I'm wondering if because our search campaigns are so similar if Google is just rejected anything from our MCC if ID verification isn't set up before we load campaigns into the account

9:53pm

Shane Q.

Also, all accounts need to complete their identity verification before we touch the accounts at all.

9:52pm

Shane Q.

For the next month or so, let's do 1/2 new accounts on the MCC and 1/2 new accounts completely OFF the MCC. Just invite hello@clickmogul.io as an admin. We will look at if there is any difference in suspensions triggered.

9:51pm

Shane Q.

maybe the Medstar MCC is flagged and accounts there are getting extra attention?

9:50pm

Shane Q.

Chris

whitney.zelig@gmail.com

Hector

I have a theory about the suspended accounts...

9:50pm

Ivonne A.

Lisa-Rinna-Emsculpt-1920x1080.mp4 16.7 MB • Download

7:23pm

Ivonne A.

Lisa-Rinna-Emsculpt-1080x1080.mp4 25 MB • Download

7:23pm

Ivonne A.

Hi

Shane

, I think I made it for NEO. Here is an Emsculpt one.

7:22pm

Shane Q.

Lisa_Rinna_Emsculpt_AD (1).mp4 56.5 MB • Download

6:07pm

Shane Q.

Ivonne

You guys gave me this video forever ago and said to use it for Emsculpt. However, the text overlay says Emsculpt NEO on it. Which is it for? Dr Fiorilla is using it for emsculpt and I don't believe he has NEO.

6:07pm

Hector M.

thank you for the uber eats.. again... I said thank you on Whatsapp... you guys are the most caring.. best ever...

2:38pm

Hector M.

I am just teasing...

2:37pm

Hector M.

lol... okay so I have covid... can I get a surprise?

2:37pm

whitney.zelig@gmail.com

Because Hector you don't admit you have covid ( but we sent you uber eats anyway! lol)

9:10pm

Shane Q.

It did, thank you Vania - kids went crazy over it. Wasn't sure who I should thank.

8:06pm

Hector M.

why don't I get a surprise? I was sick too.. cough.. cough... cough.......... :)

7:21pm

Hector M.

Oh, wait.. you mean Shane... lol..

7:21pm

Hector M.

Yes I did. thank you....

7:21pm

Vania J.

Yay! Did you get the surprise we sent? We missed you!

5:57am

Hector M.

Glad to see you my friend

6:42pm

Hector M.

Shane Shane Shane... so glad to know you are alright and back..

6:42pm

Shane Q.

I'm back!

3:16pm

Hector M.

Wishing you both a speedy recovery...

10:42pm

Hector M.

Wow, at this rate, the only question left is who hasn't gotten it yet. I tested negative... so thank God.

10:42pm

whitney.zelig@gmail.com

Same

Shane

feel better

10:33pm

Shane Q.

whitney.zelig@gmail.com

Hector

I've got covid, moving at a snail's pace this week. Hopefully will be back at it tmrw or Tuesday

7:51pm

Shane Q.

👍

6:06pm

Hector M.

I already have Gerlie putting a list together of the clients ads to see which ones are running ads such as these.. once we have the list ready, we can update

2:06pm

Alyssa W.

whitney.zelig@gmail.com
,
Hector
sent an email about this two days ago-ish.
Hector
from my understanding you were taking care of this?
Please let me know if I can assist you in this task.

11:21pm

whitney.zelig@gmail.com

That's strange,

Alyssa

can you work on tasking out these updates?

11:08pm

Shane Q.

Hector

whitney.zelig@gmail.com

was updating all CS ads to say "8+ treatments" It looks like we have a few clients that still have "6+" on their LPs though. Azul, Edelman, and Chalik Emerson

8:48pm

Shane Q.

💪

3:14pm

Hector M.

Sounds good. We have a lot of cathing up to do. Glad to have you back

3:58pm

Shane Q.

Hector

whitney.zelig@gmail.com

Quick heads up, I'm coming back from vacation today. I'm back at it full speed tomorrow (tuesday)

1:49pm

Hector M.

thanks

3:38pm

Hector M.

I have informed whitney to get in touch with these 4 clients so we can begin the transition.
Thansk

3:38pm

Shane Q.

I don't think this will be resolved by 1/1. Let's move forward with Microsoft Ads and Facebook as much as we can.

4:13pm

Hector M.

Chris Shane and I also think that using BING is another way to go in addition to Facebook. We just need to contact the clients to get that set up. Please send me a whatsapp message when you can...

1:11pm

whitney.zelig@gmail.com

The easiest answer would be FB accounts. Do you think we should start creating different ad accounts to link these client ad accounts to ? Just in case? I'm not sure if an agency ad account could go down, but I worry.

5:24am

Hector M.

I don't think we need to worry too much about the ads right now until January. Most clients are not happy with the cost per and ROI.
If by the 1st of January these account issues are not resolved, then we should start looking at alternetives.
I will let Chris know what you just informed me in case he feels otherwise.
Thanks.

9:56pm

Shane Q.

Chris

Hector

I'm starting to get concerned as to when/if I'll be able to get these Google suspensions lifted. It's a gigantic pain of a problem to solve. I have my absolute highest level contact at Google working on it, but even she is at a loss. What can we do in the mean time, shift budget to Microsoft Ads, Facebook?

8:56pm

Hector M.

I will bring up your suggestion about the CCs and clients during our next meeting tomorrow. Let me see what we come up with.

5:35pm

Hector M.

Glad you are well again.

5:34pm

Hector M.

Shane, sorry to hear about your stomach virus....

5:34pm

Shane Q.

Hector

Been brainstorming a bit on the issue with the credit cards that are being used on multiple accounts. Maybe it would be best practice moving forward when we're setting up a Google account for a client that we suspect may have had in the past to set up a "ghost" credit card number through something like privacy.com ?

3:24pm

Shane Q.

I survived possibly the worst stomach virus I've ever had in my life. Back at it today.

3:09pm

Shane Q.

Google - https://docs.google.com/spreadsheets/d/1l_eGXRrB0sseGTgCgU3CsLnOWHuyuDKxgGT4VxOSDoM/edit#gid=0

10:07pm

Shane Q.

Facebook - https://docs.google.com/spreadsheets/d/118iln2hj3YvF6QtCRy0A6J7Nb75G0cLLlxVVkiwssYQ/edit#gid=0

10:06pm

Shane Q.

Chris

Requested an update of all "generic" ad copy we currently have running. Here are the updates

10:06pm

Shane Q.

Seems to be

11:21pm

Hector M.

I believe Sculpd is on What Converts, not callrail.

10:15pm

Hector M.

Is the same happening for accounts on What Converts?

10:14pm

Hector M.

Shane, I have sent your message to Chris so he can respond. I will let you know what he says.

10:13pm

Shane Q.

image-1.png 22.7 KB • Download

8:06pm

Shane Q.

Hector

Chris

Whatever it is we are trying to do with CallRail is not working. For all accounts that I was asked to set up CallRail tracking on the CPA more than doubled since the change

8:05pm

Shane Q.

👍

4:35pm

Hector M.

Good morning Shane... I will add that email to the list.

1:24pm

Shane Q.

Hey

Hector

, when you invite my gmail to GTM accounts, can you please also invite hello@clickmogul.io ?

5:28pm

whitney.zelig@gmail.com

Oh boy thanks for letting me know

7:54pm

Shane Q.

whitney.zelig@gmail.com

The issue with the UGC sitting/standing seems to be the point at which it zooms in closely on the stomach. I have had the ad disapproved in multiple accounts and multiple reps have indicated the same issue. Can we try to re-edit the ad and see if that gets it past the reviewers?

7:46pm

Hector M.

Thanks for the heads up Shane. We appreciate your hard work even while you are on vacation. I have sent Chris your message so he can be aware and to see what he says.

8:41pm

Shane Q.

Hey All, I'm having a ton of trouble with our current CS creative on Facebook across multiple accounts. More details to follow as I work through it. I just wanted to give everyone a heads up because there are multiple accounts with disapproved ads at the moment.

6:40pm

Alyssa W.

Meeting with Shane 6/8/21

Attendees:
10:45am
WZ
VJ
SQ
AW

S: Its important place to start that no one did anything wrong. We’re at 73/75 accounts that we are actively managing, and that’s crazy, normally the agency would be much bigger to manage better. However, things are starting to slip through the cracks. Need to fix some things. I talked with Chris about a few things that can be improved. STOP texting requests, or at least text Hector too. *Example, Concierge, at some point the task was lost but I did do the address.

W: How do you communicate to your team?

S: We use slack, but it’s not much different from Basecamp. Things that will help on my end. If things aren’t complete, then it becomes kind of a paper chase. In ideal world, landing pages would never change, but when it is self-inflicted it can get confusing and causes pain and will get worse as we grow.

*Have the landing page/URL already set before assigning it too Shane, it was fine in the past to send partially developed, but with the growth things get lost.
*Don’t assign FB task until access has been approved

W: For sure Client Success Managers need to come up with the URL to give to Hector and Shane, and then we will task it out to web developers. Is there a spreadsheet you would like us to create?

S: I think what we are doing is just fine. BC keeps records. Assigning a task without a landing page can get confusing, but usually we catch it because of conversion tracking, but would be better to prevent that.

W: Anything else?

S: Splitting up Google and FB has helped tremendously. If Chris keeps texting me requests, I am going to forward them to Hector, otherwise there is no record in BC.

H: Injection ads, I don’t have any records

W: I do Hector, and you asked the JJ’s (Sculptdtla) but forgot to task it out too Shane. If a client asks directly, please take accountability and just do it (especially in ads) I would prefer a screenshoot.

S: BC should be the master record keeper. We are all human, mistakes can be made, but right now it is too easy to make mistakes. Another thing:

*Train the clients to be as hands off as possible on the campings.
*Example, American Laser Medspa, it was an issue created by the client but ultimately came back to me. Campaign targeting across the US is a common thing, but if it crashes at any point in the upload, the default location setting is for the whole world. For some reason clients have unpaused (by looking at changes) and then Chris paused it and the task got made as complete because there was no record of the communication that happened there.

When things get messed with it can be catastrophic. We are super responsive to changes, but please emphasize to the clients how important it is not to mess with anything, that we will handle it.

W: What about boosting on FB?

S: They are at risk of getting the account disabled, not preferred.

W: Let me show you what I mean on Reston (to confirm only EmSculpt Neo is only running)

S: Look at the campaigns instead of the ads. I never touch client campaigns, EVER.

W: Remember when it was suspended, would someone had to have turned them on?

S: No, previous settings would be set. I don’t mess with client campaigns for the same reason that I ask they do not mess with mine.

W: We have a dermal filler that we need to expedite (not your fault).

H: That was my bad I thought I had already tagged him.

W: Seems like the season is hitting (slow).

S: Yeah, things do slow down some in the summer.

H: I saw a huge drop on these people’s campaign (Riverside)

S: Anytime there is a CR change of 50% from one week to the next, it is almost always indicative of a problem that either the client’s site broke, ads are disapproved, or something like that. In this case I don’t think there is a problem there.

W: Did we resolve the Hollywood?

H: Isaac contacted their support and nothing was coming up, then I created a video to send to Isaac “connection insecure”

W: Its an Isaac thing?

H: Thats the thing its a tech problem but they aren’t seeing things

S: Which location? Let’s do Colorado Springs. Going to location targeting and I’ll change my location to match targeted area. Searching CoolSculpting (app doesn’t always work). Changing location to exact place of the office. It might be blocked, I’m not seeing it. The issue is happening in Denver not Colorado Springs.

H: For me it was the link on the ads that it could be seen.

S: Yeah I’m not sure what is going on there it seems to be happening from the clients side.

W: Do google forms help? Would it be helpful to have all the clients in one spreadsheet?

S: I already have that. The problem is this, if the note happens in spreadsheet and doesn’t correspond in BC then it gets lots. There are just too many avenues of communication.

W: Everything we get any changes updated, let’s take a screenshot of that email, tag Shane and Hector in it always, and then lets always get the URL to Shane first and then let the web developers know what that will be. Then Hector lets keep something about what the best slugs will be.

S: Main requests:

Tasks come through more developed. Like landing pages and ad pages. Periodically clients change locations and then they do not let us know.
W: Have you seen the 2-step verify on ads?

S: Oh yeah Hector and I are working on that.

H: Google had it in place before and now they are enforcing it.

W: Real quick Shane, we have someone who sends us business on occasion, he got his FB suspended and website. They didn’t give an option to appeal. Do you have any advice?

S: This is two separate issues: target campaign issue. Right now, IOS changes screwed everything up, can only launch as traffic campaigns right now until affiliated pixel is given to for lead generation. He’s going to have to start a new account.

W: Anything else to add?

S: No, just emphasizing that any tasks that are texted, I am going to forward them to Hector going forward.

W: Need to keep receipts so we don’t get screwed.

V: I have a question. What are the defined steps we need to take for PRP on a website?

H: Just leave it to me. If I’m tagged on it then I’m on it.

5:24pm

Vania J.

facts

1:43am

whitney.zelig@gmail.com

Lol we don't check facebook

Shane

. Facebook scares us.

8:48pm

Vania J.

LOL

8:30pm

Shane Q.

I am about to add another person to our Facebook Business Manager, nobody panic.

8:10pm

Shane Q.

There is a swipe up button that shows at the bottom of the ad.

6:33pm

whitney.zelig@gmail.com

Shane

would i put things like "click here" on the story ads?

11:24pm

Shane Q.

*no text

4:09pm

Shane Q.

No test on square, yes text on 9:16

4:09pm

Hector M.

👍

2:16pm

whitney.zelig@gmail.com

Actually we do - same models. Will grab them for you. Any text on the image?

7:55pm

Shane Q.

Hey

whitney.zelig@gmail.com

Facebook ads tend to perform better when each ad set has video creative AND a static creative. The UGC videos you did are killing it for almost every client. Do we have a UGC photo we could pair with these across the board

6:43pm

Shane Q.

Ok awesome. That's good to know.

5:42pm

whitney.zelig@gmail.com

It was health first- but they are keeping that budget running.

6:24pm

Shane Q.

whitney.zelig@gmail.com

There was an account that we had an increase in budget for March only. Of course I lost which account that was. Do you remember?

5:21pm

whitney.zelig@gmail.com

Okay sounds good.

5:25pm

Shane Q.

This is a huge issue.

whitney.zelig@gmail.com

We will discuss tomorrow and I will highlight why

5:00pm

whitney.zelig@gmail.com

wow!

10:28pm

Hector M.

Shane, what do you mean he has access to our accounts"?
You mean he had access to AOB past ads you created for them?

10:24pm

Shane Q.

The thing I feared the most with Merkeva having access to our accounts has occurred. He tested his structure against ours in AOB. His CPA improved by 30% and leads improved by 20%

9:26pm

Hector M.

Will do...

8:35pm

Shane Q.

Ok, please keep me posted. The text we have needs to be improved.

5:19pm

Hector M.

FYI, Shane, said he has to run it by Allergen reps before we can use it.

9:26pm

whitney.zelig@gmail.com

I like it thank you

Shane

7:31pm

Shane Q.

👍

5:10pm

Hector M.

Will let you know..

6:16pm

Hector M.

I just sent Chris the link to see what he says...

6:16pm

Hector M.

Hey Shane, Happy new years to you and yours... |

6:16pm

Shane Q.

Hey Team, Checking in again to see if I can get approval to run these new Coolsculpting ideas on Facebook https://docs.google.com/document/d/1PHBS9RFu8cCwokBTpHBhfzvMM1s6PanwLAPeFptH8ek/edit?usp=sharing

4:11pm

Hector M.

I will keep checking to see if I can figure it out.. and try to set up those we can.

1:38pm

Hector M.

Shane, good morning.
I know about the GMB set up if it has not been verified.
On the ADMIN access, that is the problem.
There are many accounts both GMB and Google ads where we DO NOT have ADMIN access to them. Either one yes, other no.
IN addition, we do not have the same email on them as well so that is an issue.

1:37pm

Shane Q.

Hector

Do you already know about the postcard process if GMB is not already set up? Any yes, we likely have to have admin access to both GMB and Google Ads to make it work.

7:44pm

Hector M.

I will check and try to do one and see if I can figure it out.
I was asking Shane because that way, I can be more efficient.

3:33pm

Hector M.

I was searching yesterday and what I found was not that easy.
No videos, just articles.
One, it says that in order to do so, the email on the account - google ads
and the email on the GMB both have to be ADMIN.

3:31pm

Shane Q.

We just need to set up GMB for the clients and link the accounts to Google Ads. It enables location extensions automatically once that's done.

9:44pm

whitney.zelig@gmail.com

thank you

Shane

9:38pm

whitney.zelig@gmail.com

There are youtube videos on how to do this. let's get this rolled out by Wednesday please, if you need help you can ask

Vania

. I want this done ASAP. thank you!

9:38pm

whitney.zelig@gmail.com

Hey

Hector

i thought we talked about this a long time ago. Let's enable location extensions for all these clients and clients moving forward please

9:35pm

Hector M.

If you can do one for me and record it, then send it, I will take care of the rest for you...
Thanks.

7:18pm

Hector M.

Shane

Do you know how to add these extensions?
I am not too familiar on how to do it and want to make sure I do it correctly since it involves touching your ads campaigns.

7:17pm

Hector M.

Good morning Shane.
I am following up with Chris to see what he says so I can begin adding them to these clients.

2:29pm

Shane Q.

#2 Body Morph
Adv Rejuv (Dr Lowney)
Emerson Medical
CI/Concierge Medspa
CoCar
Cool Aesthetics
Cool Bodi
Docere
Dr Moran
Dr Edelman
Health First
Hollywood Body
Image Revolution
Island Laser
J Walker
KP Aesthetics
Dr Snyder (Laser Doc)
Metro Laser
Moore Family Practice
My Spa Society
Nava
New Beauty
Numa
NuWays
OM Medical
Pelle
Renovo
Riverside
The Studio Medspa
Stamford ENT

2:22pm

Shane Q.

We're missing them from these accounts:

2:22pm

Hector M.

I will coordinate with Chris to see which clients he wants to begin setting this up for.

10:38pm

Shane Q.

We need to set up their GMBs and link access to Google Ads

10:09pm

Hector M.

Shane, just watched your video.
Very informative..
So what do we have to do add the location extensions to these clients GMBs?

10:01pm

Shane Q.

^^ Please watch ^^

9:10pm

Shane Q.

whitney.zelig@gmail.com

Hector

https://www.loom.com/share/bb341388088b448ba2ca874e2c860d06

9:10pm

Shane Q.

Chris

Checking in with you on this again. Would love to start cycling in new creative.

8:29pm

Shane Q.

Good call

Chris

. Once added, can I roll this out?

7:07pm

Chris Z.

Loving this make sure though all our fb and instagram ads have that legal disclaimer they know require us to put.

1:48am

whitney.zelig@gmail.com

Melissa

can you look into this?

9:43pm

Shane Q.

New Coolsculpting Facebook ad copy ideas for approval: https://docs.google.com/document/d/1PHBS9RFu8cCwokBTpHBhfzvMM1s6PanwLAPeFptH8ek/edit?usp=sharing

9:13pm

Shane Q.

Chris

Here is the video you requested on how to take screenshots of Facebook ads https://www.loom.com/share/fcd6dd5878ea457e95afa6308da6fb57

4:24pm

whitney.zelig@gmail.com

LOL. They do that with all their accounts. We are trying to update our LPs to say the same- but without lying. They have been saying sperling has been #1 in the USA. ( but aestric** only in January 2019 or something like that on bottom of page)

8:14pm

Shane Q.

How is Merkeva claiming that AOB is the #1 provider in all of Colorado?

8:02pm

Shane Q.

The ones you have are working well.

8:02pm

whitney.zelig@gmail.com

Ok- wheewww. Yeah their creatives suck, I'll try to film some more with other models so we can use them everywhere.

5:56pm

Shane Q.

it's less elegant than Google Search

5:55pm

Shane Q.

No, they have their own thing. Believe it or not, there are only so many ways to do Facebook though

5:55pm

whitney.zelig@gmail.com

Shane

go for it. What do you mean, their account structure is the same as ours? They copied us?

5:53pm

Shane Q.

I would like to take a pass at the copy though, I was able to make huge improvements with Botox when I did the copy.

5:52pm

Shane Q.

However, his CPA is half of ours, which is due to the LP.

5:52pm

Shane Q.

Screenshot at Nov 04 15-04-36.png 160 KB • Download

5:52pm

Shane Q.

AOB hasn't shut off our FB access yet. Merkeva's account structure is identical to ours. This is his best creative so far (which isn't good):

5:52pm

whitney.zelig@gmail.com

Can you give me URL of where ads are going

Hector

pretty sure its not our site

5:42pm

Shane Q.

We could even do a landing page on something like LeadPages.com and do so much better for Hollywood Body.

5:31pm

Hector M.

Vania
we created that microsite for them I believe.
This is something Chris cannot go to the client about since we created the LPs for them.

8:19pm

Hector M.

We need to adjusts the landing pages then Shane because you are mentioning the LP issue for several clients.
Let's set up a meeting with Chris to go over how we change our templates LPs to changes you think will convert better.

8:19pm

Vania J.

What are some examples of a "softer call-to-action"? Also, I noticed in the other campfire about Hollywood Body that you mentioned that the issues were more with them having an all-around awful website. What do you think we could do in a situation like this... if they don't want to pay for web development?

8:17pm

Shane Q.

2 things, 1) they are so expensive and our budgets are so restrictive. a $144 CPC basically means that wiped out the clients entire budget for the day. So conversions for that day would have been 0. 2) Landing page quality. same comments about what makes a good landing page / microsite. "if i'm your ideal customer why should I choose you." Also, a softer call-to-action always helps.

5:41pm

whitney.zelig@gmail.com

So why are we not hitting those keywords? Landing page issues?

8:28pm

Shane Q.

This is from Hollywood Body month-to-date. 0 conversions from the most specific "coolsculpting" searches. Also note that the CPC on "coolsculpting centennial co" is $144.91!!!!!!!

4:53pm

Shane Q.

image (7).png 151 KB • Download

4:52pm

Shane Q.

More info on the challenges we have to navigate with the ability of the landing page to convert and cost / click.

4:52pm

whitney.zelig@gmail.com

do you have Ideas that would help us make that point ?

4:53pm

Shane Q.

which should be focused on answering 1 question, "If I'm your ideal prospect why should I do business with you instead of your competitors?" Right now none of the landing pages do a great job of answering that question.

4:40pm

Shane Q.

Yes, it is 100% worth doing a microsite

4:39pm

whitney.zelig@gmail.com

well. we don't design that Landing Page- wondering if it's worth doing a microsite?

4:32pm

Shane Q.

I can only do so much with the traffic, the landing page is just as important.

4:31pm

Shane Q.

image.png 237 KB • Download

4:31pm

Shane Q.

Here's an example of why I keep rambling like a crazy person that the LPs need work. Spa Trouve over the last 30 days has 0 leads from Google on users that search exactly for "coolsculpting."

4:31pm

Shane Q.

Chris

Are these approved?

2:48pm

Chris Z.

Good find

Hector

.

Shane

- can you please update when you get a chance

9:36pm

Hector M.

That last add whitney mentioned is missing the word "TO"
Shouldn't it read "Imagine waking up excited to see the bathroom mirror"

2:04pm

Hector M.

Shane

2:02pm

whitney.zelig@gmail.com

Imagine waking up excited to*** see the bathroom mirror. love it

6:41pm

Shane Q.

image.png 104 KB • Download

3:39pm

Shane Q.

Open

3:39pm

Shane Q.

image.png 141 KB • Download

3:39pm

Shane Q.

closed

3:39pm

Shane Q.

VAR 3

3:39pm

Shane Q.

image.png 125 KB • Download

3:38pm

Shane Q.

open

3:38pm

Shane Q.

image.png 139 KB • Download

3:38pm

Shane Q.

closed

3:37pm

Shane Q.

VAR 2

3:37pm

Shane Q.

image.png 136 KB • Download

3:36pm

Shane Q.

open

3:36pm

Shane Q.

image.png 141 KB • Download

3:36pm

Shane Q.

closed

3:36pm

Shane Q.

var 1

3:36pm

Shane Q.

Chris

New Botox ads for approval

3:36pm

Chris Z.

Thanks Shane can you text me when these are live in the clients FB.

3:12am

Shane Q.

Images/video is far more important than text, but the text does matter as well.

4:14pm

Chris Z.

Thanks man! Love the Oscar Wilde quote

4:07pm

Shane Q.

Ok. I'll get these going. Top of my list for Gambir.

4:06pm

Chris Z.

They are approved. They look great

4:05pm

Shane Q.

Chris

They aren't live. Still waiting on final approval.

3:52pm

Chris Z.

How are these performing

9:14pm

Shane Q.

Chris

let me know if I'm approved so I can get these up. Working on Botox next. I can do CS ads too if you want.

8:41pm

Shane Q.

whitney.zelig@gmail.com

I'll run both variations and let the system optimize to whatever works better

8:29pm

Shane Q.

image.png 289 KB • Download

8:29pm

Shane Q.

Version 2:

8:29pm

Shane Q.

image.png 475 KB • Download

8:28pm

Shane Q.

Version 1

8:28pm

Shane Q.

👈 Gambhir specific variations

8:28pm

whitney.zelig@gmail.com

I personally like version #1 and am curious to see how that goes - as all our competitors are doing that style

8:27pm

Shane Q.

image.png 530 KB • Download

8:25pm

Shane Q.

Version 2

8:25pm

Shane Q.

image.png 194 KB • Download

8:24pm

Shane Q.

Version 1

8:24pm

Shane Q.

Chris

Updated Dermal Filler Ads for Approval

8:23pm

Chris Z.

Thanks!

9:51pm

Shane Q.

I'll finish this up and get live.

9:50pm

Shane Q.

got it.

9:49pm

Chris Z.

Lip filler

9:48pm

Chris Z.

But dont use the word injection

9:47pm

Chris Z.

Yes. Crows feet js botox. Yes tweak for Gambhir make it clear its lip injections

9:47pm

Shane Q.

Chris

9:44pm

Shane Q.

Ok, so to summarize - remove "crow's feet" for all. Tweak a bit for Gambhir for lip injections only?

9:40pm

Chris Z.

Shane

- Don’t mention Crows feet. Gambhir wanted to focus the derma filler campaigns primarily on lip injections so maybe if we can make a few tweaks to make that very clear that would be good but overall the copy looks great

9:40pm

Shane Q.

Chris

meant to tag you above

9:39pm

Shane Q.

I'm not 100% sure about the "crow's feet" part of the dermal fillers. that's the only thing I'm on the fence about. Can I launch these for all dermal filler campaigns we're waiting on, including Dr Gambhir ?

9:38pm

Hector M.

Looks great Shane.
The botox ads are Chris project. Whitney and I are on the sidelines for these.

9:32pm

Chris Z.

Shane these look good

9:28pm

Shane Q.

whitney.zelig@gmail.com

Hector

Any thoughts from you guys will help too. I know Chris was hoping to get this done today.

9:13pm

Shane Q.

option 2 expanded:

9:12pm

Shane Q.

image.png 582 KB • Download

9:12pm

Shane Q.

option 2 collapsed:

9:12pm

Shane Q.

image.png 171 KB • Download

9:12pm

Shane Q.

Option 2: Expanded

9:10pm

Shane Q.

image.png 373 KB • Download

9:10pm

Shane Q.

Option 1 Collapsed:

9:09pm

Shane Q.

image.png 154 KB • Download

9:09pm

Shane Q.

Chris

A few options for dermal fillers:

9:09pm

Hector M.

I second Whitney's motion.
Let us know how we can help you...

3:07pm

whitney.zelig@gmail.com

Let me know how I can help

12:51am

Shane Q.

Hey

Chris

I have ideas of things we can start trying for all clients. This time of year along w/ Nov-Dec has proven to be very difficult because there is no demand. I imagine your getting blown up by all clients because of it. We need to explore a few new things.

4:46pm

Shane Q.

ok

5:07pm

Chris Z.

If possible to test 25% off vs 1000 off i would do that

6:47pm

Hector M.

Right now we are doing a split test for Sculptology with this.
That is all Chris said to me.
See it here
https://3.basecamp.com/4247112/buckets/12896627/todos/2852677662#__recording_2859669137

6:12pm

Shane Q.

Hector

Didn't see it. To be safe, should I just say "$1000" as a blanket rule?

4:19pm

Hector M.

Under Sculptology

6:15pm

Hector M.

I am going to create a task now about this and tag you on it.

6:15pm

Hector M.

Shane

6:14pm

Shane Q.

What about clients that do 30% or 33%?

5:13pm

Hector M.

I believe we can do UP TO $1,000.00 discount - ** when purchased in bulk...

9:47pm

Shane Q.

Chris

What $ discount messaging can I test. For example if a client has a 25% discount, can I say "$1000 discount"

8:15pm

Chris Z.

OK I thought there was multiple though I’m Trippin so ignore this

4:33am

Hector M.

Shane, I wasn't' aware that there was a question here regarding multiple GTMs.

8:08pm

Shane Q.

Chris

Hector

I have on my task list to give you guys advice on how to handle multiple GTM situations. What specifically can I help with here?

6:53pm

Hector M.

Thanks Shane.
I saw them and I believe Chris is aware.
Right now there are very few clients who want to have their Google ads on.

9:18pm

Shane Q.

Chris

Hector

These google accounts are off due to payment issues #2 Body Morph, Cool Esthetics, and NuWays

9:16pm

Shane Q.

Probably not, just the landing page

6:50pm

Hector M.

am I a candidate.png 222 KB • Download

6:37pm

Hector M.

do you think we need to update the pages as well?

6:37pm

Hector M.

Shane
Rather than assign task to Isaac, I went ahead and logged into Typeform and changed the title settings myself.

6:36pm

Hector M.

Confirmed with Chris, we are good to go. I will assign task to Isaac now.

6:25pm

Hector M.

Sounds good. Chris, please confirm that you agree with the "Is Emsculpt right for me" name change to have Isaac get on it right away.
Thanks Shane.

6:24pm

Shane Q.

Also, no before and after photos on landing page. They can be on the site, but not the LP

6:16pm

Shane Q.

Hector

Chris

AdRoll is saying to change the "Am I a Candidate" to "Is Emsculpt Right for Me" and we should be ok?

6:14pm

Shane Q.

I can try to jump on with our AdRoll rep. Sometimes we can get around this stuff. Let me reach out to him.

6:01pm

Hector M.

Chris, this is for the Cliffside and BodymorphMD clients correct? Please let me know if you would also want me to do this proactively with Aura Derm and any other client. Assigning task to Isaac now.

12:56pm

Chris Z.

Shane man they are acting just like Facebook. I guess we can point the ads the home page but it still has Am I candidate on there. Hector have Isaac remove the typeform only on the FB version of the page (one without the before and afters) and we can route adroll ads the same place we do FB ads

11:25pm

Hector M.

Shane I was going to fwd that email to you and then I saw you were on the conversation. I have just FWD this email to him and will bring it to his attention when he responds to me in a message now.

6:06pm

Shane Q.

I saw you created a campaign, but the ads were rejected due to:

The ads for age restricted material because that landing page having before and after images that seems to adult. So please inform the advertiser to remove the images from the landing page to get approval.

Note: We can found a phrases " Am I Candidate" in landing page. We won't allow this phrases in landing page that has to implying the site visitor.
Please fix these issues and let us know for an approval. "

You will need to change the landing page URL on the ads, and remove the "Am I A Candidate " so we can run the ads.

6:52pm

Shane Q.

Chris

Did you see the issues with the AdRoll approvals?

6:52pm

Hector M.

Shane, they have been like that for a week, others longer. I contacted Dr. Sabeti and she was supposed to update it. She never got back to me. I will contact her again to see what happens. The other clients also seem to be content on having them like that for now. Will ask Chris if he wants me to follow up the other 3.
Thanks,

6:38pm

Shane Q.

Hector
These accounts have payment issues and are off on Google - Avahlee - Forever Young - Forever Young Wisconsin - Imagine Body

4:07pm

Chris Z.

Yes

whitney.zelig@gmail.com

- super conservative like mormon pioneer women

2:39am

Shane Q.

thanks! We can run them again in a bit, but I don't want this account to get shut down.

5:41pm

whitney.zelig@gmail.com

Damnit those were so good i thought :( okay I will get ones with shirts on ?

4:31pm

Shane Q.

Chris

Hector

whitney.zelig@gmail.com

I need some incredibly conservative images for Emsculpt. Right now I don't have anything that I'm comfortable launching in the new ad account that won't trigger any disapprovals.

3:30pm

Shane Q.

Skinney maybe?

5:12pm

Shane Q.

Let's try the text thing. What accounts might work?

5:12pm

Chris Z.

I am open for anything what do you got in mind.

2:22am

Shane Q.

Ok great Chris. For most of the clients we decide what a "lead" is reported as. I'm just trying to think of anything that might them more success events. Do you think it's even worth trying for a few accounts to see if it matters?

5:28pm

Chris Z.

Shane that is a great idea. Issue is client most clients will drop the ball on the texting. Until we get them into a better platform. I was also thinking of creating some cool interactive forms in TypeForm like I Am I candiate form which are sorta fun to fill out.

9:35pm

Hector M.

I was thinking last night - "What if most spas only use Google for Coolsculpting and other advertising?" that would mean all searches in other engines would be wide open for us. It's sort of like untapped resources one might say.
On your second thought Shane - Wouldn't doing something like that be sort of deceptive? I mean they might get more leads on the report but at what cost? Will it be more for the client? And if they are getting more leads on paper, but no real results or profits for client? In the long run they may complain that they are getting a bunch of BS leads.

1:02pm

Shane Q.

Another thought... if we want to report "leads" we should maybe look at creating more opportunities for traffic to become a lead, such as added click-to-text extensions on Google Ads.

7:51pm

Shane Q.

During the slow season everyone does the same thing on search, raises their bids. It makes all traffic more expensive and people generally aren't ready to make a decision until January anyway. So it's more expensive traffic that converts less. Anything we can try that does not depend on search volume and/or is not as heavily influenced by competitors would be better, such as Facebook and Display.

6:06pm

Melissa Z.

Chris

the last few months have sucked for our clients, so they have sucked for us...Maybe we can try some different approaches since google is so profitless. Hopefully we can learn some valuable insights for our strategy next year when coming upon the "slow season." Everybody, in your opinion, what's a better way to spend that $500 dollars? I think hector has a great idea. We should try different approaches with different clients. Lets figure shit out now the hard way so we have insight for how to approach this season next year. But at the same time we're really swamped. So what are some different things we can try that are intuitive and wont take a lot of time to figure out??

3:48am

Shane Q.

We still can't make more people search for Coolsculpting this time of year though

10:30pm

Shane Q.

I'm definitely an advocate of using Microsoft Advertising as well.

10:30pm

Hector M.

Chris, Shane, if that is the case, shouldn't we try to see if we can get leads using other low costing alternatives such as Bing or Yahoo? Paying Google so much for 1 to leads is crazy. Perhaps try with one client to see if it works.

5:30pm

Shane Q.

It's tough. Some of these clients have budgets that are only $500 / month. Given what we know the average CPA to be, I wouldn't expect them to possibly capture more than 1 or 2 leads / month.

5:06pm

Chris Z.

What do you think. We cannot report the super low lead count. Perhaps on certain accounts. Let me think on it

10:34pm

Shane Q.

Chris

Hector

The accounts with really low impressions are just going to get worse through the end of the year. Would it be worth doing an ALPHA display campaign for them through the end of year?

6:59pm

Shane Q.

Got it. thanks guys/

4:04pm

Chris Z.

Thx hector

4:09pm

Hector M.

This is why I like to record all of our meetings so we can review.
In any case, I went ahead and created a Cyfe free account for now until we discuss which plan is best.
| https://www.cyfe.com | User - support@medstarmedia.com | password = TeamXmed$tar@#1

2:49pm

Chris Z.

Hector

- please set up the three account plan (basic paid one) then send login credentials to shane

11:28pm

Shane Q.

Chris

Hector

Wasn't 100% sure where we left the conversation. Are you guys going to share Cyfe access with me or try to set something up yourselves?

9:02pm

Shane Q.

Chris

This page on New Beauty: https://newbeautywellness.com/laser-hair-removal/ . The form is taking 3-5 seconds to submit.

6:01pm

Shane Q.

Chris

Added comments to this sheet: https://docs.google.com/spreadsheets/d/12OtYhf4pkRW-aGxDhw7rZWmRKfa8MQJljnjbPvYj8wM/edit#gid=621918937

5:01pm

Shane Q.

Yes. We have been bidding on the sculpsure keyword w/ CS ads.

4:08pm

Chris Z.

I assume this is for a cs campaign as we dont have sculpsure clients correct

11:33pm

Shane Q.

THank you! I will get them running.

5:55pm

whitney.zelig@gmail.com

chance*

5:13pm

whitney.zelig@gmail.com

I added 2 guys.. I will try to add more when i get a chanc3e

5:13pm

whitney.zelig@gmail.com

https://drive.google.com/drive/folders/1CUh1-0d6wdJxm6bEsAoS7wXN4DAehOKR?usp=sharing

5:12pm

Shane Q.

whitney.zelig@gmail.com

Can I get Coolsculpting images for Facebook with the "Freeze Fat Cells" language that I can use to target men?

9:41pm

Shane Q.

Can I also get approval on the cryolipolsis ads on the sheet.

7:10pm

Shane Q.

Chris

Can I get approval on the SCULPSURE copy on this sheet? It's a lot more aggressive than anything else we've done to date: https://docs.google.com/spreadsheets/d/14-3yTNSLzq-KurywrikYxtJ2yb3SR-hTDJC1yPDS90A/edit#gid=1323523515

9:21pm

Shane Q.

Chris

Can I get the CT Skin Doc budgets added to the tracking sheet?

3:57pm

Chris Z.

I checked it its good

10:47pm

whitney.zelig@gmail.com

Melissa

can you take a look at shane's generic ad copy and see if there are any mistakes/ or wording that won't be approved?

9:05pm

Shane Q.

Chris

Wanted to ping you about this again.

7:51pm

Shane Q.

Can I get approval on the "price" tab of this copy? https://docs.google.com/spreadsheets/d/14-3yTNSLzq-KurywrikYxtJ2yb3SR-hTDJC1yPDS90A/edit#gid=242687734

9:50pm