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Hawaii Aesthetics- www.hawaiibotox.com and www.hawaiibodysculpt.com - CZ/IA

This is for a client who already has a website we can use that we just need to optimize.
Chris Zelig, MedstarIsaac Klausnser, MedstarHector Mota, Operations Manager at MedstarJonnamae Jumawan, MedstarShane Quast, MedstarCharmae Arcayan, MedstarVania J, MedstarKamie Allen, Content ManagerSelena Vujatov, MedstarAlyssa Workman, MedstarIvonne Ackerman, MedstarElizabeth RuffaBrittany Redding, Digital Marketing Manager at MedstarJenna Maschino, Senior Support Specialist at MedstarJudi Vallano, Medstar +1 others
From the list: Digital Marketing Campaigns & Set Up

✔ Low Conversion Rate and High Cost per Conversion - Botox [0.94%] [$312.42]

Jayjay added this on
Completed by Shane Q.
Assigned to
Chris Zelig, Medstar Chris Z. Ivonne Ackerman, Medstar Ivonne A.
Notes
Issue: Low conversion rate for Botox ad campaign at 0.94% [Nov 6-12]

Lead count: 1
Conversion rate: last 7 days: 0.94% last 14 days 1.95%
Cost Per Lead: last 7 days: $312.42 last 14 days $198.46
Cost per Click 7 days: $2.95 last 14 days $3.87

Landing page you land on when clicking ad: https://hawaiibotox.com/botox-for-migraines-tmj/
Yes Offer matches ads and landing page.
GTM: GTM-W43WHQD 
Yes GTM is correct.
Ad account number: 791-476-8478
Yes popup and gravity form both submit quickly and direct to confirmation page
Website landing page loading speed:
Google Page Insights 12.7 s
Pingdom 6.19 s
Lead Reportings: 
Equal number of leads on paid report as in leadsheet
Strong ad restriction: No ads are not strongly restricted
Website optimization checklist: Yes website meets all optimization standards
Targeting: 35 miles around office but no Excluded location

Comments & Events

Jayjay, Project Manager Jayjay, Project Manager
Hi Ivonne Ackerman, Medstar Ivonne and Chris Zelig, Medstar Chris , I checked this campaign and it actually increased to 3.77% but for the last 7 days (Nov 13-19), the conversion rate decreased to 1.97%.
Ivonne Ackerman, Medstar thank u so much!
Notified 2 people
Hector Mota, Operations Manager at Medstar Hector Mota, Operations Manager
Shane Quast, Medstar Shane  
Please take note that Chris has turned off this client's Google ads Botox ads. 
Make sure your scripts do not turn the campaign back on. 
Thank you. 
Notified 4 people
Shane Quast, Medstar
Shane Quast completed this to-do.