Dr Snyder - Laser Doc MD - 🔴 SEO client 🔴 - IA

https://laserdocmd.com - This is for a client who already has a website we can use that we just need to optimize.

Website edits meeting

Date: 12.29.20
Time: 4:45pm
Attendees: Dr. Snyder, Whitney, VJ

-Wants a photo gallery of before and afters, and videos of procedures on homepage and landing pages. Dr. will send, waiting on them.
- all images are female. wants some male models mixed in.
-wants a mix of ethnicities as well

Hi everyone,
Long list of website edits below...Let me know if you have any questions. Thank you!

- Selena Vujatov, Medstar Selena please switch Emsculpt neo image to an image with a man and a women
Selena Vujatov, Medstar Selena switch "general dermatology" image to one with a "cute guy with a super happy smile".
- Selena Vujatov, Medstar Selena Replace the "laser hair removal" image with one with a dark-skin toned person since they have a laser that allows for hair removal on darker skin tones. Whitney recommends the pic of multi-toned legs we have.
- Selena Vujatov, Medstar Selena Can you create a slider for the hero image with a second slide featuring a graphic with both a man and a woman? Multi-ethnic if possible.
- Selena Vujatov, Medstar Selena Can we add 3 more squares to the grid of services on the homepage? The new squares should be Hair Transplant, Aerolase Neo Elite, and Laser Tattoo Removal.
- Hector Mota, Operations Manager at Medstar Hector GMB map on homepage needs to show an updated name that includes the updated clinic name that says medispa. Selena Vujatov, Medstar Selena when this is done can you update the widget on the website as well?
- Selena Vujatov, Medstar Selena in the footer (bottom right corner) can you change "services" to "quick links" and add three new services to the list below, Hair transplant, Aerolase Neo Elite, and Laser Tattoo Removal.
- Selena Vujatov, Medstar Selena   can we enlarge the logo in the header so that the "Dr. Steven B Snyder" text stands out more? Keep the other text in the logo the same size though.
- Kellie Zelig, Graphic Designer at Medstar Kellie   add "arrows" to graphics. One should be an up facing arrow that says "increase muscle by 25%" and a second down-pointing arrow that says "decrease fat by 30% ".
We will also create some badges. Vania J, Medstar Vania   will give the info for what they should say tomorrow.
- Selena Vujatov, Medstar Selena on the homepage when you click "Injectables" it goes to a CoolSculpting page. Can you redirect to the "botox and dermal fillers" service page?
- Kristabel, Medstar Kristabel let's move the "light therapy treatment" page into drafts. And take off the home page menu. It's under the "cosmetic dermatology" dropdown.
- Kellie Zelig, Graphic Designer at Medstar Kellie add to Laser Tattoo removal hero graphic a badge that says: Named "The King of Tattoo Removers” by The Washington Post
- Kristabel, Medstar Kristabel In the drop down menu for "Cosmetic Dermatology" please rename the "facial rejuvenation treatments" category to say Hydrafacial 
- Kristabel, Medstar Kristabel please add a CoolSculpting University badge to CoolSculpting landing page. And the badge fo over 1000 procedures performed.
Kristabel, Medstar Kristabel please add media strip on the CoolSculpting landing page to the Emsculpt Neo, Aerolase, and Tattoo removal page.
Kristabel, Medstar Kristabel on the CoolSculpting landing page... under the section called “how does CoolSculpting work?” There is too much spacing between some words in the columns under the 3 images. Also, can you remove the before and after for the thighs?
Kristabel, Medstar Kristabel some edits for the shop...The price of Botox is listed as $11. Can we add "per unit" after the 11?
Kristabel, Medstar Kristabel  On page 2 of the shop... RHA Collection item can't have a discounted price. Can you put it back to $850. And add text on the item description that says "call office for current specials"


Isaac Klausnser, Medstar Isaac per Whitney can we switch the website over to live over the weekend?

Comments & Events

Isaac Klausnser, Medstar
Vania J, Medstar Vania whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com - Yes, we can.

Hector Mota, Operations Manager at Medstar Hector - Can you please do me a favour and get us delegated access to client's GoDaddy?
Vania J, Medstar 👍
Hector Mota, Operations Manager at Medstar
Good morning Team.
Vania J, Medstar Vania went crazy tagging everyone on this task. Especially Selena and Kristabel... lol.. you broke the record! 
Vania, please keep in mind that you only need to tag them once, so the person does not get dozens of notifications for the same task. That will only clutter their inbox. 
Isaac, I will work on getting you Delegate access now. 
Hector Mota, Operations Manager at Medstar
Selena Vujatov, Medstar Selena
For the GMB change, please use this term to search for their new GMB
Laser Doc MD - Dermatology Laser Center & MediSpa

Once you find it, then you can update their site. 
Selena Vujatov, Medstar I changed it.
Kellie Zelig, Graphic Designer at Medstar
Vania J, Medstar Vania  Im assuming you want the arrows that say increase muscsle by 25% and decrease fat by 30% on the emsculpt service page? 
Vania J, Medstar yes sorry lol
Kellie Zelig, Graphic Designer at Medstar
Vania J, Medstar Vania  Emsculpt neo I meant
Hector Mota, Operations Manager at Medstar
Isaac Klausnser, Medstar Isaac  
I have now obtained and verified DELEGATE access for Laserdocmd.com site. 

It is under the name STEVEN - 
Also, here are some files client sent over since their other developer is taking down the site on 01/04/21  or in 4 days. 
https://www.dropbox.com/sh/5ksr47tryw203ri/AAA9Mb6b3cBywjRRFGmruFUWa?dl=0
Isaac Klausnser, Medstar Thank you 🥇
Selena Vujatov, Medstar
Vania J, Medstar Vania  I made all the changes from the list. We need new blurbs for the second slide and for new services in the grid. 
Isaac Klausnser, Medstar
whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com - OK. Got it. Please let me know when the new website is ready to go live.
whitney.zelig@gmail.com, Medstar
we need the website live by Monday, January 4th,

Isaac Klausnser, Medstar Isaac

if we can get these edits for the homepage expedited Selena Vujatov, Medstar Selena and Vania J, Medstar Vania  please do so ASAP.  
whitney.zelig@gmail.com, Medstar
Kristabel, Medstar Kristabel  making sure you saw this
Kristabel, Medstar yes mam
Isaac Klausnser, Medstar
Selena Vujatov, Medstar Selena Vania J, Medstar Vania Kristabel, Medstar Kristabel - Please let me know when all is done on your end and the website is ready to go live. Thank you.
Selena Vujatov, Medstar
whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com  I added "As seen on" section under the hero images. 
Hector Mota, Operations Manager at Medstar
Good morning team, 
As Whitney and I mentioned, the old site will be taken down tomorrow. 
If we do not have it ready by today, the site may be down for a period of time. 
Please let us know where we are today to see if we can get it done before the clock strikes 12:00 AM tonight. 
Thanks. 
Selena Vujatov, Medstar
Hector Mota, Operations Manager at Medstar Hector whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com   If there is anything else I can assist with today please let me know and I will be happy to help.
Isaac Klausnser, Medstar
Hector Mota, Operations Manager at Medstar Hector - I have now migrated the client's current website to their new hosting on wpengine so that their website wouldn't go down when the hosting plan on their old hosting gets expired at 12:00 am tonight.

Kristabel, Medstar Kristabel - Please let me know when all is done on your end on this client's new website and you have crosschecked the new website through the checklist. Thank you.

Also Hector Mota, Operations Manager at Medstar Hector Vania J, Medstar Vania whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com Kristabel, Medstar Kristabel Selena Vujatov, Medstar Selena   Client's new website is on this URL now.

https://laserdocmddev.wpengine.com

User: demo
Password: demo123

WP-login credentials are still the same as before.
Kristabel, Medstar Thanks.
whitney.zelig@gmail.com, Medstar thank you!
Hector Mota, Operations Manager at Medstar
Thank you Selena Vujatov, Medstar Selena for offering to get this done.
Isaac Klausnser, Medstar Isaac
Amazing job taking care of this before the time expires tonight. Thank you very much.
We now have a window to complete the task at hand since we had the Holidays to deal with.
Kristabel, Medstar Kristabel , thank you as well for everything. 
Nice work team. 
Happy Sunday to you all! 
Kristabel, Medstar 😊
Selena Vujatov, Medstar
Vania J, Medstar Vania  Thank you! I added them.
whitney.zelig@gmail.com, Medstar
thank you all for working on this although it was the holidays. I appreciate it. 
whitney.zelig@gmail.com, Medstar
Isaac Klausnser, Medstar Isaac i believe we are ready to go live now

Kristabel, Medstar Kristabel  once we are live we are free to do pop-ups 
Isaac Klausnser, Medstar
whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com - OK cool. Will make the new website LIVE.
Kristabel, Medstar
whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com Isaac Klausnser, Medstar Isaac - done all edits

Kristabel, Medstar Kristabel let's move the "light therapy treatment" page into drafts. And take off the home page menu. It's under the "cosmetic dermatology" dropdown. - done

Kristabel, Medstar Kristabel   In the drop down menu for "Cosmetic Dermatology" please rename the "facial rejuvenation treatments" category to say Hydrafacial - done

Kristabel, Medstar Kristabel please add a CoolSculpting University badge to CoolSculpting landing page. And the badge fo over 1000 procedures performed. - done
Kristabel, Medstar Kristabel please add media strip on the CoolSculpting landing page to the Emsculpt Neo, Aerolase, and Tattoo removal page. - done
Kristabel, Medstar Kristabel on the CoolSculpting landing page... under the section called “how does CoolSculpting work?” There is too much spacing between some words in the columns under the 3 images. Also, can you remove the before and after for the thighs? - removed

Kristabel, Medstar Kristabel some edits for the shop...The price of Botox is listed as $11. Can we add "per unit" after the 11? - impossible because we can only add numerical values to the price but it is added as additional info at the bottom
Kristabel, Medstar Kristabel On page 2 of the shop... RHA Collection item can't have a discounted price. Can you put it back to $850. And add text on the item description that says "call office for current specials" - done
Kristabel, Medstar
Isaac Klausnser, Medstar Isaac - I'm left with GF to lead sheet and set up popups on the checklist, but I saw there was already popups setup on Optinmonster, so it will show up if this site will be live? There is also GF to lead sheet zap already. I can use the same zap for this staging site GF's right?

Hector Mota, Operations Manager at Medstar Hector  - no meta titles and descriptions on pages, if we need to do that for them?
Hector Mota, Operations Manager at Medstar
Good morning team,
Great work all around. 
Kristabel, Medstar Kristabel  
This is a SEO client so I will take care of the Meta, titles and keywords myself. 
Thank you. 
Kristabel, Medstar 🥇
Vania J, Medstar
Kristabel, Medstar Kristabel just noticed that the coolsculpting link is misspelled. It's Owings Mills. Not owning.
https://laserdocmddev.wpengine.com/coolsculpting-owning-mills/
Can you check to make sure that any other page links with the location are spelled correctly? Thanks!
Isaac Klausnser, Medstar
whitney.zelig@gmail.com, Medstar whitney.zelig@gmail.com - New website is LIVE now.

Hector Mota, Operations Manager at Medstar Hector

New credentials on the LIVE website for us

Username: support@medstarmedia.com
Password: sJa$dX$gy4Lo2x4gh1lliBgV

Login credentials are still the same for the client.

Username: drstevenbsnyder@gmail.com
Password: u1&U9HeCLXITwObS(AoC@UrA

Staged copy of client's old website
https://laserdocmdold.wpengine.com

Login prompt credentials
User: demo
Password: demo123

Kristabel, Medstar Kristabel Hector Mota, Operations Manager at Medstar Hector - I have now also connected all GFs with the leadsheet. Popups are already connected.

 so it will show up if this site will be live? 

Yes - They are showing up.
Kristabel, Medstar 🥇
Hector Mota, Operations Manager at Medstar
Good morning Isaac, team, 
Thank you for the information. 
I went ahead and updated client spreadsheet. 
I am logged in now to begin working on some of the SEO issues.